3 ways to use illustration for branding
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- เผยแพร่เมื่อ 20 ส.ค. 2024
- Illustration is one of my absolute favourite ways to bring personality and a unique touch to your branding projects.
In this video, I share work from my studio and talk about three ways to use illustrations to show complex information, create beautiful packaging and build brands that celebrate illustration.
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#illustration #packagingdesign #branding
Hi Creatives! I had so much fun creating this video and looking back into my portfolio. Have you tried using illustration for your branding projects?
Yesss I have, they are my favorite part of the brand process😍👏🏾
Love that lettering! Beautiful work.
Glad you enjoyed the video!
just discovered this channel and what a godsend it is istg, such good content! I love it! please keep putting more amazing work out
Thanks a bunch for this! Needed a refresh and this was perfect!
I'm so happy to hear that. Illustration can be such a great way to add personality to branding :) Good luck with your projects!
I loved this video!
The illustration in branding process video would be nice too :)
I'm so happy you liked it! Super, I will make sure to create that video. I was thinking of doing a holiday series so maybe we can create a Christmas themed illustration together and look at the full process - from brief to hand off? ✨
I LOVE YOUR WORK & YOU
I'm so happy you enjoy the videos :) Just let me know if you have any questions at all 🙌
Very informative and spot on illustration can just set design apart it always catches my eyes when doing shopping would love too see how you go about when illustrating 🤞🤞
Oh thank you, I'm so glad you found the video helpful! I have a video where I talk you through my illustration process. If you haven't seen it yet, you can check it out here:
th-cam.com/video/48rmvz1Zjog/w-d-xo.html&ab_channel=Kayla
@@Kayla-app thank you Malin I will definitely check it out and learn from it much appreciated🙏🙏 we appreciate your efforts.
great presentation
Oh thank you! Do you use illustration a lot in your branding projects?
Hi! Great video, it help a lot. im an architect and i started to do branding and i was wondering if you know how to use cartoons for branding, i did some cartoons for an ice cream brand but i dont know how or where to use them they look nice and goes well with the brand but i dont want to misplace them
Great question! I think illustrations are best used as a way to add more interest to places like packaging, as website icons or for social media 😊 Essentially anywhere you feel like the design could use a bit more character but photos are not enough if that makes sense. If they are very topical and describe something in the text, having them as a way to emphasise web copy can also be great! I hope that helps :)
Hi Malin. I loved the video and I am definitely interested in how you walk through the process of making illustrations and present it?
I'm so happy to hear that! 😊 I'd love to make more videos on illustration and especially presenting work to clients. Thank you! ✨
@@Kayla-app I am watching your videos and learning so much. Thanks a lot!
Hi Malin, thanks for sharing, i am interested in how you walk through the process of making illustration and how present it?
thank you ♥
That is a great suggestions, thank you! I am actually making a video just like that one so keep an eye out in the next few weeks 😊 Let me know if you have any specific questions and I can include them in the video.
Amazing video! You know some course of illustration (specific for brandings) to help me?
We are actually releasing one really soon! :) I will post about it on the community tab and on Instagram when it is ready 🙌 I'm so happy you enjoyed the video
Thanks a lot🥰.do you post your work in Instagram and what's your Instagram???
We do have an Instagram 😊 It's @getkaylaapp 🙌 We post design tips and announcements but we are hoping to post a lot more moving forward!
How to create illustrations in procreate please 🤍 love the video just discovered your channel & immediately subscribed :’)
I would love to create more videos on Procreate! 😊 If you haven't seen it already, you can check out this video I created on how to get started in Procreate 🙌
th-cam.com/video/2ZZfo6F4AsE/w-d-xo.html