Why Your SaaS Is Destined To Fail! (Avoid These 5 Mistakes!)

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The Software-as-a-Service (SaaS) sector has undergone rapid evolution, emerging as a pivotal force in the global business arena.
By leveraging its agile, subscription-based model, SaaS empowers enterprises to seamlessly access and utilize software applications via the Internet, obviating the complexities of traditional infrastructures and on-premises installations. This cost-efficient, scalable, and adaptable paradigm shift has catalyzed a proliferation of SaaS entities worldwide, catering to diverse industries and addressing myriad business requisites. Yet, amidst this exponential growth, the SaaS domain is marked by cutthroat competition and a notable attrition rate.
In this video, I'll dissect prevalent missteps that plague SaaS ventures, elucidating why they falter. For those ensnared by these pitfalls, redemption awaits through strategic course correction.
► ABOUT ROCKET SAAS
We're a dedicated crew of tech enthusiasts and strategic masterminds, devoted to rocketing our clients to success. We believe in creating a better tomorrow through technology - together, today.
An energetic and passionate team with a wide scope of expertise and talent, we’ve been creating unforgettable digital experiences for the last 10 years. We’re based in London, England, but have clients all over the planet - are you ready to join us?
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► TIMESTAMPS
0:00 - Intro
0:26 - Mistake 1: Lack of Market Research
0:50 - Tip 1: Do a Market Survey
1:36 - Tip 2: Conduct Interviews
2:15 - Tip 3: Do a Waitlist Campaign
2:51 - Mistake 2: Under Investing in Marketing
3:30 - Pro Tip: Invest 5% To 9% of Total Revenue
3:45 - Mistake 3: Not Creating a Marketing Funnel
4:22 - TOFU Tip 1: Create Free Educational Content
4:41 - TOFU Tip 2: Blog Articles & LinkedIn Personal Brand
5:05 - MOFU Tip 1: Create Lead Magnet
5:37 - MOFU Tip 2: Create Case Studies
6:03 - MOFU Tip 3: Retargeting Ads
6:17 - Mistake 4: Not Generating Demand From Within
7:46 - Mistake 5: Only Doing Ads To The Bottom of The Funnel
8:34 - Outro
#saas

[@vinayn3857]

Nice pointers. Struggling with TOFU now for my saas, I'll implement some of the solutions you mentioned.

[@rocket-saas]

Best of luck! Let me know how it goes