Tbh never thought it would happen
ฝัง
- เผยแพร่เมื่อ 19 ต.ค. 2024
- 2012: My merch begins with motivational tanks. The “Train like a beast look like a beauty” design gets so popular that the exact graphic gets ripped off by a large dept store which directly impacts my small biz. I stop making tanks altogether.
2016: I decide to go after my childhood dream of becoming a fashion designer and launch @popflexactive. Everyone’s excited and it starts off pretty well at first!
2017: I drop my third collection “Dark Bloom” and it FLOPS. The fit is terrible and customers lose trust. The orders nearly come to a halt.
2018: The worst year of my life. Between the internet tearing me down for how I looked, intense toxicity on my own tiny team, and the biz falling apart, I nearly give up. Not just Popflex but Blogilates the channel too. I am barely hanging on but Sam tells me to try one last time. “Give it 30 more days” he says.
2019 (not pictured): I refocus my energy on who I want to be, instead of being who others tell me to be. I rediscover myself, I rebuild my confidence, and as a result, completely transform my business too.
2021: I have an emotional breakdown. I realize that after 13 years of posting fitness videos and getting body shamed every single day, I had to take a break for my own mental health. During my break, I start showing a side of myself that no one’s ever seen before. Fashion designer Cassey emerges and my content shifts from teaching home workouts to sharing the creative process behind how I design my products.
2024: From @TaylorSwift wearing the Pirouette Skort to hitting ✨10 MILLION✨ subscribers on @TH-cam in the same year (WHAT!?), I am SO LUCKY to be living this life and doing what I love Every. Single. Day.
♥️Cassey
from a beginner Pilates instructor to your clothes being featured in TAYLOR SWIFT’S MUSIC VIDEO!!! we are so proud of how far you’ve come, Cassey! ❤
YES I saw the skirt and I knew it was her 🥰
Can you tell me what video clip? I can’t find loll
@@justonestar-ajit’s in Taylor swifts music video, from a day ago
@@justonestar-aj I can do it with a broken heart
I know!!!?! Like holy shit is that one of Cassey designs!?!!
Every time I hear the lyric “lilac short skirt, the one that fits me like skin” I immediately think of you. Way to go!!!
SAMEE
What song is that again?
@@CharlotteJohnson-bl7ev imgonnagetyouback
@@CharlotteJohnson-bl7ev imgonnagetyouback by Taylor Swift
@@CharlotteJohnson-bl7evimgonnagetyouback by taylor swift
Congratulations on 10M, Cassey! Well deserved!🎉🎉🎉 PS - It's nice to see some of the old outfits again! 😊
we love a little blast to the past 🤍
Si
I still remember when I emailed you that you helped me lose 40lbs in like 2016 and you sent back such an encouraging and excited message. I’m so proud of you and tbh no one deserves this more
you’re so amazing! thank you for always sticking by us and sending support!🤍
I started watching you and joined after having my firstborn to get back in shape she was around 3 at the time, she'll be 14 next month. I have LOVED watching you evolve and grow over the last decade. I knew you'd make it HUGE. Congratulations girl, I appreciate you sharing your journey and always being there for me when I need a good mood boosting workout 🤗
Love that Sam was able to sit with you in it, believing in your vision, talent, creativity, beauty, and strength … even when you were questioning. Not an easy road to travel, although you do have a certain positive energy that makes hard things seem possible … even if one occasionally needs a couple “modifications” to keep going. Well done. Wishing you joy in your success.
we all love Sam!!
I need you to elaborate on the captions up top! What do you mean almost killed the biz and almost hanging on? I want to hear a full on evolution story!
Second this!
Yes please
Maybe it means “almost killed the business”
@@robinademra9571I third this!!!!
@@Yuxi_lixiii. They know
LILAC SHORT SKIRT, THE ONE THAT FITS ME LIKE SKIN 🫶
I was about to say that 😂
you know the one… 🤭
You're an inspiration Cassie. I love the never give up attitude. Nothing can beat hard work and determination and you're an example of that. Keep shining, I'm rooting for you. :)
Congrats Cassey you deserve every little bit of this ❤️
I can't believe I've been following you since the BEGINNING ❤❤❤ I'm 27 now and have been following you since I was beginning high school- it's so cool to see how far you've come and your business has grown!! ❤🎉
I love how you added a video in the back showing the outfits! You’ve came such a long way! We are all so proud ❤
I love the print under the "almost killed the biz" 😂
FR the Dark Bloom collection is my all time favourite print! I wish Cassey would use this print on her new designs.
Same some of her first outfits I bought and still have til this day
I actually loved the dark bloom print too
I remember the fit was a bit weird on that drop but I loved the print
I'm so glad you still have your old clothes, I love this 😭💜
omggg, which pieces do you have?!
I love how you even changed your hairstyles for the different times and products. That’s commitment to the concept
we had to do what we had to do… hair styles and all
The editing and timing for the TV in the background too 😮 amazing ❤
She effortlessly embodies both beauty and humility, a true inspiration❤
agreed!!
the first one is something i would honestly wear as a scene kid 😭😭
im not rlly into pilates but ur designs are so cool
Seeing the evolution of your channel makes me so happy cause it inspires me to never give up like how you did, even though your designs flopped, you still didn’t give up. I hope your channel can grow even more ❤
never give up, we are rooting for you!🤍
So glad you didn't give up! You inspire me to not give up and keep going.
Inspiring! Yay for all you've accomplished! 🎉
Tbh I miss your workout vids! I loved seeing you inspire us all to take care of ourselves
Am literally so proud of you 🥹❤️✨
Congratulations on 10M subscribers 🎀
UGH I JUST ABSOLUTELY LOVE UR VIDS
Love YOU
@@popflexactive OMG 😱
I still say the inspo tanks and the dark bloom collection deserve a remake 🥰 with modern tweakments and resizing, those pieces would still be hot! And the beautiful coat that launched with Dark Bloom in the same violet floral pattern was soooo stunning! I still regret not being able to buy that when it was available.
should we do them… but better?!👀
@@popflexactive omfg YES!! 🥹 Yes, please!! 😊🙏
@@popflexactiveyes please! The dark bloom print is my favorite print- it's gorgeous.
@@popflexactive Yeeeeesss! ❤
I love the dark bloom I have the shorts are just very short for my juicy thighs
That's a REAL GOAT DESIGNER right there !! You deserve what you have achieved ✨️
A lot more happiness on the way .....good luck sis ❤
🐐
I’ve been following since around 2014. I love seeing how far you’ve gone!! Feel like we’ve grown together all this time ❤ you started my fitness journey and my recovery from an ED
Watching her grow and her channel grow have always the best part for me ❤
U are litteraly my inspiration I also want to be a fashion designer also congrats for Taylor swift wearing one of ur skirts
keep chasing your dreams!!✨🤍
Stoppp the 2012 just TOTALLY took me back and brought alllll the memories and nostalgia, omfggg 😭😭😭😍😍😍🥹🥹🥹🥲🥲🥲❤️❤️❤️ Btw: now, every time I listen to “imgonnagetyouback” and I hear that first line I think of you and Popflex, and ofc every time I watch the ICDIWABH music video or whenever I see Taylor in that skirt… wow! 💜💜💜
CASSIE! I know that I am late to this, but TAYLOR SWIFT HAD YOUR OUTFIT!! (In the video) I am so proud of you and happy that everything is working out ❤️
YES GIRL!! ILYYY!! SO HAPPY FOR YOU!! 🥰 i love love love how you've grown into yourself and honored who you've become!
Of course things ended up working out., you're awesome!
Congrats on your journey Cassey! I still work out to your videos, even the super early ones!! Hope we get graced with some new ones sometime soon!
Omg i was here at 2013!!! Time fliess siiisstt. Everyone in indonesia didnt know what pilates is, but ive followed youu and learnd ur pop pilates... But now, like everyone wanna learn pilates. Im like, omg i did it like a easy pizzy before.
It’s been an honor to follow, work out with you (since I was 19 and I’m almost 32!), and witness such amazing talent become such an inspiration to so many!!!! 💜 you!!!!✨✨
♡♡U are awesome sissy !! ❤I love u 💓 u are really an inspiration 🦋✨️
love you!!
I became a Pop Pilates instructor in 2016, so the early motivational tanks from when I was just someone working out from home to your videos and the Dark Bloom collection that was my go to as a new instructor will always have a place in my heart! 💜
Fwiw, Cassey, I'm not into pilates and I am not the kind of woman to wear styles in this vein - I'm only here because I enjoy watching your problem solving and design process. I thought you might like to know that, as I feel like sometimes you struggle with valuing yourself in vectors that aren't measured in "success". You are contributing more than enough value to the world all on your own. Cheers!
I remember really wanting the ones that almost killed the biz back in the day. That and the bow gym bags! It was a time in my life I was much less financially stable, but I kept an eye on your stuff ever since. The Belladonna bag was my first buy, and now I have a tiny but growing collection! So grateful you never gave up.
congrats on 10M cassey! You definitely deserved it!🎉🎉🎉🎉
Beautiful!
This man's reactions always seem so genuine; I love these shorts!
Thank you for showing that it hasn’t been an easy process. It’s validating to my struggles to hear the road to success isn’t easy, but it’s still possible :)))
i dont do pilates or anything but i love how when theres a problem or even a small detail u want to add in the outfit u immediately improve it !! i lovw your designs u deserve all the success u have and more !!!
When I saw her music vid I saw that skirt and I was like wait a quick second- 😂
Good job you deserve it ❤
I love your designs 😍 Can you do a little makeup bag for vacation?
I’m so happy to hear this! It’s people like you who got ahead of the curve and are driving what we actually wear. This speaks volumes for moms who need a grab and go style! 🎉
You were so there for me in 2018, so this is wild to hear it was so rough for you! So glad you worked hard on this dream! Very proud of you! ❤
Congratulations on 10m Cassey! 🎉🎉
Dude I'm so proud of you 😢.. Like, SOOOO proud. I'm happy you kept going
I love ur business and I’m planning on buying something soon and I’m so excited! You are so talented and amazing!
I love how the videos in the background follow your journey! CONGRATS and CHEERS to continued growth and discovery 🥂
I nearly cried seeing the 2012 design. Brings back so so many memories
I’ve been watching since the motivational tanks era! Love you sm girl
I've been following you since day one and I am so so proud of you❤
I really loved the short skirt!! its very comfy and fits me so much! and the fact that it has a lilac option too!!❤❤
You have never stopped inspiring me, Love ya Cassie!
I remember all of these stages😭 had no idea you were going through all of that during these times!❤️
I've been watching you since 2011!! It's been an amazing experience to watch you grow and live your dreams. And I still go back to your videos when I need motivation 🎉
Been here since 2012. So proud of you!
2012!!!! I almost cried, as a child following your Pilates videos in a time where I was being judged so harshly, this made my heart flutter.
She slays in everything she does!!!
Ok but omg I LOVE the 2018 designs. Gorgeous!
Girllll, you were like the flower to my workouts back then ♥️🌸🌺🪷🌼✨🌷🌻☀️
Love it! Love you and your journey! Happy to see you've kept pursuing your passion and you're killing it!!!! ❤
CONGRATS ON UR WELL DESERVED 10 MILLION! AND I CANT BEILEVE YOURE DESIGN WAS IN TAYLOR SWIFT’S MUSIC VIDDDDD❤❤❤❤❤
Been following you for a decade! So fun to see you thrive!
i would never imagine the lilac skirt taylor was talking about, was yours!!!
Thanks for holding on Cassey! I have so many cute clothes thanks to you and I love them! Also I love that I supported a “small business”!
I just got your black twirl skirt, I LOVE IT!!!! It’s so buttery smooth!❤️
awh I’m so so happy you love as much as we do!!
I love your clothing. Designs are so cute. You’ve come so far on this journey.
congratulations on 10 million! all the outfits are so cute!
Followed ypu since the beginning and I'm so proud of you and all you've accomplished since then
Seeing how the brand has evolved and where it’s gotten to is so awesome ! definitely a big fan of the athletic wear you’ve settled on current day! So pretty and versatile
U literally kickstarted my fitness journey, i started watching and trying to follow through blogilates in 8th grade, I'm in my 3rd yr of uni now ❤
I've been here through it all! Your videos are the only ones i do pilates to! So proud of you!
Lilac short skirt the one that fits me like skin..look what you’ve become Cassey! ❤
Congratulations!!!! ❤🎉 It's wonderful to see you succeed in your fitness fashion business!
Awh I love this! So glad to see all your success! I've been following you since the beginning of your blogilates TH-cam days ❤
I feel so emotional all of a sudden ,like It's been over a decade and I hadn't realized it's been so long,this feels like watching my school album all throughout the years - like K1 to Graduation Ceremony 😭😭♥️♥️♥️
😮 I didn't realise I've been here since the beginning. I followed end of 2012 wanting to get a bit fitter before my formal 😅 time sure flies!
Congratulations on the 10M!! You definitely deserve it for your perseverance and determination
You deserve all the success you’re getting! And I hope you’ll be blessed with more 💗🌸
I have been following you since 2016❤ and see how much you have changed ❤❤ love
transitions are so smooth good job
Congrats! Your designs are so so cute, they are my favourites. Btw can you pls do like a tight sporty sweatshirt, like the Define Jacket Nulu from Lululemon. I would definately buy it. Thxx
12 years , this is such a testimony to neverrr give up ❤❤❤
One of the smoothest transition!
I hope things keep going up for you.
❤❤❤you are an amazing designer and a wonderful inspiration to keep following my dreams.
My day will come.
rooting for you! 🤍
My fav 2021 but I can see in all outfits how far you’ve come!❤
You got me through so much. I would slap on one of your pop Pilates videos if I had anxiety
You should try makeing the dresses that if you take a pic of it the pic becomes unused cause the dress gets flashed than it makes the persons face black to hide them ❤
We're so proud of you, Cassey. Sending love from Brasil ❤
uhg you do this trend so well its edited so smoothly
thank you for literally changing the industry of workout clothes!!!
I watched you from 2014-2016 religiously and I watched the birth of PopFlex. Loved the workout calendars especially when I was in school and had no time to plan myself. Proud auntie and supporter of Popflex and everything you do Cassie! Thank you. 🙏🏽🫶🏽✨
Wow, what a journey! It's wild to see how much you've grown and changed over the years. Also, it's super cool that you found your true self again! Kudos to you for pushing through the tough times! 🙌🌟
AND NOW YOUR SKIRTS IN TAYS VID OMG (also the cloud hoodie is so beautiful wth)
Best one I have seen of this trend, the cuts, dance, and camera work are just perfect 👍
Crazy to see your evolution since the beginning 😭 such a proud fan watching your growth. All these years later and we still do pop Pilates in the airport 🖤
I love how the outfits work for you. So cute