Love this talk and took some notes on each of the key points I found... 00:14 - Introduction 01:35 - Cole's role in People Analyics at Google 03:56 - Overview of workshops and the book 04:31 - How to shift attention towards the story you want to tell 05:04 - How to make sure your story doesn't get lost in the data 05:53 - How to draw focus to important insights with data 07:28 - The distrinction between exploratory and explanatory analysis 08:25 - How focusing attention had an impact at Google 09:29 - The eye/brain mechanics of vision and visual communication 10:13 - Hands-on exercise: Preattentitve processing with iconic memory 11:30 - List of preattentive attributes and when to use them 13:16 - How to know if you are using preattentive attributes strategically 16:06 - Before and after example of using color as a preattentive attribute 18:30 - Converting facts into story with a fairy tale example 22:28 - Three components to consider when crafting your narative with data 23:25 - Real life example of crafting a story from survey data 29:00 - Start of Q&A session 29:48 - How life has changed for Cole after leaving Google 30:45 - Cole's inspiration for writing "Storytelling with Data" 31:16 - When to add interactivity to your data visualization (and when not to) 33:00 - How dashboards differ drastically from explanatory data visualizations 34:53 - Cole's recommended resources for storytelling with data 36:32 - What to be aware of when designing for different cultures 37:59 - Tips for creating a meaningful story from lots of different data 40:59 - Cole's most difficult part of writing "Storytelling with Data" 41:49 - The two most important things to take away from this talk 42:48 - What was Cole's favorite chapter in "Storytelling with Data" 43:41 - Why anyone that communicates with data needs "Storytelling with Data" 44:30 - Competing opinions within the data visualization community 49:00 - Why the fundamentals of data visualization probably won't change any time soon 51:20 - How organizations can "level up" storytelling with data
To address the comment made that slides did not stay on the screen long enough for viewers to enjoy Cole's speech, I have gathered the ins and outs points for the before and after graphic slides. Clicking on the numbers in blue will take you straight to that frame on the video :) 4:36 >>> 5:02 5:10 >>> 5:45 6:07 >>> 6:47 12:25 >>> 12:58 15:28 >>> 15:54 16:13 >>> 16:49 23:27 >>> 25:48 Enjoy!
The camera should have given more time for us to look at the slides while she talked about them, now I have to keep pausing the video. The talk was 100%, she is definitely good at this.
Came here to say this. What an Irony a talk about attention and focus in data visualization but no attention or focus can be put in the data visualization
My favourite author! Mrs. Knaflic. She's definitely giving us the guidelines in delivering great presentation! Thanks So much. I bought your book at Periplus (one of the import bookshop in Indonesia). Very worth to read it, guys!
28:30 Ha - attitudes have changed about how Google is viewed now ... but in any case this video was very good. Thought the dude at the beginning couldn't resist some passive aggression about his pie charts being knocked back (Cole was totally correct, dude)
Great talk Cole! I very applicable information and points -- I always learn something from hearing you talk. I'm glad this was recorded and shared. The book looks beautiful. I know we have a few copies around the office; I especially look forward to reading the storytelling chapter.
This kind of event that shared in free platform make me loved google and another "big" company. They enabling me as person to dig about science or whatever we called that very costly if we seek it by ourself. Thank you for sharing.
Great insights, I really like your tips on colour, use it thoughtfully and your data should always tell a story. It's just not about beautiful visuals but it's about the story.
Bought the Kindle book. Watched the video. I'm usually easily distracted while watching "educational" videos, even if they're about a subject dear to me. Not this time. It was also interesting to see that Googlers (Googlers?!) seem pretty much like the rest of us.
"Googlers (Googlers?!) seem pretty much like the rest of us." hahaha, what were you expecting? Alien eyes and bald? I bet the google data scientists look more like what you were expecting. lol.
I do remember second grade math so well because I used to ask myself, "what is it with all these pie illustrations?" I just filtered them out so I could work the problems.
I sense her nervousness, . when this happens it is better to talk slowly, leisurely, and pause. breathe slowly and look far away or have visualize the room with you in it within the wider area whichever it is. I think she's excited to talk. also rather than just focusing on stressing out the point, stress out the words as well, this will make you sound less nervous and more confident.
Some really useful information there, would have been nice if the edit had given us more time looking at the slides while Cole was speaking though. Found myself pausing this a lot which sort of ruined the flow of the talk a bit.
The point is to use data and then apply it visually to tell the story? So why was the camera on a person speaking and so briefly focused on the graphs? Literally, she announced a graph that she was discussing. I glanced to the screen, and it was already trained back on her maddening.
The students and science visual comparison is good. However, you need to watch out for those who’ll change your story. For example, I could also just focus my story on the “OK” grouping and say we were soooo unsuccessful because, just look! The “OK” fell off. (Happy to note that I didn’t cover all the data points but we should all keep that in mind that someone else might try to corrupt our story.)
Pink sign & "eyes scan right and down" - is that "...in European language cultures"? - Would it be the same for cultures whose written tradition is oriented in other directions?" I've done some informal questioning for Arab users in project management specific contexts and they say they work L-R because they only do PM in an internationalised setting where the business language is English - I'd expect 'learning to read' sets a powerful learned habit as the normal-mode for scanning the visually perceived world
Great talk .Extremely insightful.However, I would say you are also a very good example of how effective good visuals can be in catching audience's attention 😋❤
Great content! but it was not captured appropriately. most of the time, i had to pause the video when the slides were shown to understand the concept. split screen would have helped big time!
Loved the take-away from the speaker. However, the camera-man needs to take lessons on "Know your audience"...Those of us watching at home lost out on some of these lessons because the camera was focused on the speaker and not focused on the areas the audience needed to see on the slides. If you need a good camera-man - I have a reference. @CactusPatchProductions, LLC
Dashboards and modern interactive data bases are drill down tools that managers like to use to keep tight control on things. Sophisticated regression tools, however, are exploratory that can be used to identify processes and dynamics. Sad, managers typically don't grasp the power of exploratory tools in the right hands.
Fighting myself to not be *more* snarky. This is so basic. Your time is better spent looking at TH-cam tutorials for hopeful first-year consultants and investment bankers. I feel like this talk and book only got so much attention because of the Google brand at the time.
I really want to watch this video but her nervousness makes it hard to listen to. I know how nerve wracking it can be to speak in front of people. I hope she has gotten more comfortable with it since this presentation.
She is sooo nervous that I can help myself from feeling uncomfortable, besides her efforts to mentions her husband every x minutes as a poor trick to connect with the audience...
Love this talk and took some notes on each of the key points I found...
00:14 - Introduction
01:35 - Cole's role in People Analyics at Google
03:56 - Overview of workshops and the book
04:31 - How to shift attention towards the story you want to tell
05:04 - How to make sure your story doesn't get lost in the data
05:53 - How to draw focus to important insights with data
07:28 - The distrinction between exploratory and explanatory analysis
08:25 - How focusing attention had an impact at Google
09:29 - The eye/brain mechanics of vision and visual communication
10:13 - Hands-on exercise: Preattentitve processing with iconic memory
11:30 - List of preattentive attributes and when to use them
13:16 - How to know if you are using preattentive attributes strategically
16:06 - Before and after example of using color as a preattentive attribute
18:30 - Converting facts into story with a fairy tale example
22:28 - Three components to consider when crafting your narative with data
23:25 - Real life example of crafting a story from survey data
29:00 - Start of Q&A session
29:48 - How life has changed for Cole after leaving Google
30:45 - Cole's inspiration for writing "Storytelling with Data"
31:16 - When to add interactivity to your data visualization (and when not to)
33:00 - How dashboards differ drastically from explanatory data visualizations
34:53 - Cole's recommended resources for storytelling with data
36:32 - What to be aware of when designing for different cultures
37:59 - Tips for creating a meaningful story from lots of different data
40:59 - Cole's most difficult part of writing "Storytelling with Data"
41:49 - The two most important things to take away from this talk
42:48 - What was Cole's favorite chapter in "Storytelling with Data"
43:41 - Why anyone that communicates with data needs "Storytelling with Data"
44:30 - Competing opinions within the data visualization community
49:00 - Why the fundamentals of data visualization probably won't change any time soon
51:20 - How organizations can "level up" storytelling with data
thank you. Really appreciate that
Thank you for the breakdown and the links to various points on the video. Extremely helpful.
god bless you man! for your comment!
Extremely Helpful
Thank you, saved time
Her methodology and approach is exactly why I want my career to be centered around analytics
To address the comment made that slides did not stay on the screen long enough for viewers to enjoy Cole's speech, I have gathered the ins and outs points for the before and after graphic slides. Clicking on the numbers in blue will take you straight to that frame on the video :)
4:36 >>> 5:02
5:10 >>> 5:45
6:07 >>> 6:47
12:25 >>> 12:58
15:28 >>> 15:54
16:13 >>> 16:49
23:27 >>> 25:48
Enjoy!
The camera should have given more time for us to look at the slides while she talked about them, now I have to keep pausing the video. The talk was 100%, she is definitely good at this.
Came here to say this. What an Irony a talk about attention and focus in data visualization but no attention or focus can be put in the data visualization
Camera man got it right. I enjoyed the eye candy!
My favourite author! Mrs. Knaflic. She's definitely giving us the guidelines in delivering great presentation! Thanks So much. I bought your book at Periplus (one of the import bookshop in Indonesia). Very worth to read it, guys!
7 years went by and this is still brilliant!
Excellent! Just got the book today - really looking forward to diving into this in more detail. Thanks, Cole and Google.
One of the best talks on data viz and also because its one of my passions too.
28:30 Ha - attitudes have changed about how Google is viewed now ... but in any case this video was very good. Thought the dude at the beginning couldn't resist some passive aggression about his pie charts being knocked back (Cole was totally correct, dude)
Excellent, super useful guidance on how data can help tell your stories. No pie charts!
I'm currently reading the book; "Storytelling with data" so seeing this workshop is perfect timing
Did you finish the book? Did you like it?
@@radlink14 I did, it was a really insightful book
Great talk Cole! I very applicable information and points -- I always learn something from hearing you talk. I'm glad this was recorded and shared.
The book looks beautiful. I know we have a few copies around the office; I especially look forward to reading the storytelling chapter.
Integrates basic but powerful user design concepts with the power of storytelling. LIked the Q&A part of the video
This kind of event that shared in free platform make me loved google and another "big" company. They enabling me as person to dig about science or whatever we called that very costly if we seek it by ourself. Thank you for sharing.
Tremendously helpful talk. I better tone down on the pie charts. Thanks for sharing this wisdom!
Great talk! I benefit from the speech a lot ! This book is published in Taiwan too. I'm really glad I bought this book! 深入淺出，很多案例，讚一個!
Great ! Presentation even though it's 5 years old Video I think basic concepts discussed still holds true.
Great approach. Very engaging and simply delivered
Eyes are part of the brain, exposed outside of the skull. Dr. Huberman has a great talk on that topic.
Slow the video down to 0.75. You're welcome 😉
I read the book before watching…great book . The video was helpful in seeing her share key lessons .
Great insights, I really like your tips on colour, use it thoughtfully and your data should always tell a story. It's just not about beautiful visuals but it's about the story.
Bought the Kindle book. Watched the video. I'm usually easily distracted while watching "educational" videos, even if they're about a subject dear to me. Not this time. It was also interesting to see that Googlers (Googlers?!) seem pretty much like the rest of us.
+lanceanz Me too :)
me too
"Googlers (Googlers?!) seem pretty much like the rest of us." hahaha, what were you expecting? Alien eyes and bald?
I bet the google data scientists look more like what you were expecting. lol.
I do remember second grade math so well because I used to ask myself, "what is it with all these pie illustrations?" I just filtered them out so I could work the problems.
I sense her nervousness, . when this happens it is better to talk slowly, leisurely, and pause. breathe slowly and look far away or have visualize the room with you in it within the wider area whichever it is. I think she's excited to talk. also rather than just focusing on stressing out the point, stress out the words as well, this will make you sound less nervous and more confident.
Awesome. Watching it 7 years later. Has she done Data Viz 2.0? Probably need more dynamic/interactive data viz.
Great presentation and information on storytelling with data. The examples are very helpful to understand the concepts.
Very Strong Presentation Skills.
Fantastic presentation!! Thank you for sharing this with the rest of the world
Thanks Cole, You are a great inspiration for me!!!
super-useful tips on how data can help tell your stories, loved the presentation.
I don't think she was nervous as lots of comments are implying. She is pregnant and out of breath.
Her voice sounds like it's wavering and she's about to cry or something. I hear nervousness in her voice
@@jimbobbillybob notice that also but I guess she's just shy?
i bet myself before reading the name that comment is from India only… i win…😀🤘🏻
It is easy to become short of breath while pregnant. Too easy!!!!!
Great talk Cole, thanks for sharing !
very great presentation, i love it
Some really useful information there, would have been nice if the edit had given us more time looking at the slides while Cole was speaking though. Found myself pausing this a lot which sort of ruined the flow of the talk a bit.
The point is to use data and then apply it visually to tell the story? So why was the camera on a person speaking and so briefly focused on the graphs? Literally, she announced a graph that she was discussing. I glanced to the screen, and it was already trained back on her maddening.
I really enjoyed this talk! Pretty enlightening for me. Thank you and congratulations.
The students and science visual comparison is good. However, you need to watch out for those who’ll change your story. For example, I could also just focus my story on the “OK” grouping and say we were soooo unsuccessful because, just look! The “OK” fell off. (Happy to note that I didn’t cover all the data points but we should all keep that in mind that someone else might try to corrupt our story.)
Great talk. Now I gotta read the book.
very helpful, thank you so much!!
Thanks - very interesting comments on Exploratory Analysis vs Explanatory Analysis, I'd never really thought of it that way.
Pink sign & "eyes scan right and down" - is that "...in European language cultures"? - Would it be the same for cultures whose written tradition is oriented in other directions?"
I've done some informal questioning for Arab users in project management specific contexts and they say they work L-R because they only do PM in an internationalised setting where the business language is English - I'd expect 'learning to read' sets a powerful learned habit as the normal-mode for scanning the visually perceived world
Amazing!!
Great talk .Extremely insightful.However, I would say you are also a very good example of how effective good visuals can be in catching audience's attention 😋❤
Her voice is shivering
great information
Great content! but it was not captured appropriately. most of the time, i had to pause the video when the slides were shown to understand the concept. split screen would have helped big time!
That's really interesting. 😍
Loved the take-away from the speaker. However, the camera-man needs to take lessons on "Know your audience"...Those of us watching at home lost out on some of these lessons because the camera was focused on the speaker and not focused on the areas the audience needed to see on the slides.
If you need a good camera-man - I have a reference. @CactusPatchProductions, LLC
is it the camera man or the Editor? :-)
Dashboards and modern interactive data bases are drill down tools that managers like to use to keep tight control on things. Sophisticated regression tools, however, are exploratory that can be used to identify processes and dynamics. Sad, managers typically don't grasp the power of exploratory tools in the right hands.
Very good!
Google does have a lot to offer in terms of collecting data. Don't lose any opportunity to leverage your analysis using their resources.
Anybody read the book?
Ela é realmente excelente
I got here from a Udacity course.
Uploader which one?
It's Great!!
great!
Fighting myself to not be *more* snarky. This is so basic. Your time is better spent looking at TH-cam tutorials for hopeful first-year consultants and investment bankers.
I feel like this talk and book only got so much attention because of the Google brand at the time.
At 6:30 - Those are Bears colors- that's why any Green and Gold-blooded Packers fan would say, "yuck." :-)
Great information. Her voice is shaking with nervousness
Or with pregnancy
Come on Googlers! Don't be so quiet! She was doing great!
😊❤Perfect with no logic 😊❤
Capitalism at its peak. This video sold me both of her books.
😊❤
it was soooo fast :(
😊
Slow down. Breathe.
WOW
wowwww
She's talking with no stop how the hell the information that provides can be processed with no stop.
ใครมาจากบัสคอม บ้าง
Amm... Amm.. Amm
damn
Maybe it is a useful talk, but for me absolutely impossible to listen to, will read the book.
Pathetic Videographer or Editor. Just dosent know when to focus on speaker and when to focus on the screen.
I really want to watch this video but her nervousness makes it hard to listen to. I know how nerve wracking it can be to speak in front of people. I hope she has gotten more comfortable with it since this presentation.
seems like speaker is having difficulty in breathing.
She is sooo nervous that I can help myself from feeling uncomfortable, besides her efforts to mentions her husband every x minutes as a poor trick to connect with the audience...
She is pregnant and probably has a hard time breathing since she also needs to speak up.
Your loss
Oh my God, she is the most boring speaker...
Amazing!!
😊❤