How to use Google Hotel ads to increase your direct bookings

แชร์
ฝัง
  • เผยแพร่เมื่อ 21 ส.ค. 2024

ความคิดเห็น • 61

  • @HotelSpider
    @HotelSpider  6 หลายเดือนก่อน

    Google Update since the production of this Video: Commission-based bid strategies in hotel ads to sunset.
    support.google.com/google-ads/answer/14280291?

  • @HienTran-vg2hl
    @HienTran-vg2hl 2 ปีที่แล้ว +3

    Very helpful video Thank you Hotel Spider

    • @HotelSpider
      @HotelSpider  2 ปีที่แล้ว

      Glad it was helpful!

  • @AshwathiNair-w4k
    @AshwathiNair-w4k 14 วันที่ผ่านมา

    Do you have a video covering what options do we have under Commission- bidding strategy? Also does Google provide a ranking boost for the commission paid?

    • @HotelSpider
      @HotelSpider  12 วันที่ผ่านมา +1

      Hello, in 2024 Google stoped working with the pay per acquisition and pay per stay program. Today you have to work with click based bidding. In the past there was no boost for the commission models, google in the background converted it back to per click and compared the bids in that way.

  • @roshanthapa620
    @roshanthapa620 3 ปีที่แล้ว +1

    Thank you. Keep posting

    • @HotelSpider
      @HotelSpider  3 ปีที่แล้ว

      thank you for your comment! We will! if you have any specific topics, let us know!

  • @digistronic
    @digistronic หลายเดือนก่อน

    Hi.Excellent Tutorial. Kindly advice me "Hoel Campaign Type" is not showing in my Google Ad Account. Thanks.

    • @HotelSpider
      @HotelSpider  หลายเดือนก่อน

      Hey digistronic, Did you link your hotel ads account with your google partner account? You need to link your hotel price feed with the ads account before they show up. if you are looking for a partner to connect you to google we can help you. Just send us a email to info@hotel-spider.com

  • @Gowithahmedd
    @Gowithahmedd 3 ปีที่แล้ว +1

    very informative video,thank you sir

    • @HotelSpider
      @HotelSpider  3 ปีที่แล้ว

      Glad you liked it! thank you for the feedback shakil ahmed !

  • @anuragsapkota6458
    @anuragsapkota6458 8 หลายเดือนก่อน +1

    Thank you so much for this valuable content

    • @HotelSpider
      @HotelSpider  8 หลายเดือนก่อน

      @anuragsapkota6458 happy to hear that it brought value to you! cheers!

  • @troy9924
    @troy9924 ปีที่แล้ว +1

    Very helpful

    • @HotelSpider
      @HotelSpider  ปีที่แล้ว

      Glad to hear that! thank you!

  • @Drinks123
    @Drinks123 3 หลายเดือนก่อน

    Really want to introduce your service to the hotelier here in Cambodia

    • @HotelSpider
      @HotelSpider  3 หลายเดือนก่อน

      Dear Drinks123 happy to help you with that. I suggest you reach out to us directly by email info@hotel-spider.com and reference this communication so we can direct you to the best contact person in our team.

  • @nanda4131
    @nanda4131 11 หลายเดือนก่อน +1

    I have a client who has an individual Hotel in Mexico. So, I'm confused about whether I should set up a Hotel Center account or just a Google ads account Is fine? Also to get free booking links, do I need PMS or Google partner or I could get free booking links without them?

    • @HotelSpider
      @HotelSpider  11 หลายเดือนก่อน +1

      Hey @nanda4131, You can not just set up a Hotel Center account with out being an integration partner with Google. I would highly recommend to work with live rate and availability data. Contact the Hotels PMS, Channel Manager or Booking engine and check with them if they have a Google connection. If they do not, you can check in the Hotels my business page if in their location you can upload data manual. if not, you have no other option then finding a new provider. I hope this helps! if you have more questions we can also schedule a call just contact us at info@hotel-spider.com.

    • @nanda4131
      @nanda4131 11 หลายเดือนก่อน +1

      @@HotelSpider thanks. I'll contact you in case of any further help.

  • @paras5984
    @paras5984 3 ปีที่แล้ว +4

    Hi Elisha,
    Thank you very much for this video it is really informative. I tried setting up a meeting with one of the representatives of hotels rider but I never got a response back.
    Is it possible for you to help me set up a quick meeting with any any of your team members regarding using Google Hotel ads for all small independent hotel

    • @HotelSpider
      @HotelSpider  3 ปีที่แล้ว

      Hey Paras, Thank you for your feedback. I can you your contact thought our website, I will send you a direct email so we can sed up a call. Cheers, Elisha

    • @ledgerdavid3435
      @ledgerdavid3435 3 ปีที่แล้ว +2

      I know im asking the wrong place but does someone know a trick to log back into an Instagram account?
      I was stupid forgot the account password. I would appreciate any help you can offer me.

    • @morespeedmorepeace
      @morespeedmorepeace 2 ปีที่แล้ว

      @@ledgerdavid3435 e-mail id forgot

  • @user-ls7dl7mf6t
    @user-ls7dl7mf6t 11 หลายเดือนก่อน

    Hi bro,
    Thanx for the video, im stuck in one of the most important steps. It's not clear for me, How can i get my account to the Hotel Center?

    • @HotelSpider
      @HotelSpider  11 หลายเดือนก่อน

      Hello, you need a tech provider to connect you. So check with your PMS, booking engine or channel manager to see how you can get your property on the google feed. you can find all Google partner for hotels here: travel.google/partners/hotels/find-a-partner/
      If you are a tech provider you can find more details here support.google.com/hotelprices/answer/11946933?hl=en&ref_topic=11957396&sjid=15658630779356774885-EU

  • @mrgarouj2806
    @mrgarouj2806 24 วันที่ผ่านมา

    Hey it was very helpful video but i have questions so now i m working with a company like we rate hotel on google hotel ads and we get paid but sometimes we need to sometime pay like 100€ or less or more and i m affraid to loose my money is there any work goes like this?

    • @HotelSpider
      @HotelSpider  16 วันที่ผ่านมา

      Dear mrgarouj2806, there is different ways you can set your budget for the Google ads. In generell, since google discontinued the Cost Per Stay option, you will always take a risk. I recommend starting with a small budget and testing and optimising it.

  • @MrVatshOfficial
    @MrVatshOfficial 2 ปีที่แล้ว +1

    Hey how to add my website in hotels in ads featured options like MakeMyTrip companies

    • @HotelSpider
      @HotelSpider  2 ปีที่แล้ว

      Dear Mr Vatsh, Hotel-Spider offers a two way interface with the Partner MakeMyTrip. So if you are looking to connect to that partner feel free to reach out to us directly on our website and we are happy to help you! www.hotel-spider.com/en/contact-us

  • @seoglobal7855
    @seoglobal7855 6 หลายเดือนก่อน

    Do you have any recommendations for connecting a Hotel Center account? Or any recommendations for connectivity partners to help with set up of that? I now have the option in our Google Ads account for Hotel Ads but do not have a Hotel Center account.

    • @HotelSpider
      @HotelSpider  5 หลายเดือนก่อน +1

      Hey seoglobal, I suggest you reach out to our team. help@hotel-spider.com and let's have a conversation on how we can help you to get on the Google Hotel ads. what technology (PMS, booking engine, channel manager) are you using to day?

  • @Sad_Story365
    @Sad_Story365 หลายเดือนก่อน

    Hello! Can you guide me to get the hotel center link code?

    • @HotelSpider
      @HotelSpider  หลายเดือนก่อน

      Hello, the hotel center link is: hotelcenter.google.com but if you are looking for a partner to connect you to google we can help you. Just send us a email to info@hotel-spider.com
      travel.google/partners/hotels/find-a-partner/

  • @hvazir
    @hvazir ปีที่แล้ว

    Informative! Do you know an example of loading CSV file onto Google Hotel Ads for room availability etc?

    • @HotelSpider
      @HotelSpider  ปีที่แล้ว

      Dear Haresh Vazir, I know that Google is adding more features to let Hotels add inventory directly in Hotel Ads. I have not see this rolled out yet so have no experience with it. As a provider we use the Hotel Center platform and Googles APIs to upload a live feed.

  • @fichtenbrenner3315
    @fichtenbrenner3315 3 ปีที่แล้ว +1

    ok ill check this out, maybe it will work for our little B&B

    • @HotelSpider
      @HotelSpider  3 ปีที่แล้ว

      Let me know how it works out! would be great to here what your experiences are as a small B&B with Google.

  • @sahilwason2625
    @sahilwason2625 5 หลายเดือนก่อน

    I am using hotel Spider in India from more than 6 months i want to use this google commision option i have requested my hotel spider manager but they still cant do it.
    Please help!!

    • @HotelSpider
      @HotelSpider  5 หลายเดือนก่อน

      Dear sahilwason2625, thank you for reaching out. We had some delays in deploying the feature in India and as you might have seen Google has stoped the program. We are working on a new solution to offer Google services. I suggest you reach out to help.india@hotel-spider.com in the coming weeks to get an update on the service.
      Google Update since the production of this Video: Commission-based bid strategies in hotel ads to sunset.
      support.google.com/google-ads/answer/14280291?

  • @jabersouna8341
    @jabersouna8341 ปีที่แล้ว

    does that work in car rental business???thank you

    • @HotelSpider
      @HotelSpider  ปีที่แล้ว

      Hey jaber souna, Unfortunetly we do not have any experience know how or experience with car rental. I suggest you contact Googles travel team directly to find out more.

  • @kokilavaniloganathan6278
    @kokilavaniloganathan6278 3 ปีที่แล้ว +2

    Hi spider, how to create my google hotel center account and where to get account ID?

    • @HotelSpider
      @HotelSpider  3 ปีที่แล้ว +1

      Hey Kokilavani, a "hotel center" account you need to get from Google. This is a account for integration partners so you need a API connection first (ads.google.com/hotels/partners/). If you are looking to manage an individual Hotels Ads you need a Google Ads account (ads.google.com/) that account you can set up by your self. Let me know if that helped or if you have any further questions. Cheers, Elisha

  • @KYO_-yt7pk
    @KYO_-yt7pk ปีที่แล้ว

    Should i use youtube ads for hotels😊

    • @HotelSpider
      @HotelSpider  ปีที่แล้ว

      Hey KYO_3153, I think it really depends. Are you very active with video content? In general youtube ads are still under utilised so I think depending on your market you can get a lot of attention for less budget. but the audience is clearly on top of the marketing funnel and not close to booking a room. I would recommend specially if you have good video content to test it with a small budget and see the engagement you can get. let us know what you find out!

    • @KYO_-yt7pk
      @KYO_-yt7pk ปีที่แล้ว

      @@HotelSpider ok thanks

    • @KYO_-yt7pk
      @KYO_-yt7pk ปีที่แล้ว

      @@HotelSpider i think its only use is if someone is looking at videos of the village or area of the hotel

    • @HotelSpider
      @HotelSpider  ปีที่แล้ว

      @@KYO_-yt7pk I agree the most relevant is if a travel is looking at your destination already. but on youtube ads you also have a lot of great targeting options. depending on the destination you could work with specific key words or also use video ads for retargeting visitors that came to your website before. or maybe competition based keywords. there are a lot of different options and as video ads are used less, they often come at a better click price. here some more about the targeting options: support.google.com/youtube/answer/2454017?hl=en

  • @33bigmoney
    @33bigmoney 11 หลายเดือนก่อน

    can you exclude certain keyowrds in this Google ads campaign? btw 12% commission to google is a lot

    • @HotelSpider
      @HotelSpider  11 หลายเดือนก่อน

      Hey 33bigmoney, the Hotel Ads are not keyword based so there is no option to exclude them. The commission is very much dependent on location and the property. for some locations a OTA commission under 18% is great, in others if you pay more then 10% you pay a lot. so also for google ads it varies.

  • @unaibecerra8820
    @unaibecerra8820 2 ปีที่แล้ว

    Hi, where do i get the hotel center id?

    • @HotelSpider
      @HotelSpider  2 ปีที่แล้ว +1

      Hey Unai Becerra, The hotel center ID you get from Google. When as a technology provider you connect to Google they provide you with the hotel center and the ID. As an individual accommodation you need a tech provider to get availabilities and prices to Google.

  • @user-fv1ce6xf3h
    @user-fv1ce6xf3h 9 หลายเดือนก่อน

    can google hotel owner upload hotel data through api ?

    • @HotelSpider
      @HotelSpider  9 หลายเดือนก่อน

      Dear @user-fv1ce6xf3h, as far as I know this is not possible. in some destinations you can upload fixed availabilities and prices using your my business account. But using the API I think can only be done by a Google Partner. some more details on the topic you can find here: support.google.com/hotelprices/answer/9238461?hl=en

  • @user-em5zi6pz7m
    @user-em5zi6pz7m 3 หลายเดือนก่อน

    Ich wurde betrogen, wie kann ich Kontakt aufnehmen?

    • @HotelSpider
      @HotelSpider  3 หลายเดือนก่อน

      Hallo @user-em5zi6pz7m, uns Können Sie am Besten unter info@hotel-spider.com erreichen oder über unsere Webseite: www.hotel-spider.com/de/kontaktieren-sie-uns

  • @visitladakh7946
    @visitladakh7946 2 ปีที่แล้ว +1

    Can you make a ads account for me

    • @HotelSpider
      @HotelSpider  2 ปีที่แล้ว

      Dear Visit Ladakh, we are happy to help you to get your property online with Google. Please contact us directly under info@hotel-spider.com and refer to this conversation and I am happy to discuss the details with you directly. Kind Regards, Elisha

  • @GiSH0CK
    @GiSH0CK 4 หลายเดือนก่อน

    Where you can check if the Agency is real and not faker

    • @HotelSpider
      @HotelSpider  3 หลายเดือนก่อน

      Dear @GiSH0CK im not sure I understand the question. You mean if the agency to get you on Google Hotel Ads is real? Google has a tool for Hotel to find Partners that are connected, I suggest starting there: travel.google/partners/hotels/find-a-partner/