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School Dances | DJ Pricing Breakdown | DJ Tips | Marketing and Advertising
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- เผยแพร่เมื่อ 23 ม.ค. 2018
- School Dances | Pricing Breakdown | How to charge | Marketing strategies | Advertising
-School Package Pricing
Brian's video on pricing: • DJs - How Much Should ...
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BIO
I was born August of 1995 in Ohio, which is also where I live today. I am finishing up my under grad mechanical engineering degree at Ohio University (Athens, OH). I have been a professional open-format club / mobile DJ since 2012. I created this TH-cam channel for the purpose of sharing my experiences and knowledge I have gained over the years to help better the DJ community. If you have any questions don't hesitate to ask.
Pretty important to explain pricing breakdown. As a teacher who has to sit through these DJ interviews with other colleagues and parents, the average consumer has no idea at how much DJs are worth.
so very true, as a D.J. i know that many people think a good D.J. with microphones, lights lazers and good music for hours and hours is like a 75$ dollar day . NO WAY! when they see the gravity of the work involved and the services provided as compared to a SUB PAR bargain basement D.J {Ghetto} then thats when the valuye becomes evident. you truly get what you pay for with D.J.'s if they are professional's and show up early and take the time to set up and doa good job and pay attention and make people smile, laugh, cry and feel good.. and create unforgetable memories . NOW THATS WHAT YOUR PAYING FOR! :)
Hey Rick. I just want to say. You are awesome. I am a full time DJ now because of you and your videos. Thank you for selflessly sharing your knowledge, wisdom, and experience with others for FREE over the internet. I vow to do the same!
This guy is SOOOOOO friggin informational, one of my favorites on TH-cam
Thanks so much!
MR Rick Webb, you come through again and help us out a lot. This pricing sheet was really useful. I been asked to do my local schools prom next year and I had no idea how to price for schools. This was a very informational video and I have created something similar to this to get out to schools so I can grow like you and hopefully do a multi empire as an entertainer.
the other day I went to go meet with the ASB of a local High School because they wanted to hire me to do their Homecoming dance, their budget was $250 for 3 hours. I was like WTF? 3 hours of djing plus 2 hours for set up and 2 hours for breakdown = 7 hour gig. So I declined.
George Munoz I’ll pay you 20 dollars. Lol
WOW ! I Was just told today by a Junior high school that 1200 dollars for a 3 hour dance was "out of their budget" but they were asking for a full light show,a large audio system (they have a huge gymnasium) and they wanted me there 2 hours early to set up ! AND MC !
As always, you were on top of the game. My wish is to go full-time and hopefully I will soon. Thanks for all your help, brother!
2:58 dude. it says PREforming. not PERforming.
i know lol . gotta repair that lil glich f sho..
Great stuff! Thank you!
I work for a company that does mostly weddings. When a Sweet 16, Prom, School Dance, or Graduation Party comes in, I DJ them as I am up on the current music (more than the other fellows) and love doing these types of events. I want to get into more schools if possible, but my boss (and I) really need to hit that market hard.
These young guy is a genius
This is great. Really helps explain to clients why we are worth what we are worth
This is great man. Very informative. I use to do this in college for all my events especially formals and school dances.
I'm a "Tech Dude" so the marketing side was never really my strong point, this video gave me a few things to think about.
I'm gonna have to watch this a couple more times, but i just asked another TH-cam DJ about this same pricing subject this morning.
-i didnt see that link for Brian Redd's pricing video, but I will search for it though
Nice video Rick
Great informative videos especially this one. Definitely reevaluating my current packages i have now for weddings anyways. Will have to calculate carefully since most of my gigs are mostly in rural/country. Looking forward to a wedding pricing video if you will be doing one. Keep up the good job
Hey Rick nice way to where you broke it down somestimes as a DJ people don't realize the work we have to do to make sure they event is a success. We have to find the music, fill out paper work and etc.
love the video Rick awesome break down on price and equipment break down
As a consumer...I don't care what your costs are. I don't want the car dealership explaining their costs so they can get to 'value' their $100/hour labor vs $75 at the local repair shop.
Explain clean music, insurance, background clearances...that has value to them.
I get the crowd differences..i've done 25 kids at one dance and the next week 450 kids. But a 3 hour dance is different than an 8 hour prom.
i've seen the profit idea before. $10 is typical price here, proms much closer to $100 but that includes dinner and entertainment.
Unfortunately there are many folks that are parents that have DJ equipment and believe they can do school dances for next to nothing 'to help out the school'.
What they don't realize is crap DJs mean the next dance will have crap attendance. How to get them to change their mind on that I've yet to figure out.
This is definitely going to help me do a better break down of my packages. My equipment was stolen. But i hope to get back in the game real soon. In the mean time, I'm updating my contracts, Ads, etc. I'm thinking about getting my website back up again. Thanks for the info
My first gig I charged $200 for 3 hours and 50 people. All I had was to Mackie thumb 15s. And then I did my own social club formals for $150. Keep in mind I am a beginner.
People pay top money for cakes, party arrangement,fancy foods, etc.etc. but without music they wont have an unforgettable time all they will have is a dinner gathering not a party so that being said MUSIC (DJ) is the most important piece in any event and ahould not be taken lightly .again without a dj all you have is a gathering so charge ! What is fair
Great cost breakdown
Great job with the breakdown Rick Web! 👍
+DJ MoJoe thanks
I was just informed a school I gig for hired a DJ for prom in 8 months away for $700 which includes a photo booth setup. It is hard to compete with low ballers when the clients dont really care about quality.
There are plenty more schools to get. And for reference those low baller schools come around a few years down the road. Students attend each others dances and word spreads. That's how I took over every school in my region in Ohio. Focused on the ones willing to pay and the rest came around.
New subscriber here! I've been watching your videos all week, thanks for the info
I am learning from dj rick web
+Charles Crosby that's the best thing I can hear
Great Video Rick. Thanks for the info.
GOOD STUFF RICK 💪👍
i want the ppl that click thumbs down to explain the reasons why you click thumbs down or disagree with the breakdown
Thank you so much for this!
Main thing is ALL music is clean. I know some schools request NO slow songs. Lol
My wife and i are starting a entairtaiment business down here in fl,thanks for your videos i always learn something new ,keep the good work.
Great Video Rick !
Your @62.7 subscribers now 🎊 🎉
I know this is an old video but when catering to schools (especially if the advisor isn English Teacher) I hope you corrected preforming to performing.
Just realized in your flyer, at the bottom you have the photo of the "holly ood" lol
Ohh Yea!!!!!
DJ Brandon Yo Brandon I was looking for your comment
That was very very good video. Do you use a wedding version for a flyer? Thanks.
I have a similar approach with my wedding flyer, but theres a different strategy done with weddings. More of a cheap price to get you in the door then upsale you after the fact to get you to the price I want to have.
Wow...the DJ I do lighting for is way undercharging.
Great Video!!!! Thank you for the breakdown and the help. Could you break down your flyers for weddings?
+gmanlujan22 eventually. They have changed a lot from what I used to use.
Thank man! I got a lot of info from this video. I usually just charge my gigs by the hour. I am not making much money at all. I am going to start getting into packages and a breakdown of all my charges. Thank you for the info!!!
Thanks +DJ Rick Web. This really helps me re-evaluate my current rate as well as give a decent baseline on upcoming events like these. SOLID INFO. I've made a spread sheet already with different scenarios. This really helps once I get back into it.
DJ MazurBlade
great video just ashame it does not work like this here in the uk :)
Dj Rick Web, First Thank You for responding to my comment, The point I'm making is when did it become ok to charge so much for playing Music? Most DJs are not Oliver Helden, The Chainsmokers, Avicii, or any festival Dj! I can only believe that you must live in an area where Djs are scarce and not much competition? I live in Los Angeles and everyone and the other nephew is a Dj so there is MAJOR undercutting! But Good Luck and keep busy.
my man Rick Web!!
Yesss good info!
Thanks for sharing!
I want to do this but I don't have a business license nor do I know if I need one or not. The problem I am having is learning how to market myself and how I should go about doing everything. I honestly don't even know how much to charge for my area. I did a winter formal last night and only charged $140 for the entire night (4-hour dance at $35/h +1 setup breakdown). I currently have over 3.7k worth of equipment and I know I should be making well more than that per gig. Please let me know if you have any pointers you want to give me or if anyone else who reads this wants to give me any suggestions.
+Not a Druglord did you watch my marketing Video? And really it takes time to build business. Referrals are almost always the number form of business
Yes! I watched all of it. It is a very informational video and I did learn a lot from it. I am trying to make a page on Facebook and a flyer but Facebook won't let me create a page. Other than that, the only problem I am having is knowing how much I should charge. I am starting out with a little less than 3 years of experience. I don't want to charge so much to where I am not booked just for the price, yet I don't want to charge so little to where I am marketed as a "cheap DJ." There aren't many DJs in my area that I know of and most don't have an online presence so I can ask them how much they charge to get a baseline in my area.
You can be a sole proprietorship as long as you're okay with unlimited liability (if your speaker falls on someone and they sue, all your personal assets are fair game).
Can you do a similar video for Wedding Pricing and Marketing?
Learned something different!!! Thanks! I have a high school prom this friday and my price was i think fair enough for 80 students plus school staff so im guessing about 100 guest max! Charged them $350. Maybe i was too cheap?
Depends on what you bring and your area man
I have two of the alto pro ts212 and pioneer mixer, dj booth, laptop. But how do i do gigs when i don’t have lighting?
Rent lighting
Your almost to 10k subs
How did you get the bookings for these dances in the first place?
That's talked about in the video a little. But calling email and in person talking to the schools
Carpet speakers what they are still around WOW 😮😯
The thing is they tend to retain their look since the carpet is more durable since the carpet doesn't scratch like the new plastic. I own both types and my carpeted Pevey TL5s look mint even though I bought them in the 90s and I never even used cases or covers for them. So there is at least one benefit to the carpet considering I don't know how you'd repair any kind of mark or scratch on the newer style of plastic speaker.
What's the matter with carpet speakers yeah they're old I still use them I have 215 towers with ev if you don't know ev stands for electronic voice probably one of the best speakers out there jbl's are good and 4 18 Ev Subs also carpet but they'll blow them jvc's U got or jbl's out of the water oh and I'm using two QSC 3000 watt amps yeah I know it's more convenient to have powered speakers and easy to carry and you don't need a rack and all that for your amps equs you know but there's nothing wrong with the old carpet speakers and for my controller I got a Denon 6000 MC which is also better than the Pioneer controller you're using not trying to talk bad about you or nothing but I didn't like the way you talk about carpet speakers my speakers cost $10,000 but I like watching your videos I'm also a DJ I've been doing it since I was 15 I am 44 I have respect I watch some of your TH-cam videos you have a nice set-up good equipment good lights just upset me when you said carpet speakers
What do u think about Serato Sound Switch?
+Ja Jaaam it isn't serato owned. Lol. But it looks sweet
yo DJ Rick Webb, what type of insurance is required for school gigs ? I've been asked about insurance before but haven't got that far yet.
Normally standard is a million dollar liability policy
You said you were going to link to another TH-camrs video that breaks down his weddings...
+eric lopez I put it in the description. Give me a sec
Hey Rick can you give a bit of info on Snapchat Filters.
I stopped using them.
well since you don't show your prices,let me ask you this...is $1200-$1300 a reasonable price to ask in terms of Having a larger setup for a Larger Gymnasium and a bigger light show ?
My pricing starts at $1995 for a basic wash lighting setup and sound for 300 to 400 kids.
@@DJRickWeb so then what i asked for was pretty damn reasonable lol they said it wasn't in their budget,however,i know that's the cheapest they'll get for a good dj around here.
You have to explain the numbers to them man
@@DJRickWeb they called me back saying i'm the cheapest they could get. so i guess i'm doing a school dance lol/
@@DJRickWeb In my region, for a party with 300+ it goes from €1500 to €2500 for the equipment and light jockey only. The good and well know dj's (the ones that attract people) start from €600 (for about 6 hours, only bring and playing music, nothing else). Wedding partys goes for €600+ for the evening party. (equipment & dj, +/-4 hours playing. No mc/planner things. Just that) And the good local dj's you have to book 2 years in advance. If you pay less, it is always crap, but more isn't always better. Note that (music) licencing fees here are always in the price of the venue for private party's like weddings, and for the organisation for non private party's. The must have paid that en insurance in advance and have the papers. Otherwise there's simply no party.
Hey Web. I been following for awhile and I wanted to know how do you go about charging for proms and homecomings if other companies won’t let you know what they charge?
I don't give two craps what others charge cus most are under charging. Ticket price x students equals budget. I need at least 40% of that budget. I rarely do a school dance for less than a grand
Thanks bro I appreciate the advice and the quick response your the man 😎🤘🏽
Can you give some more info on the text request.... Like what service you use
+DJ Chris text now. It's just a free texting app. I have switch more to Twitter snap chat and Instagram at schools now though
How much would a good dj set up with everything you need cost ?
+Edgar Heredia 10k easy
I'm at 8k and still not close to Rick
Edgar Heredia
Music 200-15000
200-2000 for a Controller
50-500 for mics
(Maybe a Laptop - not if You have a good one 500-2500)
Speakers (tops) 500-3000
Speakers (Subs) 500-6000
Lighting 300-5000
Everything Else 300-2000
The list can ne extended by nunerous points
Start off easy and Rent stuff. Most important is Controller, Laptop an music.
Hi Rick, I've decided to get 2 SRX 815P and my brother is going to get an PRX 818XLFW. The mixer I have planned to buy only has one RCA output. So what I'm planning on doing is running RCA to dual Male XLR from Mixer to Sub and using the 2 Thru outputs for Female to dual Male XLR cable to the tops. Only problem is I can't find any 1 Female to 2 Male XLR cables pass 3ft anywhere. You have any Websites for cables I can check out?
+Sodium Hypochlorite Amazon lol. Hosa brand links are in description
DJ Rick Web I did check their didn't have what I'm looking for
DJ Rick Web ill give it one more check just to be sure
+Sodium Hypochlorite I have the exact cable your asking about. www.amazon.com/gp/aw/d/B003SOR6UC/ref=mp_s_a_1_4?ie=UTF8&qid=1516842136&sr=8-4&pi=AC_SX236_SY340_QL65&keywords=male+xlr+to+rca&dpPl=1&dpID=41cPKkEKN5L&ref=plSrch
DJ Rick Web I'll look into those but i need Female to dual Male XLR
my schooldances only cost €2,50 per ticket
Always first lol
Dj Rick Webb, I just watched your video on Price Breakdowns! It's my opinion that charging a client; School, Bride, or Private Events for set-up time, travel time, breakdown time even charge for music, is so pretentious! Maybe there are no other DJs in your area that your potential clients can base your costs on? I don't know anyone that gets paid to travel to work? or a mechanic that charges for his tool purchases! Good Luck but I think your overpriced.
This practice was only for schools with cheap unrealistic budgets. Like 300 for a 3 hour dance. They dont get it when you say 2 grand.
Now a days that knowing of the individual cost points is for your knowledge to make aure you are profiting
Really?...I love your channel and videos but this video didn't help at all...it would have helped to give some kind of percentage based on wedding prices in your area...that way it gives you an idea...like for instance if you charge $1200 for a wedding you should charge 60% less for a school or something
I charge 2 to 3 times more for school dances than weddings..... and my weddings are around the price you said
@@DJRickWeb thank you so much for replying! Im a little new to the mobile side of things and honestly though weddings were the more lucrative events! Looks like I need to try and get in with some schools lol. Thank you for your channel!
No one cares how much your equipment costs or your trailer, gas, paperwork and all that bullshit.
But you should. So you better consider it to make money
@@DJRickWeb We do, but the client doesn't care that you will use 11 dollars in fuel and your trailer costs $2000 or that you speakers cost $1000 each. They really don't. I have been on both sides of the table in this.
Its explaining to the client that wants a 300 dollar dj that they won't be able to rent the gear to do it themselves for that.
yo please can i get a like from DJ ricky for no reason lol
Nope...Think he is full of himself....