How A $10M Online Course Business ACTUALLY Makes Money
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- เผยแพร่เมื่อ 8 ก.ย. 2024
- Online education is a very unique way of doing business…
✅ Download my 118-page case study: ollyrichards.c...
📚 Business Model Mastery workshop: ollyrichards.c...
But 99% of the business advice you find online is based on more traditional business models.
Which means that lots of online educators waste time and money building products and systems that aren’t suited for the world of online education.
So I am going to take you behind the scenes of our $10M course business to how we build and sell our products in a scalable and profitable way…
And at the end of the video I’m even going to show you a very interesting breakdown of our average customer value, once we built all these products
In this video you are going to learn how a $10M online course business operates in this revealing behind-the-scenes look! I will dive deep into customer value breakdowns and avoid common pitfalls with traditional business advice.
✅ Download my 118-page case study: ollyrichards.co/newsletter-youtube/
Fantastic video. In 12 minutes you've completely upgraded my thinking when it comes to my business and how I'm offering my products and services. Would love more product architecture videos just like this Olly!
Glad it was helpful!
Great video Ollie! Would love to see a deep dive if possible e.g. how you get people into your email list (paid ads, books etc), how many emails they read on average before they purchase the course with conversion rates and other useful numbers!
I have a workshop about that: ollyrichards.co/7fms
this was in the first few chapters of the 118 page case study. Great seeing a video about it. I wonder if you have any skol community or paid discord or any other paid community ? I would love to be in a community of likeminded people who are making educational products.
No community, I’m afraid.
@@realollyrichards I understand. Any plan on opening a paid community ?
Thank you for explaining your business model. Could you share more details about how you run the 30-day challenges?
I'm thinking about starting a monthly continuity program, but I've heard it requires a lot of effort. Your monthly challenges seem like a less stressful way to provide ongoing learning opportunities for students without the commitment of a monthly subscription.
It’s actually far more content to create. But when they’re made, they’re made! Lots more detail in my case study.
in the case study, the monthly programme was an answer to subscription model (as said in the video too). Albeit requiring more product/content, I reckon it's much better than having a subscription only model, as it complements the core offer beautifully.