Great marketing, love the humor and the play on the movie challengers. Zendaya sometimes reminds me of Jim Carrey in the way she can contort her facial expressions and her comedic timing is amazing.😁
Rublev is going to miss an air forehand, have an air tantrum, smash his air racket into the air grass. The air umpire will then proceed to default him.
Well she deserves it, after the first ad with her in it their stock prices surged by like 30% and she trended on twitter for like a week. So whatever they paid her it was a good deal.
It helps to develop great products. Can't say the same for the running shoes, but the pro tennis shoes are some of the best on the market in years. Fed had a lot of say and it shows.
@@lucasgeorg1214 haha 🤣. I’m just a regular Joe who’s on his first On trail shoes for 18 months now, that I like very much and have been using them more for actual hiking recently (twelve 3,000 foot ascents in 36 days with my On’s on my feet)
This comment section is depressing. So many people are triggered by such an innocuous ad. It’s clearly a spoof of Zendaya’s tennis movie. Even the umpire is played by the same actor. I think that was a nice touch. If you aren’t a fan, just don’t click the video or move on.
So interesting, when you watch Zendaya and she not a WTA player. WTA player occupy certain 'domain' in time and space, which correspond to body, as elite tennis player. But. Zendaya very interesting. And I think she on to something. I think if she get a chance, do another elite athlete role.
The fact that this ("air tennis") started as a joke that she used during press for the movie n now it's this iconic ad 😆😆😆😆
Great marketing, love the humor and the play on the movie challengers. Zendaya sometimes reminds me of Jim Carrey in the way she can contort her facial expressions and her comedic timing is amazing.😁
@@barbaramcclelland251comparing her to jim carrey is a criminal sin !
Do you know what 'iconic' means?
Do you have the video or the news where i can find this press?
How did she mention it?
Now I want to see an air tennis match between Rublev and Medvedev now, lol.
Rublev is going to miss an air forehand, have an air tantrum, smash his air racket into the air grass.
The air umpire will then proceed to default him.
I've won multiple matches with Federer this way. One could say i'm quite a champion.
I want to see this but with Djokovic bouncing the ball 19 times
🎉🎉😂😂
😂😂😂
Think it's 18. Fyi
@@MrMjolnir69 what is 18?
@@EmperorsNewWardrobeHe wants to say as a joke that Djokovic bounces the ball 18 times.
I love that the announcer is the same one as the movie
THIS IS THE BEST AD!
Love On Shoes! They are so freaking comfy! Like walking on air. I swear 😢❤
Dear Roger,
Please remember that you’re one of the greatest to have played the game.
Zendaya has such comedic talent! And Roger Federer is just the cutest (gentle)man. What a dreamteam.
Zendaya and Roger such a great duo. Zendaya has alot if personality I love it
She was probably paid a gazillion dollars to do this ad.
He*
@@subhamkar6453 NO, SHE.
No, he.
Well she deserves it, after the first ad with her in it their stock prices surged by like 30% and she trended on twitter for like a week. So whatever they paid her it was a good deal.
@@subhamkar6453 Someone got triggered.
Good to see the prostaff working well for both players in these conditions. Zendaya can really manhandle it.
Well done On Marketing, great ad 😍
bot
It's the way the umpire is "following the ball"😂😂😂😭
Keep it up you're doing a great job. Stay watchful and be present to ideas. Glad you are doing things all over the place.
When a brand is trying to break into a market they try to use highly recognized and respected celebrities to bring people towards their products.
It helps to develop great products. Can't say the same for the running shoes, but the pro tennis shoes are some of the best on the market in years. Fed had a lot of say and it shows.
Wow nothing gets past you, Sherlock
@@Jay23445hahaha i was going to say that
um, say hello to marketing my friend...
You don't say? A lot of people will be shocked to hear that. Thanks for sharing 👍 😊
incredible how the ball flies in the air
Zendaya is good but Roger is a legend!
She is my Spider Woman 🕸 😂❤
Guadagnino's mark is insane! Beautiful.
Yea, air tennis is the ONLY way Zendaya is keeping up with Roger.
You talk as if you can keep up with Roger 🤣
@@saseaso5510as if anyone can keep up with Roger
It's just a commercial. Take your meds grampa.
@@joleik1 who gives a f, gurrll is getting paid millions to air tennis. 🤑
Love these fun ads 😊
이야 광고가 끌리도록 잘 만들었네요, 시선 강탈과 시간까지 쏙!
Give that editor a raise!
This is so awesome to see especially after challengers oh mg goshhh zendayaa i love u
Air tennis will not give you too many injuries. You can play all day!
It was on the line
now i have to watch challengers again
I love Zendaya and Roger
No idea what it's about or the brand and don't plan on finding out. But i was entertained.
The commercial is great !!!
I can't decide if this was a masterpiece or a mistake
Not to be hater, but could hire creators/agencies with much more power, emotion, storytelling... this vid is just blunt
Agreed!
BEST AD I’VE SEEN EVER🤍
Great. Now do Medvedev versus Mannarino.
Start to dream now🤣Dream on👏
Zendeya is the epitome of Jasmine Paolini in real life 😂
Roger is a tennis icon
A tennis match in which nobody would loose ....
One of the good ads I’ve seen.
It should be Iga Świątek with Roger, not Zendaya.
Anybody but Zendaya))
ON running literally has Iga Swiatek for marketing but still fails to capitalize on her. It's just crazy.
Oh Roger! Such a great legend. And equally terrible commercial. How did this pass creatively?!
There has to be a game where a high speed tennis ball cannon can fire at the difficult-to-hit Zendaya.
It's true. She really can do no wrong.
Such a weird ad😂 what is that all about?
And that's precisely what they intended you to ask yourself...
to me is is all about create it, dream it, feel it. Im a dreamer so i totally got it
I think Zendaya playing “air tennis” for a movie she was in became a meme, so this would be a reference to that
Bros forehand is still good
love it
I hope that the video showed Zendaya winning the Wimbledon against Roger Federer and then the ad says "dream ON". Lol
Roger would be Nr.1 in WTA for the next 30 Years
Zendaya, you are my favorite.❤
Federer acts better than Zendaya.
that's where all the budget went instead of the quality of the shoes
Loved it. Just like I love my On black/green trail shoes.
Is this the Marketing chief's alt?
@@lucasgeorg1214 haha 🤣. I’m just a regular Joe who’s on his first On trail shoes for 18 months now, that I like very much and have been using them more for actual hiking recently (twelve 3,000 foot ascents in 36 days with my On’s on my feet)
You can't be serious? It was ON the line.
Roger is legend
Air tennis? Hold my beer
I need the sound in the end as a song
Nothing but huge respect for both of them, but this ad is cringe...
Why does the chair umpire sound like a deflating tire with all the inflection on the Ssssssss.
Soo cool gmacht fantastic ❤❤❤
We gunna need air hawk eye for this, majority her shots r out.
supreme!!
The description of the ad says “Two legends cross paths”. Kill me already if Zendaya is to not considered a legend next to Roger Federer
There's only one legend, Federer. The other girl is just an unattractive actress.
Yeah lmao. Hilarious. Would make more sense to pit alcaraz with Zendaya tbh.
Nice one!
So ‘on’ is just a dream? Then i will go back to my adidas barricade 14 thanks
Where is the grunt ???
That's a big part of game.
I can do this all day 😆😆😆😆
The girl shows some nice tennis moves. Except the part at the end when she prepares to serve 😋
So unrealistic they’re barely scream grunting after swing 😂
I consider this as a "challengers" spin off
This comment section is depressing. So many people are triggered by such an innocuous ad. It’s clearly a spoof of Zendaya’s tennis movie. Even the umpire is played by the same actor. I think that was a nice touch. If you aren’t a fan, just don’t click the video or move on.
I thought I was high.
Perfect! 😂
I would be very good at this type of tennis too. 😄
Is this Roger's brand? Lol dream on
It’s the same gay umpire from the Challengers movie.
Roger, what are you doing??
Is this the chick that produces on euphoria, and did the three way movie? That great role model for young girls 😂😂😂😂😂😂😂😂😂
Same ref from challengers final scene
Who knows what was the score?
The ON tennis range is always out of stock though…
Secret word Zendaya 🤫
On or No? No for me. They pay few $ to the workers in Asia and sell the shoe for hundred of bucks.
what sport is she in?
After watchin this, I am never going to buy anything from this brand
she can play!
That ain't fair. roger should have played with his left hand to make it a fair fight.
Roger's obviously lost his mind
کیا تھا یہ ؟؟؟
So interesting, when you watch Zendaya and she not a WTA player. WTA player occupy certain 'domain' in time and space, which correspond to body, as elite tennis player. But. Zendaya very interesting. And I think she on to something. I think if she get a chance, do another elite athlete role.
Very interesting
Please share background music
Zendaya is the best
I love both of them and play a lot of USTA matches, but I don't get the point of this Ad at all. LOL
Calling zendaya an icon is bit of a stretch 😅
Reminds me of a video by RackaRacka called Table Tennis Battle, what a video that was. Plot twist it is much better than this
Let's go! 👍😁
🌊🌊🌊
erm i think you forgot the ball 🤓☝
Mariangela?