The Cybertruck review that took over a year to make...

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  • เผยแพร่เมื่อ 9 ธ.ค. 2020
  • A world-renowned car designer gives his opinion on the polarising Tesla Cybertruck.
    Hey everybody,
    I have noticed that since the creation of this channel so many people have wanted to know what I think about Elon Musks Tesla Cybertruck. This car is, for obvious reasons, a very easy target which is why I didn't want to give you something reactionary. So, I have taken over a year to consider what this design means for the future for of car design and, in fact, design in general as we move into an increasingly uncertain future.
    I really hope you all enjoy it.
    Thanks,
    Frank
    #FrankStephenson #Tesla #Cybertruck
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ความคิดเห็น • 3.7K

  • @FrankStephensondesign
    @FrankStephensondesign  3 ปีที่แล้ว +435

    What influence do you think the Cybertruck will have on the future? What elements of design do you feel need to carry over into the next evolutionary stage of product design? Thanks so much for watching. I can't wait to read all of your comments.
    Also, we are selling limited edition prints for Christmas. They include high quality hand-sketched versions of cars I've designed and reimaginings of cars from the past. You can pick them up here www.frankstephenson.com/artwork/
    Frank

    • @SuperVistaprint
      @SuperVistaprint 3 ปีที่แล้ว +8

      Have you seen the KMW Fennek? the cyvertruck designers seem to have. tbh i am also not a fan of "electric" cars, with the damage done to harvest a lot of the needed materials they are more of a curse then a blessing. in my opinion hydrogen is the better solution to the transportation problems of the now.

    • @FedericoTesta1
      @FedericoTesta1 3 ปีที่แล้ว +5

      It looks like it's designed by an architect, not a car designer, like the car designed by Gio' Ponti, the Linea Diamante

    • @Petrospect
      @Petrospect 3 ปีที่แล้ว +10

      I think the CyberTruck will have the same impact as the Aston Martin Bulldog (another design which was given more care than the CT ever got) or the Karin... I don't think it'll ever really be produced. This isn't a world where the 80s Lagonda could exist, which was coldness with emphasis on "cool" instead of "oh god we're living in the Half Life 2 world", so I don't think other automakers, especially the legacy and the new marques which are trying to break into the Tesla market are phased by the design of it at all. The G-Wagon exists. End of. Way better execution of a boxy look.
      To put simply, wonder. New cars have lost what I see in the 60s designs, for a time which we're going through that seems to have positive and negative change, the designs certainly don't capture like the 60s could. I sure hope that we stop focusing on the ridiculous SUV trend.

    • @DanielValledor
      @DanielValledor 3 ปีที่แล้ว +14

      The exoskeleton structure of the cybertruck should be an element that more cars need, although not the first to implement it (Jaguar did already) it should become more common

    • @JanMichaelFranklin
      @JanMichaelFranklin 3 ปีที่แล้ว +4

      Frank, I would love to get your opinion on the overall design language of the current Mazda lineup. I own a new Mazda 3 hatch, and I just didn't grasp how appealing and original the design looks until I saw it in person.

  • @fabioasencio6189
    @fabioasencio6189 3 ปีที่แล้ว +2229

    I wanna see him redesign the cybertruck in a way that’s fit for the future while still keeping its key features from Tesla. That would be sick.

    • @pathfinder.george
      @pathfinder.george 3 ปีที่แล้ว +94

      Vote this to the top so it can actually happen

    • @huntermacdonald6431
      @huntermacdonald6431 3 ปีที่แล้ว +99

      That's the thing; this has no tesla design cues other than its awful and underdesigned interior. Every other tesla is just a stretched out model 3 and this is just a broken sword. There's not consistency and when there is its boring and uninspired.

    • @luchadorito
      @luchadorito 3 ปีที่แล้ว +4

      Yes yes yes I want to see that

    • @W0lfey
      @W0lfey 3 ปีที่แล้ว +103

      That wont be possible. Tesla broke one of thier bending machines while experimenting with this 30x cold-rolled stainless-steel. Its not possible to bend that steel in a way it looks "beautiful". Tesla values practicality, security and performance more than design.

    • @marihouan8206
      @marihouan8206 3 ปีที่แล้ว +3

      I was about to write that

  • @jagejg7239
    @jagejg7239 3 ปีที่แล้ว +337

    The cyber truck looks like a prop from a low budget movie set in a dystopian future.

    • @Jesse-um1pz
      @Jesse-um1pz 3 ปีที่แล้ว +11

      The Cyber truck is supposed to look dystopian its a cyberpunk design. Furthermore, its suppossed to be used on Mars right? So it makes sense that it was designed to be isolated. Idk, I don't want to challenge an expert designer (because wtf do I know, right?) but I think the Karin is guady and dated. The Cybertruck is polarizing, sure. But I kind of feel like that was the point its supposed to disrupt the idea of what a truck is and has been for at least 50years (asthetically). It definitely is kind of a first iteration of a concept. I personally like it, and if it looks dated in 10 years, I wouldn't mind.

    • @ilgwent8061
      @ilgwent8061 2 ปีที่แล้ว +13

      @@Jesse-um1pz You don't have to wait 10 years to see it dated. Already is it. Obviously IMHO and with all due respect 👌

    • @Jesse-um1pz
      @Jesse-um1pz 2 ปีที่แล้ว +5

      @@ilgwent8061 I don't think it looks dated. There's nothing like it and it doesn't look like any cars made previously. The Karin looks like what people in the early 80s thought future cars would look like. The idea and concept is dated.

    • @cpmanias
      @cpmanias 2 ปีที่แล้ว +8

      @@Jesse-um1pz it already looks dated

    • @Jesse-um1pz
      @Jesse-um1pz 2 ปีที่แล้ว +4

      @@cpmanias I don't think so. It looks futuristic by modern standards.

  • @jamesneedham6265
    @jamesneedham6265 3 ปีที่แล้ว +505

    I think the biggest question of the cybertruck is how the hell does it meet any design regulations especially regarding pedestrian impact.

    • @THEDARKILLERS46
      @THEDARKILLERS46 3 ปีที่แล้ว +80

      forcefields lmao

    • @marickjolivot
      @marickjolivot 3 ปีที่แล้ว +8

      I mean I agree with you about safety if it's as hard as they say, but I'm confused about why you're talking about pedestrian?

    • @elkyubi4281
      @elkyubi4281 3 ปีที่แล้ว +35

      Pedestrian impact?

    • @henrylangsford8845
      @henrylangsford8845 3 ปีที่แล้ว +93

      @@marickjolivot ​@el kyubi because of all the pointy edges

    • @marickjolivot
      @marickjolivot 3 ปีที่แล้ว +6

      @@henrylangsford8845 oh I see, didn't think about that

  • @p.w.2893
    @p.w.2893 3 ปีที่แล้ว +204

    I'm an architect student and I developed 2 buildings for an exam that looked similar to the cyber truck and I just realised that when I saw all the memes and my only thought was "I hope my professor doesn't use Reddit"

  • @tehsma
    @tehsma 3 ปีที่แล้ว +905

    The Cybertruck looks like it was designed to have a railgun turret mounted on top.

    • @Lord_ofcinder
      @Lord_ofcinder 3 ปีที่แล้ว +69

      the year is 2077 and the usa is fighting wars in afghan countries with the next iteration of al qaeeda or isis. The usa brings in the cybertruck johnny silver hand edition with automated turrets and heat seeking missiles. the terrorist org feels like they about to loose when they hear the gas guzzling turret mounted beast appear from a distance. THE TOYOTA HILUX MOTHAFUCKAS

    • @november2435
      @november2435 3 ปีที่แล้ว +13

      Gauss Hog from Halo

    • @GuacamoleTaco
      @GuacamoleTaco 3 ปีที่แล้ว

      in Metal Gear4, right?

    • @gilmacarico
      @gilmacarico 3 ปีที่แล้ว +6

      They wiil advertise it being "Mad Max Ready"

    • @axelalex
      @axelalex 3 ปีที่แล้ว

      @@Lord_ofcinder I seriously believe that CDPR paid Elon to develop the car so that they could feature it with the cyberjunk 2077. I think this fail where the glass just broke was a warning 'bug' of what would be about to come along with the release of cyberpunk... I think this can't just be a coincidence 😅

  • @haodo9449
    @haodo9449 3 ปีที่แล้ว +532

    Tesla cybertruck: "why are you here? I am the future!"
    1980 Citroen Karin :" let a wise old man teach you a lesson"
    "The future is not fated. It's created"

    • @FrankStephensondesign
      @FrankStephensondesign  3 ปีที่แล้ว +57

      😂

    • @haenson8021
      @haenson8021 3 ปีที่แล้ว +12

      I didn't know about the Citroen but expected the Lancia Stratos HF Zero to be mentioned instead. Which is an even older design unveiled in 1970.

    • @lancia037rally
      @lancia037rally 3 ปีที่แล้ว +7

      @@haenson8021 I also expected the Stratos to be mentioned... Alongside with the Alfa Romeo Carabo ;)

    • @paname514
      @paname514 3 ปีที่แล้ว +2

      I spotted the Citroen Karin design rip-off from day one.

    • @steveperreira5850
      @steveperreira5850 3 ปีที่แล้ว +4

      Is this channel the suck up channel to Mr. Stevenson? I guess I’m the Lone Ranger here.

  • @cin2110
    @cin2110 3 ปีที่แล้ว +48

    We just needed to save some polygons our graphics cards can't handle the simulation no more

  • @alexsergunin479
    @alexsergunin479 3 ปีที่แล้ว +30

    It is amazing how gentle, inutively yet relentlesly you pick this concept apart. Thanks for this video and all the others.

  • @mustafamirza30
    @mustafamirza30 3 ปีที่แล้ว +429

    I love the fact you took your time to make this review. Shows the level of responsibility and professionalism you have as a renowned designer.

    • @BenefitOfTheDoubtInquiry
      @BenefitOfTheDoubtInquiry 3 ปีที่แล้ว +5

      His designs would add years and cost to the roll out of these trucks, and in doing so destroy more of the planet as we wait to reduce carbon emissions.

    • @mustafamirza30
      @mustafamirza30 3 ปีที่แล้ว +9

      ​@@BenefitOfTheDoubtInquiry i think frank was only talking about design and aesthetics and how it can push forward a certain idea or vision, I personally think the cyber truck's design could potentially help make manufacturing processes much simpler, cost-effective and less wasteful. I think what Frank was talking about more was how in its design language, he believes, biomimicry would lead a better-looking car thus the vision of the future of transport would be in line with nature. This is true. the cyber truck doesn't look like a beacon of hope, it looks like something you use to drive away from the apocalypse. The whole point of the video was critiquing the design of the car and the vision it holds. Franks design language and philosophy is different from teslas. This video isn't a hit piece on the design, its a conversation and review from a designer with a different philosophy.

    • @BenefitOfTheDoubtInquiry
      @BenefitOfTheDoubtInquiry 3 ปีที่แล้ว +9

      @@mustafamirza30 I'm saying, maybe the beauty of its function is more powerful than the beauty of its superficial design aesthetic, and in art it's more important to understand the concept than the first impression. It's a commentary on the stubbornness of the industry, that something so simple intends to be so profoundly impactful. Maybe we don't deserve to have biomimicry until we can get to bio symbiosis, and pretending that we are by doing so is like wearing a new fur coat.
      Just an exercise in how I'm processing the cybertruck. What do you think about this angle?

    • @Voidroamer
      @Voidroamer 3 ปีที่แล้ว +4

      @@mustafamirza30 i think too many people conflate the words designer and engineer. A designer is nothing more than a glorified artist. That's probably why we hoped he'd actually have something valuable to say about function.

    • @beamtalk657
      @beamtalk657 3 ปีที่แล้ว +2

      @@Voidroamer Exactly, this dude Frank Stephenson just gave a terrible comparison of a heavy duty truck to video game graphics and a citroen that has nearly no similarities.

  • @soflobro2030
    @soflobro2030 3 ปีที่แล้ว +93

    "The very least we can do is make sure that the future is beautiful"
    --> Me who just bought a Multipla to preserve it :)

  • @boxer1129
    @boxer1129 3 ปีที่แล้ว +147

    Let's be real here. The Cybertruck was actually designed for Mars.

    • @nickmillo8367
      @nickmillo8367 3 ปีที่แล้ว +16

      Not with the windows they use currently lol

    • @boxer1129
      @boxer1129 3 ปีที่แล้ว +1

      @@nickmillo8367 Haha. I see what you mean!

    • @wile123456
      @wile123456 3 ปีที่แล้ว +4

      Would drive like shit on Mars, not enough terrain capabilities and not made for lower gravity.

    • @boxer1129
      @boxer1129 3 ปีที่แล้ว +2

      @@wile123456 Until they engage the ion thrusters, that is...

    • @somyajitnath6303
      @somyajitnath6303 3 ปีที่แล้ว +4

      It doesn't have to be ugly to be used on Mars...The sense of aesthetics are within our minds, not in the planets, hence the Cybertruck will be ugly even at the center of the sun...

  • @ramazkutateladze538
    @ramazkutateladze538 2 ปีที่แล้ว +7

    Mr. Fank everytime I seat in my E53, my heart blesses you and the whole team who worked on this fabulous car. It`s an honor to tell you these words Sir.

    • @FrankStephensondesign
      @FrankStephensondesign  2 ปีที่แล้ว +2

      Thank you Ramaz and it is my pleasure to read your words. 👍

  • @mutestingray
    @mutestingray 3 ปีที่แล้ว +449

    Interesting note about the “insecurity” of the design; I’d argue it’s a pretty good reflection of our world today.

    • @GrapplingIgnorance
      @GrapplingIgnorance 3 ปีที่แล้ว +29

      It seems pretty strange to criticize a safe and secure vehicle as an "insecure" design.

    • @PhilfreezeCH
      @PhilfreezeCH 3 ปีที่แล้ว +89

      Why would you want thick steel and bullet proof glas if you weren‘t feeling insecure about the future?
      You clearly think you might need these „safety“ feature and with that you basically admit you fear what is to come.

    • @felito21
      @felito21 3 ปีที่แล้ว +80

      @@GrapplingIgnorance he didn't meant that the car was unsafe, or insecure. He meant that it was design with insecurity in mind. As in they made it thinking on making it as safe as possible.

    • @the80386
      @the80386 3 ปีที่แล้ว +37

      this deep sense of insecurity is a reflection of the common state of mind in the USA. let's keep in mind that people's behaviour is a reflection of their environment. all the military intervention across the world not only does not give them a sense of safety, it actively takes it away by making enemies every step of the way. it's a losing strategy I'm afraid.

    • @patreekotime4578
      @patreekotime4578 3 ปีที่แล้ว +13

      @@PhilfreezeCH insecurity or practicality? Anyone who has had to pay for a new windscreen because of a tiny rock, or full body paint out of pocket can appreciate a vehicle that won't require either. Teslas armor glass was BTW designed for the Semi exactly to reduce glass replacement costs and downtime.

  • @claypunk7718
    @claypunk7718 3 ปีที่แล้ว +310

    "The future isn't fated, it's created". This is profound. A few things in my brain clicked into place when I heard you say it. There's no point in being a dreamer who waits for their imagined future to happen, when people are out there creating the future they want.

    • @timmos184
      @timmos184 3 ปีที่แล้ว

      Hm, an account not even a year old singing high praises.
      I wonder who could be behind that?

    • @markf37talon
      @markf37talon 3 ปีที่แล้ว +1

      It's a great quote. But a future optimized is better than one that was designed.

    • @claypunk7718
      @claypunk7718 3 ปีที่แล้ว +4

      @@markf37talon why not both? with pure optimization you can end up in an local optimum situation. sometimes what designers do - which is coming back to first principles and starting fresh, but bringing along all the past optimization - can bring real breakthroughs

  • @SethFowler
    @SethFowler 3 ปีที่แล้ว +293

    Really great analysis!

    • @MCHLvisual
      @MCHLvisual 3 ปีที่แล้ว +2

      Ay Seth! Love your videos man 💫

    • @xxxsugoitacion
      @xxxsugoitacion 3 ปีที่แล้ว +3

      simp

    • @Atomictaru
      @Atomictaru 3 ปีที่แล้ว +3

      @@xxxsugoitacion you made the same joke about five times already I don’t think it’s funny any more

    • @powerlesshero8306
      @powerlesshero8306 3 ปีที่แล้ว +1

      Hi seth

    • @Fanaz10
      @Fanaz10 2 ปีที่แล้ว

      @@Atomictaru its not a joke, its truth

  • @rabidL3M0NS
    @rabidL3M0NS 3 ปีที่แล้ว +115

    I just want more modern cars to have more diverse design aesthetics. The cybertruck has a brutalist/monolithic style.

    • @jaideepchahal491
      @jaideepchahal491 3 ปีที่แล้ว +39

      Exactly I’ll never bash the cyber truck because even though I don’t like at-least its different. Too many cars look the same nowadays.

    • @1035pm
      @1035pm 3 ปีที่แล้ว +8

      Exactly, personally I want more cars driving around like the Nautilus steam punk style.. along with everything else.
      It seems cars are starting to look too similar now.

    • @mr.2minutes161
      @mr.2minutes161 3 ปีที่แล้ว +2

      i would love to see more cars that looks squarish and edgy like a modern MBT or space mothership or something

    • @fridgemagnet9831
      @fridgemagnet9831 2 ปีที่แล้ว +2

      Yeah, my only concern is all other car manufacturers start copying this, rounded cars were already going out of fashion for more pointed with straight lines, expect to see some ugly pointy cars

    • @ThisNoName
      @ThisNoName 2 ปีที่แล้ว

      @@fridgemagnet9831 Cybertruck is meant to be cheap to manufacture, rugged and environmental friendly ... that may become the new fashion some day

  • @sirseppuku
    @sirseppuku 3 ปีที่แล้ว +140

    Can't help but think just how good P1 looks like everytime I see it

    • @alaskaaa684
      @alaskaaa684 3 ปีที่แล้ว +11

      Exactly. Like every time I see it, I just stop for a second and get like: wtf is this car even

    • @recipoldinasty
      @recipoldinasty 2 ปีที่แล้ว +1

      Wait wheres a p1 here?? I preffer the 918

  • @D0wNhiLL
    @D0wNhiLL 3 ปีที่แล้ว +257

    I feel like I am watching a Netflix documentary, the content is just so great I forget how fast time flies.

    • @ItsBinhRepaired
      @ItsBinhRepaired 3 ปีที่แล้ว +3

      10 minutes is hardly time flying. Lol

    • @TENDRKRISP
      @TENDRKRISP 3 ปีที่แล้ว +3

      @@ItsBinhRepaired no kidding; like what? 10 minute video with two adds that take up half the time of the video haha.

    • @ItsBinhRepaired
      @ItsBinhRepaired 3 ปีที่แล้ว

      @@TENDRKRISP XD

    • @beamtalk657
      @beamtalk657 3 ปีที่แล้ว +1

      Lol keep wasting your time watching videos while the rest of the world creates stuff. Stfu

  • @MazeFrame
    @MazeFrame 3 ปีที่แล้ว +11

    I remember in my childhood when cars were round.
    Then they got very sharp and now it is trending back to round.
    I say the Cybertruck is perfect in style for the time it lasts.

  • @py8115
    @py8115 7 หลายเดือนก่อน +3

    Thank you, Frank! You are designer world needs. Let’s prepare for good times full of exciting opportunities, comfort and joy, not dystopian, hostile and negative ones. Let this world a hope!

  • @enacherobert1068
    @enacherobert1068 3 ปีที่แล้ว +398

    This quality of content is beyond youtube! Thank You, Sir!

    • @joshmiller7777
      @joshmiller7777 3 ปีที่แล้ว +5

      Phenomenal editing by Frank :)

    • @mortezap7596
      @mortezap7596 3 ปีที่แล้ว +3

      in content and shape, this video is perfect.

    • @FrankStephensondesign
      @FrankStephensondesign  3 ปีที่แล้ว +28

      The magician here is @kanechattey 👍

    • @markp8295
      @markp8295 3 ปีที่แล้ว +1

      I think you need to look at channels like mark Rober, smarter every day, Linus tech tips and other channels in the engineering and tech world to see how dated and inefficient this style is.

    • @mortezap7596
      @mortezap7596 3 ปีที่แล้ว

      @@markp8295 I follow them for years. but NOOOOO, this is not.

  • @Jimrlst
    @Jimrlst 3 ปีที่แล้ว +317

    The cyber truck belongs in a dystopian future, the electra in a utopian future

    • @ProjectExMachina
      @ProjectExMachina 3 ปีที่แล้ว +37

      Difference between utopia and dystopia is that utopia is unachievable while dystopia is not. One would even could argue that we live in one.

    • @sauer3587
      @sauer3587 3 ปีที่แล้ว +18

      @@ProjectExMachina I didn't know it was still up for debate, thought we already settled on dystopia long time ago.

    • @joaquincimas1707
      @joaquincimas1707 3 ปีที่แล้ว +6

      Sorry to enter in this conversation like this, but, dystopia cannot be the present. A new law or a technology could be dystopian cause that break something that we believe is our form of live or understand our live today. When that thing became a part of our daily life is no longer a dystopian thing.
      Hope you can understand me because im not a native english speaker :)))

    • @ProjectExMachina
      @ProjectExMachina 3 ปีที่แล้ว +6

      @@joaquincimas1707 There is a difference between dystopia as a noun and dystopian as an adjective. There are several definitions of dystopia but in general it is a society in a complete cataclysmic decline and without hope where society as a whole only can see suffering in its foreseeable future. Imagine Mad Max or any real life region that is struck with tyrany, poverty, hunger, or war.

    • @joaquincimas1707
      @joaquincimas1707 3 ปีที่แล้ว

      @@ProjectExMachina That's probably true. OFC for all of us, or almost any human being, that would be a hell of a world. But again, is that's the only world you have live on, that couldn't be a dystopian world. I have to said that although i said what i said, i agree with you.

  • @RichardDurishin
    @RichardDurishin 3 ปีที่แล้ว +83

    I was just about to write that the Cyber Truck is Brutalism in automotive design... and you characterized it as exactly that: brutal. Great video. Great insight!

    • @rr_ferreira
      @rr_ferreira 2 ปีที่แล้ว +6

      I Think that Brutalism as an art movement does not have anything to do with the awful design of the cyber truck. Just take a look on the classics brutalism buildings of great architects like Niemeyer and Paulo Mendes da Rocha

    • @arthursaillard8525
      @arthursaillard8525 2 ปีที่แล้ว +3

      I will add that the word brutalism comes from the French "béton brut" (concrete) and has nothing to do with brutality...

    • @RichardDurishin
      @RichardDurishin 2 ปีที่แล้ว

      @@arthursaillard8525 only in the way both the architectural style and the truck look: brutally heavy handed.

  • @kevinmo8811
    @kevinmo8811 3 ปีที่แล้ว +7

    I love the way you analyze designs, they make more sense when you give your thoughts about them. Thanks

  • @mr.merleb
    @mr.merleb 3 ปีที่แล้ว +297

    Also Buick sincerely needs to rework their logo... it's absolutely awful and makes anything with it look dated.

    • @patreekotime4578
      @patreekotime4578 3 ปีที่แล้ว +35

      Its pretty much just a Chinese marque now, and the Chinese seem to love it.

    • @biggerchris20
      @biggerchris20 3 ปีที่แล้ว +17

      Looks better than that horrible gold bowtie, and ford soulless oval.

    • @MostHighEmperorPalpatine
      @MostHighEmperorPalpatine 3 ปีที่แล้ว +35

      All of American Manufactures have terrible logos... Buick and Cadilac stand out because long ago they were a statement of wealth or middle class, now you just think old folks.

    • @ayang.4923
      @ayang.4923 3 ปีที่แล้ว +8

      ICA Tesla’s logo is great though

    • @biggerchris20
      @biggerchris20 3 ปีที่แล้ว +4

      @@ayang.4923 You right, sterile designs but cool badge.

  • @mr.merleb
    @mr.merleb 3 ปีที่แล้ว +13

    I would argue that the Cybertruck is actually quite unique and genius in it's design because it breaks away from the norms and expectations of society and for all those who disapprove of it's design, it has become the catalyst for their desire to create more beauty in the world :)

    • @brakesforsnakes757
      @brakesforsnakes757 3 ปีที่แล้ว +3

      Oh it's definitely unique, I'll give you that.

    • @alvinmodz
      @alvinmodz 3 ปีที่แล้ว +4

      Unique doesn't mean nice. A piece of shit can be unique, does that mean it's nice?? No.
      Unique < Nice

    • @brakesforsnakes757
      @brakesforsnakes757 3 ปีที่แล้ว +3

      @@alvinmodz Elon could sell bags of turds and The Musketeers would call them the tastiest turds they have ever tasted.

    • @alvinmodz
      @alvinmodz 3 ปีที่แล้ว +2

      @@brakesforsnakes757 Right.. 😂

    • @waltonsimons9082
      @waltonsimons9082 2 ปีที่แล้ว

      ​@@alvinmodz 'Nice' is a highly subjective thing.
      While you might not like a certain design, doesn't mean it's objectively bad...
      Cybertruck shouldn't be seen as a normal car anyhow, it's more akin to a tool.
      Getting you from point A to B safely is its main priority, not 'design' that will look outdated in 10 years.

  • @mikf2500
    @mikf2500 3 ปีที่แล้ว +13

    That Buick looks awesome.

  • @SaschaPallenberg
    @SaschaPallenberg 6 หลายเดือนก่อน +3

    Just had to come back after the delivery event to watch this again. As always, Frank... this is such a great and thoughtful analysis

  • @NickRamos
    @NickRamos 3 ปีที่แล้ว +118

    Frank, you'll get big on TH-cam. Being a renowned artist in the car design field with some iconic and timeless cars, you'll definitely get big here. Specially since you have great takes on subjects and a lot of stories to tell and lessons to teach us. Keep going, this will be a fun ride.

    • @williamjamessidis5744
      @williamjamessidis5744 3 ปีที่แล้ว

      Frank Stephenson and timeless car designs? Are you sure you didn't mix him up with someone else?

    • @SierraAAM
      @SierraAAM 3 ปีที่แล้ว +12

      @@williamjamessidis5744 The mini cooper created a wave of compact cars with round front lights and every single new McLaren is basically a remake of the P1 with different touches from different designers. The Maserati MC12 redesigned the Ferrari Enzo, in a way that Maserati's initial goal of releasing 25 units was not enough and they ended up doubling that number.
      I can see that Frank's success hurts you because you're trying really hard to bring him down by overlooking his entire career but you've failed. Time speaks of his designs, while your sad targeted hatred will be forgotten just like you.

    • @williamjamessidis5744
      @williamjamessidis5744 3 ปีที่แล้ว

      @@SierraAAM I can see somebody having another opinion hurts you.

    • @SierraAAM
      @SierraAAM 3 ปีที่แล้ว +5

      @@williamjamessidis5744 I can see being utterly braindead doesn't hurt you, in fact I can see that you even consider it a unique feature of yours so it was my bad to have even bothered looking at your comment.

    • @cookedit
      @cookedit 2 ปีที่แล้ว

      @@williamjamessidis5744 Yet you had such a problem with his opinion that you felt the need to snidely respond that "you sure you didn't mix him up with someone else?" to reveal his different opinion to you're, may have possible hurt you.

  • @angelzambrano3192
    @angelzambrano3192 3 ปีที่แล้ว +160

    This is hands down the best review of the Cybertruck out there. You blew me away with your comparative analysis of it versus the Citroen and Volvo concept cars. You are amazing, Frank! Thank you as always for sharing your brilliance with the world.

    • @FrankStephensondesign
      @FrankStephensondesign  3 ปีที่แล้ว +4

      Thank you Angel! 👍

    • @Ltownjhawk4
      @Ltownjhawk4 3 ปีที่แล้ว +8

      Missed the whole point of the cybertruck. It’s cheap to make. The Buick is gonna be 200k with half the specs and no fsd. This is a truck I can actually buy!

    • @xxxxxtrxxx13
      @xxxxxtrxxx13 3 ปีที่แล้ว +1

      @@Ltownjhawk4 wrong, you can still make a car simple to manufacture but not horrendous and unproportionate looking like this thing

    • @kokili1g
      @kokili1g 3 ปีที่แล้ว +2

      @@Ltownjhawk4 you missed the whole point, he was talking about the design not how much they will cost. Most pick up trucks cost less than the cybertrucks predicted base price, so it already isn't affordable compared to what we have now, but we will have to wait for ford, chevrolet etc to make electric pick ups for a true comparison. Also the buick concept looks like a crossover and I don't think that a crossover is gonna cost much more than the cybertruck anyway

    • @hunternewberry5860
      @hunternewberry5860 3 ปีที่แล้ว +1

      @@Ltownjhawk4 can't believe an auto engineer can miss the entire purpose of the cybertruck design. Utterly embarising.

  • @jgbalves
    @jgbalves 5 หลายเดือนก่อน +1

    The phrase "the future is now old man!" explained in 10 minutes with beautiful examples. Thank you for the lecture Mr Stephenson

  • @stephen1805
    @stephen1805 3 ปีที่แล้ว +7

    3:51 that transition was interesting.

  • @Real_MisterSir
    @Real_MisterSir 3 ปีที่แล้ว +12

    From a purely aesthetic point of view, I completely agree. However, what actually intrigues me about the Cybertruck is how it uses its appearance to integrate vital innovative features. The shape is what allows its body panels to be a part of the load-bearing structure, like an exoskeleton approach, which is never done on any car because it's such a different and unfamiliar approach. It's a new way of integrating design as a functioning mechanical component (beyond just aerodynamics which we are used to ever since wind tunnels became mainstream), and just for the sake of doing this, I believe the Cybertruck deserves all the praise it is receiving.
    Secondly, I appreciate it going back to the roots of form shaped by function, in a utility-minded vehicle. I'm quite frankly bored of seeing the same highway cruisers pretending to be SUVs and trucks. They all are full of compromises, so it's refreshing to see a vehicle designed to not fit into any mold, and go around all the typical compromises we are used to seeing. It's like a breath of fresh air, and the main reason I love the Cybertruck so much, is because I have the hope that their vision will trickle down into the rest of the car industry, and show them that it's okay to dare venturing into the unknown and break the existing formulas, in pursuit of something truly original. Tesla are the innovators, and potentially other car brands can use this catalyst in order to perfect what Tesla has started. A new path in vehicle design and engineering.
    Another noteworthy aspect derived from the design, is all the manufacturing processes that are being eliminated (such as stamping, machining, painting, and much more). No other car could get around all this stuff that we have come to take for granted, and Tesla are showing that perhaps we don't really need all of those things on every vehicle -for the sake of lowering costs and damage to the environment.
    The one part that's still letting me down, is the interior. While it does reflect the utilitarian purpose of the vehicle, I totally agree that this shouldn't have to mean that you sacrifice the sense of quality, craftsmanship, and the feeling that those who designed and made it actually cared deeply about it. I believe there should be something to investigate and find intriguing. It's a competely new type of vehicle, and I think the interior especially deserves a desire for you to explore it and get the sense that you are living in the future.
    I'm still torn on that part from my personal taste (being scandinavian origin doesn't help this either, as we value our interior design dearly), and then my other side who appreciates that they're doubling down on the utility aspect and have the balls to stand by their choices. Acquiring some balls is something I wish more companies would investigate :D
    Thank you for your insights.

    • @johnpublicprofile6261
      @johnpublicprofile6261 2 ปีที่แล้ว +2

      You saved me a lot of typing 8-)
      Frank, I feel that a near 100% form analysis of the function driven Cybertruck design seems like criticising a drinks ice cube for being to colourless, slippery & cold 🥶

    • @richyzig
      @richyzig 2 ปีที่แล้ว

      Exactly, with Cybertruck FORM FOLLOWS FUNCTION! Elon Musk is completely disrupting automobile production with this car, no more stamping, machining, painting. The biggest challenge is regulatory approval.

  • @Multifireturtle
    @Multifireturtle 2 ปีที่แล้ว +14

    Fair points, I personally love the idea of the cybertruck and its design, the striking difference to today's vehicles is fantastic.

    • @huzzzer6083
      @huzzzer6083 11 หลายเดือนก่อน

      It definitely has character but it should be more refined and detailed

  • @cessnaballer
    @cessnaballer 3 ปีที่แล้ว +20

    More than anything, I feel the cybertruck represents an engineers vision of a vehicle. Everything is purpose built, and in the eyes of an engineer the eccentricities of automotive design is counter productive to performance. Its not surprising that a vehicle designer doesn’t like this car, however I will say coming from my point of view(as an engineer) It represents what can be achieved when only function is considered, and to me I think there is beauty in that.

  • @pebre79
    @pebre79 3 ปีที่แล้ว +164

    I view the truck as very brutal and all business as it was intended for rugged use, so adding welcoming beauty would not suit its main intended reason for existing

    • @retrospace2150
      @retrospace2150 3 ปีที่แล้ว +9

      Other trucks such as the ford raptor look brutal yet beautiful

    • @EminMastizada
      @EminMastizada 3 ปีที่แล้ว +5

      @@retrospace2150 this shape provides maximum aerodynamic benefits that is known for now. It is the most efficient design and for commercial use efficiency is very important. It provides lots of features and I can easily imagine a future where similar trucks with company logos on them are around.
      One difference is important to mention, as I know, only Americans are buying trucks for personal, daily use (where design is important). Trucks are work tools and in that area, design is not as important as efficiency, return of investment, and functionality.

    • @VinWeiLee27171
      @VinWeiLee27171 3 ปีที่แล้ว +27

      @@EminMastizada no, it’s not aerodynamic at all, edges creates vortices, and they’re not efficient. So it’s just the appearance and assumption of toughness instead of actual toughness. Just like many soccer moms mistaken suv to be a safer vehicle due to their size.

    • @EminMastizada
      @EminMastizada 3 ปีที่แล้ว

      @@VinWeiLee27171 I was taking about aerodynamic simulations that were showing the best result with this design

    • @VinWeiLee27171
      @VinWeiLee27171 3 ปีที่แล้ว +9

      @@EminMastizada airshaper.com/cases/tesla-cybertruck-aerodynamics
      If it’s talking about flow separation on top of the vehicle vs other trucks, yeah of course, due to one reason, it’s trunk area is covered. However other area shows different result. So it’s not efficient according to physics, it’s only slightly better than other trucks on the market.

  • @markjonz
    @markjonz 3 ปีที่แล้ว +15

    The Cybertruck’s design comes from the thick stainless steel panels that can’t be stamped into complex shapes. It’s functional and utilitarian which seems appropriate to a truck. Organic shapes representing nature is nice but it doesn’t help the environment. Stainless steel panels don’t need painting.

    • @jeroenvermunt3372
      @jeroenvermunt3372 3 ปีที่แล้ว

      looking back on previous functional and utilitarian times I can say that I definitely don't want to go back to such an era

  • @Nickrockin
    @Nickrockin 3 ปีที่แล้ว +24

    The playstation editing hit me with nostalgia hard, Great video, Frank!

  • @TheHomeExpert5
    @TheHomeExpert5 3 ปีที่แล้ว +27

    I think your design analysis is spot-on, the cybertruck looks like it was drawn by a six-year-old kid in 2 minutes.

    • @charmander777
      @charmander777 2 ปีที่แล้ว

      yes from a design perspective it's not everyone's taste, but let's not forget that it's starting price is like what, 50K usd? and apparently the reason why it's so cheap relatively speaking to other EV trucks is that it's literally a few pieces of steel shaped using the gigapress and since it doesn't have any curves, it's much a much easier/cheaper process to manufacture.

    • @TheHomeExpert5
      @TheHomeExpert5 2 ปีที่แล้ว

      @@charmander777 I like the price, that is if they can deliver it at that price. I also like the performance of the battery. The Styling can best be described euphemistically as wacky.

  • @borthwey
    @borthwey 3 ปีที่แล้ว +29

    Well put, and I really love the Electra. The Cybertruck is certainly intriguing, it's a brutalist approach versus the Electra's organic approach. We ought to shape our society and our products with a more organic approach. Of course there is also room for the Cybertruck's aesthetics, and that's a good thing.

  • @machomb
    @machomb 3 ปีที่แล้ว +40

    Could you maybe react to some car designs from the new Cyberpunk 2077 game, I think it has some interesting looking cars, kind of retro with a futuristic spin.

  • @sulaman_k4375
    @sulaman_k4375 3 ปีที่แล้ว +31

    as senior car designer, with all that knowledge of the whole process from concept to manufacture and the final product, disappointed that he didn't even mention the reason for its low poly chasis in relation to low cost manufacturing process... discussion atleast should be there

    • @edi9892
      @edi9892 3 ปีที่แล้ว +2

      I wonder how much it has to do with the armor. I know that you can armor any car, but I guess such a shape is much easier.
      It reminds me of the polygonal tanks of the Wehrmacht compared to the cast turret designs by e.g. the Soviets. The latter is harder to get right, but is even more streamlined to bounce off incoming shells.

    • @DumbledoreMcCracken
      @DumbledoreMcCracken 3 ปีที่แล้ว +1

      @@edi9892 armor for WHAT??

    • @edi9892
      @edi9892 3 ปีที่แล้ว

      @@DumbledoreMcCracken against rising violence and crime?
      Personally, I've never been threatened by a gun, but I survived attempted murder and been threatened multiple times by melee weapons and was at a place where rocks were thrown at windows while I was a guest inside... A neighbor got murdered with countless stabs, several other stabbings occurred, another neighbor was beaten into a cripple and several women in the quarter had been R-ed. My mother was nearly rammed in her car by another car, and narrowly escaped a carjacking (someone jumped in front of the car while others tried to break in as she stopped for that person in front of her). All this was in Europe BTW. We don't have easy access to weapons and armor and are even less able to use them legally, but at times, you'd really want to gear up, especially regarding how badly our police had been defunded!

    • @DumbledoreMcCracken
      @DumbledoreMcCracken 3 ปีที่แล้ว +3

      @@edi9892 I used to live in a bl k neighborhood that happened to be a central point in the City for retail (street) drug operations. If they want to hurt you, no amount of armor is going to stop a resourceful assailant. In fact, it makes you more of a target.
      In the real world, if mass unrest were to happen, a car that depends on a functioning electrical grid is going to be less than worthless.
      Better to own a horse, and some gold or silver coins.

    • @edi9892
      @edi9892 3 ปีที่แล้ว

      @@DumbledoreMcCracken I agree with the electricity problem and the high profile. Still, a horse would be today much harder to keep... An armored car would protect you from random violence, but only make it harder for targeted violence.

  • @abdullabahaa7008
    @abdullabahaa7008 3 ปีที่แล้ว +5

    I don’t know anything about design but the moment I saw cybertruck and it’s features I was hooked it looked like a very powerful car. I honestly can’t disagree with frank because he has more experience, but maybe the designers of the cyber truck just wanted to make the car look as powerful as possible. It feels as if the truck itself is trying to clash with every other truck.

  • @Lincoln257
    @Lincoln257 3 ปีที่แล้ว +19

    I feel like he completely missed the point of the exterior. The exterior IS the frame and it's made from cold rolled stainless steel. It cannot be curved and shaped, nor would you want it to be.

    • @user-qy1ie4fp8l
      @user-qy1ie4fp8l 3 ปีที่แล้ว +1

      Exactly. In such, it’s the most environmentally friendly car ever made. It takes less energy and less materials to produce. So idiotic, it’s absurd.

    • @roberttaylor4668
      @roberttaylor4668 3 ปีที่แล้ว +2

      Yea he really didn't do his research and doesn't understand "the why" of some of the design features.

    • @kyle857
      @kyle857 3 ปีที่แล้ว +2

      Precisely. This is form following fiction at its best.

    • @JohnSmith-dg8df
      @JohnSmith-dg8df 3 ปีที่แล้ว +2

      @@user-qy1ie4fp8l bullshit its the most environmentally friendly car ever made haha. wonder how many tonnes of CO2 and what-not will be produced to make the batteries in the thing. also, its massive. 2/3 of the worlds power generation is from fossil fuels at root, really any small hatchback is more environmentally friendly than this monster. and less materials to produce? it weighs 2 and a half tonnes! Lol!

    • @user-qy1ie4fp8l
      @user-qy1ie4fp8l 3 ปีที่แล้ว

      @@JohnSmith-dg8df you need to do your research.

  • @GrapplingIgnorance
    @GrapplingIgnorance 3 ปีที่แล้ว +57

    The production value and thought that went into this video is high and admirable. That being said, I can't get behind Frank's take on the cyber truck design. Granted, this all comes down to personal preferences, but I love the minimal "low polygon" look of the wedge design. I dig the function over form choices, and I don't need something that looks like the wind cut its shape. I'd prefer something less conventionally beautiful that's actually more aerodynamic. Not to mention that brown carpet in the "future" car he preferred and a shit ton of "buttons to explore" seems painfully dated to me. We now know that a touch screen panel looks simple, but offers unlimited button functions.

    • @RB01138
      @RB01138 3 ปีที่แล้ว +15

      I call Bs. It's form over function. You can't access the bed without climbing in, fifthwheel's will hit the bed rails, making them more difficult to maneuver and as a result negating any advantages, and any accessories (campers, canopies, and racks) will need to be made specifically for this truck meaning less selection and higher cost. Also, while I do like dent resistance, in this case it comes at the expense of function during routine use. Also, you can't put a flat bed on it without compromising the structure of the vehicle. Existing truck design is extremely functional, that's why they all use the same basic shape. Musk wanted something that he thought looked cool, which is fine. I think it looks pretty neat from a 45 degree angle. But realistically this thing, like most trucks sold today, will be used as little more than a family sedan, commuter car. See every crew cab short bed half ton.

    • @MAI2TON
      @MAI2TON 3 ปีที่แล้ว +4

      @@RB01138 I agree, Cybertruck is the Iphone of cars. Also why it's never going to be used as a workhorse beside nonexistent customization: near impossible DIY repairability.

    • @delbroox
      @delbroox 3 ปีที่แล้ว +5

      Function over form as in you can grate your block of cheese on the side of the Cybertruck while with the Buick you can't right?

    • @RB01138
      @RB01138 3 ปีที่แล้ว +7

      @@delbroox you raise a compelling point, though I think the Buick logo might make an effective cheese grater.

    • @danieltatar7575
      @danieltatar7575 2 ปีที่แล้ว +3

      I know it's a year old comment, but I find a certain irony in it.
      If something looks like the wind cut its shape, it has a low drag coefficient. The wind cuts that shape to form a low resistance object. That's the beauty of nature.
      If anything the Cybertruck is more of a fashion statement and form over function in this matter.
      As for the matter of touchscreens, as soon as the cars drive themselves, we can leave physical buttons in the past. But as long as I have to change stuff while driving, I dread the lack of physical buttons for basic functions for the simple reason that it's possible to feel them out.

  • @williamlee0
    @williamlee0 2 ปีที่แล้ว +2

    That design deserved a hammering! Stephenson gives it admirably. A 'lounge on wheels' is an essential description of all cars, and all good car designs are faithful to it.

  • @aaronsantamariaa
    @aaronsantamariaa 3 ปีที่แล้ว +3

    Dang i don’t know squat about car design but you really showed off just how much of an art form it is beyond the technical aspects

  • @VernacularFang
    @VernacularFang 3 ปีที่แล้ว +120

    "Simplicity is the ultimate sophistication" -- Leonardo da Vinci. Not sure he said that from the perspective of engineering or art. But as an engineer, it make sense to me.

    • @mayuravirus6134
      @mayuravirus6134 3 ปีที่แล้ว +3

      You can take it both way

    • @ADOENDRA
      @ADOENDRA 3 ปีที่แล้ว

      Leonardo was a Artis and for sure not a engineer.

    • @VernacularFang
      @VernacularFang 3 ปีที่แล้ว +2

      @@ADOENDRA lol "Blinding ignorance does mislead us. O! Wretched mortals, open your eyes." Another his quote for you.

    • @ADOENDRA
      @ADOENDRA 3 ปีที่แล้ว

      @@VernacularFang Don't get me wrong. I have ALL the respect for every creation. That's why I'm an industrial designer in the first place. But EGO's do not belong in the past or in the future. In the end, you get nowhere. There is no " i " in team.... a quote for you. Holding tight on things of the past will not bring you into the future. The cybertruck is what it is. Deal with it. You also do not love someone just because of her/his shapes .... it is the whole pack ;-) Happy holidays.

    • @VinWeiLee27171
      @VinWeiLee27171 3 ปีที่แล้ว +4

      @@ADOENDRA he’s an engineer, a scientist and also a mathematician. Not just an artist.

  • @lolmanlol990
    @lolmanlol990 3 ปีที่แล้ว +77

    All this future talk is cool and all, but can we talk about how handsome past Frank is at 2:14?

    • @TimSlee1
      @TimSlee1 3 ปีที่แล้ว +11

      Looks like he could've played James Bond.

    • @Tom_Hadler
      @Tom_Hadler 3 ปีที่แล้ว +3

      Yes. George Clooney called, he wants his face back

    • @MrAlesioK
      @MrAlesioK 3 ปีที่แล้ว +2

      Lolmanlol990 you must be a gay man in the closet or you're just so stupid the only words coming from your comment are about somebody's appearance? We're here to discuss the car. Bro you need a life!

    • @S.E.C-R
      @S.E.C-R 3 ปีที่แล้ว +4

      Pierce Brosnan-ish

    • @paarthurnaxshouldlive8962
      @paarthurnaxshouldlive8962 3 ปีที่แล้ว +4

      @@MrAlesioK Bruh

  • @darylmorse
    @darylmorse 11 หลายเดือนก่อน +8

    I like your idea that the future is what we make it. It's quite incredible that the Citroen Karin looks better today, more than 40 years after the fact, than the Cybertruck, which is contemporary. This reminds me of "Those who cannot remember the past are condemned to repeat it." The Cybertruck is more of a caricature than a design. I think it looks terrible, as if it was designed to be in a computer game for children. I agree that it's sterile, especially compared to the Buick Electra, which is beautiful. I'm wondering if you declined to "correct" the Cybertruck because it's so far beyond redemption.

  • @mrdorf2784
    @mrdorf2784 3 ปีที่แล้ว +9

    Looks like a futuristic design from the 80s/ early 90s. Reminds me of something from the 90s film Total Recall.

    • @solidXxXtuna
      @solidXxXtuna 2 ปีที่แล้ว +1

      That's on purpose -- the Cybertruck is an homage to Syd Mead who designed all the vehicles in Total Recall, Blade Runner, Tron and many others. "Cybertruck" is basically a pun on "cyberpunk" which is a term that came into being sometime after William Gibson's first novel Neuromancer in 1984. The aesthetic arguably pulled from Syd Mead's designs as much as any other single source. And so does the Cybertruck. The Cybertruck is actually a retro design; Tesla def did not try to hide that fact but still very few professionals made a connection to the design's direct lineage. But you did, so in at least one way, you have a better eye for and knowledge of automotive design than Frank Stephenson!

    • @mrdorf2784
      @mrdorf2784 2 ปีที่แล้ว +1

      @@solidXxXtuna Thanks for the info. I had no clue that the design was on purpose. Really interesting to know.

  • @lazyfrogonalog
    @lazyfrogonalog 3 ปีที่แล้ว +57

    I love the brutal, dystopian look of Cybertruck. The Buick's lights look good but the body just looks too conservative and more of the same.

    • @catfish552
      @catfish552 3 ปีที่แล้ว +1

      "We made it all soft shapes and swoopy lines, because it's electric, you know!"

    • @stefans4562
      @stefans4562 3 ปีที่แล้ว +1

      It's scary.

    • @SanJose408Alex
      @SanJose408Alex 3 ปีที่แล้ว +11

      The brutality of the cybertruck is amazing to look at. It’s unfortunate this designer feels the way he does when he looks at it. Literally nothing he said aligned with how I react to it’s design

    • @brakesforsnakes757
      @brakesforsnakes757 3 ปีที่แล้ว +4

      @@SanJose408Alex I learned a long time ago that there is no accounting for taste.

    • @joten70
      @joten70 3 ปีที่แล้ว +1

      Yeah, brutal is the word to describe it. The cybertruck looks like a troop transport straight out of a sci-fi movie. Driving that is not something i would want in my daily routine

  • @N4SCARfaN
    @N4SCARfaN 3 ปีที่แล้ว +71

    "I want to live in the timeline where the Karin exists."
    Well do I have good news for you...

    • @truthseeker8483
      @truthseeker8483 3 ปีที่แล้ว +1

      Unfortunately Citroen has lost it's way..now making Hyundai lookalikes...

    • @thrashefe3523
      @thrashefe3523 3 ปีที่แล้ว

      @@truthseeker8483 it was still good when they produced citroen saxo vtr

    • @ihavewaited90daystochangem51
      @ihavewaited90daystochangem51 3 ปีที่แล้ว

      @@thrashefe3523
      The citroen c5 also, a brilliantly boring reliable commuter.

  • @JohnnyTiscali
    @JohnnyTiscali 7 หลายเดือนก่อน +1

    That Electra "commercial" was absolutely beautiful. Seriously.

  • @maduross
    @maduross 3 ปีที่แล้ว +5

    I enjoy all 3 interpretations of our possible future for the different reasons you point out. While I may not prefer the brutalist design language of the cyber truck, I respect that that it is not merely a concept but will be a full fledged production vehicle. Eventually it will reassure the bean counters that you can make a truly bold design and still be profitable and thus help drag us kicking and screaming into the future.

  • @trued2010
    @trued2010 3 ปีที่แล้ว +11

    While it does look old/retro it definitely sets itself apart from the segment of pickup trucks. Likely because of the regulations to improve fuel economy all of the trucks have started to look very similar, just as what has happened to crossover vehicles. If Tesla can meet the regulations and have a vehicle that looks how they want it to look, and stand out from the segment more power to them.
    Trucks were originally cold and utilitarian. In the last 15 years they have become more of a luxury vehicle than a work vehicle, and the prices have gone up along with the luxury feature creep. Perhaps Tesla is taking the approach that they want the cybertruck to be more of a work truck than a luxury mall cruiser. The air ride, the un painted metal, the steel bed, the larger wheels/tires, even the "bulletproof" glass make sense for trucks to do truck things or be in places you would expect a truck to be.
    Aesthetically/functionally where could they improve? I feel like the wheel arches could be segmentet a little more to maximize wheel travel, it feels like they are trying to put an over-sized round peg into a square hole with the three sections. I also wonder about the headlights or rather the lack of them, I know the led bar is there but wonder if its got the longer distance performance as well as how it work affect visibility in either snow or fog.

    • @alis4328
      @alis4328 3 ปีที่แล้ว

      I think the lights will be fine. th-cam.com/video/Ulq8A2V79JA/w-d-xo.html

  • @efraim6960
    @efraim6960 3 ปีที่แล้ว +10

    Let's not forget that the polygonal design of the cybertruck is not only an aesthetics choice but more because it's made of stainless steel which is significantly harder to cast than aluminum.
    As for the interior, the lifeless design is likely intentional. There is the Model 3 if you prefer comfort.
    Tbh this video feels severely lacking imo given that the title says it took a year. Thanks for the vid!

  • @HuslWusl
    @HuslWusl 3 ปีที่แล้ว +6

    I love the review, especially without bluntly throwing primitive insults towards Tesla but rather giving an analytical opinion based on the past and well known design "rules".
    Though, I'm still 100% buying a Cybertruck. Not for the futuristic look, not for the safety but just for the almost counterintuitive approach on vehicle design and the fact that due to it being an ev, it's much quieter than most other trucks/cars.

  • @henryfong9533
    @henryfong9533 11 หลายเดือนก่อน +1

    "Even if we are not able to make sure that the future is fair and even if we are not be able to make the future hospitable than the very least we can do is make sure that the future is beautiful" What a beautiful quote. Thank you!

  • @makedodiy48
    @makedodiy48 3 ปีที่แล้ว +130

    Designer vs engineer... square hammer is fine if it's efficient and effective...

    • @artemikurski939
      @artemikurski939 3 ปีที่แล้ว +41

      I absolutely agree with you. Criticising a car's design and ignoring all the engineering behind it is a mistake.

    • @bbk3078
      @bbk3078 3 ปีที่แล้ว +8

      Concept Cars versus actual production.

    • @hypervortex5930
      @hypervortex5930 3 ปีที่แล้ว +17

      Yeah I totally agree. I think one of the main reasons for its design is the engineering behind it. Making it simple to produce, very strong and extremely effective at accomplishing it's goals

    • @Moon___man
      @Moon___man 3 ปีที่แล้ว +4

      @@artemikurski939 idunno man, if my 300zx wasnt so pretty, i wouldnt feel the same way about all the bullshit it puts me through lol

    • @gotthefeelin
      @gotthefeelin 3 ปีที่แล้ว

      @@hypervortex5930 But one that won’t be able to pass crash tests.

  • @ibrahimabdalla9769
    @ibrahimabdalla9769 3 ปีที่แล้ว +116

    Cybertruck - Drake turning away
    1980 Citroen Karin - Drake approves

    • @THESLlCK
      @THESLlCK 3 ปีที่แล้ว +3

      that's ugly as hell too lol

  • @roboticdem0n
    @roboticdem0n 7 หลายเดือนก่อน +4

    I think the cybertruck just cuts through the air and coincidentally also pedestrians.

  • @goprocbr
    @goprocbr 3 ปีที่แล้ว +3

    Awesome channel. It would be cool to see you sketch out some changes you would make to bring the car you are reviewing to the next level.

  • @trevormeyer2820
    @trevormeyer2820 3 ปีที่แล้ว +8

    Beauty is in the eye of the beholder. The Cybertruck is designed for function before form, which is important to not forget. True, it's not a traditional approach, but is it very refreshing especially for the folks that understand, and more importantly appreciate, the WHY behind the look. For those that find function more beautiful than form, the Cybertruck is extremely attractive.

  • @kimlarsen3664
    @kimlarsen3664 3 ปีที่แล้ว +22

    Being a designer myself, I think your comments to some degree shines light on what's wrong with the current (or dare I say "previous") auto industry. While I do agree that the Cybertruck design cannot be called aesthetically pleasing nor elegant, you can't fault it for its utilitarian reasoning. The shape makes sense for what it tries to achieve.
    You seem to mix the business of the auto industry with design philosophy, and I've never really understood why car design seem to be so mixed up in branding. It deviates from what I consider unequivocally the universal design manifesto "10 principles for good design" by Dieter Rams in the 70's. Lingo like the "light signature" and "memorable" are simply mechanics of the fashion industry, created to make the aesthetics part of planned obsolescence.
    The navel gazing in the auto industry is ridiculous with its concept cars and nonsensical reasoning. I argue that our subjective opinion of the designed object is unimportant. And while we can certainly criticise it for not following no. 3 in Rams design manifesto (Good design is aesthetic) it checks every other. I think it'll go down in history as an iconic design that marks a turning point for personal transportation.

    • @kimlarsen3664
      @kimlarsen3664 3 ปีที่แล้ว +6

      ​@@gotthefeelin I'd recommend you watch "Rams" which is a documentary about Dieter Rams and his 10 principles. It's great, and highly relevant.
      Innovation - If the Cybertruck isn't innovative, tell me what is. It's built different, looks different and works differently than its predecessors.
      Aesthetics - Yes, a point I made as well (it's a highly polarizing though)
      Understandability - Well, you're essentially Steve Ballmer in that interview from 2007 saying "It's got no physical keyboard" commenting on the iphone. The reason a screen is better is that it can do whatever it needs to do the future (which means it can also improve usability over time). A button is static and will not change with the software improvements of the car. We're living through the deathrattles of the tactile interiors, like we did with every single competitor to the iphone after it was launched. Mark my words, all cars will have interiors more similar to Tesla's 3/Y in the future. It's painful rewatching this play out again.
      Unobtrusive - It's not. Which I'd argue goes hand in hand with aesthetics.
      Honesty - You misunderstand this one. It's about hiding or design something that looks like something it's not. There's nothing hidden here. It's way more honest than a 2020 model its competition, which makes changes to its exterior simply to make the previous model out of date, just like fashion.
      Long lasting - It might be one of those designs which becomes far more accepted over time. Especially if it's as good as promised. That's when aesthetics becomes blurred with its utility and gets accepted into your everyday, just like a hammer. Exposure = preference. And I don't think we'll be discussing durability, It's technically a fucking tank that doesn't scratch.

    • @BodyDestruction
      @BodyDestruction 3 ปีที่แล้ว +1

      ​@@gotthefeelin I don't think you understand the construction of the Cybertruck: the shape is the manufacturing innovation.
      It's sheets of really tough stainless steel, scored, folded and welded into shape. (look up Sandy Munro if you'd like more details on that)
      It's ALL stainless steel, so doesn't require paint - this is a massive and unique innovation from a manufacturing, environmental and financial point of view. Not a single car in history has been made without paint.
      In contrast a DeLorean is just a regular steel (the paint-or-rust kind) car with a cladding of really thin stainless steel - thin enough to stamp but also dent (go look up close when you see one in person, they all have little dents).
      Besides, how is taking existing ideas and improving upon them not innovation?

    • @BodyDestruction
      @BodyDestruction 3 ปีที่แล้ว

      @@gotthefeelin Tesla's done everything they've promised in the past (maybe not on time lol), and have the safest vehicles on sale, so I'm sure they'll figure out any possible safety issues. There's talk the Cybertruck won't make it to Europe, at least not in its intended US market form.
      Any unibody design is difficult and expensive to alter. First off that doesn't matter much if you're building over half a million of each model, and at current rates there's probably going to be a factory for each model.
      Second, there's no stamping presses, but scoring and folding machines instead. I'd assume they are rather easily adjusted to build different models.
      I can see the point of strengthened glass very clearly through these two new windshields I've had to put on both my daily drivers this year ;)
      Also I couldn't find a can of "Gletscherblau", so I painted a part of my blue car silver, after rust repairs...
      How is a car that won't rust niche or pointless?

    • @kimlarsen3664
      @kimlarsen3664 3 ปีที่แล้ว

      @@gotthefeelin I’m seeing the defence from someone who cannot see the forest for the trees, or the innovation for the aesthetics as in this case. As mentioned before, the way you have to look at this vehicle has less to do about its competitors and more to so with the promises it comes with. It cannot be judged simply on aesthetics because the aesthetics almost transcends into utility.
      Yes, the aesthetics are ridiculously nostalgic (especially the interior) , but with the important difference that you have well thought out reasons for most of the design choices made. That’s more than what can be said for most vehicle designs these days. I hope that they tune down some unnecessarily over-the-top interior but otherwise I really look forward to what this design can deliver.

  • @mulldezee4034
    @mulldezee4034 3 ปีที่แล้ว +1

    Mr Frank, I want to really thank you very much for designing the E53 BMW X5. That design change my life. Design that is like 20 years ago still looks like today! Never get old Thanks I really appreciate it.

  • @dotmanmide
    @dotmanmide 2 ปีที่แล้ว +1

    That comment. "Future is not fated, it's created." So eye-opening, a lot of people say wow, I-robot is so accurate in terms of the vehicles and stuff, but the present isn't a fulfilled prophesy of the past. The future is guided by the present.

  • @colinpape
    @colinpape 3 ปีที่แล้ว +10

    Great video, and much wisdom imparted without coming across as condescending.
    That said, I think you might be missing the point of the CyberTruck:
    Tesla already has a bunch of beautiful cars.
    There are no 'secure vehicles for an uncertain future' on the road.
    A 'designer', even one working with Elon Musk and Tesla, is not responsible for, or capable of 'creating the future'.
    If you can cost-effectively make the Buick bulletproof, then you have a point. If you can't, then please don't opine on what this vehicle should look like. This is a rare case where the look doesn't matter *at all*. It is purely about function.
    We are living in a world where the powers that be use violence to achieve their ends, and us poor commoners who do not travel to Davos regularly are being forced to live in a reality of their making.
    We too deserve some of the tools that they use to threaten our sovereignty; where is your take down of the B2 bomber, SWAT armored vehicles and other fear-inducing designs wielded by governments everywhere to assert their dominance over the average person?
    Elon sees - and feels - this discrepancy, and is leveraging his insight and his production capabilities to provide normal people with a tool they can use to increase their own capabilities and confidence in the face of monolithic government attacks on our freedom, and unprecedented restrictions on our fundamental right in the face of *another* manufactured enemy and an all-out assault on those with common sense.
    I don't care what a Cybertruck looks like - I want the most badass, and least fossil fuel dependent vehicle I can get my hands on to ensure I'm able to contribute to the security of my family and my community, no matter what the future holds.
    True beauty is in *actual nature*, cars are capable only of being imitations.
    Elon has recognized our true needs right now and is delivering in a courageous and visionary way that simply doesn't exist outside of this concept.

    • @gotthefeelin
      @gotthefeelin 3 ปีที่แล้ว +1

      Hilarious. The perfect truck for Alex Jones! 😂

    • @pistachito101
      @pistachito101 2 ปีที่แล้ว

      I'm Just now coming across this comment and I must say you are one enlightened individual.

  • @catalinhera
    @catalinhera 3 ปีที่แล้ว +56

    Much of the Cybertruck's design is due to the ultra hard steel it's being used. I'm not sure it would be possible, with today's machinery, to give it a more elaborated design.

    • @stijnteun
      @stijnteun 3 ปีที่แล้ว +8

      Yeah but that is actually part of the problem tho. The cybertruck looks cold, dystopian and sort of hostile because of the hard steel and the bulletproof glass.

    • @hermanwooster8944
      @hermanwooster8944 3 ปีที่แล้ว +22

      @@stijnteun Some people see that as a good thing!

    • @mikecsernyik7360
      @mikecsernyik7360 3 ปีที่แล้ว

      With heat and force during forging process my friend.

    • @derekwright113
      @derekwright113 3 ปีที่แล้ว +3

      Thats the point. People keep on missing it

    • @derekwright113
      @derekwright113 3 ปีที่แล้ว +11

      Functionality>Looks

  • @OnionKnight541
    @OnionKnight541 3 ปีที่แล้ว +1

    amazing channel, thanks for the high quality and brilliant perspectives!

  • @mcloln8313
    @mcloln8313 7 หลายเดือนก่อน +3

    Cyber truck review that took over two years for me to see

  • @shsbbsbabsbsbs8385
    @shsbbsbabsbsbs8385 3 ปีที่แล้ว +7

    I liked the idea of elon asking people what they wanted in twitter to make it.

  • @lucianapadua7007
    @lucianapadua7007 3 ปีที่แล้ว +4

    Your videos are getting every day better! Congrats to your editor but also to you for the content. Still waiting for Polestar review 😉

  • @DerpMcDerp101
    @DerpMcDerp101 3 ปีที่แล้ว +3

    From what i understood is that they were going for cost reduction while adding toughness and the Cyber truck is what emerged.

  • @ovankol26
    @ovankol26 3 ปีที่แล้ว +6

    Frank, I'm curious to know your thoughts on what influence/limitations, Tesla's choice in material for the "exoskeleton" (cold rolled stainless steel) put on the Cybertruck's design. Do you think that this material dictated the design in any way?

    • @robertnicholls9917
      @robertnicholls9917 2 ปีที่แล้ว

      It did. I wish he focused on the limitations of the material and how to make it look appealing. There are design tricks that could have been executed to give it a more softer, classic form without adding to the manufacturing process.

  • @markedwards4879
    @markedwards4879 3 ปีที่แล้ว +11

    Meh, cybertruck is all about functionality and strength. At first I didn’t like it much but after the initial shock I came around. I’m not a truck person but if I was to drive around Australia I’d love a cybertruck.

  • @39PSIOnTheDaily
    @39PSIOnTheDaily 3 ปีที่แล้ว +7

    I respectfully disagree. I believe minimalist and efficient design are the key elements of “timeless” design. There are few vehicles as minimalist and uncluttered as the Cybertruck.

    • @kakerake6018
      @kakerake6018 3 ปีที่แล้ว +1

      i like that you could park it anywhere and not worry about getting dents or some kid keying your car or a crazy ex smashing your windows(hopefully)

  • @bingus8025
    @bingus8025 3 ปีที่แล้ว +4

    Verdict: I'll drive my 97' Corolla another 200k miles!

    • @TheNickBasso
      @TheNickBasso 3 ปีที่แล้ว +1

      Toyota > everything else.

  • @bryanm498
    @bryanm498 3 ปีที่แล้ว +11

    When I saw a picture of Cybertruck - without the context -, I quickly thought it was a combat vehicle concept. Those that will never be built and only serve to draw the attention to a project.

  • @theBaes123
    @theBaes123 3 ปีที่แล้ว +28

    Happy to finally hear your thoughts. Im a design student who aspires to design cars (@alwinart)
    While i agree with your points in the video, i think you somewhat oversee the point of the Cybertruck design:
    1. This should be compared with other trucks. This is presented like Tesla dont already have a lineup of cars with the features youre describing. They already have a lineup of “beautiful” organically shaped cars. The Cybertruck was surely not designed to be beautiful, but thought and brutal. Exactly what truck buyers care about esthetically. The fact that its electric is not a buying point in itself with this car, as the target demographic dont care about such. They want “the toughest truck”. In order to convince people that the Cybertruck is this, a extraordinary approach like this is necessary, as truckbuyers are the most brandloyal customers out there.
    2. The truck is designed around first principles thinking when it comes to the engineering, its a new way of building trucks. Therefore the esthetics largely follow the engineering and production methods, rather than the other way around. This is to accomplish new things around strength and price.
    Would like to end this with saying that youre a big inspiration to me. So exciting hearing about this design that im such a fan of, from someone whose worked in the industry for so long.
    Kind regards, Alwinart

    • @ItsBinhRepaired
      @ItsBinhRepaired 3 ปีที่แล้ว +2

      Exactly! It wasn't designed to be a voluptuous curvy woman. It was designed to be a hard tough man. Lol In all seriousness though. When designing you want to design things to meet a purpose. If your design makes it look nicer, but you lose performance and efficiency then that needs to be thought about. Not everything is about how attractive it is. How many people would marry a crazy person and spend all their money on them just because they're hot? Especially if they don't get anything out of it if you know what I mean.

    • @roberttaylor4668
      @roberttaylor4668 3 ปีที่แล้ว +3

      This guy gets it. It's sad to see such a design legend fall out of touch. On top of that he didn't really do his research, the flat panels bring the cost down and drop the price point which will allow the cybertruck to reach a wider base of consumers.

    • @DM-rc4yu
      @DM-rc4yu 3 ปีที่แล้ว +3

      Yeah sure, it's the flat panels that will make this thing affordable lol. Just when you think you've read enough dumb shit for today.

    • @theBaes123
      @theBaes123 3 ปีที่แล้ว +2

      @@DM-rc4yu If you think thats so dumb then maybe youre just clueless. The IDEA with the exoskeleton is to make it possible to achieve body on frame strength with a unibody design. Unibody design being the far cheaper way to build cars. Plus you can use cheaper forming methods than stamping presses. If that dont make sense to you then go learn stuff instead of commenting worthless shit on the internet

  • @richardbarrie2
    @richardbarrie2 3 ปีที่แล้ว +6

    It looks the way it does because it's an exo skeleton. You need that shape for structure. It's manufacturing style is revolutionary

    • @kooooons
      @kooooons 3 ปีที่แล้ว +1

      As far as I know Exo-skeleton is just a flashy sci-fi name for a unibody. Almost every modern car has a unibody frame without this kind of design. Much rather the wedged design is believed to be due to the high grade 3 mm steel sheets. These supposedly aren't easily pressed into complex, rounded shapes.

    • @richardbarrie2
      @richardbarrie2 3 ปีที่แล้ว

      @@kooooons I like that. Sci-fi unibody. I think most the stress on their unibody is on the outside paneling rather than needing to bolt on paneling after stamping and welding together a unibody. Probably need that thick steel for capacity and towing. Also if they can take a flat sheet, score it and fold it then it should be faster and cheaper to manufacture which is where the design stems from. Didn't seem to get any insight into this. Do I think it looks like the truck of the future? No not unless this was the 80s lol. I didn't like the looks at first but they grew on me some 🤣

  • @striatic
    @striatic 3 ปีที่แล้ว +2

    The cyber truck is designed around folded stainless steel sheets instead of molded forms where more energy is put into shaping the material and more material is wasted. It’s a look driven by reducing the energy and material required to produce the vehicle, instead of creating an aspirationally organic silhouette that trades more energy intensive production in exchange for good vibes.

  • @BartMassee
    @BartMassee 2 ปีที่แล้ว +1

    CyberTruck cultural impact, is what the Countach achieved back when it was launched. IMO, this is also why the new countach is, as you also concluded, not provocative enough. loved your redesign!!

  • @ikenna.designed5606
    @ikenna.designed5606 3 ปีที่แล้ว +12

    Part of me admires the cybertruck for throwing away every single rule and convention that makes creates nice aesthetics. However this is the same admiration you'd have for someone picking a fight with an angry bull.

    • @Tooradj
      @Tooradj 3 ปีที่แล้ว +3

      How much would you admire that guy if he wins the fight with the bull? Reservations for CT is going through the roof. The range, the utility and price is all because of the design. Truck buyers have been driving ugly throughout the life of the class. If Tesla can deliver, you will be surprised how many people start developing a taste for it.

  • @powderrida
    @powderrida 3 ปีที่แล้ว +8

    As a fellow industrial designer here is my opinion. It spits in the face of tradition. It breaks every rule. That's what it set out to do. It has no refinement, no surfacing, no thought of reflection, light volume, proportion; ,it doesn't speak our nuanced language. And that's why I love it. It will look dated quickly, but that's the difference between the escutcheon of car design/ the car industry and the tech world. Tesla is a tech company first, car company second.

    • @jalpat2272
      @jalpat2272 3 ปีที่แล้ว +1

      cars are piece of technology with importances are second only to a house, also their worth and prestiges are always valued on their basic functions and features. but tesla and musk made them into 3 metric tons of fashion and political statements, thats what i dont like.

    • @powderrida
      @powderrida 3 ปีที่แล้ว +1

      @@jalpat2272 Yes I speak only to the design itself. The rest of Tesla and the Elon Empire is topic for another discussion. The industry needs a shakeup from time to time, and the cybertruck serves that purpose. THAT is what I like. Not the design itself but what it means for design going forward.

    • @jalpat2272
      @jalpat2272 3 ปีที่แล้ว

      @@powderrida frankly i agree with frank on how cold and hostile the design is with the cyberpunk vision that slowly becoming reality, i bet someone at buick/GM saw through it and "reverse engineered" the design.

  • @paulothx138
    @paulothx138 6 หลายเดือนก่อน +1

    One of the greatest designers in the world is such a nerd, awesome.

  • @ranjanaluwihare1511
    @ranjanaluwihare1511 3 ปีที่แล้ว +1

    Brilliant Frank, well said. Obviously Elon is not a designer. I’m old school combustion 1960’s-1980’s car design, with stunning organic sensual shape, which should reflect our organic human forms into the future! Thankyou.

  • @norwegiantechnolover
    @norwegiantechnolover 3 ปีที่แล้ว +20

    3:52 What happened here? His head turns in slow motion??

    • @FrankStephensondesign
      @FrankStephensondesign  3 ปีที่แล้ว +33

      No man, I’m a robot.

    • @shanroxalot5354
      @shanroxalot5354 3 ปีที่แล้ว +3

      It kinda looks like he was attempting to hide a jump cut via interpolation, but was executed poorly here.

    • @beamtalk657
      @beamtalk657 3 ปีที่แล้ว +1

      @@FrankStephensondesign One who just gave an absolutely terrible review. Comparing a heavy duty truck to video game graphics and a Citroen that has almost no similarities

    • @Mikino33
      @Mikino33 3 ปีที่แล้ว +4

      @@beamtalk657 Seems like you should rewatch this "review" and listen to valid points he made.

    • @Gogettor
      @Gogettor 3 ปีที่แล้ว

      Heroin.

  • @gergc4871
    @gergc4871 3 ปีที่แล้ว +27

    What truck or car "feels fresh" 10 years later?

    • @ConnorNolan
      @ConnorNolan 3 ปีที่แล้ว +1

      I don't think anything feels fresh unless it's rejecting what's common, so by definition it's kind of impossible to have lasting "freshness" in a mass-produced car.

    • @MWNVproductions
      @MWNVproductions 3 ปีที่แล้ว +26

      Any 911, Bronco, E39 5 series, W30 MR2, Nissan GT-R. Basically any Aston Martin made after 2001. We experience old designs feeling "fresh" in basically every aspect of our lives (fashion, cinema, literature), cars are no different.

    • @williamsmith9921
      @williamsmith9921 3 ปีที่แล้ว +5

      @@MWNVproductions exactly, first car that comes to mind on that question is the 911.

    • @tomislav5689
      @tomislav5689 3 ปีที่แล้ว

      Mazda RX-8 (2004)

    • @aughtsdrive
      @aughtsdrive 3 ปีที่แล้ว

      TVR Tuscan Mk1. Incredibly 2000s yet you wouldn't question it getting announced today

  • @baileyschmidt5349
    @baileyschmidt5349 3 ปีที่แล้ว +20

    I personally love the design of the cyber truck. To me it evokes vintage sci-fi pulp art. It feels like it jumped off of the page of a campy 60’s sci-fi comics.
    Totally respect and understand your points. Love the videos.

    • @marcalvarez4890
      @marcalvarez4890 2 ปีที่แล้ว +1

      Ditto.
      All these criticisms of his could be applied to the original 1976 Countach...and would have been inaccurate then too.
      Its a novel, crazy, polarizing design...Im glad it exists.

    • @mathewwilkins1613
      @mathewwilkins1613 2 ปีที่แล้ว +1

      @@marcalvarez4890 not really as the Countach wasn't designed as "the future of supercars" it became the basis of future design just by being excellent. The Cybertuck looks dated just a year later, especially by European car design, volkswagen with their ID range just looks more natural on the road and if you just want a utilitarian vehicle why not get a Volvo XC90? looks a hell of a lot cleaner or if your desperate for a an electric pickup wait for the new Hummer

    • @marcalvarez4890
      @marcalvarez4890 2 ปีที่แล้ว

      @@mathewwilkins1613 The VW ID range is vanilla blah, and will age as well as a 1998 camry.
      Marcello Ghandini most definitely was trying to design the future of supercars. Have you seen the Stratos and Scarabo? You think he was just screwing around with the doors? That man was reaching past the 1960s into the 2060s.
      We can agree to disagree. Strongly.

  • @DJR1972
    @DJR1972 2 ปีที่แล้ว +1

    Thanks for a first class analysis and interpretation of the Cybertruck aesthetic, Your compare and contrast examples were spot on - I also thought of the Cybertruck as being redolent of the Aston Martin Bulldog.

  • @straightbusta2609
    @straightbusta2609 3 ปีที่แล้ว +7

    Imo, I think the cybertruck is ugly af. But it is one of my favourite designs because it's different

  • @Lentlebeanify
    @Lentlebeanify 3 ปีที่แล้ว +24

    I feel like you may have missed the point of the Cybertruck 🤷🏻‍♂️

    • @boom-zr2dz
      @boom-zr2dz 3 ปีที่แล้ว +1

      Even if he did this was a horrible attempt at trying to be different

  • @taymazrastin9858
    @taymazrastin9858 2 ปีที่แล้ว +1

    Thank you Frank. You are one of my favourite designers. Additionally, I found your commentary here to be very uplifting.

  • @RichardSuchovsky
    @RichardSuchovsky 3 ปีที่แล้ว +2

    Great video, thanks for sharing your perspective with us.

  • @AustinBats
    @AustinBats 3 ปีที่แล้ว +65

    Would love to hear this guys thoughts on the current pickups available at the moment. Comparing an suv Buick to a truck is nonsense

    • @benkilgore
      @benkilgore 3 ปีที่แล้ว +19

      Right? It's designed this way for a reason, and that reason isn't so much about looks as about simplicity of construction and maintenance. And it's designed to appeal to people who have been seeing the exact same trucks for the past 50 years. It's designed to be different, which that Buick sure isn't.

    • @geowasko
      @geowasko 3 ปีที่แล้ว +15

      Seriously, he chose to compare a truck designed solely around manufacturability, consumer value and utility, to a concept car detached from reality that would lose Buick money is they sold it for 100K. I know he useds it to make a broader point, but at least address the elephant in the room of manufacturability...

    • @bob15479
      @bob15479 3 ปีที่แล้ว +2

      IMO CT looks better than the grotesque options available

  • @tiagozadra4307
    @tiagozadra4307 3 ปีที่แล้ว +18

    I personally like the Cybertruck. I like the toughness of it, the angular shapes. I mean, it's a truck. It's supposed to be tough and perhaps menacing

    • @benjacobs2560
      @benjacobs2560 3 ปีที่แล้ว +3

      I agree. That Buick looks like another lame crossover. I’m curious to see what it looks like when they make the final tweeks to it‘s design.

    • @flightjam
      @flightjam 3 ปีที่แล้ว

      @@benjacobs2560 yeah probably nothing like it's concept design which most cars never look as striking once built for production. The cybertruck looks like a concept car that never left the concept stage.

  • @Skrenja
    @Skrenja 3 ปีที่แล้ว +1

    My first impressions of the Cybertruck were that it doesn't look aerodynamic at all -- nor do I imagine it passing any design or safety regulations.

  • @hariharan224
    @hariharan224 3 ปีที่แล้ว

    No matter how right you are about something, if you cannot compose yourself and get your point across while also using a little bit of technical mumbo jumbo everyone will just dismiss you as a "hater". Sir you have my respect for doing just that.