The Best Way to Add Negative Keywords in Google Ads 💪

The easiest, and best way to add negative keywords to your Google Ads campaigns. 📈
Stop all traffic that contains your problem word.
1. Create a negative keyword list
2. Apply the list to your campaigns
3. Identify poor search terms in the Search Term report
4. Identify the problem term (ex. snow)
5. Add only the problem term as a broad match keyword to your negative KW list

[@pacesferry]

would phrase match `snow` work better?

[@ppcmarketingtoolbox]

That would work the same way as using snow in broad