LinkedIn Written Content Strategy: From Ideas to Stories and Beyond

Are your LinkedIn posts getting the reach and engagement you need? Looking for a written post formula you can repurpose? Explore a content strategy on LinkedIn using the written word.
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👁️‍🗨️ About Michaela Alexis
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⏰ Timestamps
00:00 Intro
00:33 About Michaela Alexis
01:17 Why the Written Word Matters on LinkedIn
05:41 How to Create a LinkedIn Written Content Strategy: Reframe Your Mindset
12:29 How to Create a LinkedIn Written Content Strategy: Generate Content Ideas
19:31 How to Create a LinkedIn Written Content Strategy: Craft a Compelling Story
35:48 How to Create a LinkedIn Written Content Strategy: Embed the Lesson
42:43 How to Create a LinkedIn Written Content Strategy: Encourage Engagement
#SocialMediaExaminer #SocialMediaMarketingPodcast #LinkedInMarketing

[@SocialMediaExaminer]

Explore the types 📄▶ of content that triggers massive 📈 reach on social media. th-cam.com/video/maGBw_W20Y4/w-d-xo.htmlsi=jZnJ8Tx0dVVS7UQB

[@aenglish8615]

@socialmediaexaminer Michael you never disappoint. Thank you for having such great guests on! 👍🏾

[@aenglish8615]

Michaela, you batted it out of the park!! Thanks for sharing your LinkedIn insights and the cliffhanger formula was fresh and easy to implement😉

[@AlexisDiaz]

@24:34 No is not a no forever! that is so true.

[@MichaelWilliams-lo3ix]

Awesome

[@KevinRiggle]

I wish I could figure out what LinkedIn "wants," meaning, what metrics LinkedIn is tracking and optimizing for. With TH-cam it's really obvious-TH-cam wants more watch time (because more watch time gets them more ad revenue). With Google it's really obvious-Google wants more ad clicks (because more ad clicks get them more revenue). With LinkedIn, ... how do they even make money?