🔥 The ULTIMATE List of Custom & Lookalike Audiences for Facebook (With Detailed Tutorials)

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  • เผยแพร่เมื่อ 17 ม.ค. 2025

ความคิดเห็น • 78

  • @travelyourday
    @travelyourday 4 ปีที่แล้ว +3

    Yes! 30 minutes long but worth it! So much important details to take note of. And yet the video is not boring.

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว +1

      Wow thank you Gabriel!! You have no idea how much this means since this is the longest video I've done yet!! But this makes it all worth it 🙏🏼

    • @mathiasuriel6002
      @mathiasuriel6002 3 ปีที่แล้ว

      Sorry to be so offtopic but does anybody know of a tool to get back into an Instagram account??
      I was stupid lost my password. I would love any help you can offer me!

  • @ninaks9784
    @ninaks9784 4 ปีที่แล้ว +7

    This is the most comprehensive and detailed tutorial on custom and lookalike audiences on youtube. Thanks for not wasting our time with all the unncessary fluff like so many other youtubers do.

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      Wow, thank you Nina!! I tried to cover as much as possible, but there's still so much more you can do with custom & LLAs! So glad you enjoyed it! ❤️❤️

  • @Moreexcited-g2o
    @Moreexcited-g2o 14 วันที่ผ่านมา

    i am from pakistan and i saw many internatioanl channels but your content is so good and unique.

  • @hebunmehmetsirinuyar1733
    @hebunmehmetsirinuyar1733 3 ปีที่แล้ว

    One of the greatest Re-Marketing case study with Custom Audience and Lookalike features!!!

  • @miroslavboichev3029
    @miroslavboichev3029 3 ปีที่แล้ว

    You deserve much more subscribers your content is sick, I learned so many things thanks to you! Keep going!

  • @leonlanson2462
    @leonlanson2462 4 ปีที่แล้ว +2

    Glad to see your upload,Great Re-targeting strategy.👍👍👍

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      Thank you! Let me know how it works out for you :)

  • @kareemglowz728
    @kareemglowz728 4 ปีที่แล้ว +3

    I appreciate the time and effort you take out of your day to help us Mei‼️✊🏾

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว +1

      Thank you Kareem! Knowing that you guys have the right info and resources to be successful with your own ads makes it all worth it ❤️

  • @kewang6921
    @kewang6921 3 ปีที่แล้ว

    Can't believe such a great video has only less than 1000 views. I like it so much!

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว

      Quality over quantity ;)

  • @pammyphysique2263
    @pammyphysique2263 4 ปีที่แล้ว +1

    Mei you are giving out so many gems, amazing work once again. This is why I love TH-cam, people are sleeping on amazing content 🙏🏼

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      Wow thank you so much!! It truly makes me happy knowing that what I'm putting out is resonating and valuable to you guys ❤️

  • @aadithyaish
    @aadithyaish 4 ปีที่แล้ว +1

    Hi! I want you to know that I keep seeing you comment under Gary vee’s videos and that is honestly how I subscribed to you. For what that is worth, your tactics are working keep it up!

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      Haha that's awesome, thank you!!! Always great to know my advertising or TH-cam growth strategies are working :) Hope you got a ton of value from this video as well! 🙏🏼

  • @markneo8056
    @markneo8056 3 ปีที่แล้ว

    Watch you the first time and I like you already ❤️❤️❤️

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว

      Wow, thank you so much!! ❤️❤️

  • @jaysonmejia7942
    @jaysonmejia7942 ปีที่แล้ว

    Amazing video still good for 2023

  • @Digilenz
    @Digilenz 4 ปีที่แล้ว +1

    Wow, super comphrehensive and REALLY2 FRUITFUL video, and u gave it for FREE, u're too generous Mei. To be honest even it's paid course from u, if it's as fruitful as this - with more comphrehensive and intense angle , it's still worth every penny. Thanks a lot Mei, u're so generous !

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว +1

      Wow, thank you so much Chandra!! Your words mean a lot 🙏🏼 I don’t have a course right now, but it’s in the works 👀 You ROCK Chandra!!! ❤️❤️❤️

    • @Digilenz
      @Digilenz 4 ปีที่แล้ว +1

      @@marketingmei Waiting for it Mei..keep inspiring 😁👍

    • @tiffaniegraham7077
      @tiffaniegraham7077 3 ปีที่แล้ว

      @@marketingmei yes please make a course! I need it now!

  • @EnglishSquared
    @EnglishSquared 3 ปีที่แล้ว

    The best video I have seen on the subject. Hint: I have watched a lot. It was organized, informative, and to the point. Beyond this, her friendly, down-to-Earth delivery makes it seems like a coffee date with a friend. Thanks so much!

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว

      Omg that is so kind!!!! 😭 You made my day ❤️❤️

  • @moemrizzle1991
    @moemrizzle1991 3 ปีที่แล้ว +1

    This is awesome, thanks for the video!

  • @George_Perez
    @George_Perez 4 ปีที่แล้ว +1

    Great video Mei, tons of value and entertaining!

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      Thank you!! Glad you enjoyed it! ❤️🏠

  • @maraug2474
    @maraug2474 3 ปีที่แล้ว +1

    Great video!!

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว

      Thank you! Glad it helped you :)

  • @fellajay
    @fellajay 3 ปีที่แล้ว +1

    Ii always learn a lot from your videos Mei, great job, thanks for all the content you put out :)

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว

      Thank you so much for watching. I appreciate your support more than you know :)

  • @BusinessMarielaPerCall
    @BusinessMarielaPerCall 2 ปีที่แล้ว

    amazing value as aways! Thank you!

    • @marketingmei
      @marketingmei  2 ปีที่แล้ว

      Thank you for watching! ❤️🙏🏼

  • @dmfpc7940
    @dmfpc7940 4 ปีที่แล้ว +1

    Wow I had no idea there were so many custom audiences I haven't been using... TY

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      Yes! And there are so many more, this is just scratching the surface 👊🏼

  • @Eliscay
    @Eliscay 4 ปีที่แล้ว +3

    Hey Mei- maybe you can make a video on how your first funnel should look like for a brand new company with a brand new pixel and a low budget of 1.5K/month. Love your videos, thank you!!!

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว +1

      Hey Isabel! I build all my funnels the same way, whether it's for a new company, or a company with a lot of sales. The only difference would be how much you spend for each campaign. For a budget of $1.5K/mo, I would do $5/day to traffic and top of funnel, $40/day for prospecting/MOF, and $5/day for BOF/retargeting. Hope that helps!! :)

  • @KRosePetje
    @KRosePetje 3 ปีที่แล้ว

    So much Value! Thank you.

  • @DejaDrewit
    @DejaDrewit 3 ปีที่แล้ว

    Wow amazing tips thank you!

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว +1

      Glad you enjoyed it!! ❤️

  • @ismaelalonso798
    @ismaelalonso798 3 ปีที่แล้ว

    Great Video, Thanks .

  • @StlouisElijah
    @StlouisElijah 4 ปีที่แล้ว +1

    this is gold

  • @ninopaez4091
    @ninopaez4091 2 ปีที่แล้ว

    thank u so much ! i learned a lot

  • @othaimcenter5425
    @othaimcenter5425 3 ปีที่แล้ว

    Your soo sweet!! 😍😍❤😄

  • @Moreexcited-g2o
    @Moreexcited-g2o 14 วันที่ผ่านมา

    make a videos on daily basis so that i can learn a lot with your videos

  • @hoshuusto08
    @hoshuusto08 4 ปีที่แล้ว

    Good Stuff Mui.. thanks alot

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว +1

      Thanks Hashim! Glad you got value from it!

    • @hoshuusto08
      @hoshuusto08 4 ปีที่แล้ว

      @@marketingmei Hello Madam, Now a days I am seeing video ads on Facebook and the good thing is that landing page view opens beneath the video ad while watching.
      What are these kinds of ads?

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      @@hoshuusto08 you might be seeing what are called "instant experience" ads that allow you to use different types of media, carousels, product and lifestyle shots, to showcase a collection of products.

  • @joshuacity9359
    @joshuacity9359 4 ปีที่แล้ว +1

    Amazing content as always! I've been getting awesome results by simply following your videos. A question though. Is is better to create LLAs using pixel events instead of using custom audiences? I know the pixel doesn't pick up 100% of the events. Thank you again and keep up the great work! 🚀

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      Omg that’s phenomenal to hear!! So great to hear my strategies are working for you 🙏🏼 LLAs using pixel data generally work better than those using custom audiences. There are inaccuracies with the pixel, but I wouldn’t worry about those discrepancies since they’re minor.

  • @BaconMountainMan
    @BaconMountainMan 3 ปีที่แล้ว

    Great video! I picked up some things that I didn't know. I'll have to make some changes to future campaigns.
    Also...it does help to listen at 1.5x speed. :-)

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว +1

      Thanks James! Can’t even lie, I listen to all videos at 1.2x speed 😂

  • @ayyazahmad1055
    @ayyazahmad1055 3 ปีที่แล้ว

    Thank you so much for such a great video! This is super helpful and i am definitely going to test these different audiences out! - I had actually been wondering why we had such limited reach in our retarget campaign. By the way, do you exclude warm audiences from the TOF & MOF traffic campaign? basically should each level exclude the next lower level?

  • @manjasheets
    @manjasheets 2 ปีที่แล้ว

    Hi Mei, thanks for this great video :) do we need to exclude purchasers from the website visitors / post savers segments?

    • @marketingmei
      @marketingmei  2 ปีที่แล้ว

      We exclude purchasers in the last 30 days... depends on your sales cycle and if/when customers repeat purchase

  • @ivoryb3335
    @ivoryb3335 4 ปีที่แล้ว

    this was GREAT!!!! do you combine these audiences in one ad set, or have different ad sets for each custom and lookalike audience ? Whats the best way to do this?.... would you use COB?

    • @marketingmei
      @marketingmei  4 ปีที่แล้ว

      Thank you so much!! I like to test each ad set individually first; and then combine them based on the extent of audience overlap and/or subpar performance. Either CBO or ABO works :)

  • @DejaDrewit
    @DejaDrewit 3 ปีที่แล้ว

    Hi Mei do you recommend using connect explore or interest explore kind of tools? Wondering if they help to lower ad cost

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว +1

      Not sure I understand the question

    • @DejaDrewit
      @DejaDrewit 3 ปีที่แล้ว

      @@marketingmei they are both online programs that help you find hidden facebook interests that facebook doesn’t show, supposed to cost less $$ (cpc) because less people are using them

  • @superman3621
    @superman3621 2 ปีที่แล้ว

    Hello! thanks for the video. if someone already added to cart wouldnt targeting them already be targetting checkout. why did you have add to cart, add payment and checkout in your retarget?

    • @marketingmei
      @marketingmei  2 ปีที่แล้ว +1

      That logic is correct, but you can also have checkouts and add payments occur without adding to cart first if someone is returning to the site. Also it’s best to include all those conversion events especially with the loss of data from tracking

  • @hafezaazizi5138
    @hafezaazizi5138 3 ปีที่แล้ว

    perfect!!! so much perfect how can i be ur student :(

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว

      I offer 1:1 coaching for fb ads if that’s something you’re interested in

  • @EricRobb
    @EricRobb 3 ปีที่แล้ว

    So is it more important to have an amazing ad creative, or set up the ad well with good audiences?

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว

      You need both. A great ad targeted to the wrong audience will get poor results. A poor ad targeted to the right audience will also get poor results. Amazing creative + good audiences = killer combo

  • @lilpeeva
    @lilpeeva 3 ปีที่แล้ว

    how do you know if you have enough traffic coming in in order to have a big enough LLA to target so that you're not re-targeting the same ppl over and over again?

    • @marketingmei
      @marketingmei  3 ปีที่แล้ว +1

      Your LLA seed audience should have at a minimum 1,500 people. This is updated guidance (it used to be 1,000 people). If you’ve spent anywhere from $50-100 on traffic campaigns, that’s definitely enough for you to retarget :)