LaVar Ball talks 'ZO2' shoe and more with Skip Bayless and Shannon Sharpe | UNDISPUTED
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- เผยแพร่เมื่อ 29 ก.ย. 2024
- LaVar Ball joins Skip Bayless and Shannon Sharpe to talk about the BBB 'ZO2' shoe, Lonzo Ball's NBA future and more.
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About Skip and Shannon: UNDISPUTED:
UNDISPUTED is a daily two-and-a-half hour sports debate show starring Skip Bayless and Shannon Sharpe. Every day, Skip and Shannon will give their unfiltered, incisive, passionate opinions on the biggest sports topics of the day.
LaVar Ball talks 'ZO2' shoe and more with Skip Bayless and Shannon Sharpe | UNDISPUTED
• LaVar Ball talks 'ZO2'...
Skip and Shannon: UNDISPUTED
/ undisputedonfs1
Do you like these shoes?
No
They're just a huge rip-off, I will never buy such a mediocre shoe
He's crazy!!!!!!
No
No I don't like them and I like the guy who's using his son's talent to try to launch this bootleg business even less...
Shannon: Michael Jordan could not command $100 for shoe
Lavar: He ain't Lonzo Ball
Shannon: LAAVAAR YOU BETTA STOP PLAYIN WITH ME 😂😂😂😂
IIFriskiesII i think he forgot to pronounce the "v" he was so shocked lol
I kept rewinding to that party
IIFriskiesII "BLASHPEMOUS" - Stephen A. Voice
that part...hahahaa
LOL! LMAO!
Guy is a marketing genius... He's got a vision and props to him and his family.
Aaron Hugz Donald Trump , He is taping into the American philosophy of self promotion...
Naw that's allen foster! Trust me!
Facts
Lavar trying to cash out as fast as he can B4 the NBA expose his son 😂
kiLLjoy24CALI lmao exactly
kiLLjoy24CALI W
kiLLjoy24CALI That's what these people trying to make this a race thing don't get. If he really thought Lonzo was going to be a beast, he would have shut up and taken a shoe deal then make his own shoes after the deal was done. He wants to capitalize on hype before the league gets Lonzo like Kentucky did.
voodoochild346 P&R not scoring on somebody, so that's trash lol
+Latrice Peters??? Did he not have like 8 shot attempts in and elimination game? Did Fox not drop 40+ when he's supposed to be worse than Lonzo? Did he not lose? Maybe Lonzo should learn how to run p&r to score some buckets himself. He has bust written all over him.
This guy LaVar has me dead every time 💀💀😂😂😂
Nick Bailey Me too
🙏🙏Blessings forever GOD loves y'all too forever tell everyone you know and don't know. Jesus loves y'all too forever. Teach everyone how to see and enjoy their blessings too forever❤.
At this point I'm pretty convinced they've got some sort of deal. They know that Lavar wants publicity and they're giving it to him. Well done Lavar Ball.
Lavar has the mayweather mentality.
Lestervai Cayetano Gayweather cant put two coherent sentences together
Lestervai Cayetano & Donald Trump
With none of the talent.
Shannon went from "SKIIIUUP" to "LAVAR STOP"
He might be an egomaniac but he has some method to his madness
No. He's just a madman who keeps getting attention because this country is addicted to stupid
He is brilliant. This is huge for future stars coming into the league. LaVar changing the game!
arronnov well said
W
arronnov U know how much Money MJ and LeBron has made from their shoe deals? Lol lebron signed a 90 million dollar shoe contract without even stepping on the court when he first came into the league. Lonzo and Lavar are making peanuts compared to that by going their own route..It's a partnership when it comes to players signing with company's like Nike, they get the best of the best, with advertising, and the quality of the shoe, and the players are handsomely rewarded, so you're tripping acting like players get the short end of the stick...Lonzo could of made millions by signing with a big shoe company, there's a good chance his pops cost him millions
Why Shaq son not wearing his shoes ? 🤔🤷🏿♂️
Cam Mara He brought up a great point.
Cam Mara it's simple. there isn't as much appeal with a center. all the dominant shoes are shooting guards and wing players. kobe, LeBron, tmac, Jordan
If they are not as comfortable as another shoe
because Shaq's kids can afford the Z02.
Ca
I can't wait for the Big Ball Brand 30 For 30 in a few years
Michael Jordan wasn't Lonzo Ball
LaVar Ball your son is a bust
Man no he ain't u gon swallow those words
Get tf out of here
LaVar Ball you know you need to stop
LaVar Ball 🤣🤣🤣🤣🤣
gucci prada have a lot more uglier expensiver shoes than this one, just sayin
PERRY Than don't buy it
PERRY Facts
PERRY i dont buy those and wont buy this
PERRY good point
But Gucci and Prada name comes with huge status and power.
Lavar Ball the man💯🙏
Like him love him or hate him he changes the game. More kids will do this coming out of college
Skill Doctor no they're not haha
yes they will who wouldn't want to come in the league with 100% ownership of there own brand
I love and respect this man Lavar Ball
You guys are listening to all the noise but if you really listen to what he has to say it's truly amazing. Game changer for sure
BBB isn’t about having the money to buy the merchandise, it’s about having the hustle to go get it.
I Love This Guy 😂😂😂
I'm rooting for Lavar Ball and the Ball Family
The most bizarre and irrational fact that can be gleaned from all of this hoopla is that a $295 price point now seems like a reasonable cost for a pair of designer sneakers.
He better hope everything he says is right because he's gonna look like a complete idiot if his son turns out a bust.
nope, when all three of his kids end up being busts he'll have scammed millions out of people by then. it's what con artists do.
i like his attitude.. all for his kids
I respect Lavar for promoting his kids but he's delusional.
everybody just support the cause, i think its Brilliant, nippsey hustle did it, support it cause you love the movement
He's taking huge risk. If he succeeds , every college freshman star will release their own shoe before going into the league. It's worth the risk.
Even if they fail Nike will pick up Zo before someone else does a couple of years later.
Ronold Cledor if it succeeds it will be a domino affect and major companies start taking Ls .cause every star player in college gone follow this strategy. he tryna open people eyes and stop relying on nike ,reebook, etc.
Ronold Cledor - I'll ask you two this: Lets say Lonzo is at least a star and they do well enough with this shoe and more merchandising to where it does start a small trend with upcoming college player families. Do you think Nike, Adidas, Under Armour (etc) will collude and do something (maybe even with the NBA possibly) to keep this from becoming a definitive trend?
For the first time in a long time a black is trying control something. It works its big for the race really. It might but him danger tho you know them people ain't going to like thar
B.E.P absolutely they will change it up.
B.E. P sure it will .key is showing he dont care about nike etc. companies and confident their brand can grow like theirs did. this man not scared to take risk
This video made me go in reverse on the highway
Lol
Lavar is such a kind a genius man
I like his optimism
Imagine a conversation between Shannon Sharpe and J.B. Smoove...
He will go away as soon as his son plays his first nba game
No one in the hood can afford a 495 dollar pair of basketball shoes. Most of them are on food stamps. The drug dealers can tho, maybe they'll buy a couple dozen for the "ballers" of the neighborhood.
TheFly212 obviously you never been to any hood
Everybody wanna look out the window; but don't knowbody wanna look in the mirror.. "LaVar Ball"
we just gonna act like we didn't see the Freemasons handshake in the beginning huh
Lavar out here tryna front like his suit ain't from Burlington
he's trashing his sons reputation
Lol @ Joy's reaction 10:21
I buy these for $495 i better turn into Cinderella.
The shoe should cost 200 and 500 if they wanted signed
how does Lavar NOT KNOW if someone is saying that you and your boy stole the logo? dude! serious!?!?!?!
they got 2 lines they can come in
the NBA is way different than college basket ball
If Lonzo Ball is so amazing according to his father, then why didn't UCLA win the NCAA championship?
Check the intro handshake.
If they charged $150 they'd be lost in the sauce. At $495 they caused controversy and enough buzz to at least get the shoe to stand out. If the kid comes in the league and kills it the guys a genius. If the kid is a dud or just average the investors will just write it off. I doubt he made that many pairs so the high price reflects the high cost to manufacture the limited quantities.
Why is LaVar dressed like he's on a break from driving a limo to do this interview? LMAO
Desmond Hardy I hear he almost made Pinky spill jac on his $300 suit
Desmond Hardy for real though 😂😂
Desmond Hardy Lmao!!!! Slickest Limo driver I ever seen!
Jesse Washington 😂😂😂
take yall W loloo
Wow, he's managed to get on the show again this man truly is a marketing genius.
Jarett Black by pissing off every major shoe brand, making an overpriced shoe that very very few will buy
Harry Cole The way he finds a way to get headlines and get attention is genius
Jarett Black attention won't pay the bills.
Well if you listen to the video he basically says he's past 500 sales so thats $247500 already if that's true
Anyone who thinks LaVar Ball is a "marketing genius" doesn't understand business.
Damn Lavar has good bs answers for every question
E Boogie that's how know that it's not an act. This is who he is.
He's a republican
E Boogie notice he had zero stats regarding the numbers.
Evens Baptiste also he said something about selling 400 pairs. He's aware with this much buzz how bad of a number that really is.
Matthew Tingle Stop being a Ball family hater. They're independent young man selling 495 pairs of a shoe that's $495 is a Win. That's a quarter million profit in the first month; by the end of the year that's a 3-4 million family business.
So he slowly upgrading, the suit, the tie. Just you wait yellow teeth skeptics next time he comes to Undisputed or First Take his teeth gon be as white as a fridge
LMFAOOOO
His breath stank
lol ...like fridge ...lol ...GE or home electrics
Cause he gonna git dat Billion Dollar deal wit Colgate!
big baller whitening toothpaste coming soon to a store near you
"Everybody wanna look out the window, but don't nobody wanna look in the mirror"
😂Rs
I was like wtf this dude just say?!
I wonder which fortune cookie he read that from.
Ya he caught everyone off guard with that wise quote lol
-LaVar Ball 2017
"LaVar you better stop playin with me!"-Shannon 😂
*LAVAAAAAAAAAAAAR* 😂
I thought I was the only one who thought this was the funniest part of the video 😂😂
Can't believe he's just some guys dad...He's professional at this promoting skill
he also played football(American) for a while overseas which despite not being the NFL still pays well
The
LaVar Ball's Greatest Players of All Time
1. LaVar Ball
2. Lonzo Ball
3. LiAngelo Ball
4. LaMelo Ball
5. Michael Jordan
Barry Regan take Jordan off and add lil dicky
Barry Regan LaVar is a beast, Lakers gone get that BALL (ping-pong ball), then they gone get that BALL (Lonzo Ball).
mj would be obviously first
nick kano he said lavar fav players
Dors Padgham L
Lavar is who we thought he was and we let him off the hook🎣
Ink Master 😂😂😂😂😂😂 gud one
Ink Master I'm Ctfu mane oh Lawd
Ink Master so was Trump
PLAYOFFS?!
Ink Master lol
This guy just proved to me there is no reason u can't become a millionaire in this country
what are you talking about? he's already a millionaire since ball brothers wasn't born.
Lourd Torres don't be mad at my Up votes lol I knew that buddy
@@norton1164 no he wasn’t lol
I don't care if his shoes sell or not. His name still means washing balls in Spanish.
VGTannerrxc No it doesn't because for one his last name is Ball not Balls and ball or balls in Spanish is huevo or huevos. If his name was LaVar Huevos then yes it would be washing balls in Spanish lol.
Daniel Rodríguez Sánchez damn dude. You must be fun at parties
***** L
VGTannerrxc 😂😂😂👏
Lol simon
Big ballers also should brush their teeth
how did you come to that conclusion?
Rick C haha😍
nice thank you.
$0 in ad spend. $0 in ad spend. $0 dollar in ad spend. So genius. Plus 7,659 visitors to the site daily with an average product price of $ 50. Give this man a 3% conversion rate (which is conservative I'd say) and he's grossing $4 million per year. Hats off to you sir.
Jonah Falcon his son isn't going to do poorly though. People need to stop making that an issue. Everyone knows that kid is a beast even tmac said he was a beast. Unless he gets injured we are in for a good career.
Viral News myis haha but always good to spy on the competition
Viral News only the real ones kno lol
wow blue my mind with this one dudes genius
not that it matters but i think 3% is too high...alot of visitors are probably just checking out the site to see what the hype is about.
LaVar, who are the three greatest rappers of all time?
1. Lavar Ball
2. LaVar Ball
3. LaVar Ball
David Henry Posadas Damn right
*1. Lavar*
*2. Lonzo*
*3. Gelo*
*4. Melo*
This man just said "The Lakers gonna get that ball then they gon' get that Ball" I'm dead😂😂
I've just saved a bunch of money by switching from BBB's to Sketchers. Geico
Galactica Phantom W! 😂😂
Galactica Phantom LAME!
Lame my huevos.
I don't like the shoes myself but can't lie I respect my mans hustle
Alexander Media I can't 500 is way to much for a shoe that's going to get beat up playing ball. When you could go get some designer shoes for like 100 more and quality would be better and they look like a bootleg Kobe
Noah Blue I wouldn't pay 500 myself but I'm sayin I respect his hustle for having his own shoe and all the buzz with it
They look good to me, but the price is kinda high for a first shoe
Alexander Media if they threw a swoosh on those... You'd be sleeping at the store to get them
Drool Alot exactly
495.00 bruh that's rent homie !!
Hood Fight 101 where?! I need to live where u live
Fa1th_1st •Future Marine• In Houston Texas the median 1 bedroom rent is about 500 bruh anywhere you go
Fa1th_1st •Future Marine• so before you try to flame do your research Lil homie
Hood Fight 101 oh ok
Hood Fight 101 rent 1500$ for me
"how many many shoes have been ordered"?
3:07 looks down
you tell me"
WTF?
"very kwick, very kwick"
Lavar Ball says ridiculous things like Trump did. Trump got a lot of free press for it and Ball is getting alot of free press as well. Bad publicity (whether it's really bad or not) is better than no publicity.
Shaun Gorzell I wouldn't be surprised if he has an autograph version of trump's art of the deal.
THE REAL QUESTION IS WHAT DOES THE GIRL DO LOL
2DOORTAHOE I always ask myself that and she makes more than me, you and everyone commenting on this damn video. Just madness...
2DOORTAHOE sit there and look pretty. getting paid for nothing
LOOK MUDAKAKIN GOOD...
Black Titan that's the system of white supremacy for you, reward white People for nothing
2DOORTAHOE moderator and asking questions. But since Skip and Shannon keep it cool and on topic she doesn't need to do much on the show. First Take is something else tho lol
"You pulled the funding from the school! "How'd I pull the funding from the school!? "Melo is the funding for the school! Bro I'm dead. lol Shannon got too real...
bad publicity, good publicity good or bad its publicity this man is a marketing genius
amon tri the whole any publicity is good publicity is a myth
amon tri that was stupid
amon tri That's a myth bro. So if Lavar rapes or kills someone, that's good publicity?
joseph hernandez so your comparing felony crimes to Lavar ball marketing his business?
The crazy thing is... these corporations are going to make sure he doesnt win. They are going to big black ball him!!
I see what u did there,
black ball him..
ha..ha
Watch Nike come out with the Kobe Bryant overwatch edition they gon look the exact same even a similar logo on the back.
I see what you did there. BLACK....BALL Lmfaooo
terrence trafton where's your evidence?
Corporations will make sure he doesn't win by hook or crook because if he does it will take market share away from companies like Nike, Under Armour, and Adidas who are already competing against each other. If these companies allow Lavar to succeed what is to stop anybody behind Lavar from doing the same thing without going through these companies. They will find something on him from his past or twist his words to destroy him.
“LaVar! You better stop playing with me now!” 😂😂
I thought it was weird he referred to the shoe as his shoe and not lonzos
A5AP KillThemAll Everything is about him... that's why.
Cause he's the guy that did the work and designed them probably.
zo designed the shoes completely , he said that about 3 times
He trademarked the logos and owns the company hence him saying CEO. When he says "my shoe" he is speaking from an owners perspective. Let's say Lonzo signs with Nike tomorrow, LaVar still owns the ZO2s
he's clearly living thru them
“Everybody wants to look out the window but nobody wants to look in the mirror.” That’s dope!!!
I don't like him but I have to respect him for been first to try to beat all odds
No matter what he did or what he didn't do he getting free publicity and marketing for those shoes if he just get 1000 people to wear those shoe 495,000 independent would no advertisers Smart move
They do just don't want him to make money off them because if he do what u think other going to do in the future
Have an original thought for once...
Itscool2beu he ain't the first so you could keep not liking him
U happy
Anybody watching this actually actually own any of this stuff?
yes
*3 Playoff games yesterday, you take a segment to talk about a shoe...*
A shoe from a kid who's not even in the NBA yet, and got knocked out of the Sweet 16. This might be horrible to say, but I want this shoe/brand to fail. Not because of Lonzo, but solely based on LaVar. He needs his ego/voices in his head knocked down a few notches. #ridiculous
orestisDisturbed 13 minute segment from a 2 hour show
orestisDisturbed but you clicked to see what they had to say🤷🏻♂️
***** Amen to that.
preach 🙌
Y'all better hope Lonzo is not a bust.
The kid is too good and is a natural. He won't be a burst. If anything, his father's mouth won't let him..LOL
He can shoot the ball and has above avg court vision. In todays NBA that is gold.
+William Green lol but that average is for college not for the nba so you can't compare it
GH0STD3LTA he should live up to his dad's expectations or else he a bust.
He could be decent/good/great who knows
I support him! I like his bigger picture
Guess the the brand is already dead cos he's dressed for the funeral
Paulorocket1 🤣🤣🤣
Paulorocket1
Lmfaoooo
Trazsh Man lmfaooooo true
Chimou you live at home kid , you have no idea how the real world works. Keep playing make believe on TH-cam
Hue Hue It Goofy i
laver ball wants his son to play for the Lakers cause when he wears the jersey it can match his teeth
😂😂😂💀💀
Maurice Rousseau facts
you the 🐐 for that lol cause I'm a laker fan
Maurice Rousseau o gotdamn lmmfao
Maurice Rousseau W lmaooo😂😂😂
he's insane and a bit of an egomaniac but he's not stupid.
Scrappy Velazquez This is genuis what he did actually
Mr Swag 8843 People are only looking at the price and how Lavar ruined any chance of Lonzo getting a shoe deal right now.
Thing is, this dude is playing the media like a fiddle. He is striking while the iron is out. He is getting so much media attention and he isn't even a professional athlete. His sons are pretty much the talk of basketball in general and knowing that, he is doing the dirty working promoting the brand and getting it out there. I heard they sold a good amount of units already. No sponsorhips or anything yet the shoe is receiving so much attention, it pretty much went viral once it was announced.
He invested in his brand and it's starting to pay off, regardless of how wreckless he may seem.
+Scrappy Velazquez dont hate the player hate the game lol
Ok nice, so he got the media's attention and a platform to promote. But wouldn't you say he's some what destroying his brand, making it almost comical? BBB will never be on the same level as the elite sports wear companies UNLESS (and this is just a probability) Lonzo and his bros get MVP, rings or other NBA accolades
C that's what he banking on when he had a interview with skip yesterday
Freemason handshake
yes definitely,knew something was up, good eye.
I didn`t see that. I saw two grown men who not sure if they`re frienemies shake hands.
Thumb wasn't over the top. Wasn't a full paw shake.
So what
This guy is like Trump...Every time you attack him, you make him stronger...That shaq comment was deep...If I was Shaq I would never say one thing about Ball ever again.
otbway true.. he low key snatched Shaq soul with that comment 😱
yea that.... your son don't wear your own shoe comment was killa
Trump is an idiot! Look at his twitter he can't even spell tap.
otbway LOL
LeVAHH STAHP DAT!! 😂😂😂
Ahmeer Prescott lol I read this comment right as Shannon said this lol
😂😂
yall dont even understand how genius this man is. he has his whole family behind him thats the key
The Shoes ain't selling well, you can tell by him trying to dodge those questions 😂😂😂
KING JAY UNO they actually are selling well
KING JAY UNO no that was the best answer never let them know numbers keep it a mystery and it will keep your interest smart move
ZG92 j how?
Elijah Oliver II dude said he ain't care if it sold 5
That's bs dude sold more than that
with all this hype I can't wait for laver ball to play in the NBA....... wait I mean lonzo ball
The cost for production of the shoe in China is about $30 per pair.. Pretty symbolic right... My man is over selling his sons talent and shoe.. Bad combination..
Maurice Brodie quit acting like u know because u don't.They are that cheap when u have factories behind u like Nike and all the other companies also quit hating on another black men who tryna make sure his son is straight and secure.
Bryant Raindle ..Nike isn't manufacturing the BBB.. There is NO HATE here bruh.. We talking price strategy.. As long as his son plays well in the NBA he's gonna be set..
There's plenty of star players and hall of famers who talents and shoes oversold , so what
For $495.00, these shoes better make you be able to dunk, shoot 3's, shoot free throws, and dribble better........
uthamanj buy a pair and let us know.
I think I'll pass.
uthamanj it's gonna break your ankles
I want season tickets with these shoes.
uthamanj they better transform you into a Lebron/Kobe/MJ hybrid for $495
Everybody wants to look out the window but no one wants to look in the mirror-lavar ball
at least this dude always has the balls to come on and explain himself
Lol ulgydude pulled up in a suit
3:42 Lavar says "I never said if you can't afford" His tweet literally says "If you can't afford the zo2 you're not a big baller" At least delete the tweet or something dude
darkblades that's exactly what I thought when I heard it
darkblades technically, he never actually said it. he just 'tweeted' it.
That's just an alternative fact.
darkblades This is what has confused me. The sports media isn't arguing with him. He said it and they just drop it when he says I didnt say that.
He didnt "say it" he "wrote it" HAHAHAHAHA
they look like and 1's
wallace sonky accurate!
Nooooooooo
wallace sonky facts...if And1 kobes adidas boost UAs had a special needs baby
lmaooooo facts
This video has aged beautifully. Its an amazing thing to see.
Unshakable confidence makes most ppl uncomfortable
K Mula you deserve top comment
K Mula delusion makes people uncomfortable
Supreme ignorance makes it even worse
when youre too dumb to understand delusion
K Mula there's a difference between confidence and arrogance
Sorry to say but this dude is a genius. The money he won't be making in sales is money he's saving from advertising and marketing, that otherwise would cost a lot more than the sales he'd hypothetically make. If Lonzo manages to at least be a decent NBA player Lavar will be rich in no time. Really well played...
coaches trainers. dude has no skill in ball. he's sorry as he'll football is his sport
exactly, nobody gets this much free advertising on a retail product Plus with his price margin he can sell so many less pairs than anyone else.
He already is worth $4.5 million.
AprilDeath101 that makes zero sense.. thats why no one bought those pay less shoes. ball will be a bust in the NBA and you wont hear about him ever again
Yes!!! Ur pretty smart urself
"yeah but jordan didnt have his own brand when he came in
LAVAR:because his nothin like Lonzo
LOL
This man a legend. If everybody live with his confidence and courage, we would all be rich.
GambiT this guy is the truth
Elijah Oliver II Paul pierce should be revoked of his "the truth" nickname so labor can have it
Everybody can't be rich
Yo Kel why not
GambiT would all be living well
He has a point about the shoe being symbolic. He's cutting out the middle man i.e. Nike, Adidas, Reebok, etc.
Gary Threat usually when u cut out a middle man, the price goes down. more power to him tho I guess. if he can find morons to pay 500 for his shoes, can't blame a guy for making money. the real idiots are the ones buying the shoes... if they end up selling.
derrick robertson nah they want u to think that cutting the middle man makes price go down... proof it doesnt always have to
derrick robertson well you already overpayed for Jordan and LeBron or any other sneakers, why can't you overpay for him??
Gary Threat personally, no I haven't. but why not for his shoes, you ask? because he ain't nobody.. not yet anyway. his name shouldn't be mentioned in the same breath as people like Jordan or LeBron.
tell me where in the world middle man can pay freeking $500 for a shoe? It's like average salary for half of the world
He says in the video he never say if you can't afford them you aren't a big baller. He literally said nearly word for word including the words can't afford.
Scrappy Velazquez he's pretty smart. He's just acting dumb. He went from a nobody to the biggest name in sports of 2017
He is not pretty smart. 70-80% of people are pretty smart if you think he is. He's an arrogant clown.
Kevin he's a marketing genius
Marketing genius that hasn't even covered his costs yet...
you won't become successful if your priority is to buy some college boy shoes that more people know only because of his father.
Nobody who values money will spent $500 on basketball shoes in general, even if you can afford them. Late ,great Dražen Petrovic once said that it doesn't matter how much money you have, at the end of a day you can only sleep in one bedroom and eat one dinner at time.
He had to invest lot of money to even start his brand, if Lonzo flops at NBA his project is dead and he is stuck in debts, that's why smart shoe companies like Nike never give that high first contracts to their athletes. You don't want to invest a lot into unproven commodity. Lebron James, one of greatest athletes of our generation signed with NIke lifetime deal 12 years AFTER his rookie season.