"Analog is dying, people aren't buying film, we need to increase the prices to cover our losses!" "Analog is going great! We're selling out all the stock we've produced! We need to increase the prices to grab all the cash we can, because we can!"
Paul Barden A comment that just states «No» or «Wrong» is of absolutely no value. You can, of course, go into the Why of my comment being wrong (which it both is and isn’t - it is a humerous take on the situation. Of course they want to grab the cash: They’re a business! But of course that’s not the sole reason the up the prices: Expanding production costs them lots of money. They want to expand without loosing their profits, hence price increase
@@bunyowbub There is no next comment here. The following comments (as youtube show them to me) are Tim Davison's. You try to say that my statement is "wrong", but can't even be bothered to explain what you mean? Sorry, you might have a point, but it's on you to show it - not on me to search through a whole comment section.
@@helgebrekke People are getting bent out of shape over speculation that it’s going to be a 30% increase on all products, and that simply isn’t true. I spoke to a retailer here in the Pacific Northwest a couple of days ago, and I asked specifically about one example: a roll of Tmax 400 in 35 mm (36 exposures), and I was told that the roll of this film will increase by exactly 1 dollar, so it goes from $6.50 to $7.50. That is not a 30% increase. Secondly, does nobody remember Ilford‘s price increase in 2018??! The last time I bought a box of 8 x 10“ HP5, it cost $109. After the price increase in 2018, it cost $129. I don’t remember people getting all bent out of shape about ilford’s price increase in the same way that everybody’s getting all upset about this Kodak increase. Remember, all of this is just speculation and hearsay until you actually see prices on the shelves. You’re getting all upset about information you don’t actually have. Finally, I would like to remind everybody that photography has never been a cheap hobby, and it never will be. Prices of photography materials today are very much in line with what they were 20 years ago considering inflation.
Not a smart business move for Kodak. Most intelligent businesses assume the extra charges for production. A 5-10% increase would be fine, but that means they should offer some sort of loyalty program like Polaroid original. Smh Kodak
The fact that Kodak is hitting their consumer film stock the hardest, especially ColorPlus, seems like a short sighted move. An average increase of 10-15% would have been a good balance of the impending sales drop and increase in production that comes from hiking the prices. I'm definitely going to shoot film a lot less and ration my Kodak film stock.
A.P It's not going to be 30% increase across the board at all. Check out the price sheet that I reported last night: reddit.com/r/AnalogCommunity/comments/eh9m6k/official_kodak_pricehike_coefficients_for_2020_in/
I saw a price sheet/breakdown of each film stock last night and most films won't experience that big of a hike. A few do hit that 30 percent mark but most are well below that. I personally shoot t-max and p3200 a lot and I'm not at all worried about it (and I'm relatively poor). Don't let it dissuade you! If anything, use it as an opportunity to select your compositions even more carefully. If a photo you absolutely love costs 6 cents more than it did before, I can assure you it'll be worth it.
@@marekvesely that's weird how I linked your post from Reddit here and now see that you also watch Matt's videos. The online film community is kind of a small world.
30% increase just seems outrageous. I already have some film stocked up but i'm really hoping that prices are adjusted again before I run out. Film is already a luxury for me so this a bummer.
I had been shooting about two years digitally before my wife’s uncle who is an architect with a passion for photography handed me his Minolta XG-M that he had owned since the mid-80s. He had a 35-70 lens on it but I immediately purchased a 50mm 1.4 as well. This is still the only film camera that I own to this day and every film photograph I have ever taken was on this camera. I’ve done a lot of research on it and it is an incredibly rare camera for anyone to come across and most people have not mentioned it. I love your work bro and the photos that Elliot took of you and your wife are absolutely wonderful! I’m always a big fan of yours and enjoy every video that you post but when you posted a picture of the XG-M, I couldn’t help but walk 10 feet away to where mine was sitting and pick it up and give it a big hug.🤘 Bottom line is keep doing what you’re doing and I hope that one day due to the price increase we will have more options for generations ahead of us like hopefully our children to take such a passion in film and have more options. 🙏
Let’s see just exactly how much Kodak do increase their prices, before we start boycotting their products. Frankly, I’m grateful that I can still buy film and that there are plenty of different emulsions to choose from. All the best for the New Year to you and your family Matt.
Ian Hand Distributors started to send out the price sheets last night: reddit.com/r/AnalogCommunity/comments/eh9m6k/official_kodak_pricehike_coefficients_for_2020_in/
This seems incredibly short sighted. If the 30% price hikes are true this will put people off, leading to less demand and all this new machinery will therefore be redundant. If more film is being produced they will make their money back in the long-term?
Funny how everyone is suddenly an expert in how to run such a big company. Last spring I had to wait almost 2 months to find some Portra 400, which means Kodak was leaving money on the table. When you can't meet demand, it only makes sense to raise prices and invest in production.
I think the issue (well at least my issue) is that the cost of the new machinery is being passed on to the consumer rather than being absorbed by Kodak. Ultimately I will pay the new prices because I want their film haha. My worry is that it scares off people and accelerates the end of production #paranoia
When a roll of film is $10.50 and developing+scanning is another $15, film photography already is a luxury. Buy yourself a used Sony A7ii and Helios 44-2 and you'll even out after only about 800 pictures.
@Fabian personally I can't stand the colors of Gold and I mostly use Cinestill 800t, Portra 400, Fuji 400H, C200 so that definitely increases my price for film. I seriously wish I had your cost for developing though. Developing only where I live is $10. Scanning: I do have a flatbed scanner that I use for some restoration work and scanning contracts but the images look seriously harsh to me, not to mention low-ish res. I do have access to a friend's Hasselblad flextite x5 scanner but that thing is ridiculously slow and requires frequent intervention so it's rarely worth my hassle (about an hour per roll of film). I could also "scan" with my digital camera on a light table but again- that's a pretty laborious process- not in taking the pictures but in converting to a positive image.
Price increase is definitely inevitable. I never get to shoot enough peel apart film so I paid way more just when it was discounted. I guess my point is I'd rather pay lil more if production continues that suffer the fate of other films. Happy New Year Matt!
Camera manufacturers are however not manufacturing new film cameras. Film cameras are being recirculated from old. This could mean they don't see the market returning large scale or could just mean they want us to buy their digital cameras.
It's been a while since I purchased Kodak film. I recently picked up a bulk roll of TMY. Paid ~$100 through Adorama. I then did some searching for the last time I purchased the same film, which turned out to be like 7 years ago. Same thing, through Adorama, cost $60. That's a bit of an increase of that time period.
Anybody notice the price jump on Lomography film? On the Lomography website, Color Negative 800 used to be 19.90€ before Jan 1, and now it's 27.90 (40% price jump). And that's just one example.
I’m a high school student. A roll of 35mm Kodak CP200 is already $6.20 here. I’m not sure what Kodak is thinking, but jacking the prices up will make it unaffordable for both professionals and casual users of film cameras. It’ll just reverse the increasing interest of film photography and result in a guaranteed loss of business. I’m kinda unsure as to whether I should continue pursuing this because it’s getting really unaffordable.
i work in a camera shop and we haven't been told how much the price increases are going to be just that they're going to hit the low cost "budget" films like colorplus the hardest
I couldn’t agree more when you said to stick with one focal when beginning photography. I started learning with a digital camera and an adjustable lens; as a result I just fired off photos without engaging whatsoever. Not too long ago I picked up a 35mm camera with a 50 mm lens and due to the slower process and fixed focal length I feel like I’ve progressed twice as much in half the time. I’m far more intentional with my photos now and I’d recommend everyone to do the same.
I’m curious to see if Kodak will use the extra profits to create new films. It’d be cool to see what they could possibly do with film with today’s technology.
I have shot film, processed, and printed in my darkroom since 1979. I also shoot digitally. It is about a 50/50 split for me. Film price when compared to my wages. Seem to have gone up equally. At least in my experience. And in my local area. Good film, and photography has always been an expensive hobby. I have weathered all the increases over the years. And I will accept this one. Film price increases are not exclusive to Kodak either. Ilford has raised prices just as much. Bulk film prices from both companies has more than doubled since the 80’s. Not to mention chemical, and paper prices. The digital side of my shooting. Has made photography very affordable. I shoot with a Nikon D700 purchased in 2008. And develop with Lightroom. Yes there was an investment in my camera and lenses. But now my digital photography costs me just over $100 per year for my Adobe subscription. In 40 years of shooting. I can honestly say that digital photography is as cheap as it gets. Keep in mind that I still shoot many rolls of film, and print in my darkroom. For the younger photographers out there. The argument that digital is more expensive. I have shot the same camera for 11 years. While technology has evolved and gotten better. It did not make my camera worse. It is still just as relevant as the day I bought it. The images it produces have not changed. So the “I have to buy a new camera every 2 years” argument is ridiculous. That is a self imposed cost. As far as the other costs with digital photography. I would have a computer in my home. Regardless of my photography. So I do not factor that cost. One last thought from an old timer. There is no right or wrong way to enjoy photography. It is a way of documentation, and personal expression. But I will say that if you shoot film. Then scan your negatives. You are wasting an incredible amount of money. To ultimately, in the end create a digital image. Film prices, and chemical costs will always increase. I will always have to absorb that increase. Because some of my images benefit from shot on film. And developed in the darkroom.
I shoot on film because that was how I got interested. In college I had a darkroom at my disposal, but no longer do. I shoot film now so in the future I can hopefully print some of those, and in the mean time I enjoy developing at home and having my stack of negs. Also wanna start developing e6, so I can project my slides.
It’s going to kill off film. Camera shops and Kodak are trying to justify this, the drop in sales and the drop in film camera prices will tell the real story. This time next year there will be a lot of film cameras on EBay
I don't think it'll kill their business. As Matt mentioned, they can't keep up so the price hike will improve profits without impacting overall sales. What it will do however, is make film a non-democratic hobby (it kinda already is) and most lower to mid-income consumers will have to drop out leaving it to the wealthy. If the price hike is indeed 30% I will likely go back to digital and hold onto my favorite film gear in hopes that Kodak will drop their prices again once their business expands (fingers crossed) again.
Z Z I mean. I’m not trying to argue but what you’ve said is a bit of an oxymoron( assuming you know I don’t think the price hike will kill the whole Kodak business completely. However, film is already an expensive hobby, it’s novelty not in the slightest necessary for a photographer in this day and age. Most *hipsters people probably shoot Kodak gold, it’s cheap and gives that classic look ( I think it’s terrible personally ) when that goes too high to buy average film shooters will just go to digital. Kodak is ultimately going to slowly kill film photography because they’re not just going to drop the price by 30% when this doesn’t work out. Kodak nearly went under once due to being short sighted, looks like they will put the nail in the coffin.
After a ten year break from BW film photography I recently decided to get back in it. I tell you I am glad that I still have films from all those years back. One look at the price of the films and chemicals in the UK made me fall backwards. I used to pay about £3.10 for a roll of Acros or T-Max. Now they want over £10.00 for expired Acros and over £8.00 for T max. The less I say about the price of chemicals the better. This is just being greedy on a grand scale.
Yeah, after 4 years I have checked the film stock in Germany again and realized that my favorite cheap AGFA APX black and white film become twice as expensive. It was 2.5 EUR, now become 4.25 EUR. Developing C41 film in drug store increased to 2.5 EUR from 0.99 EUR. There is almost no film left in my own country, only expired film in photo equipment stores.
It seems pretty accurate. My supplier has said his wholesale costs are going up (at least for 135 and 120) by 30-35%. My hope is sheet film will be less but who knows.
This might be the thing that throws me over the board on the decision whether to sell my RB or not.. i already reserve it for portraits only because of the cost associated.
I heard that Kodak have invested a lot of money into completely refurbishing a production line to meet the rising demand for film. This is the reasoning beind the price hike and, to be fair to Kodak, if this is true then I don't mind paying extra. It's been a long time since Kodak were in a position to invest in their production facilities and it can only be a good thing for the Film Photography community. Kodak is still producing cheap film, look at the price of ColorPlus 200. A 30% rise on that is not going to be much pain on my wallet.
Nope it's not the reason, it's simply demand and supply working. Kodak was seeking a buyer initially, and reviving e100 line is one of their value add strategy.
Make no mistake, have no illusion. It's pure breed on Kodak's part why they are increasing their prices especially by so much. If theirs sales are so good then they should plough the profits back into the business, like every other business does. This action is going to bite them on their arse. They will be killing the goose that laid the golden egg. Mark my words if in 5-10 years Kodak stops making film.
I shoot Fujifilm mostly, Provia 100, 120 and 35, and Pro 400h 35. Last year I filled my freezer with as much as I could buy. This year the price has gone up about 30 percent. I'll settle for out of date film stock from my freezer.
All film is getting expensive and while a hate paying more, it is needed to help Kodak and Fuji scale up production. I stocked up on my film to get me through 2020 but as prices rise the need for low cost developing solutions also grows. I found somone on ebay with lost cost bulk pricing and Exelcent quality. And he develops anything on a roll.
I'm living in Korea. Around here Kodak has sold out and the shops have not restocked, yet. I'm sure they're waiting to get rid of old stock before adjusting their prices. Film is already more expensive in Korea than Japan or the US, so I'm not sure if I'll keep shooting film if both Fuji and Kodak keep raising their prices. I wonder if other companies will hop on the increase, too.
Hit the nail on the head! Both regarding the price increases from Kodak which I think are a good thing long term! Also strongly agree on your one lens comments!
My 2 cents: I think it's incredibly foolish to raise prices out of the blue, and even more is to clearly state that the customer has to pay the price so that a company (which is already making a lot of money thanks to US, the people who brought film back from the dead) can make MORE money. It's a win win situation FOR THEM. We will pay more from 2020 on, and we'll keep on paying a higher price even when film will go out of fashion again (either cos it has become too expensive, or because people moved on). I'm very sad about this whole thing. I feel betrayed as a customer.
I would choose digital for weddings too, at least by default. But to say that colour balance is baked in to film and not digital is incorrect. Both have WB baked in. In fact, one cause of poor colour with digital cameras is correcting WB with software instead of with filters.
If they need to raise the price to a level that is sustainable, so be it. Accounting for inflation, right now (December 2019) film is about the same price or cheaper than it was thirty years ago when Kodak was selling hundreds of millions of rolls. I'm honestly surprised it hasn't happened earlier, Fuji did it long ago and Kodak was holding off with small incremental increases until they literally could not afford to keep up with demand. It sucks but I'll be buying less Starbucks
I work in the slitter rewinder manufacturing industry... I totally get the price increase, maybe Kodak and other companies may have to invest in new machinery to cope with demand.
Matt I’ve noticed over the last couple of months it is getting harder and harder to find film. Go to B&H, most of there film is on back order and has been for awhile. I use to buy a lot of Kodak ColorPlus on EBay for $3 a roll, now its closer to $5. There are many film stocks I’ve wanted to try but can’t get my hands on unless I go to EBay and pay a premium as of late. It seems like some people are buying up all the available film and selling it for high margin on EBay like it’s a newly released Play Station or something. I don’t want to pay more either, however I might not get the chance to pay more if inventory doesn’t improve for all manufacturers. Not a Kodak issue only in my mind. People might shift from Kodak to something else, like Lomography for example. Oh wait it’s out of stock everywhere. We are going to see price increases across all manufacturers. Kodak is dictating their prices increase. Supply and demand will dictate everyone else that is not investing in increased production. Bottom line, in the short run prices for all film is going to go up. Time to get a bigger film fridge and start hoarding I guess :) Thank for the Video.
I stopped shooting film due to the price of gear being inflated to ridiculous levels. I sold my RZ67 kit and bought a Nikon Z7. I would love to continue with film, especially I would love to get into 4x5 but its hard to invest that much money into a medium that has an uncertain future and on gear that may last a lifetime or may fail the day after you buy it. If say a Mamiya bought out a brand new Mamiya 7 or similar camera and say Nikon bought out a new Nikon Coolscan, I would be all over it.
Rather buy a Fuji digital camera and shoot with film simulation without worried about limited 36 EXP. I think when the film getting more hits, film stocks is going more cheap.
It's funny, Matt, I have quite a few SLR's but I still love my XG-M! That and my X-700 are still my go-to "grab and go" cameras. I'm dying for an M6 though! Crossing my fingers that I'll be able to finally purchase one in the spring.
I would like to shed light on some of the reasons why the manufacturers increase prices. So, I highly recommend for everyone to watch a keynote which was held by the Germany based manufacturer ADOX back in March 2019. Search for 'Modern Film Products Meet Modern Challenges'. P.S.: I'm a regular photographer who occasionally shoots film and I don't work for these companies.
I think the Kodak price increase will only be temporary. Yeah it could be killing their own market share but their interests are for continuing the market so I think it'll be a necessary expense for now. Obviously I and almost everyone don't want to pay more for the film but it will be something that will have to be for now. I don't want Kodak to go away so if I have to pay a little bit more to keep them alive then so be it.
2:40 it doesn't work that way. If they produce more they sell more and therefore they earn more. Increasing production doesn't mean increasing costs. It's the opiste way. The more you produce the less it costs you per unit.
That justification from Kodak is complete BS. They are increasing the price because demand is going up and they see an opportunity to make more money. Companies have to improve infrastructure and expand all the time. It's part of the cost of doing business. Jacking up your prices across the board is not required just for basic expansion, unless you're operating on razor-thin margins (meaning your business is on the brink of failing). I wish people would stop acting like companies are doing things "for us" out of the goodness of their hearts. They're doing it to make money. They're not your friend. You only matter to them inasmuch as you can give them money, or advertise their products. So stop doing their damage control for them.
The closest I can think to justify the price would be a clearly specified temporary increase but even then, those costs are typically played out over the lifespan of production and should ultimately make the film marginally cheaper. What a terrible argument for Kodak- shooting themselves in the foot a little bit, especially considering how expensive development has gotten in recent years.
Well I will certainly buy the same amount of film as always. I'm sure it's not going to be 30% across the board, and it's not a big deal to me. My film photography is cheap compared to the Digital Gear rat race, and gives unique results that I love. God bless Kodak for still making such great films. I for one will continue to support that. But ... I guess I should get some orders in now before the hike! :-)
I bought like 5 boxes of Kodak Portra and Ektar 100. I'll buy new stuff in late 2020 if needed. Also I wanna see Kodak Gold on 120 as a cheap alternative
Matt, I love you, really, I do, but repeating the Kodak line that more demand = higher prices Because it's Hard to make more film....Er, it's a manufactured commodity. More volume = increased economies of sale, INCLUDING bringing new production online. They won't increase capacity Without factoring that in. The reason Why pricing increases in some markets for some products eg Housing, is when there is increased demand for a finite supply, so demand drives up prices, pushing the most price sensitive out. It's the opposite of what's happening with electric cars, for example. By looking around you can see what is really happening, and put together a much better theory of why Kodak is raising prices: 1) Fuji did it 2) Kodak has a giant pension hole (I Think that was the reason why earlier in the year there was talk Kodak would have to sell off it's film business, right? Either that or a giant loan is maturing. Correct me if I'm wrong, it's NYE and I might have started on the sweet, sweet stuff already) 3) They're price gouging because they think they can (and see above). Happy New Year - Looking forward to watching your vids in 2020 X.
Kodak has explained that the price increase is going into investments, an explanation that I accept. Good film isn’t cheap and cheap film isn’t good. Artists sacrifice and pay good money for the finest brushes, paints and canvases.
Luckily I shoot mostly Ilford and for color a bit of Fuji and Lomo, so the Kodak price increases don't affect me a lot. I get why Kodak does it, but it still sucks for the consumer
Well vinyl records are now $40-$50 here. My 1971 Triumph 650 was $10 k but originally sold for $1100. Such is life. Film is an art material now. For the embedded technology it’s incredibly cheap. And still will be. So be careful, think,plan, previsualise.
@@oscarzuluoneoscarsierra7034 compared to every other aspect of our lives - not much. And reusing old film cameras instead of buying a new digital every two years probably balances out
Maybe Silbersalz35 becomes a more popular option! Their 250D film is pretty similar to Portra400 although it’s a real cinefilm converted! Their prices are much more reasonable and even include the development and scanning!
If the price increase means that Kodak will be able to do more research and development and that results in possibly bringing back a film like Kodachrome then I would say it is worth it.
Matt my analogue photos are really bad that is out of focus i cant figure out why. The digital are fine but with analogue its really bad. Hiw do i improve
So sad been shooting Tri-X since the 70's, but it is time to move on. TX wasn't that much more then HP5, while I have a slight preference for Tri-X I can get the same results with HP5 in editing. Since I don't make money in photography is doesn't make sense to stick with Kodak when less expensive options are out there.
Sorry, back to digital again. I understand that everything has to go up in terms of price, but..... The alternative is a second hand digital (x-t1 at £200) camera and free images.
Yeah in most every single other business in existence buying new machines to pump out more volume of product either lowers or keeps prices the same. Clearly their able to do this because demand is really high right now and that means profits are as high as ever. This is a bunk excuse and it’s not going to sit well with many photographers. Now if their making more and more re-released of older film stocks then I can understand a price jump, bringing stuff back from the dead is expensive.
I'm a student... So how the f*** am I gonna pay that price increase? It's so stupid, no one can afford that... It'll be interesting to see them go bankrupt a second time lol
Honestly i can understand their move from a business perspective. they probably know that a lot of people dont care about the price that much. the price elasticity is just low for their films. also compared to others like fuji their prices are low. they control a big share of the market with products that are loved and are not replaceable for many. Honestly just some economics for a quasi-monopoly. works for some of their products probably. i wouldn't exchange portra or ektar even with a 30% increase. i don't think you can look at this from a very mobile consumer base. it's a luxury now anyways with cheap digital and mobile phones. people are probably ready to shell out more money. i didn't think they would make the consumer films more expensive but i guess amateurs care even less about the price
Bough 3 pricks of Kodak 35mm film at the end of the year When i heard productions cant keep up the need. I like somehow knew it that the price was gona increase. Iv stocked up, but not buying any Kodak film this year
I will not buy kodak if the price should increase with 30 percent but since ilford is my favorite black and white films. it would not be a problem for me but I think Kodak is acting a bit arrogant again.
Film is for hobbyists. The general population uses their cell phones for 99% of their photos. Professional photographers will use high end digital cameras for their work. That leaves film for only a very small percentage of people. Shoot film and enjoy while we can. If prices go up a bit then so be it. I’d rather pay a bit more than to see film disappear.
9:55 The Rules of Photography -- There are no rules, only self-imposed constraints. As for the rise in prices of Kodak film... I can't say that I particularly care. The types of film I use is fairly diversified among the different manufacturers, I'm fairly judicious with how and when I use film, and I'm already used to Fujifilm perennially raising the prices on their slide and color negative film. I wouldn't say I use any emulsion simply because it's cheap -- people should already know that, all in, film is not a cheap medium. If a film stock has a look I'm going for, I'll buy it, even if I know the price went up a few dollars per roll.
You shouldn’t be shooting film then. Or shoot B&W and develop and scan yourself. ISO 100 film is cheap and some brands are real cheap. Rodinal is excellent for ISO 100, is cheap and keep like nothing else. Few people know this, but you can actually do a very decent scan of B&W film with a bog standard regular flatbed scanner, that can be had for nothing often.
So I actually have done quite a bit of research on this price increase and people are A.) over reacting & B.) misinformed. So here’s what we know : Kodak is doing UP TO a 30% increase on all stocks. The stocks that are going to see it the worst are the entry level or consumer grade stocks like ColorPlus, Gold, and Ultramax. The stocks that will likely be increased the least will be the Portra & Ektar line. They will still likely go up but not by as much. The supplier that they buy materials from has been operating near maximum capacity for almost two years now. Fuji doesn’t buy material from this supplier so their prices should be largely unimpacted. The reason Kodak is hiking prices (and I support this btw) is so they can slow demand down a bit for their supplier. Their supplier needs both time and resources to expand their operation to accommodate demand. Think about it this way, if they don’t increase price, it will lead so more stocks being out of stock more often and for longer periods of time, ultimately leaving for it the market in the hands of Fuji. Time has shown the Fuji doesn’t exactly act with the consumers as a priority. While paying more for film isn’t fun, I think I’m this case it’s a necessary evil. Your $3.29 roll of ColorPlus will now be $4.49, you $3.69 roll of Gold or Ultramax will be $4.99....not the end of the world. TriX & TMax might go to $6.29 or maybe even $7 a roll...again not the end of the world. I stocked up (pun intended) a few days ago and I might make another order on BH today before the day is done but it’s only a few extra cents per shot. Honestly let’s just be happy film is still around and growing. Not just existing but GROWING. We have a lot to be thankful for. Instead of behind mad at Kodak for having to hike prices up to adjust for demand, let’s be mad at labs who literally charge $25/roll to develop. That’s Highway robbery. I’m so thankful my local lab is very reasonable and crazy quick.
The kodak enigma . Remain analog when industry go digital. Increase prices when producing more and demand rise and competitors exit.
Ilford loves this move from Kodak!
Lol it looks like i'll be taking a break from colour. Not a problem for me, though. I love my Ilford film stocks
@@lilblingking1491 I rate HP5+ over TriX and it's cheaper. Ilford is made in the UK as well so more stock available.
Wait for all the “how I ditched film and went back to digital” TH-cam videos.
"Analog is dying, people aren't buying film, we need to increase the prices to cover our losses!"
"Analog is going great! We're selling out all the stock we've produced! We need to increase the prices to grab all the cash we can, because we can!"
Ummm, no. Wrong.
Paul Barden A comment that just states «No» or «Wrong» is of absolutely no value. You can, of course, go into the Why of my comment being wrong (which it both is and isn’t - it is a humerous take on the situation. Of course they want to grab the cash: They’re a business! But of course that’s not the sole reason the up the prices: Expanding production costs them lots of money. They want to expand without loosing their profits, hence price increase
@@helgebrekke Read what I said in the next comment.
@@bunyowbub There is no next comment here. The following comments (as youtube show them to me) are Tim Davison's. You try to say that my statement is "wrong", but can't even be bothered to explain what you mean? Sorry, you might have a point, but it's on you to show it - not on me to search through a whole comment section.
@@helgebrekke People are getting bent out of shape over speculation that it’s going to be a 30% increase on all products, and that simply isn’t true. I spoke to a retailer here in the Pacific Northwest a couple of days ago, and I asked specifically about one example: a roll of Tmax 400 in 35 mm (36 exposures), and I was told that the roll of this film will increase by exactly 1 dollar, so it goes from $6.50 to $7.50. That is not a 30% increase.
Secondly, does nobody remember Ilford‘s price increase in 2018??! The last time I bought a box of 8 x 10“ HP5, it cost $109. After the price increase in 2018, it cost $129. I don’t remember people getting all bent out of shape about ilford’s price increase in the same way that everybody’s getting all upset about this Kodak increase. Remember, all of this is just speculation and hearsay until you actually see prices on the shelves. You’re getting all upset about information you don’t actually have.
Finally, I would like to remind everybody that photography has never been a cheap hobby, and it never will be. Prices of photography materials today are very much in line with what they were 20 years ago considering inflation.
Not a smart business move for Kodak. Most intelligent businesses assume the extra charges for production. A 5-10% increase would be fine, but that means they should offer some sort of loyalty program like Polaroid original. Smh Kodak
The fact that Kodak is hitting their consumer film stock the hardest, especially ColorPlus, seems like a short sighted move. An average increase of 10-15% would have been a good balance of the impending sales drop and increase in production that comes from hiking the prices.
I'm definitely going to shoot film a lot less and ration my Kodak film stock.
A.P It's not going to be 30% increase across the board at all. Check out the price sheet that I reported last night: reddit.com/r/AnalogCommunity/comments/eh9m6k/official_kodak_pricehike_coefficients_for_2020_in/
I saw a price sheet/breakdown of each film stock last night and most films won't experience that big of a hike. A few do hit that 30 percent mark but most are well below that. I personally shoot t-max and p3200 a lot and I'm not at all worried about it (and I'm relatively poor). Don't let it dissuade you! If anything, use it as an opportunity to select your compositions even more carefully. If a photo you absolutely love costs 6 cents more than it did before, I can assure you it'll be worth it.
Brian Savage can you post a link to that price sheet?
@@trevor6797 reddit.app.link/VHiEhwWtQ2
Trevor I posted the sheet last night on Reddit: reddit.com/r/AnalogCommunity/comments/eh9m6k/official_kodak_pricehike_coefficients_for_2020_in/
Brian Savage your so absolutely right👍🙏🏻🤗
@@marekvesely that's weird how I linked your post from Reddit here and now see that you also watch Matt's videos.
The online film community is kind of a small world.
30% increase just seems outrageous. I already have some film stocked up but i'm really hoping that prices are adjusted again before I run out. Film is already a luxury for me so this a bummer.
I had been shooting about two years digitally before my wife’s uncle who is an architect with a passion for photography handed me his Minolta XG-M that he had owned since the mid-80s. He had a 35-70 lens on it but I immediately purchased a 50mm 1.4 as well. This is still the only film camera that I own to this day and every film photograph I have ever taken was on this camera. I’ve done a lot of research on it and it is an incredibly rare camera for anyone to come across and most people have not mentioned it. I love your work bro and the photos that Elliot took of you and your wife are absolutely wonderful! I’m always a big fan of yours and enjoy every video that you post but when you posted a picture of the XG-M, I couldn’t help but walk 10 feet away to where mine was sitting and pick it up and give it a big hug.🤘 Bottom line is keep doing what you’re doing and I hope that one day due to the price increase we will have more options for generations ahead of us like hopefully our children to take such a passion in film and have more options. 🙏
Let’s see just exactly how much Kodak do increase their prices, before we start boycotting their products. Frankly, I’m grateful that I can still buy film and that there are plenty of different emulsions to choose from.
All the best for the New Year to you and your family Matt.
Ian Hand Distributors started to send out the price sheets last night: reddit.com/r/AnalogCommunity/comments/eh9m6k/official_kodak_pricehike_coefficients_for_2020_in/
This seems incredibly short sighted. If the 30% price hikes are true this will put people off, leading to less demand and all this new machinery will therefore be redundant. If more film is being produced they will make their money back in the long-term?
Couldn't agree more. Kodak has once before made all of the wrong moves and it seems like they're ready to do it again.
Funny how everyone is suddenly an expert in how to run such a big company. Last spring I had to wait almost 2 months to find some Portra 400, which means Kodak was leaving money on the table. When you can't meet demand, it only makes sense to raise prices and invest in production.
I think the issue (well at least my issue) is that the cost of the new machinery is being passed on to the consumer rather than being absorbed by Kodak. Ultimately I will pay the new prices because I want their film haha. My worry is that it scares off people and accelerates the end of production #paranoia
Guess I just need to tell my boss I need an increase in salary by 30%...
Flim photography will become a luxury hobby : (
When a roll of film is $10.50 and developing+scanning is another $15, film photography already is a luxury.
Buy yourself a used Sony A7ii and Helios 44-2 and you'll even out after only about 800 pictures.
Ricedumplings it already is.
@Fabian personally I can't stand the colors of Gold and I mostly use Cinestill 800t, Portra 400, Fuji 400H, C200 so that definitely increases my price for film. I seriously wish I had your cost for developing though. Developing only where I live is $10.
Scanning: I do have a flatbed scanner that I use for some restoration work and scanning contracts but the images look seriously harsh to me, not to mention low-ish res. I do have access to a friend's Hasselblad flextite x5 scanner but that thing is ridiculously slow and requires frequent intervention so it's rarely worth my hassle (about an hour per roll of film). I could also "scan" with my digital camera on a light table but again- that's a pretty laborious process- not in taking the pictures but in converting to a positive image.
@Fabian that's insane. I wish the US had that. I'd be shooting film all the time if I had access to those rates.
It already kinda is. I mean, look at the prices for simple P&S cameras these days online, absolutely insane.
Price increase is definitely inevitable. I never get to shoot enough peel apart film so I paid way more just when it was discounted. I guess my point is I'd rather pay lil more if production continues that suffer the fate of other films. Happy New Year Matt!
Camera manufacturers are however not manufacturing new film cameras. Film cameras are being recirculated from old. This could mean they don't see the market returning large scale or could just mean they want us to buy their digital cameras.
It's been a while since I purchased Kodak film. I recently picked up a bulk roll of TMY. Paid ~$100 through Adorama. I then did some searching for the last time I purchased the same film, which turned out to be like 7 years ago. Same thing, through Adorama, cost $60. That's a bit of an increase of that time period.
Anybody notice the price jump on Lomography film? On the Lomography website, Color Negative 800 used to be 19.90€ before Jan 1, and now it's 27.90 (40% price jump). And that's just one example.
I’m a high school student. A roll of 35mm Kodak CP200 is already $6.20 here. I’m not sure what Kodak is thinking, but jacking the prices up will make it unaffordable for both professionals and casual users of film cameras. It’ll just reverse the increasing interest of film photography and result in a guaranteed loss of business. I’m kinda unsure as to whether I should continue pursuing this because it’s getting really unaffordable.
i work in a camera shop and we haven't been told how much the price increases are going to be just that they're going to hit the low cost "budget" films like colorplus the hardest
Max Lamdin that sucks I just started using color plus for when I don't need portra.
I couldn’t agree more when you said to stick with one focal when beginning photography. I started learning with a digital camera and an adjustable lens; as a result I just fired off photos without engaging whatsoever. Not too long ago I picked up a 35mm camera with a 50 mm lens and due to the slower process and fixed focal length I feel like I’ve progressed twice as much in half the time. I’m far more intentional with my photos now and I’d recommend everyone to do the same.
I’m curious to see if Kodak will use the extra profits to create new films. It’d be cool to see what they could possibly do with film with today’s technology.
damn i'm already paying AU $9 for kodak gold and $15 for porta 400.. oof
yeah that's a lot, but in Poland it's about 18 AUD or 12,50 USD for 35 mm roll of Portra 400
someone in Kodak lost mind, again
So... If people stop buying Kodak in 2020 the price of film will go down??? Doubt it... Silly rationale. Cool hat Matt!
I have shot film, processed, and printed in my darkroom since 1979. I also shoot digitally. It is about a 50/50 split for me.
Film price when compared to my wages. Seem to have gone up equally. At least in my experience. And in my local area. Good film, and photography has always been an expensive hobby. I have weathered all the increases over the years. And I will accept this one. Film price increases are not exclusive to Kodak either. Ilford has raised prices just as much. Bulk film prices from both companies has more than doubled since the 80’s. Not to mention chemical, and paper prices.
The digital side of my shooting. Has made photography very affordable. I shoot with a Nikon D700 purchased in 2008. And develop with Lightroom. Yes there was an investment in my camera and lenses. But now my digital photography costs me just over $100 per year for my Adobe subscription. In 40 years of shooting. I can honestly say that digital photography is as cheap as it gets. Keep in mind that I still shoot many rolls of film, and print in my darkroom.
For the younger photographers out there. The argument that digital is more expensive. I have shot the same camera for 11 years. While technology has evolved and gotten better. It did not make my camera worse. It is still just as relevant as the day I bought it. The images it produces have not changed. So the “I have to buy a new camera every 2 years” argument is ridiculous.
That is a self imposed cost.
As far as the other costs with digital photography. I would have a computer in my home. Regardless of my photography. So I do not factor that cost.
One last thought from an old timer. There is no right or wrong way to enjoy photography. It is a way of documentation, and personal expression. But I will say that if you shoot film. Then scan your negatives. You are wasting an incredible amount of money. To ultimately, in the end create a digital image.
Film prices, and chemical costs will always increase. I will always have to absorb that increase. Because some of my images benefit from shot on film. And developed in the darkroom.
I shoot on film because that was how I got interested. In college I had a darkroom at my disposal, but no longer do. I shoot film now so in the future I can hopefully print some of those, and in the mean time I enjoy developing at home and having my stack of negs. Also wanna start developing e6, so I can project my slides.
It’s going to kill off film. Camera shops and Kodak are trying to justify this, the drop in sales and the drop in film camera prices will tell the real story. This time next year there will be a lot of film cameras on EBay
coldworld5 facts it will
I don't think it'll kill their business. As Matt mentioned, they can't keep up so the price hike will improve profits without impacting overall sales. What it will do however, is make film a non-democratic hobby (it kinda already is) and most lower to mid-income consumers will have to drop out leaving it to the wealthy. If the price hike is indeed 30% I will likely go back to digital and hold onto my favorite film gear in hopes that Kodak will drop their prices again once their business expands (fingers crossed) again.
Z Z I mean. I’m not trying to argue but what you’ve said is a bit of an oxymoron( assuming you know I don’t think the price hike will kill the whole Kodak business completely. However, film is already an expensive hobby, it’s novelty not in the slightest necessary for a photographer in this day and age. Most *hipsters people probably shoot Kodak gold, it’s cheap and gives that classic look ( I think it’s terrible personally ) when that goes too high to buy average film shooters will just go to digital. Kodak is ultimately going to slowly kill film photography because they’re not just going to drop the price by 30% when this doesn’t work out. Kodak nearly went under once due to being short sighted, looks like they will put the nail in the coffin.
Fuji did this last year. People still buy fujifilm.
Ayden Byrnes they didn’t go up by 30%
After a ten year break from BW film photography I recently decided to get back in it. I tell you I am glad that I still have films from all those years back. One look at the price of the films and chemicals in the UK made me fall backwards. I used to pay about £3.10 for a roll of Acros or T-Max. Now they want over £10.00 for expired Acros and over £8.00 for T max. The less I say about the price of chemicals the better. This is just being greedy on a grand scale.
Kodak still paying million dollar executive salaries.
Yeah, after 4 years I have checked the film stock in Germany again and realized that my favorite cheap AGFA APX black and white film become twice as expensive. It was 2.5 EUR, now become 4.25 EUR. Developing C41 film in drug store increased to 2.5 EUR from 0.99 EUR. There is almost no film left in my own country, only expired film in photo equipment stores.
It seems pretty accurate. My supplier has said his wholesale costs are going up (at least for 135 and 120) by 30-35%. My hope is sheet film will be less but who knows.
Im listening to this while editing and its perfect. would you ever make a podcast?
Look up The Shoot with Matt Day on iTunes. Used to do a weekly podcast a few years ago and plan on bringing it back 🙏🏻
This might be the thing that throws me over the board on the decision whether to sell my RB or not.. i already reserve it for portraits only because of the cost associated.
Mr. Yeet I’m thinking the same about my M6 TTL.
I’ll buy if you’re selling
I heard that Kodak have invested a lot of money into completely refurbishing a production line to meet the rising demand for film. This is the reasoning beind the price hike and, to be fair to Kodak, if this is true then I don't mind paying extra. It's been a long time since Kodak were in a position to invest in their production facilities and it can only be a good thing for the Film Photography community. Kodak is still producing cheap film, look at the price of ColorPlus 200. A 30% rise on that is not going to be much pain on my wallet.
Nope it's not the reason, it's simply demand and supply working. Kodak was seeking a buyer initially, and reviving e100 line is one of their value add strategy.
Make no mistake, have no illusion. It's pure breed on Kodak's part why they are increasing their prices especially by so much. If theirs sales are so good then they should plough the profits back into the business, like every other business does.
This action is going to bite them on their arse. They will be killing the goose that laid the golden egg. Mark my words if in 5-10 years Kodak stops making film.
I shoot Fujifilm mostly, Provia 100, 120 and 35, and Pro 400h 35. Last year I filled my freezer with as much as I could buy. This year the price has gone up about 30 percent. I'll settle for out of date film stock from my freezer.
All film is getting expensive and while a hate paying more, it is needed to help Kodak and Fuji scale up production. I stocked up on my film to get me through 2020 but as prices rise the need for low cost developing solutions also grows. I found somone on ebay with lost cost bulk pricing and Exelcent quality. And he develops anything on a roll.
I'm living in Korea. Around here Kodak has sold out and the shops have not restocked, yet. I'm sure they're waiting to get rid of old stock before adjusting their prices. Film is already more expensive in Korea than Japan or the US, so I'm not sure if I'll keep shooting film if both Fuji and Kodak keep raising their prices. I wonder if other companies will hop on the increase, too.
Guess i will be buying up my local kodak gold 200 stock and switch to ilford for black and white
Hit the nail on the head! Both regarding the price increases from Kodak which I think are a good thing long term! Also strongly agree on your one lens comments!
My 2 cents: I think it's incredibly foolish to raise prices out of the blue, and even more is to clearly state that the customer has to pay the price so that a company (which is already making a lot of money thanks to US, the people who brought film back from the dead) can make MORE money. It's a win win situation FOR THEM. We will pay more from 2020 on, and we'll keep on paying a higher price even when film will go out of fashion again (either cos it has become too expensive, or because people moved on).
I'm very sad about this whole thing. I feel betrayed as a customer.
I would choose digital for weddings too, at least by default. But to say that colour balance is baked in to film and not digital is incorrect. Both have WB baked in. In fact, one cause of poor colour with digital cameras is correcting WB with software instead of with filters.
Love the new color grade on the video Matt.
I like the warmer look on this new video!!!
If they need to raise the price to a level that is sustainable, so be it. Accounting for inflation, right now (December 2019) film is about the same price or cheaper than it was thirty years ago when Kodak was selling hundreds of millions of rolls. I'm honestly surprised it hasn't happened earlier, Fuji did it long ago and Kodak was holding off with small incremental increases until they literally could not afford to keep up with demand. It sucks but I'll be buying less Starbucks
I work in the slitter rewinder manufacturing industry... I totally get the price increase, maybe Kodak and other companies may have to invest in new machinery to cope with demand.
Matt I’ve noticed over the last couple of months it is getting harder and harder to find film. Go to B&H, most of there film is on back order and has been for awhile. I use to buy a lot of Kodak ColorPlus on EBay for $3 a roll, now its closer to $5. There are many film stocks I’ve wanted to try but can’t get my hands on unless I go to EBay and pay a premium as of late. It seems like some people are buying up all the available film and selling it for high margin on EBay like it’s a newly released Play Station or something. I don’t want to pay more either, however I might not get the chance to pay more if inventory doesn’t improve for all manufacturers. Not a Kodak issue only in my mind. People might shift from Kodak to something else, like Lomography for example. Oh wait it’s out of stock everywhere. We are going to see price increases across all manufacturers. Kodak is dictating their prices increase. Supply and demand will dictate everyone else that is not investing in increased production. Bottom line, in the short run prices for all film is going to go up. Time to get a bigger film fridge and start hoarding I guess :) Thank for the Video.
I stopped shooting film due to the price of gear being inflated to ridiculous levels. I sold my RZ67 kit and bought a Nikon Z7. I would love to continue with film, especially I would love to get into 4x5 but its hard to invest that much money into a medium that has an uncertain future and on gear that may last a lifetime or may fail the day after you buy it. If say a Mamiya bought out a brand new Mamiya 7 or similar camera and say Nikon bought out a new Nikon Coolscan, I would be all over it.
Rather buy a Fuji digital camera and shoot with film simulation without worried about limited 36 EXP. I think when the film getting more hits, film stocks is going more cheap.
Elliot is going to take over your TH-cam channel some day when you retire. He took some nice shots! :-)
It's funny, Matt, I have quite a few SLR's but I still love my XG-M! That and my X-700 are still my go-to "grab and go" cameras. I'm dying for an M6 though! Crossing my fingers that I'll be able to finally purchase one in the spring.
Did you stock up on Kodak? You also answered my question about shooting film at weddings in your other answer about mixed light. Thank you!
I would like to shed light on some of the reasons why the manufacturers increase prices. So, I highly recommend for everyone to watch a keynote which was held by the Germany based manufacturer ADOX back in March 2019. Search for 'Modern Film Products Meet Modern Challenges'.
P.S.: I'm a regular photographer who occasionally shoots film and I don't work for these companies.
Fuji is ahead, check price of Velvia 135. It's almost $18.
Thx for the tip, ordered a 5-pack of 400 in 35mm.
I think the Kodak price increase will only be temporary. Yeah it could be killing their own market share but their interests are for continuing the market so I think it'll be a necessary expense for now. Obviously I and almost everyone don't want to pay more for the film but it will be something that will have to be for now. I don't want Kodak to go away so if I have to pay a little bit more to keep them alive then so be it.
2:40 it doesn't work that way. If they produce more they sell more and therefore they earn more. Increasing production doesn't mean increasing costs. It's the opiste way. The more you produce the less it costs you per unit.
That justification from Kodak is complete BS. They are increasing the price because demand is going up and they see an opportunity to make more money. Companies have to improve infrastructure and expand all the time. It's part of the cost of doing business. Jacking up your prices across the board is not required just for basic expansion, unless you're operating on razor-thin margins (meaning your business is on the brink of failing).
I wish people would stop acting like companies are doing things "for us" out of the goodness of their hearts. They're doing it to make money. They're not your friend. You only matter to them inasmuch as you can give them money, or advertise their products. So stop doing their damage control for them.
ayyy got my Q answered!
since when does a up scaling results in higher consumer prices? Single production cost should go down... This argument makes no sense for me
The closest I can think to justify the price would be a clearly specified temporary increase but even then, those costs are typically played out over the lifespan of production and should ultimately make the film marginally cheaper. What a terrible argument for Kodak- shooting themselves in the foot a little bit, especially considering how expensive development has gotten in recent years.
They're trying to go bankrupt the second time haha
Well I will certainly buy the same amount of film as always. I'm sure it's not going to be 30% across the board, and it's not a big deal to me. My film photography is cheap compared to the Digital Gear rat race, and gives unique results that I love. God bless Kodak for still making such great films. I for one will continue to support that. But ... I guess I should get some orders in now before the hike! :-)
I bought like 5 boxes of Kodak Portra and Ektar 100. I'll buy new stuff in late 2020 if needed. Also I wanna see Kodak Gold on 120 as a cheap alternative
Cheap alternative? Looks Kodak will not be a cheap alternative in any case.
Matt, I love you, really, I do, but repeating the Kodak line that more demand = higher prices Because it's Hard to make more film....Er, it's a manufactured commodity. More volume = increased economies of sale, INCLUDING bringing new production online. They won't increase capacity Without factoring that in.
The reason Why pricing increases in some markets for some products eg Housing, is when there is increased demand for a finite supply, so demand drives up prices, pushing the most price sensitive out. It's the opposite of what's happening with electric cars, for example. By looking around you can see what is really happening, and put together a much better theory of why Kodak is raising prices:
1) Fuji did it
2) Kodak has a giant pension hole (I Think that was the reason why earlier in the year there was talk Kodak would have to sell off it's film business, right? Either that or a giant loan is maturing. Correct me if I'm wrong, it's NYE and I might have started on the sweet, sweet stuff already)
3) They're price gouging because they think they can (and see above).
Happy New Year - Looking forward to watching your vids in 2020 X.
A 5 pack of Portra 400 in 35mm used to be $37.45, it's now $48.95. WTF
Kodak has explained that the price increase is going into investments, an explanation that I accept. Good film isn’t cheap and cheap film isn’t good. Artists sacrifice and pay good money for the finest brushes, paints and canvases.
Luckily I shoot mostly Ilford and for color a bit of Fuji and Lomo, so the Kodak price increases don't affect me a lot. I get why Kodak does it, but it still sucks for the consumer
Well vinyl records are now $40-$50 here. My 1971 Triumph 650 was $10 k but originally sold for $1100. Such is life. Film is an art material now. For the embedded technology it’s incredibly cheap. And still will be. So be careful, think,plan, previsualise.
agylub you’r right👍😊
And what when the impact on the Environment by using films Will be taken to account...? Just a Thought🧐
@@oscarzuluoneoscarsierra7034 compared to every other aspect of our lives - not much. And reusing old film cameras instead of buying a new digital every two years probably balances out
Maybe Silbersalz35 becomes a more popular option! Their 250D film is pretty similar to Portra400 although it’s a real cinefilm converted! Their prices are much more reasonable and even include the development and scanning!
If the price increase means that Kodak will be able to do more research and development and that results in possibly bringing back a film like Kodachrome then I would say it is worth it.
"Stick 'em up" says Kodak, glad I have other things in the freezer beside food!
Love my xg9 minolta. Lately ive been shooting a fuji st901
Matt my analogue photos are really bad that is out of focus i cant figure out why. The digital are fine but with analogue its really bad. Hiw do i improve
Time to try some Fuji 400h
I don't care if Kodak raises prices of their film i it that means business is thriving. I want Kodak to keep producing old and new film .
Matt, Did you know that Kodak-Alaris is for sale? Yes they have a Million Dollar debt bill that is why they are putting the old girl For Sale...
I think Kodak is milking the cow while it lasts
Makes you think whether film is just a flash in the pan
7:45 Don’t forget Pro Wrestling, my dude. 2019, what a great year it’s been for wrestling fans! 😆🙌🏼
So sad been shooting Tri-X since the 70's, but it is time to move on. TX wasn't that much more then HP5, while I have a slight preference for Tri-X I can get the same results with HP5 in editing. Since I don't make money in photography is doesn't make sense to stick with Kodak when less expensive options are out there.
Sorry, back to digital again. I understand that everything has to go up in terms of price, but.....
The alternative is a second hand digital (x-t1 at £200) camera and free images.
Yeah in most every single other business in existence buying new machines to pump out more volume of product either lowers or keeps prices the same. Clearly their able to do this because demand is really high right now and that means profits are as high as ever. This is a bunk excuse and it’s not going to sit well with many photographers.
Now if their making more and more re-released of older film stocks then I can understand a price jump, bringing stuff back from the dead is expensive.
I'm a student... So how the f*** am I gonna pay that price increase? It's so stupid, no one can afford that...
It'll be interesting to see them go bankrupt a second time lol
Switch to Fuji 400h, C200, and superia. Kodak will hopefully figure it out in time.
@@vikmanphotography7984 I'll have to, I really like Portra 400 and 800 tho😭
B/W film. ultrafine 400.
@@sbarronmd its not so much about the grain as it is about color haha... B/w is just not giving me these crispy skin tones 😜
Rhett Wiebe try fuji pro 400h
OG #MINOLTAGANG
You got anymore of that... Ilford?
Kodak film Price - feel sorry for the 10" x 8" Shooters, Currently 25 UK Pounds PER SHEET! plus processing, Ouch!
I’ve spoken with a Kodak Rep and they’ve stated it will be as much as 40%! 😫
Honestly i can understand their move from a business perspective. they probably know that a lot of people dont care about the price that much. the price elasticity is just low for their films. also compared to others like fuji their prices are low. they control a big share of the market with products that are loved and are not replaceable for many. Honestly just some economics for a quasi-monopoly. works for some of their products probably. i wouldn't exchange portra or ektar even with a 30% increase. i don't think you can look at this from a very mobile consumer base. it's a luxury now anyways with cheap digital and mobile phones. people are probably ready to shell out more money. i didn't think they would make the consumer films more expensive but i guess amateurs care even less about the price
7:13 me as a 3 year old would never hold a câmera this steady
I'm on a fixed income, so the amount of Kodak film I will be shooting in 2020 is zero. I've become really fond of Fomapan.
Bough 3 pricks of Kodak 35mm film at the end of the year
When i heard productions cant keep up the need.
I like somehow knew it that the price was gona increase.
Iv stocked up, but not buying any Kodak film this year
Just means for me...I be using a hell of a lot more of Color Plus 200. :)
I will not buy kodak if the price should increase with 30 percent but since ilford is my favorite black and white films. it would not be a problem for me but I think Kodak is acting a bit arrogant again.
Remjet film is a solution hahaha... But I think this is a last time I would shoot my 4 roll Kodak Vision 250D
Film is for hobbyists. The general population uses their cell phones for 99% of their photos. Professional photographers will use high end digital cameras for their work. That leaves film for only a very small percentage of people. Shoot film and enjoy while we can. If prices go up a bit then so be it. I’d rather pay a bit more than to see film disappear.
Locating in China. Due to the trade war, the price went up at least 80%.
It's a Fact. I know Portra which costs at its cheapest right now in UK is £34.99 is going to be £41.99. that's as told me From a major UK dealer.
9:55 The Rules of Photography -- There are no rules, only self-imposed constraints.
As for the rise in prices of Kodak film... I can't say that I particularly care. The types of film I use is fairly diversified among the different manufacturers, I'm fairly judicious with how and when I use film, and I'm already used to Fujifilm perennially raising the prices on their slide and color negative film. I wouldn't say I use any emulsion simply because it's cheap -- people should already know that, all in, film is not a cheap medium. If a film stock has a look I'm going for, I'll buy it, even if I know the price went up a few dollars per roll.
Being on a starvation budget this increase will effect me negatively.
You shouldn’t be shooting film then.
Or shoot B&W and develop and scan yourself.
ISO 100 film is cheap and some brands are real cheap.
Rodinal is excellent for ISO 100, is cheap and keep like nothing else.
Few people know this, but you can actually do a very decent scan of B&W film with a bog standard regular flatbed scanner, that can be had for nothing often.
sigh kodak please just 10% ?
Your just a really good dude
Ilford ftw 🙌🏼
So I actually have done quite a bit of research on this price increase and people are A.) over reacting & B.) misinformed.
So here’s what we know :
Kodak is doing UP TO a 30% increase on all stocks. The stocks that are going to see it the worst are the entry level or consumer grade stocks like ColorPlus, Gold, and Ultramax. The stocks that will likely be increased the least will be the Portra & Ektar line. They will still likely go up but not by as much. The supplier that they buy materials from has been operating near maximum capacity for almost two years now. Fuji doesn’t buy material from this supplier so their prices should be largely unimpacted. The reason Kodak is hiking prices (and I support this btw) is so they can slow demand down a bit for their supplier. Their supplier needs both time and resources to expand their operation to accommodate demand.
Think about it this way, if they don’t increase price, it will lead so more stocks being out of stock more often and for longer periods of time, ultimately leaving for it the market in the hands of Fuji. Time has shown the Fuji doesn’t exactly act with the consumers as a priority.
While paying more for film isn’t fun, I think I’m this case it’s a necessary evil. Your $3.29 roll of ColorPlus will now be $4.49, you $3.69 roll of Gold or Ultramax will be $4.99....not the end of the world. TriX & TMax might go to $6.29 or maybe even $7 a roll...again not the end of the world. I stocked up (pun intended) a few days ago and I might make another order on BH today before the day is done but it’s only a few extra cents per shot.
Honestly let’s just be happy film is still around and growing. Not just existing but GROWING. We have a lot to be thankful for. Instead of behind mad at Kodak for having to hike prices up to adjust for demand, let’s be mad at labs who literally charge $25/roll to develop. That’s Highway robbery. I’m so thankful my local lab is very reasonable and crazy quick.
Hey I don't remember subscribing to Matt Day Tech Tips ;)