Nancy Harhut Behavioral Science Approach to LinkedIn Ads - EP 118

Here were the resources we covered in the episode:
Nancy Harhut on LinkedIn: / nancyharhut
Nancy Harhut on X: / nharhut
HBTMktg.com: hbtmktg.com/
Nancy Harhut's book: Using Behavioral Science in Marketing: www.amazon.com...
Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert: fanatics.b2link...
Follow AJ on LinkedIn: / wilcoxaj
LinkedIn Learning Course: linkedin-learn...
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Show Transcript For the full show transcript, see the show notes page here: b2linked.com/b...

[@militambe3171]

Very insightful - that is indeed will help me build chatgpt prompt

[@gizemnuruzun1499]

Such valuable conversation - great tips! Choosing words like Free over Complimentary, You over Company Name/Product Name, Discover over Learn More for ad copy make total sense. I will give a try! I've seen including the exact job title of your audience - "Senior Marketers, here is ...." seem to work - high CTA, and engagement.

[@AJWilcox]

Thanks! I sure thought her insights were valuable! We'll keep bringing great info on the podcast :)