How To Promote Your Own Tech Products? | Money, Certification, Marketing

TIPS on how to promote, fund, certificate and market your own (not only) tech products. Explained by Andre' LaMothe
Links:
- Andre's course: www.udemy.com/course/crash-co...
- Part 1: How Can You Sell Your Own Tech Products? • How Can You Sell Your ...
- FEDEVEL courses: courses.fedevel.com/
Chapters:
00:00 About this video
00:29 Do you need investors?
04:37 Do people want your product?
10:31 Success / fail ratio
13:21 Addressing a pain point
14:45 Lack of testing
15:58 A simple idea tuned into a billion dollar company
23:59 Selling a half finished product?
27:17 How to sell on Amazon
30:43 Does Amazon automatically help with sales?
32:52 Using Google ads?
35:36 What advertisement does work for you?
39:44 Marketing with a limited budged
43:35 Crowdfunding, Kickstarter - is it worth it to try?
47:32 Kickstarter
55:40 Do you want Kickstarter?
58:31 Testing
1:00:16 Does your product need certification?
1:11:19 What is a product?
1:16:53 How to organize manufacturing
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Would you like to support me? It's simple:
- Sign up for online courses hosted on our platform: marketplace.fedevel.education/
- Sign up for my Hardware design and PCB Layout online courses: academy.fedevel.com/
- You can also support me through Patreon: / robertferanec
- Or sign up for my Udemy course: www.udemy.com/learn-to-design...
It is much appreciated. Thank you,
- Robert

[@romancharak3675]

I'm blown away with how generous your guests are, with their knowledge, and their time! Thank you both.

[@p_mouse8676]

One comment on the manufacturing side of things, based on years of experience.
Be very aware that some manufacturers can or may show a different quality for the samples vs was is actual manufactured.
This sometimes really is an issue when you aren't be overly specific about certain details.
For example some finish with silk-screening will look and feel very different than laser engraving.
Although both will give a nice nice finish, it could be something you're not looking for.
As for electronics, be very aware of fake IC's and parts.
I even had something simple as a NE555 being a knock-off, which can really ruin your entire production batch.
Depending on how sensitive the whole design is, this might be something to be extra careful with.
Because fixing 300 boards by yourself is not only a lot of work, it will also be very expensive in terms of time and labor.

[@Nik930714]

As much as i love the technical interviews, and they are great, i've learned a lot from them. This was amazing and i'm gonna use some of that real soon. I'd love to see more interviews with Andre.

[@4mb127]

Absolutely fantastic interview. Thanks so much Andre and Robert.

[@jboy6944]

Thank you Robert and Andre. Really helpful knowledge. God bless you both!

[@p_mouse8676]

About sales, to explain it on a nerdy engineering way, it's basically statistics.
It's like throwing an hundred darts at a dartboard, eventually one will hit the bullseye.
Or at least will be very close at it. While the input is relatively easy.
But yeah, being an engineer, that doesn't feel very sophisticated at all.
I think in the end you have to ask yourself what you really want to do.
If you want to do this as a living, all these annoying side tasks are part of the job.

[@toekie3352]

Love this series and the channel, so much in-depth stuff its fantastic! Thanks you so much for this video it really helps me for my startup. been going through some of the pcb design vids and these 2 marketing vids, so far most is in line with what i thought of and how im setting things up which is a relief since im meticulously scaling my hobby into a startup.

[@RobertFeranec]

I am very happy you found these videos helpful. Thank you very much for nice words.

[@pere_gt__stgtsport5467]

So much usefull info, thank you! I will need to watch this again...

[@LubosMedovarsky]

Thank you Robert for pulling experts out of your hat. A bit late for me, but very essential for beginner HW makers. Good job!

[@EditingApprentice]

Super helpful, thank you both 🙏

[@marcfruchtman9473]

Great interview. Thank you very much.

[@de-bugger]

About the BLE/Wifi modules with FCC certification. Per FCC (3) 15.204 : Manufacturers shall supply a list of acceptable antenna types with the application for equipment authorization of the intentional radiator. The problem now is, when it has U.FL and you want to use an antenna. I took a random FCC/CE approved module that is very popular now. The FCC test report states that the module came with internal antenna ! This could mean it was not tested by FCC with an external antenna, it is not important or it was tested but the type of antenna used is unknown. A mismatched antenna (impedance) causes reflections and reflection may cause unwanted emission. The question is now, do you need to retest FCC using a certifed module but with your own selected antenna wire ? You take a module, look up the FCC report and see for yourself. . Thank you for the interesting report, and BTW it would be interesting to have a discussion about CE, ROHS, REACH, POPS, PROP65, CMRT and how to get the related data. For the UK, UKCA and in some situations, UKNI, replaced CE and apparently, the EU formal regulations pertaining ROHS do not apply to the UK anymore.

[@nevets9436]

I bought the digispark back in the day. It was popular because there was nothing else like it at that time. I still have the digispark powering a RGB cube I designed.

[@Electroshit]

Thank you for this video-conversation.

[@Nik930714]

Ooooooh i was waiting with bated breath for part 2.

[@oyewumivictor103]

Awesome, thank you

[@lhoussainhamadi3123]

Thank you for this video

[@CLGilbert]

Great interview 👍🏽

[@olinanderson2451]

Aww, I wish there was a part three!!

[@emilecormier5085]

This video is as depressing as it is enlightening. Why didn't I think of those simple, million-dollar ideas?