Netflix is losing at their own game - Company Forensics
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- เผยแพร่เมื่อ 11 ต.ค. 2022
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Netflix redefined binge-watching for an entire generation.
It would reach 191 countries and have 222 million subscribers by 2022.
And now, it’s struggling to stay alive in the very same market it created.
But, how did this happen? To answer this, we must look at how it began.
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Caya
Twitter: / cayahere
LinkedIn: / caya - บันเทิง
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The fact that I share my password with my parents and brother (we no longer all live together), is the only reason I still have a Netflix subscription. I personally haven't watched anything on the platform since April, but I know the people I share it with use it from time to time. But if sharing is blocked, they won't magically turn us three users into three paying subscribers. They'll turn one paying subscriber into zero
My house, my parents, my brother and my two sisters all share the same password. If we have to I'm sure Netflix will get at least 2 more instead of just 1.
they're not stupid, they don't think every person is going to get their own subscription lol.
Netflix doesn't have competition. They are being gutted by other companies each creating a worse off streaming service with less shows on both platforms. As the market becomes fragmented, people start pirating more. Piracy looks way more appealing when one needs 5 or 6 streaming services to watrch what used to be on Netflix.
A competitive market would be that one chooses between HBO or Netflix. Not get both just so they can watch content that used to be on Netflix.
Or get HBO, Disney and Netflix. And cable and internet in Canada that 250 $ a month. Lol pirating with a vpn is free...
Imagine if all major music production companies like Sony and Warner music create their own version of Spotify with their exclusive contracts. Spotify would also die.
Don't give them the Idea. i don't want another Disney like company ruining the fun for everyone again.
Sony, universal OWN Spotify already, it's actually safe
@@jokerandthethief3719 well that was a good news that i need to hear
I’d just pirate
@@jensenraylight8011 correct. Most people don't realize that SONY owns a major stake in Spotify. So there's really no need for them to compete against it directly themselves
This is why I will never get rid of my DVDs and Blu-rays 📀. I want to own what I like, and be able to watch it regardless of what happens to whatever online business is trendy at the moment.
Similar, but have movies on a home storage NAS. With modern TV's supporting DLNA, the films can be streamed anywhere in the home (or beyond!)
No we are never going back to cable.
That doesn’t mean that Netflix is a good business model or the only good option to replace cable, Netflix is a Ponzi business model, it will never work in the long run.
Yeah that was a bit much lol.
Isnt this cable already? Paying for separate channels that have the content you want? Its the same thing!! I pay more now on multiple streaming services than when I paid for cable
It's the same business model as cable it just changed the medium
@@muchasganas5616 It isn't really. If I wanna turn off a steaming service, I just unsubscribe from the ones I don't want. Cable also gave you a ton of channels for a flat fee, including all your local ones, but then if you wanted other specialty channels (like Showtime) they were add ons. But cable controlled the price of your whole customizable package. There was also an equipment fee for either cable boxes or satellites. There's a lot better about streaming, tbh. Even with content now having more then one streaming provider. I just wouldn't call anything in it's library 'safe ownership'. But you couldn't control at all what played on cable (unless you did a pay per view thing), it was scheduled programing even for your special premium channels. The back bite has been people who wanted this to be a substitute for owning huge video libraries because 'everything' use to be on Netflix. And as Netflix started out buying the right to content it didn't own but was simply leasing, that was always a 'house of cards' destined to fall. (😂 Ha, you see what I did. One of there first original series was house of cards, lol).
Netflix is like a lesser of evils if I was to compare the way Disney is nowadays, Then again TH-cam has great content by content creators.
I watch a bunch a crap ton of youtube and it's better than most streaming
The thing that sucks is that I personally was enthralled with Netflix's original animations...and Netflix slashed their animation department.
And I get that companies in free fall can act irrationally, like I get deals take time, so they kinda can't break deals made..but still some stuff just seems asinine regardless of status. I feel dozens of finished quality shows would attract way more people than hundreds of awful unfinished ones...
And also, stop doing live action anime Netflix....just saying, nobody is winning with those.
How did you invest in a specific department at netflix? Did you get in before they went public?
@@martinlutherkingjr.5582 Sorry, I meant the third definition of invested, which means "to involve or engage with emotionally" I'll replace it with something less confusing.
Streaming is slowing recreating cable all over again
Like every good invention, it soon gets infiltrated by parasites and ruined.
Love you’re videos. You’re a wonderful story teller
Glad you enjoy it!
Caya, what do you mean that Blockbuster didn’t believe in the internet since they were partnering with Enron to stream video-on-demand? This was mid-2000 when Netflix was still shipping DVDs
You really do a great job on these forensic documentaries.
Growth must plateau at some point. Freaking out when you're a giant and you're not seeing double to triple digit growth is just stupid and investors demanding you continue such a trend are equally dumb.
Can't say I mourn the situation. I went years without Netflix and when I _did_ try it to watch an older golden series, that was about all the platform had to offer.
They deleted all the content I used to watch because it was "offensive" and then they make "Cuties"!? Nevermind they're triple the price of Paramount+ and now they ban password sharing!? It's madness.
@@AntoinMhicArtain Netflix did not make Cuties, it's a French film that was on the indie film festival circuit and doing well and they basically licenced it for their service and made their own terrible poster (the original poster was just the girls with shopping bags). They license Foriegn content, especially those making waves at festivals, all the time. They handled the situation terribly, but if not for the literal poster being changed and becoming news media I wonder how many people would have even paid attention to it. Netflix is full of leased foreign content because it's cheaper then making it themselves and less likely to be ripped off the service as they aren't owned by big US studios who are likely to take back those contracts for their own service.
I'm not saying "hey, I'm a big fan of cuties" but the film had been in front of several film festival audiences BEFORE Netflix leased it for their service and became it's US distributor basically.
My family discussed getting rid of Netflix once they charge for additional accounts because that is the main reason we kept the service.
Their constant cancellation of shows really pisses me off and has made me seriously consider leaving. Other platforms have better content more and more buuuuut Netflix is the easiest to use which us why I don't think they'll die
I was enraged when they cancelled Marco Polo on sucj a cliffhanger.
I'm unwilling to engage with a show when I know there's a very, very high chance it won't reach it's proper conclusion. I don't want to form an attachment to those characters and that world if they're just going to yank it away unceremoniously and for no good reason.
Your content is top notch!
THANKS FOR THE INFO "KAYA"!!👍👍👍👍
As I watched this video I kept waiting for the insight to rise out of the overly reductive and randomly selective history of Netflix, and the insight never came. This is a surprisingly slapdash effort for this channel.
Bro your fabulous hair needs it's own episode.
Should we do a fancam of Caya's hair?
Netflix needs to stop the streaming game and just become another entertainment producer No one's gonna win the streaming war and "IF" there is a winner leave them alone.
brilliant idea
I've had Netflix for a number of years, I ditched it last year to try other services. I've now ditched those services and have returned to Netflix.
Try Paramount+ which is three times cheaper, better content and doesn't ban password sharing.
And I'm sure you've seen the quality of the movies have gone down on Netflix since you're back
Very smart....you are a great spokesperson for your company, a virtual enterprise doc.
It was Jimmy! I think they should have gotten Better Call Saul last season from AMC. Everyone who wanted to watch it in the US (and on the same day outside with a vpn) just cancelled netflix and went to AMC. AMC has my respects for this amazing show but there was nothing else in their service. And they weren’t even ready for the server loads because We had issues every time a new episode arrived.
They should had just dropped the cash and take it. That would have been “the uptick”.
And You might not like it but I hope that Kim gets tired of Madrigal tactics hurting people she tries to save. So she goes to get Jimmy and we get BCS’s El Camino
Once sharing passwords stops ill just build a NAS for my tech illiterate parents and siblings.
4 households getting 1-2 services and sharing with the others is great.
If it becomes 4 house holds each having to buy 7 services, the cost analyst of spending ~ $1000 for two Plex Nases and the effort to build a library becomes a small cost than the massive service cost.
Netflix should just cast Depp in a random pirate story.
I had Netflix for years but unsubscribed recently. Their front page sucks. It suggests the same movies over and over. They had plenty of movies that I would like to have watched but I didn't know those were on Netflix until after I unsubscribed. I did not re-subscribe because they are doing nothing to fix the front page, leaving the site on autopilot.
I'm not back to cable. I live on yt. That's enough for me. Too much screen anyway. More interested in getting healthy (though all my indoor workouts are off yt! 🤣)
Thank you for yet another quality video. Nice Digg specially about the time before dvd rent. One question: why you assume that stock price are influencing ability to create content. It will affect employees and board members. But not operations. Since Netflix not sold nor reissued any stock. All content is created with earnings money. Correct me if I’m wrong.
You’re wrong, netflix has a debt of 15 billion to make their content, they stopped borrowing in 2021, their business model is a Ponzi scheme, they always need new subscriptions, that’s the reason they increased the monthly subscription and now they want to add an ad subscription tier. Not to mention the dumpster fire woke content they make, nobody like it, they have like 2 or 3 successful shows. With al of that and the 4839273928 other streaming services they’re not gonna make it, not with this business model. There’s a reason their stock lost 70% of its value.
@@luisuribe5457 Thank you for chiming in. But my question was about the connection between stock price and operation cash. It's not the same unless the company starts selling more stock, which it didn't. Did they?
Good video but those little interruptions are extremely annoying.
Also, they released content considered to be child exploitative despite overwhelming viewer protest. That was the straw that broke the camel's back.
Agree with this for definite. The price increases and attacking password sharing were the last straws. I cancelled and got Paramount+ which is three times cheaper, doesn't ban password sharing and has much better content, alhough less content.
Hi, is it possible to do a case study video that explains how TH-cam helped you with slidebean.
Hold on dvd was 480p?!
man when youtube came out, I was like
"Yea, cable is finished."
Why couldn’t Netflix go after people who stole DVDs from them? At Blockbuster I recall if you didn’t return something they could put a warrant out for your arrest and then some people found out a decade later they had allegedly failed to return a video to blockbuster when they got pulled over for speeding and the officer was forced to arrest them.
No way?
Blockbuster had local customers, Netflix was shipping all over the country from a single office building. I am sure it's harder to prove something shipped in the mail was stolen then it is the guy who probably lives less then ten blocks from your brick and mortar store.
Paying for an individual movie or TV episode or whole season on TH-cam is a better deal than a subscription to some of us when we only do it once in a while. Plus there’s some of them that aren’t available on Netflix (anymore or ever) and I get to keep a TV season I’ve bought on here forever. Plus all the bad things and “wokeness” and Netflix started having. But it was something I took full advantage of especially my first year of college even back in their DVD days for their TV shows when I didn’t have a car, cable, or much money.
Exactly!, people love Netflix because they’re like farm pigs getting fat consuming movies and tv shows in an insane way, it isn’t good at all. Not to mention the renting culture we’ve been manipulated to adopt. Definitely people need to understand how important is stop wasting their lives in netflix and how important is to own the entertainment they like.
Banning password sharing is really going to backfire on them, I can't believe they've done that, that and the price increase made me unsubscribe and go over to Paramount+
I just cancelled my Netflix yesterday. Got Disney plus instead. Much better
Netflix might lose subscribers and money to invest in a ton of new content, but they aren’t going anywhere. They are still by far the best streaming service with the broadest array of content. We are NEVER going back to cable.
Whatever. Netflix was first. Now every studio starts their own streaming service. I will stay subscribed to Netflix and pirate the rest.
Netflix will not die , they still have so many opportunities
- sports broadcasting
- introducing low entry plans with ads for asian , african and latin markets
- with 5G on the doors , games and live streaming will become huge
- can enter fitness industry with something similar to apple one subscription.
Potential merger with apple + in future
Yeah nah
Gaming? Do they think they are going to make it with something like "New World?” At this point western video games and comics are loosing to Japanese video games and manga.
No asian markets r no longer low paying peasents. They account for maximum revenue ..
@@melindagallegan5093 imagine them hosting an esports world cup or a league of some kind , attracting the best talent by providing them recognition. This can be one of the innovative ways to enter gaming and i am sure they would choose to create their path rather than follow a path if they decide to enter a new existing market
@@amitr4385 you can get mobile hotstar plan for a year at almost around 150-200 inr clubbed with jio recharge. 10 M people were watching india vs pakistan match. Imagine a new segment jumping to Netflix as it becomes affordable
You should do more research on the original online video portal.... years before Netflix and TH-cam. let me know if I can help😎
I think you mean going back to pirating lol
Lets not forget that Netflix trying to keep up with ESG scores, contributed to the poor quality of content, which led to subscribers fleeing to other service providers for the content that they actually want and not being forced to watch.
ESG?
@@AirQuotes environmental social and governance
Can you please make a video on how to sell b2b saas ?
Just in time for coffee…
TH-cam > Everything combined for me personally tbh
The SAME thing that KILLED blockbuster, WILL BE the SAME thing why Netflix is dying or will be dead....
COMPLACENCY
COMPLACENCY
COMPLACENCY
Cable? 🏴☠️
I cancelled my Netflix, Disney plus and Hulu.
Better Call Saul wasn't on Netflix Australia, we got it on Stan a local company owned by one of our biggest media companies that's not the Murdoch's, its the Packer's.
it's just another way Netflix has lost the ability to get what good content that it used too be able to easily.
it's AI isn't being used well, they promote series like the Megan and Harry doco many people got recommended and almost none would want to watch.
Real reason? Content fragmentation & macro economic reality where people cutting down on their spending. Solution? Merge streaming companies.
what a joke now my family plan is worthless so if my children and i all switch to basic the total will be 17.97 I was paying 20 plus for a family plan or what they now call premium ( HD 4k ) what a bunch of Liars so time to quite this biggest scam of a company we were sold premium accounts in the beginning so we were told are children could be on our account were ever they live . they raked in the profit for years promoting the ease of use and sharing capability you payed premium to have two extra users period children friends and close family did not matter this thing they are saying it was free is pure Lies we were paying for it not Resolution what a joke .
Everytime i read titles like "is netflix dead" or "netflix is facing a crisis" i laugh loudly
Look, at least we made you laugh 🤷♀️
Superior IA system lmao 😂
Nop. Just stock representing its actual value, plateu.
Disney+ may he beating them number wise but Netflix won’t die anytime soon. Squid games was a hit and still is. The future still looks good for them
But how do we know anyone is beating anyone numbers wise? They are ALL lying through to their damn teeth about their subscriber numbers. For example, Amazon automatically gives access to their streaming service to anyone who uses their prime service for shopping and delivery. As in they simply count those people as "subscribers" even if they literally never watch their channel. Or look at what Disney did with the Cricket 🏏 IPL (Indian Premier league). Everyone in India who subscribed to watch Cricket was automatically given Disney+ regardless of whether they ever watched it or not. And they count those people as "subscribers". And so on and so forth. So they are all goosing their numbers so as to not spook investors and thus hurt their stock prices. Especially given that these streaming services don't actually make profit.
So I don't believe that Disney actually has more "subscribers" than Netflix anymore than I know they don't.
You need more then one hit. Cause people are willing to unsubscribe until a new season drops. You need a reason for people to stay, not simply wait around.
Netflix also still has another season of Stranger Things coming. One of their cash cows. But even if they get a surge of people who unsub then re sub, it's not sub growth. Which is what they want .
Netflix not even close but North América seems to bê almost dead 😂😂😂😂😂
I love rethorical questions.
Imagine how much time society would save if nobody wasted their time watching movies/TV/Netflix.
Gain productive education with Slidebean instead! ;)
Netflix should have a loyalty bonus for staying subcribed.Maybe a 10% discount per year for 2 years and if you cancel your subcription the price resets. This will prevent alot people from unsubscribing.
Nah, the savings at wouldn't make a differnece, saving $1 a month? Even then they'd still be tio expensive, I cancelled Netflix and got Paramount+, less content but everything is qaulity, i scroll for one minute on Oaramount+ and I've already added 3 shows to my Watch List, I need to scroll Netflix for a year to find 3 things that slightly interest me.
brother im working in a social media platform i want work with you can you guide me pls late me know
Quality of shows in Netflix is baaaaad. Quality is the key. Less is more!!
Piracy is the problem in my country
i doubt they will die but i think they need to rethink operations, and stop making hallmark type series, focus on maybe a dozen good series a year,and start releasing weekly for premium show, and binging for less quality shows.
In 2022, the total revenue of the video streaming platform Netflix amounted to approximately 31.6 billion U.S. dollars, having grown from 3.6 billion U.S. dollars a decade ago.
So yeah you don't seem to understand how successful Netflix actually is.
Back to cable lol don't do Netflix dirty like that
If this means an end to all the prooaganda, hateful shows in emerging countries, then I'm all for it.
No. Every once in a while they make something good. I will never pay for cable again
I'll say what many others are afraid to say. Netflix has turned into GAYFLIX. Seeing so many LGBT sex scenes has become intolerable. Don't take me wrong, I am 100% pro-LGBT. I have no problem with them. I just don't want to watch two dudes going at it again and again in a single episode. And sometimes the homosexual love angles overshadow the plot itself.
Like many other analysts speculating on the reasons behind the likely demise of a subscription streaming service, no mention is made of piracy. YT algorithms are so sharp, any attempt by me to convey the details of a pirate channel will be deleted immediately. Suffice it to say, piracy is absolutely rampant and virtually unstoppable.
there were no websites in 1988! how are you even running a tech company and you don’t know when the web was invented. it was 1998 netflix ran out of space when it launched. that’s so dumb i couldn’t just let it slide as an error. and there was third party web hosting it was just called web hosting not cloud. jesus.
Slide beam made the right move Making this video. I'm not too familiar with your company but if this is an expansion to your current bussiness model of pitch decks ... I like the move
Back to cable..... cap
The Pulp Fiction slices were a bit cringey ngl
Where is the video?
back to cable hahaha yeah right youtube all day...
I was a diehard Netflix subscriber until I stopped working my last job. Now I am an entrepreneur fully. I don't have the luxury of timely disposable income now. I paid for awhile but then I let it go because I had Netflix on my phone, computer, tablet, at my aunties house, my cousins house my. Sister's house and password sharingwas not reallyhappeningbut if Ididn'tlog off they would maybe watch a few things in my absence so they should've left the shared passwords alone.. So fast forward to the DVD service getting restricted and forced to stream. I could literally receive three dvds around noon, watch two burn all three and drop them back in the mailbox the same day by 4pm on my way to work. I have movies in my collection that streaming services try to charge for streaming now which is one reason I get sick of Prime but I can't let them go because we don't use them just for streaming. Netflix shouldn't try to force people to spend more money by restricted resolution for cheaper subscriber rates. Stop killing production on shows and then not offer explanation. Also give its customers a yearly rate for a discount. Find something to offer like Prime that isn't directly tied to the entire business. Maybe use different companies to move DVD delivery and don't rely on streaming as much. Some of us still like to own or burn a copy for the months you have to clip your expenditures.
Hardly plenty of fish in the sea they just lost interest in supporting their original subscribers in USA or Canada they rather expand and support communist all their movies except Netflix exclusives could be found Elsewhere for free with more movie and show options
Netflix content is just terrible.
I cancelled my subscription and have zero regrets.
When there are so many other options such as Disney+ with Marvel and so many good choices for my kids.
Can't agree to "for now we're back to cable". Netflix is a very important part of our lives & i don't see it going away
After the earnings report, we can safely say no. Netflix is thriving despite everything.
The guy was reaching a bit on this video
Even if they are, in the stupid ultra-capitalist way of expecting infinite growth the company will turn into a conglomerate, the ultimate form of keeping the stock raising marginally across decades.
A company can only cover and peak so much of its industry, I think if they will have little supermarkets, consumer products and mobile ride hailing apps, until they are just a staple name or a completely new brand you can remotely associate with them.
The same way a company like samsung, mitsubishi, sony, P&G, are just these gigantic amorphous companies that make at 3 things you have at home.
I was surprised it was never mentioned that woke productions also brought netflix down. They just kept producing movies that triggered fans.
Yeah. Sure. 🙄
Thought i was the only one that noticed that
@@Kay-kg6ny Cuties made alot of people cancel Netflix, that's just a fact.
@@AntoinMhicArtain Trust me they had more bad press then actual cancelations and many of those people want to see squid game or stranger things or whatever else is the trending (and cheap to produce) latest dating show on Netflix, like "Love is Blind" season 4 which is actually doing just fine despite several disaster seasons. Cuties gave them some bad press maybe, but half those "cancel Netflix' keyboard warriors didn't actually cancel anything. Especially if they didn't want to hear their family member winning about missing the latest season of "You". While Netflix isn't the all-in-one service it use to be, it has enough trending series to bring those that just can't stand to miss anything back. You are very mistaken if you think there was an actual mass exodus based on some high moral ground for one indie movie they leased. (Netflix didn't make "Mignonnes" - which is the original French title, later named "Cuties" in the United States), it's one of many films they licensed from the independent film festival circuit and put on their service.
@@TheDawnofVanlife Well, I cancelled Netflix and so did a alot peple I know, that maybe anecdotal but their share price is the real indicator people have/are cancelling, it's going to be even worse now they've banned password sharing....
"political correctness" in a bad understanding of this word is one of the factors that I'm not with Netflix any longer. And most of the series has magic/sex/brutality - no thanks.
new editor?
I suggest you guys tone it down with the cheeky cuts to movie scenes. It’s really obnoxious.
its a clip about a movie distribution company. die mad about it
@@fofopads4450 Ok keyboard warrior.
For me umbrella academy made me subscribe to Netflix
Tittle is clickbait, compares netflix to blockbuster by reaching a lot and doesn't actually compare netlix to other streaming services. Most streamers are cannibalizing their already existing legacy media, netflix is not. There are too many streamers but they are operating at a loss and most people aren't going to have all of them, what most likely will happen is that only the biggest will remain and the others will be absorbed Netflix and TH-cam being some of the remaining services
Thankfully no
I hope not I’m still waiting for another season of Sweet Magnolias😢 and Never have I ever 😢
Im binging ozark. I doubt its dead.
Single-handedly saving Netflix there - keeping their stock from completely collapsing 😂
thank you!!!! waiting for slidebean to recant the statements made in this video and create a “the resurrection of Netflix”
Ozark is the only good show on Netflix now. They ruined animal kingdom..
You at no point mentioned. Go woke, go broke.
As content went super left, and activists tried to destroy every piece of content. People left. Good shows were panned by those who were pissed it didn't cast a women, or wtv and cancelled. Comedians were silenced. Good shows like 'master of none' cancelled due to allegations amd brought back with women instead of ansiz Ansari, and it stunk. Actions like that destroyed Netflix. As subs leave, less money , higher prices. Etc etc etc. Basically go woke go broke.
I think the preaching/woke quality of much of Netflix produced content is a big turn off.
And what about all the great old movies? Netflix dumped them all.
Wokeness killed my enthusiasm for Netflix.
Too much woke nonsense on Netflix. Not worth $21 a month
funny how this video got old very bad. let it be a lesson
You do know adding movie clips make your video campy right? It's so cliche.
This is exagerated.
You're not taking into account the fact that we're tired to see that every show, has to be a gay show. 100% of shows produced by Netflix is a gay show. Sorry but NO. I hope Netflix go broke.