Business Spotlight Interview with Dan Truman from Duga Digital

Join Simon Marshall as he interviews Dan Truman, Managing Director and co-owner of Duga Digital, a data strategy and analytics firm helping marketing teams deliver transparent value through data-driven decisions.
Dan shares his journey from 15 years in digital analytics to founding Duga Digital during the 2020 lockdown, initially to fund his IVF journey, which led to both business and personal success.
The conversation explores the critical role of data in business decision-making, strategies for optimising client offerings, and navigating challenges like client churn and cash flow management.
Packed with practical insights and inspiring stories, this interview is a must-watch for business owners looking to leverage data for growth and success.