Tanmay Reveals 0 to 1 Million Content Creator Path | Advanced Content Creation
ฝัง
- เผยแพร่เมื่อ 9 มิ.ย. 2024
- I'm Varun, and this is a show where we get really deep about the future of tech, entertainment and business. While other podcasts scratch the surface, I think it is important to meet the best people in their fields and go much deeper. Today, we're kicking things off with someone who's at the apex of creating content - Tanmay Bhat. You've seen him everywhere, from cracking jokes online to streaming video games to playing around with AI tools. But today, I don’t want to talk about AI at all. I want to talk about this new age of content. Today’s conversation is going to be a masterclass on how to ace making video content. I’ve learned some of this myself from Tanmay, so it only makes sense that I dive deeper with him and share it for you. Let’s democratize this knowledge.
Also a big shout out to The Hub Bengaluru for the studio space. Check them out here: g.co/kgs/NmZD8o
00:00 - Highlights
0:43 - Intro
2:14 - Tanmay's Content Journey
4:59 - Tanmay's Big Shift in His Career & Finding Your PMF
6:55 - Tanmay's First Paycheck and How Much Money He Made Starting Off
9:22 - Importance of Being a Good Writer to Succeed as a Content Creator
12:36 - Benefits of Making Content as an Individual
15:25 - AIB's Secret to Success & Maximizing Your Asymmetric Returns
17:21 - Why Creating Content is Useful for a Brand/Business
18:50 - How Content Increases a Company's Internal Culture
20:12 - Short-form vs Long-form
24:19 - Why Tanmay Changed His Opinion on Short-form Content
27:03 - Anatomy of a Video
29:18 - Why Subscribers Don't Matter Anymore
30:35 - How Variable Rewards Affect Creators
31:59 - How Much Money Do Content Creators Actually Make
38:27 - Successful Creator Business in India and the Ways They Monetize
40:51 - Advice for Brand Managers and the Right Team for Creating Content
42:22 - What and How Much Do Brand Managers Need to Spend to Kickstart Content and Why You Need to Hire Creators In-House
44:26 - What is Tanmay's Team Composed of Right Now
45:27 - End Notes and Gifting Tanmay a OnePlus Open
47:20 - Outro
47:47 - BTS - วิทยาศาสตร์และเทคโนโลยี
Things I learnt =
• PMF - product market fit
• Asymmetric return - you put in x but you can get any level of return( ie going on a date - you can find a life partner. The return is way huge than the input )
• symmetric return- you put in x and x in return ( doing a 9 to 5 job)
• the oven moment - Every famous content creator has created an anticipation. Something satisfying at the end of a video which makes the audience stay till the end. This makes the algorithm happy
5 mins learning. 3 mins promotional content. Rest fillers
@@captvivek lol😂
We Want 100's of Podcasts Like This From You Varun...
Only 6 :P then no more.
Why 6?
samsung se deal lelo but 6 aur bana lo pls 😂@@VarunMayya
@@VarunMayyathere's this dhoni thingy going on if you know..... Make a 7th one (a special edition or something) with Dhoni lmaooo that would be unexpected tbh.
😂😂😂@@anandnair7416
Tanmay Bhat is a Content Encyclopedia 🔥 #Hatsoff
Tanmay's journey is truly inspiring. I have interacted with him a couple of times, during the AIB days . He's very friendly and very jovial. Just like how he's seen in his videos. Feel proud of his accomplishments and wishing him more success!!
Learning from the OG himself is a blessing. Keep more coming, Varun.
Have seen you grown from the beginning from like what 5-7k subs to here now, dw I am a sub since then.
Anyways, the content is great so is your knowledge and the context you guys talk about whether it’s AeVy Tv or this . People’s tendency to go through actual knowledgable content has been stooping down, whereas they are easily mesmerised by the likes of aspiration selling creators iykyk. We do live in a doomed world.
One advice or rather a request for you and your team, just stay like this, the original you because you might not get the instant results for being original but you’ll be remembered in a long run.
I’m a 21 YO, still under the process of the life of “making it“ yet so I don’t know whether my words will matter or not but trust me when I’ll make it, I’ll actually want to see you or your team to interact with rather than others. Just because of the sheer intellect and originality.
Love and support to you guys
This felt like a tv show, especially the oneplus ad tags in the bottom as we see in the news. Great work.
Varun you must do it regularly! People like your conviction and authenticity.
2:14 start
writing 3:20
comedy podcast 3:50
5:00 PMF for enjoyment, money
6:55 first paycheck
9:40 importance of writing
(“chewing the craft”)
12:36 why make content?
(“generation of ands”)
15:25
20:19 anatomy of a video
The Sonu Nigam timestamp please? Or which timestamp it’s a part of?
@@Englishwithrohitraina 9:40
Pretty Great Insightful podcast thanks for doing this Varun Tanmay is an inspiration to me and a great guy!
Interesting series Varun! Excited for next episodes🤩
This was really nice. So much of learning bro... Kudos to Varun and Tanmay the OG.
We can learn so much from Tanmay Bhat !! Knowledgeable and insightful podcast. Thank you.
Great interview and very valuable insights by Tanmay. Thank you for sharing.
Thankyou both of you for doing it!
Tanmay, I want to express my heartfelt gratitude to you, the knowledge you have shared with all of us is really helpful. thank you so much. you are truly a genius♥
Tanmay continously shaking his leg throughout the podcast.. tension , excitement or AC effect only he knows.. on a serious note obviously yet another good podcast 👏 👍
Dont stop this series
Varun bhaii.
Love Tanmay and have been watching him since he started! Great podcast and good insights
For brands:
-You Need 1 Presenter, 1 Director/Producer aka brand custodian, 2 Editors, 1 DOP
-Outsource production for pilot
-Best hire for producer should have work ex at some brand. Maybe hire a creator in house
Been a fan of Tanmay since the first podcast of AIB. It was so clean these boys were on to something interesting and wanted to use laughter for good.
This is gold for content creators ❤ thank you Varun
I love how there is an edit error at 26:31 where Tanmay explains how it takes lesser time to edit short form videos compared to long format ones......irony, nothing else....
Loved the video.......got me so hooked that I could spot that little mistake
💌
This was great. excited for next one.
Man! This is gold. I really needed this. Thanx for this podcast want more now.
Thanks, good stuff i wanna hear more good minds like those!
16:45 I have never seen some use "serendipitous" in a sentence so naturally. Tanmay bhat is a verbal genius!
really got good insights... do keep doing these... loved it
Felt a bit short. Need more longer ones. Great podcast 🔥🔥
Tanmay's talks on content are always a crashcourse. Thank you!
Well this was amazing 😍 informative ☺️ thanks Varun bhai ❤
Tanmay you are like an encyclopaedia / dictionary for new youtubers. Keep it up. 👍
Absolutely amazing Varun, Tanmay is forever cool n original
loved this podcast so very much! really need more of these
Advanced content creation Masterclass we all needed!
successful creator led business - aman dhattarwal made 30cr this year by selling coding courses via his youtube channel apna college
We really wanted this type of content or a podcast it's really helpful make more
Keeping this video in watch later, so that i can watch it at my own pace, i can definitely say, it will be worth watch we need more long duration video like these
I loved watching this video, have been following Tanmay since AIB roast, in this video he talked a lot about his hard work, learned a lot from Tanmay so inspiring. Great work!
This really changed a lot for me! I hope I can make it big someday now in the content field❤
What a sequel to WTF 👍🏾👍🏾
Thanks Tanmay for all insights.
Varun good host, looking forward to the rest of limited series 👌🏽
Amazing video… it’s much better than motivational videos … 🤗🤗
extremely good series! Really investigative questions.
I like the idea of background black so that ur slides of explanation of abbreviation they were using could be easily understandable in black background
Amazing insights tanmay and varun, keep up with 6 more hits 🔥❤
Woww such a valuable information. Helping me a lot in building my brand
Earlier TH-cam use to show me long ads and shorts in my front page but when i got in watching long form videos for longer duration, i found that TH-cam is showing me less ads and yT reels were also not showing up
Loved this podcast❤. Always loving Tanmay's insights🧠!!
47:38 he literally used the tactics of MARVEL movies
Do a studio tour of the space you shoot the podcast in, and also showcase the gear used (cameras, lenses, lights, mic preamps, etc.)
really great video!! keep up the good work!!😊
Amazing content! So much to learn
This should atleast be a 3 hour long or so, podcast, 48 min don't do justice
Very insightful
Time stamps of parts of the discussion would be great.
23:55 Tanmay is looking for the word Exhilarating ❤
Really excited for the future
I loved watching Kya Mast Hai Life. Best show. ❤
Bro I expect a heck lot more from you... You are the guy who sets the benchmarks here bro ..m elevate it more I know you have the audience who can handle that, don't worry don't dull it down ... This one was great tho .... But there's a long way to gom
Very insightful. I am following @Tanmay very closely this year as I want to make better and more content. I do have a question, at the end of the video, you mention that being in close proximity to successful content creators will definitely help anyone who is trying to get into content creation, how does someone do that, Why will a successful creator let you be around you?
Thank you Tanmay and Varun !
"Tanmay Bhat is a content creation guru, and I've picked up a ton of wisdom from him. I highly recommend tuning into WTF Episode 13, where he shares even more insights alongside other influencers!"
We want AI specific Podcast
Crazy one loved it!!
This was great ! Thank you :)
Tqsm for this type of content more n more such content pls❤
Mazza aaa gya... Learned a lot
This was awesome 🙌
So much to learn and think in a dimension where we have never taught to be thinking , its like complete different genres of thinking .
Learned a lot from this podcast hope @varunmayya put more podcast like ,this that would not only inspire us but think in way that we never thought. #wewantmorethan6eps plss!!
Hey Varun, Thanks for doing this.
Really helpful.
I have a few questions about your setup -
It seems like you have your own studio. How much did the studio cost? Making it end to end.
How many cameras do you use? I believe that you've one that has been edited in such a way as to zoom in/focus on the speaker whenever needed. Is that correct?
Was it by design that the podcast didn't have overlays?
I am planning to open my own Podcast and these answers would really help. Thanks in Advance.
Literally Varun and tanmay are just two smartest brains ever
Smartest podcast ever ..
OG !!
thank you Varun, I am loving the convos b/w you and Tanmay, it was truly a gem, and kindly do not stop, ik you don't earn money from this coz you don't even have the ad sense key (you said it in rusty's podcast)
Love the content but I think one plus must be paying for this 😂
Can we please have this on Spotify?
So basically Tanmay is running a conglomerate of small groups, like a separate group for his YT channel, separate group for podcast, another for AV etc❤❤❤❤Pure Genius Guy!!!
As KV called him .. Tanmay is Dr Dre of Indian Creators
Tanmay is next level Man!❤
Thank you Varun 😊
Is it like a premium limited edition thing where we are anticipating cooler conversation just because only 6 of these going to be there on yt. Great to retain attention because there's just too many podcasts their and this is differentiator. Intresting. Not sure though.
The intro music sounds very much similar to valorant's "ticking away"
People Just Dont Know... how of a Goldmine Varun is!!!! He's is just awesome but underrated and you know what i like it! it gives me an edge that i can learn so much from him LOL 😆😁 Love Varun and Everything He Do with Avey & Overpowered.. yeah i was his old school subscriber when he started meta startup and when he was talking about Payjama Profit 😉
Great value is for great people, with rare quantity. Only 5 would be masteridea.
Varun i believe u were mesmerized during 20-30 min tineline so tanmay was continuosly talking and was saying without flow u should be ready not only scripted but also openminded so that u can intrupt and asked something related to that topic
9:34 Smooth Varun bhai smooth😅
00:02 Understanding the anatomy of a successful video
01:45 Understanding the surge in content creation and building creative businesses
05:46 Content creation can be unstable without a steady income.
07:36 Transitioning from no income to significant earnings in content creation
11:43 Content creation requires dedication and output of a thousand pages per year.
13:37 Creating media gives asymmetric returns
17:30 Good content attracts quality talent and improves internal culture
19:10 Importance of pride and joy in content creation
22:34 Start with short form content for better traction
24:07 Short form content can lead to higher success in audience engagement.
27:44 Building anticipation and delivering on it is key for high retention
29:22 Content packaging matters for retention
32:57 Different genres have varying potential for monetization based on audience demographics.
34:41 Established creators can earn substantial income through brand deals and ad revenue.
38:07 Transition from content creator to business
39:47 Different models of content creation and monetization
43:00 Hiring creators for content marketing
44:50 Working in small, efficient teams with singular focus on content creation
48:14 OnePlus device praised for its hardware and software integration
High Quality Content
Tanmay you are a genius!
I haven't liked watching Tanmay so much before 😅.. but really good thought process .. liked it.
KILLING IT
Tanmay looking amazing
I guess he's working on his health
tanmay bhatt is the karan johar of youtube when it comes to understanding how content creation works
Amazing insightful video❤❤
Broo futuristic is a little missing but God level video😅😅
Keep up the great work❤❤❤❤❤
Edit:kitna gyaan pelega tanmay 😂😂😂😂
Sir!
I'm a student preparing for IITJEE, scared about the future knowing distribution will be almost everything and that its gonna be harder and harder for one to make money, consuming your content from various channels on YT.
Advice please.
Tanmay - God Of Content , God Of Internet! ❤
Varun seems super inspired by Nikhil Kamath in WTF podcast
this podacst was useful we need more episodes lie this
I want More Gyan From Tanmay
I'll check back 3 months later if Varun is actually using the Oneplus Open
I've been through the entire podcast, & I can no where see this part of the podcast anywhere in the entire podcast. @0:30
Product market fit enjoyment
Wow 🎉 what a podcast ❤