Rise, Fall & Future of Air India I Business Case Study 6 I Yash Kumar

The Rise, Fall, and Future of Air India: Can Tata Restore India's Flagship Airline?
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In this video, we explore the fascinating journey of Air India, from its prestigious past as one of the world's best airlines to its fall under government control. We explore the reasons for both its rise and its fall and finally analyse the possibility of a potential resurgence under Tata's ownership and future plans.
We delve into the pivotal moments in Air India's history, including JRD Tata’s removal, the airline's fleet mismanagement, and the struggles it faced under government bureaucracy. Learn about the massive debt that crippled the airline and how the recent privatization under PM Narendra Modi has set the stage for a revival.
With Campbell Wilson at the helm and a record-breaking aircraft order, could Air India reclaim its spot among the world’s top airlines? Join us as we examine the Tata Group’s efforts to restore Air India’s service quality, its strategic moves, and the exciting prospects for India’s booming aviation market.
Watch now to learn:
• The history of Air India and its nationalization
• The key mistakes that led to its decline
• Tata's ambitious plan to transform the airline post-privatization
• How India is becoming one of the largest aviation markets globally
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[@statisticalzone]

Bro, your channel is now growing fast
Keep it up

[@financewithyrk]

Thanks for the support man! And for being an early sub, means a lot!

[@justinesajijohn]

The management might have changed but the staffs still has the sarkari mindset with unions and strikes. Recently an air India flight got delay Ed by more than 12 hrs because the staff took sick leave together as a form of strike. I say fire all the staff and start anew .. only then can air India succeed

[@financewithyrk]

For the first 12 to 24 months Air India was forced to retain all the previous staff with the same pay structures and no substantial change - it was a part of the contract. Hopefully now slowly things will get better

[@justinesajijohn]

@@financewithyrk let's hope🤞🏼

[@ramikshashetty9637]

Very informative. Good job!!

[@financewithyrk]

Thank you so much, really appreciate it 😊

[@satvikagandotra3477]

You should also cover different airlines

[@financewithyrk]

Indigo coming next!