Think Outside the Box: Mastering Indie Film Distribution with Jon Reiss | Minorities In Film

Jon brings over 15 years of experience helping filmmakers craft individualized distribution and marketing strategies. From his innovative release of Bomb It to his popular book Think Outside the Box Office, Jon’s insights are tailored to each film’s unique needs. In this session, you'll learn how to set clear release goals that guide your distribution plan. Whether you’re a first-time filmmaker or a seasoned pro, this session will provide actionable strategies for connecting your film with its audience.
About Jon Reiss
Jon Reiss is a filmmaker, author and media strategist who wrote the book Think Outside the Box Office. His company, 8 Above, creates custom audience-building strategies, theatrical experiences and digital release campaigns for independent feature and documentary films. Reiss has consulted with hundreds of filmmakers and film organizations throughout the world including The Gotham, IDA, Screen Australia, Film Independent, Creative Scotland. Current clients include 1800 On Her Own, Sabbath Queen, Food & Country, The Ride Ahead and The Body Politic.
He has conducted workshops on six continents and helped create and run the IFP/Gotham Filmmaker Lab for ten years and created the 8 Above Distribution Lab to teach filmmakers how to distribute and market their films. The next cohort of the lab starts December 2024. He is in production of the second season of a podcast about people’s psychedelic experiences, Plantscendence
Jon got his start in filmmaking and distribution at the infamous San Francisco documentary collective Target Video. He not only shot seminal bands such as Black Flag, Iggy Pop, Throbbing Gristle, The Cramps but was one of the first - if not the first person to conceptualize and execute video tours throughout Europe, carting 500 lbs. of video deck and projector in a VW Bus across 15,000 miles.
Jons Substack:
jonreiss.subst...
Website:
www.8above.com
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