How To Improve Your Case Interview Frameworks Using The Toothbrush Test

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  • เผยแพร่เมื่อ 21 พ.ค. 2018
  • If you've found this video helpful, you're gonna LOVE our free course at www.craftingcases.com/freecourse -- click the link for more info.
    **
    What if there were a simple test to apply in your case interview frameworks that quantified how insightful they were? How much business sense they're showing?
    While most candidates are looking for the framework with the best "fit" for the case interview question, you can stand out by tailoring your framework with issues so specific your interviewer will wonder why you haven't been hired yet.
    But to do that, you need to know the secret behind showing insight in a case interview. There's an art and a science part to it, and while everyone's focusing on the "art" part of waiting for that brilliant idea to pop up in their heads, you can focus on the much neglected "science" part of being more specific.
    In this video I'm going to show you how to know if an issue within a framework is specific enough to impress or not. Then I'm going to show you how to calculate the TTS score of that issue (The Toothbrush Test Score).
    A score that is consistently above 40% is pretty much a requirement to get an offer.
    Using this technique you'll not only learn how much insight you're bringing to table but also how to improve that.
    Tell me in the comments if you've liked this video and what you've liked about it.
    Link to original article: www.craftingcases.com/toothbrush
    Table of contents (so you can find stuff later in the future):
    01:36 - The Art and Science of showing insight and business sense
    06:45 - The Toothbrush Test
    12:03 - Low TTS Framework Example
    17:29 - 40% TTS Framework Example
    28:11 - FAQ - 4 Common Q&As
    33:28 - Next Steps
    If you've liked this video, make sure you click the Like button and leave a comment below! (This lets TH-cam know this video's good and will make it show it to more people).
    If you want to hear more from us, click Subscribe (and click the Alarm Bell button if you want to get notified whenever we release a new video).
    If you have any questions, ask it in the comments below - I'll read and answer each one of them and may even make a video about it, who knows!
    And if you know someone (or someones) who might benefit from our videos, make sure you share it using the Share button next to the Like button.
    Hope the best for your case interview preparation and I'll see you on the next video :)
    Bruno
    End music:
    "Surf Shimmy" Kevin MacLeod (incompetech.com)
    Licensed under Creative Commons: By Attribution 3.0 License
    creativecommons.org/licenses/b...
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ความคิดเห็น • 42

  • @CraftingCases
    @CraftingCases  3 ปีที่แล้ว +1

    The Toothbrush Test is great to improve your frameworks, but how do you actually create them? How could you create a framework for a non-business case, for instance? We teach that (and much more) in the Frameworks Module of our free course (www.craftingcases.com/freecourse). Besides that, you'll also learn our system to learn cases effectively, without depending on other candidates and without hitting plateaus. Join right now for free on the link above!

  • @ipomoon
    @ipomoon 4 ปีที่แล้ว +27

    This is one of the most insightful videos for case interview preparation I have watched.

  • @nabiakar
    @nabiakar 4 ปีที่แล้ว +7

    Bruno, you are awesome. You’ve done such an incredible job at articulating every single component of building cases, while being SO mindful of what we are all thinking about. You and Julio have been the most resourceful throughout my prep process. Chapeau bas

  • @4132286
    @4132286 4 ปีที่แล้ว +2

    Thanks Bruno, I'm an engineer who has a interview at MBB - I was having a hard time wrapping business concepts in my mind but your videos are the best resource i have found!

  • @dinocollins720
    @dinocollins720 2 ปีที่แล้ว +1

    Thank you Bruno! This video was extremely insightful!

  • @aguptaiit
    @aguptaiit 3 ปีที่แล้ว

    Thank you for composing this video! Will be trying to improve via TTS.

  • @joaopedroreissilva7075
    @joaopedroreissilva7075 3 ปีที่แล้ว

    Bruno, thank you very much! This content is very valuable!

  • @dinocollins720
    @dinocollins720 2 ปีที่แล้ว +1

    "Might a well just read from Michael Porter's book... and might as well just hire Michael Porter too" haha. That got me laughing. Love Bruno's dry humor in these videos lol

    • @dinocollins720
      @dinocollins720 2 ปีที่แล้ว +1

      And "what if my case is actually about the toothbrush industry?" haha

  • @kahminami
    @kahminami 6 ปีที่แล้ว +3

    I liked how you already answered most of my questions at the end of the video! Also, the description with the time of each part was very useful!

    • @CraftingCases
      @CraftingCases  6 ปีที่แล้ว

      Amazing! Are there any questions that I didn't answer? Will be glad to be of help!

    • @kahminami
      @kahminami 6 ปีที่แล้ว

      No! For now, you could answer all of them! :) thank you !

  • @Marcgille85
    @Marcgille85 3 ปีที่แล้ว

    Thanks a lot, very useful and insightful !

  • @gustavofonseca3390
    @gustavofonseca3390 4 ปีที่แล้ว +2

    I advise you guys to put this video in the free course. It's by far the best tip i received in any case interview material! TTS is the key !

  • @CL-lt5yq
    @CL-lt5yq 4 ปีที่แล้ว

    Awesome video, thanks a lot!

  • @powerhouseinco9664
    @powerhouseinco9664 ปีที่แล้ว

    wow... this is a much-needed slap in the face. Thanks!!

    • @CraftingCases
      @CraftingCases  ปีที่แล้ว +1

      You're welcome! Sometimes the most helpful pieces of feedback hurt a bit, but I hope it's worth it.

  • @furkansalihkuk
    @furkansalihkuk 3 ปีที่แล้ว

    Perfect. Thanks a lot.

  • @giangbui5221
    @giangbui5221 4 ปีที่แล้ว

    Hi Bruno, thanks for very very helpful video. Could you suggest some reliable sources to improve and enrich various industries knowledge in order to be specific? Thanks a lot

  • @Nerminalaly
    @Nerminalaly 4 ปีที่แล้ว

    Wow ! Welldone

  • @albertfoo1569
    @albertfoo1569 3 ปีที่แล้ว +2

    Hi Bruno,
    I didn't really get a satisfying answer to Q1 in Q&A so I'd want to try rephrasing:
    I noticed that being more specific is presuming one knows in advance the components or key drivers of the industry. What if we:
    1) Don't know about the industry given?
    1a) Didn't request the specific information that was key? (Which won't be given by interviewer)
    Key question: Are you saying the implicit end game is to read-up on every industry as possible to ensure we express business sense by our specificity?

    • @Goldeggyolk
      @Goldeggyolk ปีที่แล้ว

      Exactly my concern too! @CraftingCases would love to hear from you on this!

  • @aashishpachauri2350
    @aashishpachauri2350 4 ปีที่แล้ว +4

    Great work Bruno!
    I had a question about this. I have faced the following problem a couple of times while giving interviews. In fact, I have received feedback regarding the problem of being too specific and overcomplicating the structure. Now, the problem is how much specific you would want to become? According to you, the more the TTS, the better, but would it not make the structure overly complicated and largely spread, so rather than focussing upon the bigger picture, we might get involved in the nitty-gritty and hence would never arrive at a solution.

    • @satvikrai4708
      @satvikrai4708 ปีที่แล้ว

      I agree with this! I just started learning case studies and quite confused as to how specific I need to be. Should I go with the generic thing or should I stretch the framework to a point that the interviewer has to intervene and stop me

  • @aditisrivastava1541
    @aditisrivastava1541 4 ปีที่แล้ว

    Hi Bruno, great video! How do you make your insights during the case specific as well? Say when you have a graph or brainstorm - how do you think structured on the fly? Also, I sometimes struggle with coming up with so many specific ideas like you did a fantastic job with the airlines case - any tips on that?

    • @CraftingCases
      @CraftingCases  4 ปีที่แล้ว

      It comes mostly through practice. For the mid-case questions, the trick is to (1) have good structuring SKILLS (not memorized) and (2) always tying back any chart/analysis to the underlying hypothesis that is being tested by it.

  • @dellabianchi4601
    @dellabianchi4601 ปีที่แล้ว

    Thank you Mr. Bruno!! Anw why you didn't post any video again??

  • @jmecque
    @jmecque 2 ปีที่แล้ว

    Thanks Bruno, this is great. I have a question, do you need to be very exhaustive for this sort of case or less questions but very insightful are better? Asking because during the interview process you are under pressure and may not be able to come up with all sorts of questions

    • @CraftingCases
      @CraftingCases  2 ปีที่แล้ว

      Depends on the interviewer, which means you need to be capable to do both

  • @Suleimenoff
    @Suleimenoff 5 ปีที่แล้ว +1

    20 to 30 cases very thinly spread in time. TTS of 50-70%. But I have reached it after listening to your 5 ways to be MECE and Issue tree video series.

    • @CraftingCases
      @CraftingCases  5 ปีที่แล้ว

      That sounds great Daniyar, 50-70% is better than most people ever get to, even after doing way more cases than you did!

  • @jaiaul8179
    @jaiaul8179 3 ปีที่แล้ว +2

    Love from India.Hope i land a job:)

  • @CraftingCases
    @CraftingCases  6 ปีที่แล้ว +3

    Simple question, but I'd love to compare the results: how many cases have you done so far and what's the TTS of your last structure?

    • @yanxu9167
      @yanxu9167 4 ปีที่แล้ว

      CraftingCases thank for sharing. I have done 60, but not until yesterday I start use tts

  • @BuiQuynhNhu
    @BuiQuynhNhu 2 ปีที่แล้ว

    haha the video is really hilarious to my viewpoint

    • @Divya712
      @Divya712 10 หลายเดือนก่อน

      May I know why plz ?

  • @simonbernard4216
    @simonbernard4216 4 ปีที่แล้ว

    It's impossible for a candidate with a non-business background to have this much business sense

    • @CraftingCases
      @CraftingCases  4 ปีที่แล้ว +7

      Hey Simon, this is the second video you comment on saying things are too difficult, impossible, not easy.
      If it were easy, it wouldn't be so competitive. It's not easy. But I can show you hundreds of people (even without a business background) who succeeded.

  • @Disaenz10
    @Disaenz10 3 ปีที่แล้ว

    Did you stop the channel?

    • @CraftingCases
      @CraftingCases  3 ปีที่แล้ว +1

      For now we are focusing our time in improving our courses instead of creating more TH-cam videos, as that’s what’s gonna help more candidates get more offers.
      Highly recommend you check out our free course at craftingcases com/freecourse - there’s 3X the content of this channel there and it’s also in a structured format that’s actually gonna help you develop skills.