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IS PRESTIGE BEAUTY DEAD?? 😬 ULTA STRUGGLES... NEW Charlotte Tilbury Perfumes, Chanel Summer 2024...
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- เผยแพร่เมื่อ 15 ส.ค. 2024
- ➡️ OVERVIEW
Hi friends! I can't wait to share with you what is NEW in luxury beauty for spring 2024! Welcome back to our regular series here on my channel where we discuss all of the BEST new makeup and industry news in the world of luxury beauty. Today, we will be covering NEW Chanel Summer Les Beiges 2024 releases, Charlotte Tilbury's new perfumes, the new Yves Saint Laurent Candy Glow Tinted Butter Balms, and in industry news we will be taking a look at how Ulta is performing in comparison with Sephora...
Chanel Les Beiges Healthy Glow Sun-Kissed Powders Review bit.ly/3WicK8Q
Chanel Les Beiges Ombres Essentielle Single Eyeshadows Review bit.ly/3JD44m1
➡️ WHERE TO BUY
Chanel Les Beiges Healthy Glow Sun-Kissed Powder: shopmy.us/coll...
(HARRODS) Chanel Healthy Glow Sun-Kissed Powder:go.shopmy.us/p...
Chanel Les Ombres Essentielle Longwear Single Eyeshadows shopmy.us/coll...
Chanel Comete Eau De Parfum: go.shopmy.us/p...
Chanel Les Beiges Healthy Glow Foundation: go.shopmy.us/p...
Charlotte Tilbury Fragrance Collection of Emotions: go.shopmy.us/p...
Hourglass Ambient Lighting Edit Blush & Glow Volume II: go.shopmy.us/p... (use code: SOFIASEES for 10% off)
Hourglass Ambient Lighting Edit Bronze & Highlight: go.shopmy.us/p... (use code: SOFIASEES for 10% off)
Dolce & Gabbana Bronzer: go.shopmy.us/p...
Dolce & Gabbana Eyeliners: go.shopmy.us/p...
Dolce & Gabbana Cheeks&eyes Match: go.shopmy.us/p...
Dolce & Gabbana Everlift Luminizer: go.shopmy.us/p...
Dolce & Gabbana Blueberry Nutri-Tint: go.shopmy.us/p...
Dolce & Gabbana Everkiss Liquid Lip: go.shopmy.us/p...
Dolce & Gabbana Everfull Xl Mascara: go.shopmy.us/p...
Dolce & Gabbana Fig Skin Perfector: go.shopmy.us/p...
Natasha Denona Hy-Glam Powder Foundation: go.shopmy.us/p...
Danessa Myricks Yummy Skin Lowlighters: go.shopmy.us/p...
Guerlain Terracotta Superbloom the Sun-Kissed Natural Healthy Glow Powder: go.shopmy.us/p...
Yves Saint Laurent Candy Glow Tinted Butter Balm: go.shopmy.us/p...
Tom Ford Eye Color Quad - Body Heat: go.shopmy.us/p...
NIOD Website go.shopmy.us/p...
Shop more of my favorite products here: shopmy.us/sofi...
Some of my links may be affiliate which means that I may earn a small commission from the brand at no cost to you.
➡️ MY COUPON CODES
Hourglass: Save 10% off with code SOFIASEES
RMS: Save 20% off with code SOFIASEESBEAUTY20
Surratt: Save 15% off with code SOFIA15
BK Beauty: Save 10% off with code SOFIA10
Fude Beauty: Save 10% off your first order with SOFIASEESBEAUTY10
➡️ NEWS ACCOUNTS
Amitbeautytalk / amitbeautytalk
makeupcrayzz / makeupcrayz.og
trendmood1 / trendmood1
➡️ ARTICLES REFERENCED
bit.ly/4bbX4bA
bit.ly/3JDNC4Y
bit.ly/49VmcCr
bit.ly/3QnfQEX
bit.ly/3UzEbtK
bit.ly/44lDI1w
➡️ ON MY LIPS
Makeup by Mario Supersatin Lipstick - Bronx Baby: go.shopmy.us/p...
➡️ ON MY FACE
Chanel Les Ombres Essentielle Longwear Single Eyeshadows - Brun Talpa shopmy.us/coll...
Chanel Sublimage Le Teint Ultimate Radiance-Generating Cream Foundation - B10: go.shopmy.us/p...
Charlotte Tilbury Beautiful Skin Radiant Concealer - 2.5: go.shopmy.us/p...
Hermes Plein Air, H Trio Healthy Glow Mineral Powder - Tottori: go.shopmy.us/p...
Chanel Joues Contraste Powder Blush - Jersey: go.shopmy.us/p...
Vast Lash Mascara: go.shopmy.us/p...
➡️ TIMESTAMPS
00:00 What's New in Luxury Beauty Spring 2024
00:15 Product Pass?? or Yasss??
00:26 Chanel Les Beiges Healthy Glow Sun-Kissed Powder
02:40 Chanel Les Ombres Essentielle Longwear Single Eyeshadows
04:32 Chanel Comete Eau De Parfum
06:45 Charlotte Tilbury Fragrance Collection of Emotions
11:57 Hourglass New Ambient Lighting Palettes - Rose Gold
15:11 Dolce & Gabbana Beauty
16:48 Natasha Denona Hy-Glam Powder Foundation
19:05 Danessa Myricks Yummy Skin Lowlighters
20:59 Guerlain Terracotta Superbloom the Sun-Kissed Natural Healthy Glow Powder
23:32 Yves Saint Laurent Candy Glow Tinted Butter Balm
26:49 Tom Ford Eye Color Quad - Body Heat Limited Edition
28:18 Industry News
28:24 Sephora vs Ulta: Who is Winning??
40:59 Estee Lauder Places a Bet with The Ordinary's Sister Brand, NIOD
47:05 Puig Files for IPO
➡️ SHOP MY LINKS
Sephora: go.magik.ly/ml...
Ulta: go.magik.ly/ml...
rephr: rephr.com/?vr=...
BK Beauty: go.shopmy.us/p...
Beautylish: go.magik.ly/ml...
Nordstrom: go.magik.ly/ml...
Saks: go.magik.ly/ml...
Neiman Marcus: go.magik.ly/ml...
➡ PRODUCTS FEATUED
Chanel Les Beiges Healthy Glow Sun-Kissed Powder: shopmy.us/collections/498791
(HARRODS) Chanel Healthy Glow Sun-Kissed Powder:go.shopmy.us/p-4821525
Chanel Les Ombres Essentielle Longwear Single Eyeshadows shopmy.us/collections/512789
Chanel Comete Eau De Parfum: go.shopmy.us/p-4821534
Chanel Les Beiges Healthy Glow Foundation: go.shopmy.us/p-4821535
Charlotte Tilbury Fragrance Collection of Emotions: go.shopmy.us/p-4847499
Hourglass Ambient Lighting Edit Blush & Glow Volume Ii: go.shopmy.us/p-4862203 (use code: SOFIASEES for 10% off)
Hourglass Ambient Lighting Edit Bronze & Highlight: go.shopmy.us/p-4862210 (use code: SOFIASEES for 10% off)
Dolce & Gabbana Bronzer: go.shopmy.us/p-4821556
Dolce & Gabbana Eyeliners: go.shopmy.us/p-4821557
Dolce & Gabbana Cheeks&eyes Match: go.shopmy.us/p-4821568
Dolce & Gabbana Everlift Luminizer: go.shopmy.us/p-4821582
Dolce & Gabbana Blueberry Nutri-Tint: go.shopmy.us/p-4821590
Dolce & Gabbana Everkiss Liquid Lip: go.shopmy.us/p-4821595
Dolce & Gabbana Everfull Xl Mascara: go.shopmy.us/p-4821600
Dolce & Gabbana Fig Skin Perfector: go.shopmy.us/p-4821604
Natasha Denona Hy-Glam Powder Foundation: go.shopmy.us/p-4821606
Danessa Myricks Yummy Skin Lowlighters: go.shopmy.us/p-4821620
Guerlain Terracotta Superbloom the Sun-Kissed Natural Healthy Glow Powder: go.shopmy.us/p-4821630
Yves Saint Laurent Candy Glow Tinted Butter Balm: go.shopmy.us/p-4821641
Tom Ford Eye Color Quad - Body Heat: go.shopmy.us/p-4821651
NIOD Website go.shopmy.us/p-4821744
Shop more of my favorite products here: shopmy.us/sofiaseesbeauty
Some of my links may be affiliate which means that I may earn a small commission from the brand at no cost to you.
➡ MY COUPON CODES
Hourglass: Save 10% off with code SOFIASEES
RMS: Save 20% off with code SOFIASEESBEAUTY20
BK Beauty: Save 10% off with code SOFIA10
Fude Beauty: Save 10% off your first order with SOFIASEESBEAUTY10
You’re so fun, real, & knowledgeable! New sub ❤
The Ulta stores near my home are ALWAYS a mess… testers always empty, especially the perfumes, no new releases and the employees hate life and let it be known
I have to agree.
Sephora is morphing into this too.
The reward program at Ulta is far superior to Sephora. I love that you get reward dollars that can be used for anything. At Sephora, you get points and after spending $200, you can get a trial size mascara. Yippee.🎉
100% agree
The coupons use to not work on prestige products. That use to be a turn off.
And your BI points expire.
Oh and I tried redeeming my 2500 points for the $100 bonus during the VIB sale…guess what? I couldn’t, I was told that my points couldn’t be redeemed during the VIB sale! The nerve! I’m done with Sephora, I’ll buy for the brands website each time I can.
Their owner is Uber wealthy ass and I really am starting to buy direct from websites and I use niche science based skincare so honestly they do need to get their stuff together plus they treat their employees like trash.
McKinsey as a source! As someone with an MBA from Wharton, you had me at that. And yes, the high prices are real. And the reformulations that are supposed to be "clean" just have the preservatives removed. So those new higher prices are coupled with lesser quality and quicker expirations of products.
Angela Van Rose just released a video about how her Chanel products, especially her foundations, are going bad in just a few months. Unacceptable for a luxury, high priced brand. I did get two of the Blanc de Nuit lipsticks, and they're OK so far. But, if these go bad in a few months, I won't be buying new Chanel lipsticks any more. Also, Chanel is clearly trying to appeal to a younger audience. But they don't have the bucks. Like my hairdresser, they're buying Maybelline and Sol de Janiero. In fact, when I wear Coco Mademoiselle, she says it smells like an "old lady fragrance".
Amen about your Ulta assessment. As for Estee Lauder, who I call The Great Brand Destroyer, they are discontiuing and changing some of the best products from The Ordinary. I use that brand and I'm really annoyed. Also, have you seen what they've done with Bobbi Brown lipsticks? They discontinued some of their most popular colors (Raisin and Rum Raisin come to mind) and raised the price to $43. That is an outrageous price for Bobbi Brown.
I just looked up NIOD. Their serums under their brand name, make no sense. I can get hyalauronic acid anywhere. As for Puig, they seem to be decent brand managers. Charlotte Tilbury and Byredo seem to be staying true to their brand missions, which is refreshing. I hope Puig can resist the temptation to stir the creative pot.
Excellent video. Thank you.💚
Ah I should have known you were a Wharton grad Deborah cause you always leave such smart comments! ;)
@@SofiaSeesBeauty What a lovely thing to say! Thank you!🤗🫶💚
I have a love/hate relationship with ulta. . . I think a major problem is their shipping. It seems like every 3rd order I receive has a broken product in it. I’m sorry, but a thin bubble mailer envelope is just not gonna keep your eyeshadows from breaking. But shopping in store isn’t my fav either bc a lot of the testers/displays are gross and the product I want is out of stock anyways. Ok, rant over! Haha! 💁♀️
That's a good point I forgot to mention. I am rouge at Sephora and I can use Sephora like I do Amazon with Prime: there's very little barrier to me buying even just one little thing. At Ulta the shipping is super slow and I have to spend $50 I think it is to quality for free shipping
I don’t have an Ulta because I am Canadian. I hear horror stories of Ulta shipping. If you are going to buy luxury makeup and don’t go to the stores or are not near them you have to have them shipped to you. Perhaps it’s the waste that offends me. If you get shattered eyeshadows and you have to replace them, it must be super expensive for Ulta. Maybe because Ulta doesn’t seem to care, customers are also not buying their luxury products from them?
I would LOVE if Ulta or Sephora would have someone just like you on their board of advisers. Your experience and well thought out considerations of how these beauty companies could cater in a much more useful and productive way to their customer base is so valuable! Excellent!
Haha thank you! Someone tell them that I am available for consulting LOL! ;)
I don't live near an Ulta or a Sephora (or Target or Kohl's). The one reason that I order almost solely from Sephora is the free shipping. If Ulta had free shipping, I would definitely be tempted to order more. If my finger is on the trigger on an item that is below the free shipping requirement for Ulta, I will look at Sephora or Nordstrom because of the free shipping.
My two cents about Sephora v Ulta. The biggest differentiator between Sephora and Ulta is the type of consumer that shops there. Ulta attracts customers that are looking for quality products but don’t want/have discretionary budget to overspend. Thats why the rewards program is so lucrative. You get more bang for ur buck. Sephora on the other hand attracts folks with probably more leeway in their budget to be able to spend more than an average American. So when economy dips guess which consumer stops spending for items that are not a necessity? We are living in a very uncertain economic climate. The consumer that didn’t have enough money to spend on “wants” to begin with, will be the first to stop spending altogether.
Sephora does an amazing job marketing their annual beauty Rouge/VIB/Insider sales. I've spent more at Sephora the last couple years mainly because of these sales. We know pretty much routinely when they're going to happen so we get lists ready of products we know we want to buy during these sales. The issue I've had with ULTA is they try to also offer 20% off sales, but usually it's been after Sephora sales have already occurred and by that point I've already bought everything I wanted so they miss out on me purchasing anything. If ULTA offered their 20% off prestige purchases prior to the Sephora sale I might've purchased more products from them instead of spending all my money at Sephora.
I find the products Ulta offers in their sales are never the products or brands I buy from. The 20% Sephora sales definitely drive a lot of my purchases there.
I will not go into Ulta because I feel like they attack you the minute you walk in. I have actually had 5 people ask me if I need help within the first 2 minutes of walking in the door. It’s too much for me and now I only shop online. I often only buy Chanel items there or anything I can’t find on Sephora. I also choose Sephora more because their freebies and VIB Rouge offers tend to be high end options, whereas Ulta usually sends you drug store samples, even if you spend a lot.
Yep. Same thing happens to me when I walk into Ulta. I like shopping online for the most part. But, I do enjoy going into a Sephora store.
It honestly seems like Estee Lauder has tried to destroy Tom Ford on purpose - that is how bad the brand has become.
I use the special edition bronzer from 2023 Guerlain daily and it is not an overspray... the two colors run deep thru it :)
Me too! :)
Thanks for the heads up!
I have that one too! No overspray but it is a light peachy color, more like a blush
Sofia, I love the attention and intelligence you bring to your videos. You bring so much substance to what people see as something frivolous😊!
The shipping for Ulta is horrible, and the customer service in store is horrible. If you are able to get someone to help you, they are not knowledgeable about products. I have always had great customer service at Sephora’s, and they are knowledgeable about the products. If someone is knowledgeable they can of course make more sales or better sales recommendations for things that you didn’t even know you wanted. It doesn’t surprise me Sephora is doing better. 🤷🏻♀️ Ulta should up their team training. If their team knows about products and can recommend items then they’ll be able to sell items within anyone’s budget. I’ve only been into one Sephora in Kohls recently, but I experienced the same great customer service.
Sephora is the only large beauty retailer that brings newer US brands like Haus Labs or Rare Beauty , Makeup by Mario...to Germany. I hope they keep going and opening more physical stores over here!
Hi Sofia, just to let you know that I have the new Guerlain terracotta bronzer and the blush and highlight parts of it are not an over spray, for once😀. Just so you know. I find it really beautiful even though shade 3 of their bronzer is not my favorite shade, but mixing it with the blush and highlight parts makes it a beautiful color on my fair/light skin xoxo from Paris
Thank you!!! I needed to know 😂🙌🙌🙌
I got it too because I couldn’t resist the design lol and I am SO glad I did!! And actually the wings of the bee as well as the tiny flower have a gorgeous duo chrome fuchsia/peach overspray but once that’s gone, the underlying pigment remains pink. Swirled all together makes it lighter than the original 03 Warm shade and the finish is different too; it’s way more of a satin glow than the original matte, at least on my skin. Basically, it’s worth getting this time! 😁
I love it too!! The highlighter and blush tones made it cool enough that my fairer leaning skin can handle it.
O my, thx guys! I got it once and stick to my 'you already own that shade 3' but not this year i guess..they once had such cool packaging for these. I'd like that too. That wooden compact looked great!
“It’s the worst!!” agreed unfortunately 😅 I miss being excited by make up releases/announcements
Sephora at Kohls feels more like a real Sephora store, versus the Ulta at Target. The Kohl's Sephora offers a wider range of premier brands, but with perhaps fewer products in the brand range. The Ultas in Target are confusing and don't offer many premier brands. I rarely walk through those Target Ultas versus I always browse the Kohls Sephoras when I''m in the store. I love the Ulta rewards program--it's so much better! But hate the Ulta store brand; the Sephora Collection is much better quality. Plusses and minuses to each.
Thank you for sharing with me so I can learn!
I have used both Niod and The Ordinary. I definitely see a difference in formulation in comparable products. For example the texture of the each copper serum. While The Ordinary feels a bit sticky, the Niod one is liquid and lightweight. I think many products are overly convoluted in their marketing, but I do like their Survival 0 (an antioxidant serum).
Hi Sofia,
After I watched the latest video posted by French for a Day (Angela) about Chanel I will be extra careful with my future purchases from this brand. They are now into clean beauty trend and they change the formula of their eyeshadows, foundations, lip pencils, eyeliners and probably more products. Angela said her Chanel foundations went bad after less than 6 months, same with lip pencils (became hard and almost unusable), people in comments said that the blushes released last year develop a hard pan. I am very sad and I hope Dior and Chanel will find a way to improve the quality of their products.
In my opinion Hourglass and Natasha Denona are two overpriced brands with a cheap look and average quality (best case scenario). I was never interested in their old/new releases.
Charlotte Tilbury, like you finally said, is a kitschy brand and I had this opinion from the moment I discovered the brand. So the new perfumes are in the line with the brand. But people are different and what is kitschy for me can be luxury brand with fantastic products for others.
Regarding Tom Ford, the multiple limited editions with Honeymoon and Body Heat are ridiculous and insulting for customers.
D&G and Danessa Myricks are not available in Australia but I’m sure your review will be very interesting and helpful for people who have access to the brands.
I am not interested in the new YSL lip balms and the new Guerlain limited edition bronzer.
Sephora Australia is like a bad joke compared with Sephora US or France and many other countries. When I need makeup or skincare I go to Mecca, Myer or David Jones.
Very interesting video and I hope will be more like this!🙂
Yes!! I’d love an Hourglass blush quad or trio! A pink, a coral, and a nude blush in one compact would be AMAZING!
The Chanel singles really surprised me. They are pigmented. Something Chanel really doesn’t do ! The powders. Nope too much $95. And the singles are really $40 for one ? I just can’t do that. But I’ll live thru you
Great video I really enjoyed the information concerning Ulta and Sephora. I love Ulta especially the loyalty program but they don’t get the good stuff just like you stated. I also don’t like their website as well as Sephoras. Something about that darn Sephora app just draws me in. It’s almost like a very bad habit or my husband would say ….an addiction 😅
Same!!! I love the Sephora Website and their online shopping experience! ❤
Thanks for sharing! Yes I like the Sephora website more also but the loyalty program at Ulta is much more rewarding
Really appreciate the research on the industry. Nice complement to product reviews. I recently purchased some Loubtin products and found their pricing to be very reasonable for "luxury" brand. Would be helpful to hear your thoughts on their products including their compact foundation. Thanks!
I love boujee makeup, but I can't afford it anymore. So I am giving up Rouge and shopping at Ulta
mood
Yay! I’m so excited about olive shades for Chanel Les Beiges! I have an Olive undertone but typically go for neutral foundations of olive isn’t offered. I’m usually B20 or B30 depending on the season though the shades aren’t the same from line to line. (SUPER frustrating when shopping online) but regardless, I’m pumped for this!
I’m so excited you decided to get D&G’s new makeup!!! Almost everyone else I follow was not at all interested so it will be great to see what you think! :)
I’m a Sephora girly, they just have more of the brands I’m interested in and I prefer the experience of going into Sephora over Ulta. The only things I tend to get at Ulta are Chanel makeup and the random skin care or hair care product that just happens to be on super sale when I look at their app.
Anyway, I love your videos! And I hope you’re enjoying your new life in TX! ❤
I so wish Hourglass would do an all new 6 blush pallet 🩷🩷🩷🩷🩷🩷🩷🩷
Same!
Guerlain Superbloom bronzer and blush compact is a refillable compact. There is a tiny hold on the back which is new. I looked at my holiday bronzer from Guerlain and it doesn't have the hole in the bottom.
The bee body is a peach blush, the lower wings are a pink blush, and the upper wing is a pink highlighter. The only overspray is the small flower on the bee's body, the rest is blush and highlighter.
I bought this instead of one of the Chanel bronzers basically because I am steamed up over their aggressive making strategies of "limited edition" which creates panic buying. They also don't offer a light palette with a pink blush which I would find more to my liking.
I also like the Guerlain bronzer shades a little more than Chanel because Chanel pulls orange on me no matter which year I buy it. I too want a cool-toned bronzer for a fair-skinned woman, or as Teresa was dead would say, "uncooked chicken" skin tone 😸.
As for the color shade of the Superbloom, it's not listed anywhere that I can find.
What I expect most comments about the Guerlain Superbloom bronzer will be is that it will be hard to get your blush brush in the blush and highlight shades only without picking up some bronzer. It's not a problem for me as I have quite the arsenal of face brushes that I use to make this work. Overall I love this bronzer and am happy to have passed on the Chanel. AND, it offers both pink and peach blush which I have used as eyeshadow!
I agree with u. I bought the Guerlain Superbloom bronzer last year and it’s so good. The designs r way more beautiful and in my opinion, the colors r more beautiful. I don’t know why the Beauty TH-camrs aren’t talking about this makeup product. Maybe they think it’s an overspray but it isn’t. At least we know which one’s better.
Agreed! I enjoy the undertones of Guerlain Bronzers much better than Chanel. I feel like Guerlain looks far more natural on my skin tone! ❤
Thanks for sharing this! I didn't know they were refillable
Most of the time we don't talk about something because we might not see the interest from our subscribers or the product might not be widely available. In this case, there's only one shade so I felt like it wasn't inclusive
I much prefer Sephora to Ulta, all day every day. I've never shopped Sephora inside Kohls because I don't shop at Kohls. I also don't care about "Clean" beauty, I feel it's mostly a marketing scam.
I do not like Ulta as much. It’s not even close and luxury and it’s baffles me that they have Chanel when they don’t even have the associates that know about the product I’d rather go to my Chanel boutique. I don’t consider Ulta to be luxury. I think if they change their lighting, made their displays more lux hired really great associates made it more luxury and not so Poppy.
We have both within 1-2 miles of each other (1 Sephora, 1 Sephora in Kohls & 1 Ulta). Customer support is much better at our Ulta than Sephora. In fact, as much as I have spent at Sephora, I ended up paying $30 for the 1/2 hour to "find my color match on a specific foundation and the CD bronzer. Our local Ulta is more than happy to help you find a shade match.
You have to pay for a shade match at Sephora? Wow.
I have never had to pay for a shade match at Sephora. When I go to my local Ulta I can’t find anyone to help me. When I am able to get help they are not knowledgeable about their brands.
@@jhy8191 Actually, I did go back the following day because it was bothering me so much that I witnessed others who were helped. When I asked about it, one very nice you worker told me they do not charge and referred me to the manager. The manager came and asked what had happened and I told her I asked for help to determine my shade in the Westman and Merit stick foundation and the Dior bronzer and was told I needed to schedule for time to get this. I did agree to the $30 FOR 1/2 hour because I just wanted to know and buy. She did apologize and said she would have someone help me with the color choice ...which she did (took less than 5 minutes) BUT never offered to refund me my $30 ... she did check my profile to see if there were any recommendations on it as I was promised and saw there were none and said they had been having problems with their system. I think it was just handled very poorly by the manager. I know shop at Ulta when possible and they are more than helpful in color support. This is our local Sephora and Ulta. I am sure things vary by locations.
Thanks for sharing! I have never had to pay $30 for customer service at Sephora, I wonder if it was like an in-store service thing?
@@SofiaSeesBeauty The post brought back my disappointment so I stopped in again today LOL. I asked a seasoned rep and she confirmed I should not have paid for the $30. Sounds like that particular manager isn't there anymore :)
I’m really excited about your dolce and Gabbana video I’m very interested in that brand right now. I think Ulta is loosing money because Sephora is moving right in their territory if you see the ulta stores look across the parking lot there’s two Sephoras
Yes good point Rose!
Hi, again, Sofia - my personal shopping experience with Ulta has always been worse than at Sephora from a Customer Service perspective. Sephora will never, ever question a consumer. Once I ordered a hair straightener from Ulta and the box came empty.... they would not reimburse me. I get a broken compact from Sephora and without a question... they send a new one. I can give other examples, but in general, Ulta representatives, in store and over the phone, have never treated me as well compared to Sephora.
What I find different about Sephora in Kohl's is it feels more like it's its own entity. In constant to Ulta in Target where it seems like it was just crammed in as an after thought. There's no separate cashier as there is in Sephora in Kohls. Perhaps that plays into its success model.
I feel like I just got schooled!! I started to follow you through my algorithms, and this was my first video full watch. I will definitely continue to watch! I do like Sephora better than Ulta. When Sephora went into JCPenny it was a crappy, unmaintained store. And any good high end products were not carried there..I have not looked at the Kohls location. I tend to order online and live for the 20% off Rouge sale. However, at Ulta, I can always get color match help, and I do think the loyalty program is better as I always have dollars and discounts. They are also carrying more brands like Charlotte Tilbury (but I prefer to order from her directly as I have spent too much and have status). I hope Ulta continues to build more luxury lines. If I want a drug store, I go to a drug store. Anyhow, I loved the video and education. I am 51 and still love makeup!
Great video! I do think the rewards at Ulta are better, for me, the challenge with Ulta is the stores are usually a mess, and if you want the Chanel or Dior, etc, you can’t go into a store and see it. Most of it is online only so you have to see it elsewhere first and it’s a two step process. Just my opinion!
I CANT WAIT for your D&G review video! Have my eyes on this line. I totally agree with all your points on Ulta vs Sephora. I like the idea of changing the grouping of type of products vs each line. Sephora never has help but I do like the opening in Kohl’s which saves a trip to mall. Problem is they don’t stock a lot in those stores. Is convenient but very limited. I’d love to see more exclusives in Ulta which may make me tale a trip there vs looking online.
Good morning Sofia, I totally enjoy these beauty news , upcoming products and mini makeup reviews WITH the view of the horizon. I’ve been to my local Sephora at Kohl’s and I found it to be ok. Let me explain, the store does not offer all products that you would find at a stand alone store and they were short staffed as well. Having said that, I will say that earning double points Sephora/Kohls when you buy from Sephora at kohl’s is a win for me.
Thank you for the perspective!
Hi Sofia - I bought the Guerlain bronzer. Only the wings on the bee are an overspray....which actually saddened me as I was hoping to use that color for more of a blush. But... with one swipe the color was gone. Hope this helps.
I generally shop at Sephora because Ulta doesn't offer as many products that interest me. However, there's another reason why I believe Sephora has much more success. While this reason might not be significant for everyone, it's a deal breaker for me when deciding where to purchase products available at both Ulta and Sephora. The difference lies in their return policies. Currently, Sephora's returns are absolutely effortless and free. I can shop online, and if something doesn't work out, I can initiate the return and schedule a pickup from USPS, all from the comfort of my home. With Ulta, on the other hand, you have to cover return shipping costs or waste time going to their physical location. Shopping at Sephora just feels safer to me since I won't have to waste money or time if something doesn't work for me.
I have a target/Ulta and a Kohl’s/sephora and to be honest they are both the same in regards to experience. I will say even though I’m more of a Sephora customer, I slightly prefer the Ulta in target because they are bright and light and are very front and center. I feel like every Kohl’s has terrible old lighting and mine is just so dim that the Sephora just blends in.
I also did notice the past couple years that Ulta and Sephora are definitely competing when it comes to their sales. It seems like when Ulta has their sales, Sephora starts doing the same sale with the same brands.
I do love the drugstore section of Ulta because it gives you a wider option.
Hi Sofia! I’m just loving the industry discussions. I find it fascinating: I’ve used both Ordinary and NIOD and actually the middle Hylamide line. I used to buy direct from the Deciem site well before any of it was offered in Sephora. I believe I was told at some point that the Ordinary offers tried and true basics and NIOD offers more cutting edge science. I really appreciate both in that it’s backed by research and you can create a customized skin care routine with help from the company or on your own. However, despite all the products working very well, I found that it was a very complex routine with a lot of different bottles to make the same type of skincare regime other brands achieve with just a couple of products. Also you need to be a bit careful about mixing ingredients and you need to do your research to make sure you’re not combining things that don’t work well together. I have moved away from it in recent years because it’s a pain to travel with 10 skincare items you mix together and I didn’t find anything to be super cosmetically elegant:)
I’m not surprised that Ulta is struggling a bit and agree with your suggestions! I think it would be great if they had exclusive items at Ulta. Yes, they are bringing in these new brands but they aren’t highlighting them in the same way as Sephora .The layout of Sephora grabs you immediately with mostly high end or luxury brands that cater to a broad variety of demographics; whereas, you walk into Ulta and you have the same set up besides now they have a beautiful Charlotte Tilbury set up, which they haven’t always had BUT they don’t really have sales personnel promoting them. I do shop at Ulta a lot for things that are duplicated at Sephora, so I can get points and reach whatever their high tier is, which is a little more challenging at Ulta than it is at Sephora. I also get my brows down there too. One thing I noticed that they no longer do or I haven’t seen is brand artist coming in to the store. They used to always have artists from the various brands in the store doing makeovers, thus promoting the. rand and getting bystander attention. Also, speaking of brands when you walk into Ulta, one would think their major brands were EL, Clinique, and Tarte because they have the largest displays. My Ulta has a Hourglass, Fenty, Sol De Janeiro, CT, etc., but you almost stumble around to them because it’s not in your face like in Sephora. Ulta feels more like I’m walking into a department store versus a place to have a beauty experience, or a place I want to stay and play, which Sephora definitely has!
I don’t like the idea of high end and drug store being mixed together. I like them separate for a couple reasons. Reason 1 is just visual organization. I don’t want to be overwhelmed by all the foundation choices. Reason 2, brand depth. If they are only focused on a product from a brand, how do you generate interest in their other products? For example, I might go to CT section looking for a lipstick, then I see she has powder and oh wait, she also has a bronzer. Now if they have focus sections like Sephora on the end caps for things like mascara, foundation, and the brands still have their area, I could see it working; otherwise, just a no from me.
Another area that could help Ulta is improving and highlighting their own Ulta brand. They typically have just ok reviews and are aligned with the drug store section; whereas, Sephora Collection is its own huge section between makeup and skin/body care. It is promoted as am just as good as their retail brands and at a reasonable price point.
Could we make Ulta a place to stay and play? Ulta isn’t a place I spend a lot of time visiting. It’s very transactional. I grab what I need and leave. Sephora has they get lost and visit everything vibe. It’s bright, they have music playing, and I have confidence in most of the beauty folks there but I can’t say that about Ulta. Some of them don’t even look as though they wear makeup.
Lastly, I’ve been to ultas allover the country and they all seem to have an aisle with nothing but junk. Some items are discounted, some are set up to be there, but it makes zero sense and every Ulta has the equivalent to a junk drawer in the store. If it’s going to be sale items, mark it as such BUT find a home for all the stuff.
As a skincare junky. I love Niod but so hard to find and ship. The mist is awesome and loved the peptide serum. I find it would compete with even higher priced medical grade skincare
I use Niod. They have ok products. Once you use high end skincare, everything is in the formulation and advanced actives, specially for (I hate this word…) anti-aging. Niod is at a price range where better ingredients are expected but in my opinion, they lack on the formulation and luxury feel. If they can provide that, then maybe they can compete against Skinceuticals and the likes for example. EL is right to look at that segment (Higher margins, customers who spend a lot on products…)
Thanks for sharing that with us! Interested in your opinion
I have to share - I'm sad at my current relationship with TF. I use to LOVE it - nearly every product, but I couldn't agree with you more. They repackage the same thing so many times, they've lost their edge in the market. And I really want to kick myself when I see them half priced at an outlet store! Silver lining is it allows me to shift those purchases to a new brand!
With all new bronzers, I hope you'll soon be making a new updated best ranking bronzer video!
I keep hearing that the Ulta rewards program is so great, but it’s a mystery to me. I don’t understand how to use it so I don’t shop there as much. To me it seems quite random and something I can’t really count on. And it seems like when I do try to use my points, I am not allowed to with Chanel or other lux brands that I want to purchase.
The Sephora sales are pushed by influencers, and Sephora supports them in doing so. Many influencers actually say not to bother with the Ulta sales that they are quite lame.
The once beloved TF beauty line has become nothing short of a train wreck since joining the EL stable. I’m just glad I have all the TF items I want/need from when the quality was still great and worth the luxury price tag. I won’t be buying any more TF at the current prices (except if I have to replace my HG Indian Rose lippy, but I already have a backup). Here in Aus only Hermes beauty is more expensive than TF but TF quality just isn’t there anymore. H quads are AUD175, TF quads are AUD156. Chanel quads AUD120.
Ulta frustrates me. They are forever behind on prestige makeup brands. If I want something they usually don’t have it.
I've been loving Danessa Myricks' Dew Wet Balm forever! This highlighting face & body balm was ahead of its time & everyone else is just now catching up! I wonder if her new "low lights" product is a rebranding of her Dew Wet Balm, & if that's what it takes for people to see how great it is, I'm all for it!
So I shop at Sephora for higher quality makeup lines and options because of their huge selection and I shop at Ulta for my haircare items. When I heard Ulta was carrying CT I went there to find lipcheat pillow talk fair and they had a tiny stand with hardly any Charlotte tilbury products left. It was an almost nonexistent offering of CT. I appreciate your channel. Thank you
Yes please do a review of the new Chanel fragrance!😍
Really enjoyed the industry news, especially. Your product reviews are always great. Thank you
I use a few NIOD products and I really like them - the clinical aspect appeals to me and their formulations are more concentrated/textures are better than The Ordinary (a good example is the vitamin c serum in both lines). Also, I too find YSL's labelling super annoying! The numbers make it hard to cross reference for swatches online and if I swatch in store it makes it hard to remember which ones I liked. BTW I really like your business analyses videos - they are really interesting and very unique content for the YT beauty world!
Excellent video, Sofia. I'm really enjoying your deep dives into industry news!
Hi Sofia! The Hourglass powder is so cakey and heavy under my eyes…I’m definitely returning it to Sephora. I got the new YSL Candy Glow from Influenster and it feels truly like a cross between the loveshine and candy glaze….I prefer the Candy Glaze formula. It slightly tints the lips pink but I wouldn’t pay for it myself. 💜
I would really love a spring/summer fragrance video from you - Comete & maybe some of your other top picks. I really respect all your honest reviews ❤️
I’m always impressed with these videos, Sofia. NIOD has been an IYKYK for a long time and is what drove EL to purchase. It’s like the whole in the wall lunch spot vibe.
I prefer Sephora over Ulta 100% of the time. I always get a warm welcome and there is plenty of help if I need it. Depending on the store, ulta can be messy and not many associates available. Plus, they don’t have a lot of products I like available in the store.
I’m so excited about this long video! Perfect for watching with my work out later 😁 I’m saving it like a delicious dessert 🍨 . Luv ya Sofia!
Hahaha so glad to hear that! 😂😍
As a former top firm mng consultant I seriously hope that Ulta has tested their new layout in a small but representative market first as it is a classic recipe for cannibalization. I am hard pressed to believe that they’d be able to upsell low end consumer but their high end brand buyers would realize that they can get similar quality at far lower price point. I don’t think changing layout is the answer but I do believe they can improve in store experience to better compete with Sephora.
Hi Sofia ! Thank you for this video ! Seriously I m fed up with CT marketing it was new and different 15 years ago now it s an has been commercial in cheap packaging for me… it s probably me as I m getting older 😅
I realized all the name brands and drugstore brands raised the price often or how they set the price for new products is very outrageous,they are testing the market to see how high the price people are willing to pay for the cosmetics and skincare products ,although we all know inflation for necessity is high, but they intentionally set the prices high for these beauty products to put the market to test.
I was a “Love Spell” girl.😂. EVERYONE of my friends had the VS scents…. It was a must. I think I still have a 10 year or more old bottle somewhere 😅.
That’s cool idea for Ulta. Personally I don’t use either. I can get better deals using the brand websites. Having to spend so much just to have the right to 20% of does not sit well with me. I don’t spend a ridiculous amount so it just doesn’t work well. I just use the brand sites. Some of the brand websites even have rewards programs.
I can’t wait to watch your D&G review ❤️🤗
Looking forward to Dolce review!!!
I love the Comete fragrance. It’s interesting it lasts on me for hours . I do love it ❤. Great review as always ❤❤
Good to know! I don't know why it doesn't last on me
Funny, I enjoy Ulta so much more than Sephora! My Ulta has a Chanel SA in house, and the reward points are so much better than Sephora as well! I get coupons for 20% off merchandise (everything except Chanel) @ Ulta rather frequently, and recently I was in Sephora inquiring about a perfume that is also available at Ulta. I asked if they would match the Ulta coupon (as department stores do frequently). It was a flat out no!! So I purchased the fragrance online from Ulta instead at 20% off!!
Oh Charlotte Tilbury…”The human sense of smell is linked to the brain.” All senses are “linked” to the brain 😂
hahahah - great comment 😜
Great video! I bought the Terracotta Superbloom and yes, the it is an overspray. unfortunately.
Such an interesting video. Your insights are so spot on. Thank you for calling out these cosmetics companies.
I do not like the new Ulta layout idea. When I shop I want the brands separate. I’m not a person who likes to “dig” to shop. I don’t shop at a TJ Maxx for example. I don’t like the disorganized nature of it. It tweaks my brain😂. It will keep people in the store longer because they have to look through everything to find what they are looking for. That might be one of the points if doing it.
It will be interesting to see if there is any success in categorising products (foundations for example) across brands, to the loyal client I can see a shopping experience becoming complex if the full range of products is not displayed in the one area i.e Chanel in various parts of the store, I also wonder will the prestige companies agree to this method of merchandising 💄🌸
Sephora at JC Penny was a pretty good representation of a full Sephora. I haven't visited at Kohl's but would imagine it's similar. Ulta at Target is not a good representation, very limited brands. I find myself just going to a full Ulta store instead.
The YSL Candy Glaze are my favorite shiny lip product of all time, and I'm waiting for the extended shade range to be released in Europe. Great pigmentation, shine, and long-lasting hydration and moisture! The other two formulas are just okay. I will definitely check out your RMS recommendation!
Thanks for sharing!!
Always the best commentary. Love hearing all the beauty news from you, Sofia.
I agree with all our insights! As much as I love Charlotte Tilbury and have used the brand since launch, let's be honest, her look and her social media has become more and more gawdy. So not surprised with the packaging of the fragrances. Supposedly some pretty famous noses created the fragrances, but still, a pass for me. And Ulta is great for one reason, you can use your loyalty points on Chanel and Dior. Not too often you can get Chanel discounted. But their coupons never apply to prestige or luxury brands so they are worthless to me. And Ulta stores always look sloppy and discount shopping to me. They need to class up.
Yayy super excited to hear Chanel releasing some olive tones in their foundation. And yes I absolutely love the Niod skincare. I’ve only tried a few things but they are holy grails for me. For the past 4 years or so I’ve been using the fractionated eye contour (basically an eye oil), it’s so incredibly hydrating. But I tend to use it more at night, not as great under makeup in the morning because of the oil. Also love the copper peptides from Niod morning and night before moisturizer
I love that Sephora has free shipping on anything! The birthday perk is also better. I lost count of the times I’ve tried to get a birthday perk at my Ulta store and they’re always out of stock.
Hello Sofia, I'm in Canada and noticing Sephora prices are on average 5 to 10 dollars more for lipsticks and eye palettes etc. You can definately get them cheaper ordering them direct from Guerlain or Dior etc. Wondering if it's the same from the US Sephora site?
Hi Shelly! As far as I know, Sephora in the US matches the priced on the luxury beauty websites. There could be another answer out there, but I believe this is accurate. ❤
Nope I am not seeing a markup on Sephora US. I guess the brands are trying to makeup their margins by selling through Sephora.
Love the brand and industry news!
I don't know what happened - wasn't interested in those Tilbury fragrances either but after watching Charlotte Holdcroft i passed out and ordered bc they are offered as samples right now. I'm just on a bit of a perfume kick and gladly get the Comète with my les beiges order as well. I think i'll review them soon. also Lolaliner inspired me to do fragrance matching looks which sounds like a fun experiment to attach
Prestige beauty will never die...me, myself & I will keep it afloat!! 🤣
Sofia, it’s NOT an overspray. The one last year is NOT an overspray either.
They are all ones you can get in other pallets. If you don’t have them it’s a great deal but if you have other pallets you don’t need them from hourglass
omg you said exactly what I was thinking w the Charlotte Tilbury fragrance! Can you review the Dries Van Noten lipsticks?! Very interested. Love your reviews ❤
I love those lipsticks! I do have a video somewhere I need to find where I review them
My big issue with Ulta is while they do carry luxury brands you cannot find them in stores. The Ulta’s near me are terrible. The stores are always a mess, they never have decent brands in store the testers if actually out are a disaster and the staff are usually clueless when I ask questions. Sephora isn’t much better but at least I can find more luxury in the actual store. Since I have to order online anyway I’ve been leaning more to the bigger dept stores or the brand websites.
Ulta rewards program is superior and I like the coupons, however their shipping is absolute trash. Each time I have ordered online the packaging is terrible and products come broken. I tend to shop in store more at Ulta. Sephora’s shipping and same day delivery option is something I personally love and also the more high end feeling and store layout.
I love the NIOD Hydration Vaccine. I use it with the copper peptide formulas and it is really nice and plumping. They give good descriptions. The line has been around for a while - it is not new.
Yup as I mentioned it's been around since before the acquisition 👍
My 14-year-old asked me to buy Hylauronic Acid from The Ordinary!! 😊 This tells me a few things. The youngsters know & understand the brand. Its simple and straightforward and that's what I like about it. NIOD....hmmm, looks like I'd be researching and cross-researching to make sure my actives weren't canceling eachother out. It seems a bit complex for the average consumer. On Sephora vs. Ulta......I am 100% a Sephora girl! Back home in Minnesota we had both Ulta and Sephora, however I've lived in Oregon for 9 years and neither store is near me. I have been to Sephora in JC Penny's in the past and enjoyed the experience because it felt like you were in a separate store! I had an online subscription to Sephora's monthly box for years!! It was a great way to try new products, and the online shopping experience with Sephora is better IMO!! I'm really enjoying your Beauty News!! Thank you!! ❤❤❤
I use and love NIOD products, they deliver and my skin looks so good, I am 45 and happier with my skin than 20 years ago
I would settle for hourglass just making their premade palettes with removable pans so we can at least switch them around, e g. put our fave blushes in a 4-pan palette
Fantastic video!
I do shop at the Sephora in Kohls…but the selection is poor…no Dior for instance. And not restocked timely…empty shelves. So, I’m back to online which I hate for color selection! 😢
Ulta has very limited selection in the “prestige” segment. I would love if that were not the case due to better sales and discounts. As
True!
I never and refuse to go in Target. IMO Ulta teamed with the wrong company. I tend to shop online only at Sephora because they carry the brands I purchase from and if I do shop it’s only in store at Ulta (stand alone at the mall).
I live in Canada where the ordinary originated. Niod is amazing. High quality for those that know. Pricey but amazing quality. ..I continue to purchase. At their yearly sale. But well worth trying ……not to complex. My theory is if you are going to spend your money. Then take the time to learn ingredients ..well worth the investment.
I wore heavenly too! I really enjoy these videos. I dont see them anywhere else and i feel like it is really fresh and interesting content!