The Secret to becoming a PRO at Packaging Design!
ฝัง
- เผยแพร่เมื่อ 6 ก.พ. 2023
- Sponsor of today's video and my go-to site for mockups and fonts: 1.envato.market/abidesign
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Hey Abi, I know I'm a bit late, but I'm a graphic design senior and I'm Guna start working at a real company the beginning of next year, and I'm anxious about the fact that idk how packaging works like in the real life. Can I kindly ask you to make a step by step video explaining the whole process? I would greatly appreciate it, thanks in advance!❤❤❤
@@confusinglyquestionable4103 I will add it to the list! in the mean time here's a few videos I have on it already: th-cam.com/video/L5jOi9und4Q/w-d-xo.html th-cam.com/video/V-lsArEfaH8/w-d-xo.html th-cam.com/video/C1JWvfs6kdY/w-d-xo.html
Sometimes I feel that I have made a mistake with deciding to go into graphic design but seeing how well you're doing always reassures me! Looking forward to the higher amount of uploads after March!
No design is the best!! I appreciate the kind words, thank you 😊
We made a mistake lol Good thing we are not writers cuz AI already done took their jobs. We probably have like 5 more years lol
@@GimiBsk Agreed. Fortunately, I'm not in graphic design, but if I were, I'd be concerned. With these new language models becoming highly self-learning, similar advancements will apply to graphic design, particularly in packaging. These models will learn to optimize the balance between design, quality, reorder conversion, and more. If I were in graphic design, I would shift my focus entirely to learning how to train APIs. Once I mastered that, I'd identify a niche within the graphic design space and develop an API that caters specifically to that niche.
thank you for everything you do, genuinely. its so rare to see designers follow through on processes when they don't have to and your time and editing is soooo much appreciated in helping us get a better understanding of how things work. i hope you're able to take care of yourself!! thank you again :)
Really appreciate your comment, thank you 😊
Your channel has been so helpful for my journey
I love getting comments like this!!! So glad my videos have been able to help 😊
If I would describe your channel in one word it would be COZY!! Thank you for bringing so much happiness into my life! I’ve been watching you since I was 21 years old and now, I’m 23 years old and still here! Thank you for inspiring me for that long (and counting) 🥹I’ll always support you & your dreams 🤍🦋
The production level of Abby’s videos has always stood out to me - I truly appreciate the effort and dedication as well as value her content provides. Keep up the awesome work, will always support her and her channel 🫶
Really appreciate your comment, thank you! a lot of effort goes into the videos so it's nice to hear 😊
I discovered and subscribed to your channel a month ago and I love it so much ! Everything is so clear, thorough, and well-detailed each time. As an aspiring graphic designer who keeps learning and perfecting her skills daily I feel like have learned so much so far although I still have a long road ahead of me ! Thanks for providing such great resources and I definitely enjoy your videos and learn so much from them! I can't wait for your next video !☺
This is so great to hear, thank you! So glad my videos have been able to help you 😊 New videos coming soon (I promise) just currently working on getting my course done for the new year!
Really really great process video as always, Abi! 🔥🔥
Thank you Mike, appreciate it 😊
This taught me more than years of college! Thank Abi!
Glad I can help 😊😊
so talented and helpful!
Your content is so amazing and you're crazily creative!
Thank you so much! appreciate it 😊
GIRL you are such an inspiration, Thank you
Ah thank you :) glad I could help!
Omg love this!! Much needed tutorial and it looks gorgeous as always!!! 🤩😍 Girl your styles are so lit!!!! Keep it up 🎀
Also, I think the cream on pink looks pretty and have better contrast 🌼
Thank youuuu! 😊😊 Grateful for the support!
Abi is just so helpful.
Abi I just noticed the background and saw the lighting, done according to your brand colors.....it's so inspiring to see your dedication to all these miniature details
ahh thank you! Appreciate it 😊
I loveeee your video's Abi, amazing. Thank you for serving all your knowledge so we can learn. :)
You're so welcome!😊
Thanks for sharing the knowledge . Loved the video.
Glad to hear you enjoyed it 😊
I'm so glad I found your channel your editing makes it so engaging and makes graphic design feel fun unlike some text books I own. Thank you for sharing so much info💜 Ngl wish I could work as fast as you idk how you can narrate and produce work that good at the same time🤣
Love this comment! A lot of extra time goes into the editing to make it's more engaging because I know tutorials and screen recordings can easily be boring! Some of the fluff is cut out so that the videos aren't 4 hours long 😂 I appreciate the kind words, thank you 😊
I MISS YOU AND YOUR AMAZING VIDEOS ABI ❤
Im back!! I'll try to post more in the future, just currently building my branding course 😊
this video is simply amazing -- thank you so much!!!
Thank you 😊
Your Voice And Talking Style Very Heart Touch and Beautiful 😍♥ Thanks for Teaching
thank you soooo much for all the valuable information youre sharing
You are so welcome! Glad I can help 😊
You are amazing abi
I love 💘 your designs 😍
Thank you so much!!😊
LOVED your video, thank you. It inspired me
You are so welcome!
Abi your content is so incredibly informative and useful! I'd be very curious to see your design process for rebranding a business that provides both services and products :)
Thank you for the kind words 💛 ooo this sounds like a good idea! I'll make a note!
Nice design and process!
The reason why you see most competitors using the brown cardboard box with a single color print is simple - cost.
While stunning, your design will likely triple the cost per box because it is a multi-color double-sided print. It also means the packaging is less sustainable since it uses way more ink.
Usually you see this type of premium packaging design in retail packaging, where it's a lot more important to stand out amongst the crowd, but for wholesale/online delivery it becomes mostly unnecessary and just eats into the margins, as the purpose of the box is to protect the product during shipping.
Ultimately though it's up to the client to decide if that additional cost and the risk of being perceived to have excessive packaging is worth it.
Good point! I realised this after designing it 😅
Hey Abi, do you happen to know how to make a custom box template with a clear plastic cut out? I want to make sure that it's properly formatted when I send it to the manufacturer.
These tips and tricks really helped and the packaging design looks so pretty! I was wondering if you could make a video about how to start freelancing as a graphic designer? Like how to go about with creating a contract and/or any advice? Thank you Abi for your wonderful, insightful, and helpful videos! Subscribed!
Glad to hear it was helpful 😊 Of course! I'll make a note of it!
Beautiful
Great job on the design 👏!
Very eye catching, attention getter!
Appreciate it, thank you ☺️
So helpful all your tips, you really make me want to do creative things ♥♥
Glad I could help 😊
i luv luv luv your channel
Nice and inspirational
You are amazing abi
Thank you 😊 appreciate it!
Hi, I just discovered your channel. Wow, your designs are gorgeous. I follow you from Sardinia with great pleasure.
Thank you! Grateful for the support 😊
Damn, watching you do this really has me inspired to follow my graphic design path:-)
Love what you did with the packaging. I think the orange and cream together would create a really cool balance for the packaging. maybe orange for the logo and cream and orange for the illustration? Kind of a mix and match? 🥰
Thank you Krissy 😊 You're right I think that would look good!
@@abiconnick your welcome! Can’t wait to see the final design ❤️ 😊
Thank you so much for making this video! I just got hired for my first packaging job, and I feel a lot more confident now then what I did 13 min ago
This is so great to hear! Glad it was helpful and hope the project goes well :)
Project Manager at a corrugated packaging company here! Love the video and how you clearly break down each step. I have watched a few of your videos and they are all very well made and give a bunch of great info; you're very talented!
Another question that may be important to ask the client is how they are going to be distributing these packages. Remember that freight/delivery is not always kind to packages... There is a potential that the lighter design may get scuffed up through transport (Kraft material wouldn't show this as much). But the beautiful print on the inside--what a lovely surprise when a customer opens up! I've seen where some designs are very basic Kraft (brown material) on the outside and white on the inside, where you can really showcase the design and make a great experience for the end user.
Another point to consider when designing for print is trap lines. If printing using flexographic technology, the orange and the pink will need a trap line--as you stated, there will be movement during the printing process. A trap line is when you bleed a lighter color into the darker color (think about 1/8 inch) so you don't have any white gaps peeking through.
One last note... "cardboard" is sort of a derogatory term in our business 😉We use the word "corrugate". Just had to share!
Would love to connect if you had any questions about printing/corrugated packaging!
Thank you for the kind words and the points you made, will definitely take them onboard 😊had no Idea that carboard was frowned upon 😂 from this day forward it shall be know as corrugate! Appreciate you taking the time to leave these points will certainly help in the future!
I feel you've failed to consider using the box in the real world, practical environment. Whilst the logo looks great where is it on the outer lip of the box, for most manufacturers I believe that will be the point at which the box is sealed closed and whilst clear packaging tape could be used, many sellers are preferring the eco-friendly paper tape with water activated glue, which is just going to cover the key points, at the only place that they are on the box!
thank you for the helpful video! one question - how do you keep the original outline visible on top of the added bleed shape?? When i created the shape with the shape builder it doesn't show the original outline unless im clicking on it.
Very useful thank you ♥
You're welcome 😊
very valuable content, thnaks
Glad it was helpful 😊
Could you make a video showing how to prepare a base like the one in the video for printing? In the video you have the cutter of the inner side of the box turned upside down, is it supposed to be like that when delivering the file to the printing house? Please help
I was running here I always wanna be the first to watch ❤
Cuz m always learning here love Abi ❤❤
Glad to hear it! I'm grateful for the support 😊
This is a great video!!
Thank you 😊
Any tips on pricing for brands that are in major stores. I always did packaging in house so I'm clueless on what to charge
Amazing!
Thank you 😊 glad you enjoyed the video!
Hi Abi thanks for the video.
I wanted to request next time you're doing something similar, If you could go a little more into choosing dielines, I'd really love that.
Glad to hear it 😊 Yes of course I plan to make a video in the future just about dielines as I know they can be confusing!
Love to hear your thoughts on why you're not designing them in CMYK color mode? Wouldn't it affect the color when you send them off for printing?
Great point! So usually I would design the brand's visual identity in rgb then if they request packaging, switch to CMYK and adjust the colours to match, but this brand was just a fictional so nothing was printed (aka I forgot to design the packaging in cmyk). But what I would add, is more printers are coming out with the functionality to print in rgb which in certain circumstances saves the need to convert the colours to CMYK.
thank you for the value you delivered on this video! A quick question, is there a case where we, as the designers, need to create the dieline template ourselves from scratch? If so, any tips on that?
No problem 😊 I would say no, it falls out of our area of expertise!
As a web designer, videos like this only make us better.
Glad it could help 😊
Always doing a great job. Helped me grow as a designer as well. If you can, could you do a wine label packaging at some point? I feel like wine label packaging takes some kind of different approach and style. Thanks
Thank you :) Yes for sure! In the mean time I do have a video on designing a brand identify for a gin brand which might be of use: th-cam.com/video/3F1X3_auJ0c/w-d-xo.html
This is super helpful, can we get a video on what to consider when producing a packaging file for design? Exporting, sending files etc
oo yes of course! (I'll make a note of it) 😊
Love it ❤
Thank you 😊😊
Thank you sooo much for sharing the design process for packaging. Can you tell us which freelancing platform you recommend for new designers to work with ❓
Glad you enjoyed it 😊 I don't really have any recommendations tbh, I got all of my clients using Instagram (and some from youtube)
i'm new in this field, i asked similar questions to chatgpt and generated a whole concept and started designing based on that concept
would love to see you interview it too in the next fictional brand video :D
We are actually currently working on that exact video! 👀👀
@@abiconnick YAY!
youve just earned a new sub! :D
(im a graphic design student 🦋💖)
Thank you for the support! :)
I've been asked where did I learn most of design and where do I get inspiration from!
I literally look and left and right, make sure there's enough space and look them in the eye like Bond(James Bond)😂😅 and call your name😍
Thanks Abi, You're the best
haha😂 well I'm glad to know you get a lot from my videos, thank you 😊
Abi never disappoint us
ahh thank you! 😊
Thanks!
No problem, thank you for your support 😊
Using colours like this for packaging will bring a much higher cost for the client. Should we ask about their budget? What about the type of material? Should they tell us or should we suggest it to them? There are different types of paper suitable for boxes.
Hi I'm from India and want to learn package designing from you right from begining do you provide any online class
Hola! Necesito esas plantillas de las cajas para diseñar el packaging. Alguien puede decirme donde encontrarlas? Completad con interior y exterior. Gracias
just ammazzing I like it
Thank you!
Thanks a lot Abi, for this video. I just want to ask how long it takes to complete a branding project. Can you make a video on it showing us how long each of the stages take? I would greatly appreciate it. thank you in advance.
No problem! so for a client I normally have a time scale of 4-6 weeks (obviously I work on other things as well during that time but that's how long I book the project in for), I probably spend a week in total on the design part of the process. I will for sure make a video on it, think it's a great idea!
amazinggg
Thank you :)
Hey can you make a video about the file setting for printing, because I know design but then I have no idea how to print it as a fully usable package. Thank you!
Sure thing!
could you do a video on how to edit envato's Mockups, I just bought a subscription, but have no idea how to edit them!
Have a video on it here:
th-cam.com/video/UdaZN5jA-2s/w-d-xo.html 😊
Again I am amazed how easy you draw! Is it something behind the scene or you just genius?)) For similar complexity of a pattern I spent several days😅
So some of the fluff from the design section is cut out to save the video being hours long so that's why it probably looks easy 😂 a more accurate representation would be in my 15 minute design videos! I could always do a longer design video in the future (30-60 minutes) if you think that would be useful?
@@abiconnick You videos are very useful no matter how long they are! I rather meant that you are so easy come up with what you want to draw. That is amazed me all the time😃
Thanks to you now I know I'm not the only one😂
@@elenakhusanova2814 Well thank you 💛
Love and Respect From Pakistan 🇵🇰
I know I mentioned on another video that I hated packaging design, but lately I've been doing it and quite enjoying it.
I did view your video, this is a kind of interesting, you are doing a great job... Honestly, packaging designs requires one with profound knowledge in creative designs/industrial printing and packaging... Myself, as a creative executive/ pre-press specialist... I enjoy packaging designs from inception to finishing, constructing the mock up samples is another creative ability one should have... Thanks for the video away, I did accept 70% of your working procedures... Keep it up.
I did view your video, this is a kind of interesting, you are doing a great job... Honestly, packaging designs requires one with profound knowledge in creative designs/industrial printing and packaging... Myself, as a creative executive/ pre-press specialist... I enjoy packaging designs from inception to finishing, constructing the mock up samples is another creative ability one should have... Thanks for the video away, I did accept 70% of your working procedures... Keep it up.
sometimes i feel that i have made a mistake with deciding to go into graphic design but
I want to become a structural designer and i am currently working as a designer I work on dielines and give them dielines with proper finishing i want to know what is scope of a dieline designer in your country and what should i learn more .... Please guide i will be every thankful
Always getting value. thanks 🔴🥰
Great to hear! Glad you enjoyed the video 😊
Thanks for responding so fast.
Last week of January I got my first client project and I was having trouble designing the packaging because of colour format
Thanks a lot 🥰🥰🥰
Glad I could help in some way! Wish you the best 😊
@@abiconnick 🥰
Please make explainer video
How do you present after work
Have one here:
th-cam.com/video/MOlTINHbSLA/w-d-xo.html 😊
Thanks
Thank you! I appreciate the support 😊
Love from India 🇮🇳❤️
Thank you for the support 😊
wat app can i use to design my packaging
Thanks for inspiration... Please can you recommend course I can take on product packaging design
Soon I'll be able too 👀
@@abiconnick I don't understand you?
I have a question for you! Do you think it's viable to learn design like this with just photoshop? I have a friend who has the photography adobe bundle, and she wants to start learning too. I spent the majority of my time on illustrator and don't really know photoshop (as well) so I can't advise. Would you say investing in illustrator from the get-go is the way to go?
I for sure think it's doable but for brand design I'd recommend Illustrator over anything else as it's industry standard and it's a vector based program. Either way, learning something is better than nothing! Also there is some carry over, so if you learn one program you'll essentially know basics in the other!
Can you make a video about what if a client doesn’t have a dieline and what to do
Sure! I'll make a note of it 😊
@@abiconnick thank you so much!! That would help a ton 🙏😄
Please which website are you using
It's very good video 👌
can you tell the name of the mockups website?
Thank you! Envato elements is where I get all mock ups from: 1.envato.market/abidesign
How much time you ask for designing a logo, when a new client come... i mean i want to know to make the initial concepts how much time you generally take?
around a week!
Nice content as always, Abi! Btw can you add some links of the gear you use for your content? At least you can do affiliate link.
Thank you! Yes sure! I’ll put something together 😊
Hey abi!
Where do you see graphic designers in the next 5 yeara?
Do they have to know coding, video, branding, kinda everything?
Very good question! I've been thinking of making a video on this! I think AI will change the design industry a lot, but not in the way many people think in terms of replacing us, one think I will say is those who fail to adapt (just like the businesses who ignored the internet in the 90's) will struggle the most!
@@abiconnick dang good point!
Mam please share that is there any websites where free sideline templates are available
Full color is a lot more expensive. Does your brand have higher markups?
Are you taking on clients? I am in need of your expertise 🙏
I'm currently booked out until early next year, I always announce on my Instagram first when taking on new projects :)
Make a lot of videos on. Asking Facebook post for digital marketing, ppst etc
Are you referring to me designing social posts for facebook?
How are you so confident on camera? looks so natural..
honestly I'm not, it's just practice, it still takes me 8 takes to speak on my instagram stories😅 but thank you 😊
@@abiconnick keep up really great content in all forms scripting, shooting, lighting & editing is so great.. it would be really helpful if your partner open a channel too giving tips on such stuffs will be helpful 😅
@@ArtisticAroma ahh thank you so much, really appreciate it :) We are starting a podcast/second channel at some point this year, and will show a lot more bts and how we run/ do everything :)
how u create the die line template ?
سہی ہو گیا مجھے ساری سمجھ آگئی ہے
Mam I have done my graphic design course .
But I have no income resources can you help me
I need this stunning lady in Adobe Max event
haha well thank you! Maybe on day 😊
What model of Macbook do you use for designing?
Mainly work off a Imac 2019 but sometimes a m1 macbook pro (16in)
Quite interesting and full of important information but I think the logo could be more better in packaging because the aura of its get mixed with the design elements so the logo is struggling to get its attention.
I can see you point, I appreciate the input 👍
@@abiconnick but can we SEE your videos MORE IN QUANTITY IN A WEEK ? 😅❤️ I wish I can use Time Machine to watch your videos with such a eagerly excitement without waiting.
@@Adityakittoo currently building a branding course (that's why we have dropped down to 2x videos a month but after it's done we have big plans, so will be posting more :)
@@abiconnick WHAT COURSE ? We will definitely Buy 😍, thanks for your valuable time.
@@Adityakittoo It will be a complete branding course about how to work with clients!
Why its RGB not Cmyk its printed so CMYK?