New Email Rules For 2024 📧 Set Up Email Authentication in 5 Steps

Gmail and Yahoo have imposed new email rules for bulk senders (aka email marketers). This video shows you exactly what you need to set up to make sure your emails hit the inbox and don't go to spam!
These new email rules for 2024 focus on email validation and email authentication to combat spam with the new Gmail AI algorithm. For all the nerdy details, here is the post that explains everything straight from Google - blog.google/products/gmail/gm...
Here is my post that teaches you how to setup and grow your email list - www.milesbeckler.com/how-to-g...
Follow along in this email marketing video that shows you exactly how to verify your email address in your autoresponder and how to set up the SPF, DKIM, and DMARC records at your domain name's DNS.
Here are the links shown in the video:
I recommend aweber for new email marketers - www.milesbeckler.com/aweber
Here is the Aweber post that walks you step by step through the process: help.aweber.com/hc/en-us/arti...
Here is the Aweber post about the SPF record; help.aweber.com/hc/en-us/arti...
How to scrub your list in Aweber - • How To Scrub Your List...
If you're on ActiveCampaign, here's the link to their tool to help you get verified - www.activecampaign.com/dkim-s...
Here is the text from the document I was showing in the video so you can have a checklist to follow to get your new email sender requirements set up based on the new rules from Gmail and Yahoo!
Step-By-Step! Here's How To Comply With Gmail & Yahoo’s New Email Rules For 2024:
Step 1: Verify your YourName @ YourDomain.com email address!
Step 2: Add your DKIM records to your domain's DNS zone via a Cname record
Step 3: Add your DMARC records to your domain's DNS zone via a TXT record
Step 4: Add your SPF records to your domain's DNS zone via a TXT record
Step 5: Get your domain name set up at postmasters.google.com and keep your spam rate below .3%!!!
By taking these 5 steps, your email marketing should not be affected by these changes and you should continue to hit the primary inbox with all of your marketing emails.
If you skip these processes, you risk having your emails go straight to spam, lowering your open rates and your click-through rates... Which would result in less revenue for your online business.
Time stamps for chapters:
0:00 New Email Rules For 2024 From Gmail and Yahoo
0:15 What Is Email Authentication & Why Does It Matter
0:26 Email verification and authentication checklist
0:45 5 Steps Required To Comply With The 2024 Email Rules
1:50 Step 1: Verify Your Email Address
2:50 Step 2: Set up DKIM By Adding CNAME Records to Your DNS
3:31 How To Add Your DNS Record To Your Domain Name In Cpanel
4:35 How To Verify You Added Your DKIM Record To DNS Correctly
4:52 Step 3: Set up a DMARC Policy With A TXT Record In DNS
5:27 How To Verify You Set Up Your DMARC Policy Correctly
5:39 Step 4: How To Setup Your SPF Record With DNS
6:22 How To Setup New Email Rules And Authentication On ActiveCampaign
6:52 Aweber vs. Activecampaign? Which Email Marketing Tool Is Best?
8:36 Step 5: Set Up Google Postmasters & Monitor Your Spam Rate
9:03 What To Do If Your Reported Spam Rate Is Above .3%
9:41 Scrubbing Your Email List
10:26 Important Last Words

[@MilesB]

Let me know in a comment once you've got this all setup for your site!

[@JohnODonovan1]

Absolutely great helpful advice ❤

[@EdgarGregory-ot4bp]

Hey Miles, thank you

[@themrkamautkc]

Very well explained. Thanks Miles. I managed.

[@BargainWarehouse-em1sw]

Hey miles great info as always very much appreciated Thanks again
Robert

[@samguerrero4460]

Thank! Thank You! Really appreciate the info.

[@MilesB]

Glad it was helpful!

[@jonchorba8835]

Thanks for the important breakdown Miles!

[@MilesB]

No worries!

[@sebastianmauricio775]

Very helpful info! Thanks for sharing.

[@MilesB]

Glad it was helpful!

[@josemaldonado3341]

Thank you for the info. :)

[@MilesB]

You bet!

[@AndyKloss]

Thanks for sharing, Miles!

[@MilesB]

My pleasure!

[@yogawithlandon]

thx man! Got a few things set up just last week on my end... used a couple tools you mentioned and now it seems I've gotta do one more thing to stay squeaky clean in the eyes of the email gods lol. Also, it's time for a good scrub! Email marketing is the lifeblood of my business so this is paramount! thx man! hope you're well :)

[@MilesB]

Right on Lando! Hope you're well buddy

[@yogawithlandon]

@MilesB doin well! ❤️ recently found a bump offer that converts at 70% lol 😆 💪 still testing for a 1CU that's higher than 30% though. Small wins = massive traction

[@mrtonyarellano8076]

Thank you Miles it was a little hard to understand I will repeat a few times I dont have aweber yet

[@chadtarheel]

Mojo comment for algorithm 👍🏼

[@MilesB]

Legend!

[@elainehuff2817]

I set up everything except the postmaster part a couple of weeks ago.

[@MilesB]

Right on. Fairly easy, right?

[@fabric406]

@@MilesB Way easier than I thought. I had to go through Ezoic to add DNS records but it took just minutes to do.

[@dankelly]

Do you use double opt-in, Miles?

[@MilesB]

Nope. Single!

[@Fllliigkkckgkkfkfkdklwlfuufjxj]

Hey brother! I’m a beginner but I really want to start my online business about well being and spirituality. I’m not really sure how to take the first steps? Should I create a product or create an audience first? And I remember you said your wife has a spiritual business, where do I find her?

[@MilesB]

www.milesbeckler.com/start-here

[@fastlaneprofits]

do you have tutorials for aweber?

[@MilesB]

I do have several on my site and on youtube. Search my name and aweber or your query

[@other80]

Hi Miles. I don’t do internet marketing in bulk, at all really, and yet Google has tagged me to do authentication. Do I need AWeber to set up authentication.

[@MilesB]

Dunno. Depends on your strategy and approach. If you're sending the same email (or template) to multiple people without an email marketing system that's spam in Googles eyes.

[@fabric406]

Do you think we're going to see less junk emails coming to our inboxes? I haven't noticed any difference yet.

[@MilesB]

No, I don't. The outreach bombardment is crazy. I mark a ton of stuff spam

[@fabric406]

@@MilesB That's what I figured too.

[@CoconutPete]

I'm pretty confident that for the most part email and email marketing is dead. Too many people are doing it which leads to most people not reading their emails or just getting deleted. I was excited building an email list, sent out an offer and not one person was interested 🤣- of course there are a lot of variables, but overall I think the average person is over marketed to. It's a bit like being a job applicant in 2024 thinking employers will contact you for an interview if you apply.

[@MilesB]

Everyone is overmarketed to everywhere!

[@kashtides]

Awful take - your experience is not everyone’s. If someone likes your content, they’ll tune in. It’s like Netflix - you watch your favourite shows and don’t bother with the ones that you’re lukewarm about. And like you say there are so many variables to it. Have you nurtured your audience properly? How did you get them onto your list? Does your offer align with your audience? Is your content solving their problems? All these and more are important questions to ask (if you want to know more hit me up)

[@CoconutPete]

@@MilesB the good news is almost everyone is doing the same thing... not many people are doing truly unique things to stand out. You really almost need to use PT Barnum tactics