A SHRADER'S SON 1940s SERVICE STATION PNEUMATIC AIR SERVICE FILM 47404

Produced by A. Shrader's Son, part of the Scovill Manufacturing Company, this industrial film promotes the use of free air services for automobile service stations, to increase customer loyalty and sales of tires, valve caps, and other equipment. The company, which held the patent on the automobile tire valve, also produced affiliated equipment including air valves, pumps, and automatic pneumatic equipment. Shrader's "certified air service" as presented in the film, was a huge cash cow for the company and its affiliates.
Founded in 1844 by German immigrant August Schrader, the company’s humble roots began in a small machine shop in Manhattan, New York. Eventually A. Schrader’s Son had a huge factory at 791 Atlantic Avenue, Brooklyn. The growing popularity and improved technology of the bicycle had led to pneumatic tires on bikes. A. Schrader’s Son developed and patented the first pneumatic tire valve, the same valve that is used on every bicycle and automobile tire today. It’s still called a Schrader valve.
The start of the film shows part of Los Angeles including Black's Indian Store (:37) located on East Adams Street.
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[@samuelmorado70]

My aunt had a Buick just like the one at 5:44 in her back yard for many years. She loved that car and eventually gave it away. I should have bought it back in the 80s

[@DMBall]

Free air. One of those items that disappeared with self-service.

[@42lookc]

Back when a company really backed up their product with serious sales aids and instructional and promotional material.

[@montysmith6355]

one of the actors in this film played a officer in the air force training film power of decision .

[@TheBeteljuice]

Watching this video makes me want to melt the polar caps...

[@rjprescott4742]

It is a 1950s film as several of the cars are 1953 models.

[@fromthesidelines]

Originally released in 1953, as a '53 license plate is seen at 9:00.

[@Qusin111]

I love where he bangs the certified gauge

[@ralphamies828]

Haha, noticed that to.

[@joshuagabriel660]

I find myself now wanting to find that Schader products manual online

[@stevenyarbro9215]

2:10 In real life, I think Don Johnson would have stopped Jack Brown about a minute in and asked him just exactly where this story is going

[@Ctrl-XYZ]

Schrader, not Shrader.

[@planetX15]

Just a typo, that can happen, I'm sure the uploader is aware it has a C in it.

[@n.b.p.davenport7066]

Makes me home sick, I belong in 1955

[@aktimes2]

What? Blains Indian Store... just at the start of the video

[@luxurreview]

That’s a great way to fill up a tyre with that formula.

[@archetypex65]

The old bias-ply tires with TUBES 😄 the air molecules are too small and wind up escaping through the tubes over a of time... Modern tubeless, beaded tires-rims do not increase or decrease that much when in use. Nowadays you may see about a pound rise and pressure with some heat buildup that's about it. Also you noticed that today's tires are anywhere from 32 to 35 PSI not in the mid or upper 20s like they used to be.

[@wierpkevin]

I thought Don Johnson was in Miami making money busting drug runners ?