Hi bro, concerning your CBO testing strategy, can you explain why you use 1 adgroup? As I know that different adgroups start in different pockets of the tiktok audience. so don't you fear that by using only 1 adgroup per CBO, you might start showing the ads to a bad audience? I'm saying this cause from all our testings (using CBO's with 5 adgroups), we have seen that there is always only 1 or 2 winning adgroups in the winning CBO's.
So let’s say you’ve got a CBO campaign (budget 50 dollars), 3 ad groups (same creatives and captions), 1 add group tends to be the winning one. You just delete the other ad groups and bump up the budget. Or do you copy this CBO campaign , the winning ad group (minus the creatives that are not winning), and copy this ad group multiple times in this new CBO campaign while topping up the budget of this new campaign? My testing trategy seems to work, but when I scale I don’t get the same ROAS anymore. Tried the strategy you explained in this video but it doesn’t seem to work either
When you do CBO’s, you never look at the adgroups. You only touch adgroups when you publish a ABO campaign. When a CBO is working, you copy the campaign multiple times. But when a ABO is working, you copy the adgroups that are performing well, not the campaign. Also, when you do publish a new CBO look at the winning creatives and only run those. Delete the others when you’re copying the campaign.
@@luissantanakzz Thankyou for the response!So let’s say for instance; I’ve got a winning CBO campaign with 3 adgroups, but only 1 adgroup is performing (I.e. getting money spend on). I should copy the whole campaign like you mentioned in the video, not touching the adgroups (so I’ll keep all 3 of them inside the campaign, and not delete the ones that don’t get spend), but for the creatives I’ll only keep the winning one inside the ad group?
Hi bro, concerning your CBO testing strategy, can you explain why you use 1 adgroup? As I know that different adgroups start in different pockets of the tiktok audience. so don't you fear that by using only 1 adgroup per CBO, you might start showing the ads to a bad audience? I'm saying this cause from all our testings (using CBO's with 5 adgroups), we have seen that there is always only 1 or 2 winning adgroups in the winning CBO's.
Hi! Do you use the same ads in all adgroups?
So let’s say you’ve got a CBO campaign (budget 50 dollars), 3 ad groups (same creatives and captions), 1 add group tends to be the winning one. You just delete the other ad groups and bump up the budget. Or do you copy this CBO campaign , the winning ad group (minus the creatives that are not winning), and copy this ad group multiple times in this new CBO campaign while topping up the budget of this new campaign?
My testing trategy seems to work, but when I scale I don’t get the same ROAS anymore. Tried the strategy you explained in this video but it doesn’t seem to work either
When you do CBO’s, you never look at the adgroups. You only touch adgroups when you publish a ABO campaign. When a CBO is working, you copy the campaign multiple times. But when a ABO is working, you copy the adgroups that are performing well, not the campaign. Also, when you do publish a new CBO look at the winning creatives and only run those. Delete the others when you’re copying the campaign.
@@luissantanakzz Thankyou for the response!So let’s say for instance; I’ve got a winning CBO campaign with 3 adgroups, but only 1 adgroup is performing (I.e. getting money spend on). I should copy the whole campaign like you mentioned in the video, not touching the adgroups (so I’ll keep all 3 of them inside the campaign, and not delete the ones that don’t get spend), but for the creatives I’ll only keep the winning one inside the ad group?
@@luissantanakzz Makes sense... this is gold
For scaling, did you just copy that one winning CBO into 5x CBO ?
What is a good CTR?
Technically anything above .7CTR IS GOOD but I usually have a 2.5-3% CTR.
your content is awesome! How can I get in touch with you with a business proposal? I tried Instagram but my messages didn't go through
Thank you! Instagram is the best way, do you mind sending it again?
@@luissantanakzz I have just sent it. Check your requested messages
@@luissantanakzz I did, but no answer, it is from zik analytics
@@luissantanakzz the message request is from zik analytics