“There’s No MONEY In PODCAST!!!” : Mandii B on the Future of Podcasts
ฝัง
- เผยแพร่เมื่อ 10 ก.ย. 2024
- Mandii B discusses the evolving landscape of podcasting and the challenges of fighting against the algorithm.
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All social media is suffering from over saturation.
💯💯💯
This.
Black podcasters aren’t diverse enough. They’re either talking music, sports or being single giving relationship advice.
I’ve seen a few black podcasts on my IG feed that are black talking about other things, but their audience is fairly small. It’s like that’s all black people WANT to hear about is sports, music and giving relationship advice
BINGO
@@johnsondoeboy2772There's black political podcasts. There's black podcasts about race,religion,finance etc. It's just that blacks are so divided on certain subjects none of those podcasts can a mass the numbers it would take to make em notable. We're too splintered a group to make a single podcast that we can all relate to that would do the numbers of a Joe Rogan in that arena. For example the black version of Fox News would never be able to compete with the real Fox News because unlike Wytes blacks pride themselves on not being a monolith when other groups not only move like a monolith their very success comes from it
Never thought about that and you know what. Your right
Can’t believe someone disagrees lol. He’s saying most. He didn’t say the only lol anyways everyone is right here
The problem with podcasting is once covid hit every famous person wanted to do a podcast so people is showing less interest in it because everybody have a podcast but once these celebrities started to enter the podcast world. You can see the shift change. It’s all about if the content good and can you step outside the box. The first mistake people make is thinking about getting money off of podcasting, soon as you think like that you already failed. If it’s no passion behind it and you not doing it for the love of it then you in it for the wrong reasons. I been doing this podcast thing for years and it was never about making money off it. It was therapy for me. Everybody wanna do this and that’s the problem.
Excellently Stated!
Tell me you not getting money w/o telling me. 🤦♂️
@@DeeRue9 😂Because I said it was never about making money off of it. Making money ain’t the issue. It’s people going into podcasting thinking they going to get a quick come up but you so concern about my pockets that’s some weirdo shit 😂🤷🏾♂️thats dumb wild to think that’s all you got out of this whole statement.
@@DeeRue9you sound like the broke one mane. You decided to drink some haterade huh
Real shit mane💯
Everyone wanna be a boss until the invoice comes in.
Facts. Being a boss is not glamorous
Being a worker isn't all it's cracked up to be either. 🤷
@@AKAT1980 A Boss is a worker. Don't let that go over your head.
@enzigenes
If a boss is a worker then who are the employees? I hope that goes over your head.🤷
@@AKAT1980 A Boss is always an employee even if they're in charge or running the show. You don't get it. You have never been a Boss or a owner so this doesn't apply to you.
We need more episodes like these! Talking about the business side of things.
Exactly, couldn't stop listening.
Ya this is great. Keep the gossip bs
Draftkings has black celebrities advertising gambling to the black community which is problematic. Not all money is good money.
I don't bet but I own their stock
Nobody told you to gamble
That part
💯💯💯 creating gambling fiends
Super Facts! Exactly
Joe Budden been said all this
Facts and JB been trying to teach people,they just didn’t like that he was straightforward and honest about it.Everyone saw dollar signs but they had nothing good to say and tried it.
Part of the problem (I'm not in it enough to say 100%) is that ALOT of people got into podcasts without understanding how tech companies operate or without understanding how a podcast ACTUALLY works. So they get in, dropped mad money thinking they would get so many M's. Now they're figuring out the hard way that they should never got involved if they didn't even do a simple amount of research. The worst part is, podcasters should be setting up their own website and finding a way for listeners to easily check your podcasts and you could get most if not all your money instead of going through these tech companies that have no interest in embracing whatever your culture is.
I don’t even think it’s that complicated I just think alot of mfs don’t have the fan base they think. Just because people follow you on IG doesn’t mean they are actually a fan.
@@BabyKobeeee that could definitely be part of it but they all speak as if they have very little technical knowledge of any of it.
It's monkey c monkey do. People think if they c 1 do it, they can as well. Lack of research is definitely a huge component.
Yup, the audience is very small on all accounts. Everybody should be setting up their own website and server and focusing on moving the audience to that site with the podcast and email list. TH-cam is owned by them folks, and they suppress and steal all your ideas.
What tech companies are they using for podcasts?
It's too many podcasts The lane is saturated
*Over
Yup especially in the sports world
Absolutely!!
Unless you come up with something new I think the Flip network is going to pass everybody, instead of of podcast it’s more like reality Tv
Too many everything. Rap artist, Podcasters, IG models etc. What made things authentic and great previous years, was the rare and unique. People who should not be podcasters have a platform to push garbage. Too much trash and not enough qualifications to get in the door.
I could be wrong but i think the majority of successful podcasters already got something successful going on outside of podcasting, especially if it has something to do with using your voice, i think that's the major key. I see that a lot with stand up comedians.
The problem with podcasting is that the market is over flooded with people who have little to no talent but the money to advertise themselves versus the people who have talent but little to no money to advertise themselves above those who do. This is basic math not rocket science people, you're at the mercy of the algorithm
Most of these podcasts are not really podcasts. They're TH-cam shows. A TRUE podcast is audio that you download or stream. 💯
Not to many understand this concept...it's a mixtape not an album😂
thats not true it was no rules podcast thats just how they started more like radio shows. then ppl realized how impactful visuals with audio is
I would beg to differ … podcast only requires a rss feed …
@@cnowledgetrue but joe Rogan has been on TH-cam doin visual “podcast” for years jus no name or rules for podcast at the time
@@ceokingcapo17 - The word "podcast" literally came from playing MP3s on the iPod
Including curse words in brand names is terrible marketing in all industries
“Slutty vegan” 🥴
Especially if your goal is to get brand sponsorships.
Can y’all stop over talking her
I too found that frustrating.
The reason I’ll never subscribe and had to cut the shit off.
Build a business, if you got the time and talent to create a lane for yourselves go for it! Don’t let these folks discourage you from becoming a content creator, just know what your end goal is!
The podcast industry is currently worth 24B and is projected to be 131.4B by 2032. So is it really saturated? If you’re podcasting without a product or service to sell it will be 10x more difficult to make $$$. Relying solely on ad revenue will not be a profitable approach for 97% of Podcasters.
Too many of them and all of them talk about the same things
Way too many podcasts that aren’t worth nothing and the more people involved the less money overall
Advertising is down because of the interest rates being up. advertisers aren't putting money in podcast because the return isn't worth it.
You’re telling me ninjas on couches aren’t making any money?
Is this a new concept?
😂😂😂😂😂
😂
🤣🤣🤣🤣
Welcome to ownership. It isnt easy to own and run any business.
It’s saturated. Every fad has an economic cycle. Furthermore, the consumer dictates the demand. The consumer is highly fickle, and the attention span is that of a flea. Celebrities can monetize their fame, but it only goes so far, especially considering the operational costs.
“Pay attention” 😂😂
I did a podcast for three months..spent so much money on hair ,nails, clothes & photo shoots..didnt make one dime back and didn't see any money coming in anytime soon..plus media personality are the WORST people to deal with😑
Which platform would one put a podcast on?
I think it’s still a great place for branding & niche audiences. ❤
There is actually lots of money in podcasting if you are creative enough for example if you start a podcast in your town or city or county maybe even your state. Interview residents business owners visitors elected officials and offer advertising to small businesses in those places you can make 6 figures. The problem people want to be worldwide. They want to launch a podcast with no real target audience and expect corporate money with little to no following or subscribers. Niche based podcasts is the key
ding ding ding
The only reason why it blew up was because the pandemic we where stuck in the house we had to watch something once it was over…. We was over
When you depend on brand deals, you are basically working for someone else. The real money from podcasting comes from you developing your products and services. The same goes for any other form of social media. In my opinion, podcasters need to focus on entrepreneurship by selling their own things. You can still work with brands as an ancillary part of your business. But never depend on that because algorithms, pay structures, etc. change.
The problem is that people think podcasting is a quick and easy hustle. They have no interest in what they're actually doing so they don't have the patients to build an audience.
🤭
It all depends on the topics you're talking about, and the format of your show. Also, don't just chase the money put out good quality content and the money will come.
If you’re not a celebrity with a podcast you are establishing yourself as a thought leader in an industry or on a topic. You can flip that into speaking engagements and other opportunities. It might not turn to Ms but you can absolutely use pods to enhance your career and income streams
🎯💯‼
Charlagmne got her a bag she never deserved now she realizing it’s hard out here 😂
Like KevOnStage said, all microphones should cost $1 million dollars a piece…it’s way too many nonsense podcasts
His stuff is boring and overdone
Worn out Doja Cat, Ho Hive, lmao, zero talent bs
Not all money is good money... you can have that.
What happens when y'all start having kids? Even Rhianna said she regretted some things.
We can’t listen to and watch it all.
I only have 7 podcasts because that’s all I can manage.
My experience has been that most people want to be entertained! When it comes to education and working hard, people tune over to the thoughtless entertainment. That's where the world is now.
Always was
Yall all saying the same stuff. It’s like the gossip magazines in video form.
She has some good information and insight on the behind the scenes/numbers breakdown and nuisances of the podcast industry.
Mandii knows her business! I've always loved her business mind!
Too many people entered media without studying the actual business.
There's no money in podcasting for people who wanna make a quick buck who quit before making 20 episodes. Having success takes hard work like anything else you wanna do.
Podcast money is there. You just have to be good. It's like saying there is no money in the NBA, NFL, or, MLB because you're not a part of the league.
This is the issue with social media. So many people are being rushed into these industries with no idea of how it works and these companies are rushing to take advantage of that ignorance with no proper infrastructure. But thats the nature of the business. Companies will always seek to exploit someone's desire to be famous.
Tired of the guests being asked a question only to have it answered or suggested to them and getting cut off
This economy and inflation is going to hit everyone. It just takes time for certain industries. Marketing is always going to get cut when money is tight for companies. With less competition companies with money will expect more for less. It’s time to downsize when it comes to running your podcast.
So then can some of the shows go away? It’s too much now
yup, just like OF, the market is flooded and everyone is a boss ceo, bad b. and saying the same thing.
and like anything, the best will stand out ahead of the pack and make money.
just watch everyone is going to be the next kai cenat or ishowspeed
every female wants ot be the next nicki or ice spice
every guy wants to be the next nba youngboy or kodak black
every female wants to be the next black china or kim k
Yall graphics are recognizable now, great job!
And your interviews are way different
Kudos 🎉
Nah there is no money is boring podcasts like she had 😂😂😂😂
It sounds like they want to own a podcast business but want to be treated like an employee 😂😂😂, sorry it doesn’t work that way. Net 30 or 90 is how business works.
I want to watch her whole episode.
One of The Problems We Think Is The Content. Its All The Same Shit.
It's way too many podcast especially relationship podcasts like we need more of those
Too many podcasters talk about the same thing it's boring 😮
Once they had to start paying the call her daddy's and Joe Rogans 100+ million dollar deals that's when these big deals stopped
The loop hole seems to have worked since you showed up on my feed :)
KevOnStage once said….your first 100 episodes will give you 100 viewers or fewer. And you have to be ok with that.
Podcasting was better when it was audio-only. Taxstsone, Dallas Penn, Combat Jack, era. Now this shit is a circus.
🎯💯‼️
Cause everybody wanna do a podcast…..Podcaster & Rapper damn near the same nowadays 😂😂 everybody wanna do it
Why would anyone listen to her podcast when she’s said black men in suits are thugs
I don’t really care for her when she’s talking about her normal podcast topics like dating and relationships. However, I will say she is very well spoken and business savvy, and I think that she would do a great job hosting a business related podcast.
If the business is degenerate whœing yes
@@Theipolymath 😂😂😂
Brother why you on here letting the system known you got mad game?
Get all the professional athletes and celebrities out of the podcasting world.
“I want the aliens to come, these robots scare me.”👽🤖🔮
WOW INTRESTING FACTZ ON THE PODCAST BIZ!!!
There’s a reason Joe Budden is delivering better content on his Patreon than on TH-cam, people complain but he sees the data/money. Advertisers devalue black content anyway ‘Urban’ departments budget is lower than the regular budget.
Life is a 1st come 1st service basis by the time you find out about the money, the money is about to dry up.. Communitah be first and jump in shiit that no one wants to... like them maids in west palm beach making 350K a year.,... if someone doesnt want to do it in scale GO DO IT
Sounds like she hating because her podcast had no motion
You know how it is, When all else fails pivot to sexism.
Simple azz ish, why is every critic are observation someone hating
@@tmack7563 because captain save aye 304 every thing she says is negative all of sudden she felled all the so called critique for someone who felt 🤡
Because everyone doesn’t need to be listen to on a podcast
They came in, took the money and didnt care about the art
Good maybe these people will get a real job.
😂😂😂😂
Looks very interesting, good clip
If everyone doing the same thing .....
It’s crazy cause even if your on the dsp they ain’t paying out / if the struggle is that real out dere god only knows how hard this gonna be for us in 🇨🇦
Our streaming network prefer TV Shows over podcasts.
yea your plan worked cause i never heard of any of you and I dont listen to podcast but you guys showed up. nice show
Which plan?
Is this westside Gunn sister?
Oh they know that’s math got them out
Theres no scarcity in podcasts so the value went down.. whenever everyone does something the value drops somebody has to be a trailblazer
Podcasting is the equivalent of newspaper and magazines today, no one is giving money to companies or individuals to just hear them gossip, they want a return on investment
JOE BUDDEN MAKE MILLIONS OFF OF GOSSIP. You know nothing. Fuck a deal build it yourself. That’s the problem yall want hand outs.
Good you all don't deserve a lot of money for doing basically NOTHING!
Dropping Gems 💎 💎💎
Hitman holla teeth 🦷
6:57 bruh what do I need to sign up for to get this intel? 😅
So, I guess Math really wasn't tripping
I dont even understand how they tought it was money in podcasting. Is the money supposed to appear out of thin air?
No money in hers, respectfully
😂😂😂
Anyone saying podcast don't got money in it is getting greedy. And forgot they got on from independent podcast til they got signed and do all this other shit and get ads.
I know the trick he talking about.
Now what math told them starting to make sense to them
Also, stop cur$$$$$$$ing on broadcast/podcast and get paid more. Just a $$$mart idea to increase your revenue. You can flex later.
There’s money in any industry…if the product you put out dont get the attention you expected, then it’s you the individual who needs to reinvent your marketing strategy and come with a different approach…
Saturation! Secondly, I’ve been listening to RE podcasts for a long time and their game plan was a multi-tier approach to make money, different from how these “Black” podcast approach the game.
there's money in podcasts, just not FOR YOU. nobody wants to hear a bunch of women ramble on & waffle about their feelings.
🔴 PAY ATTN:
You may learn something
that makes actual sense.
Once athletes and entertainers jumped in they took over the whole market.
In this video they pretty much told on themselves
Only former athletes get sponsorships 😂😂
Mandii B, if you’re a talented podcaster, you’ll make a lot. Stop with excuses. You literally quit. Had a good gig for a bit. Pick up the hustle and build a core audience.
***Accounts receivable