How to Use Stories to Elevate Your Brand

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  • เผยแพร่เมื่อ 26 พ.ย. 2024

ความคิดเห็น • 142

  • @nbultman_art
    @nbultman_art 2 หลายเดือนก่อน +67

    I watched a clip of the South Park creators giving a lesson on storytelling. They said when telling people a story, it’s better to transition each section with “therefor, but, however, because” instead of “and then”, because people want to follow the narrative, rather than be blasted with logistics. Hearing this made my brain click as to why I noticed that people would tune out when I talk, and therefor I would feel bad about myself and be hesitant to keep sharing. But with this in mind, I have practiced and gotten a lot better!

    • @BrittneysBlessed
      @BrittneysBlessed 2 หลายเดือนก่อน +3

      Thanks for sharing this!

    • @jmlepunk
      @jmlepunk หลายเดือนก่อน +4

      Noticed how you used 'because' and 'therefore' in your comment lol

    • @nbultman_art
      @nbultman_art หลายเดือนก่อน

      @@jmlepunk exactly

    • @VincentForDesign
      @VincentForDesign วันที่ผ่านมา +1

      And it worked! Bcs I read your whole comment! I’m gonna keep this in mind!

    • @nbultman_art
      @nbultman_art วันที่ผ่านมา

      @@VincentForDesign 👌💥

  • @clintt5266
    @clintt5266 2 หลายเดือนก่อน +65

    I was in need of serious inspiration on a chilly, rainy September morning. Tired, getting over a cold, I didn't know where to begin. It seemed like it was going to be a lost morning. Then I found this 13 minutes of pure gold and I'm going to use it to transform my day and ignite creative solutions for my clients. Thanks Chris.

    • @WarriorsPhoto
      @WarriorsPhoto 2 หลายเดือนก่อน +6

      Your story on here has transformed my day as well, thank you.

    • @travelwithroland2
      @travelwithroland2 หลายเดือนก่อน +3

      That is a great story… tell that one… the one about being tired and needing inspiration

  • @saralange1230
    @saralange1230 2 หลายเดือนก่อน +49

    You know… I spent THOUSANDS of dollars in school to come and get a better lesson in TH-cam! Thank you Chris!

    • @thefutur
      @thefutur  2 หลายเดือนก่อน +9

      That’s what we’re trying to change.

  • @lamilarosemin4242
    @lamilarosemin4242 2 หลายเดือนก่อน +20

    strangers become friends and friends become customers…major gem 💎

  • @cheftinaluu
    @cheftinaluu 2 หลายเดือนก่อน +7

    Just discovered Chris & his work. Divine timing, I believe. ✨ I taught high school culinary arts for a decade and personal branding was a component of the class. I first started thinking about pb after Kayne’s College Dropout album & hearing him say he wanted to tell his stories auto biographically through his music. That was so profound to me. Given the amount of time I’ve spent with this subject, I actually felt a little lost when it came time to (re)brand for myself. Your prompts/exercises are helping me clarify, and I am super thankful. 💛✨ Cảm ơn nhiều, Chris Do! PS: anything related to Star Wars ✨⚡️⚡️⚡️ I’ve had the honor of cooking for George Lucas. What an incredible mind. 🥰✨

  • @CollinRutherford
    @CollinRutherford 2 หลายเดือนก่อน +3

    Love how he ties strong emotions to marketing, it’s all about making your brand memorable.

  • @VigilantInspectionServices
    @VigilantInspectionServices 2 หลายเดือนก่อน +13

    Society is hard on honest upfront people. Share your story anyway. You will be surprised by the people you reach.

    • @NikiAllen
      @NikiAllen หลายเดือนก่อน

      💯💯💯

  • @TheInfiniteGM
    @TheInfiniteGM 2 หลายเดือนก่อน +3

    Stories are the building blocks of the human psyche. The more you learn about yourself, the better stories you can tell - "Know Thyself" was a Delphic Maxim for a reason. Connect moments to emotion to improve your memory and marketing capability.

  • @LukasDamgaard
    @LukasDamgaard 2 หลายเดือนก่อน +6

    I truly recommend the podcast YOU ARE A STORYTELLER - they deliver so many golden insights that go far far deeper than the heros journey.
    Your welcome ❤

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      Wow, thank you!

    • @kumail54
      @kumail54 9 วันที่ผ่านมา

      What are the best episodes you'd recommend for someone who wants to apply it while writing content?

    • @LukasDamgaard
      @LukasDamgaard 5 วันที่ผ่านมา +1

      @@kumail54 Start with the first one about armature :) Also called the central theme. The invisible design behind the whole story. - Also I would recommend anyone to read Brian McDonalds book "Invisible Ink"

    • @kumail54
      @kumail54 5 วันที่ผ่านมา

      @@LukasDamgaard Just watched it. Completely blew my mind. Got so many insights. Thanks a lot for that 🙏. Can you share any other relevant episodes? I want to learn more about the psychology, the strategy, and frameworks of storytelling

  • @aromick
    @aromick 2 หลายเดือนก่อน +1

    I love the overall concept of having a Character, the wants, identifying the Obstacles and how to leverage in that ❤

  • @45_karanvirsingh89
    @45_karanvirsingh89 2 หลายเดือนก่อน +3

    This video is a very beautiful summary of the book "Building a story brand" I would recommend everyone to read that book once and everything will make sense to you

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      Donald Miller?

    • @45_karanvirsingh89
      @45_karanvirsingh89 2 หลายเดือนก่อน

      @@thefutur Yes, Donald miller

  • @BebaCalvert
    @BebaCalvert หลายเดือนก่อน +2

    Hi Chris. I have discovered you a week ago and I am awe. You are so inspirational as conntent creator, coach, just a good person. I can relate to your personal story, and just the morals you have is how i want to come across as a tiny youtuber. In bosnia, we say your every lesson is worth a gold coin. Binging your content. ❤

    • @thefutur
      @thefutur  หลายเดือนก่อน

      Thank you. Welcome to the Futur Beba

  • @Dreamaster2012
    @Dreamaster2012 2 หลายเดือนก่อน +1

    This inspiration is so broad that it applies archetypally in way that satisfys the basic need to feel seen, heard, and appreciated. This can go a long way to act as energetic catalyst in personal projects needing capital 🎉

  • @renewable_energy0
    @renewable_energy0 หลายเดือนก่อน +2

    To anyone who is in the process of building a business, this video needs to ingrain into our head of what makes a $100,000 business vs a $1 Million dollar business.

  • @JonniStar251
    @JonniStar251 2 หลายเดือนก่อน +1

    This is a very good lesson. It brings about personality to the brand but grasps the emotions of the prospects

  • @GftsandPrvlgBrand
    @GftsandPrvlgBrand 2 หลายเดือนก่อน +2

    Chris you & team are plugged in..this is just what I needed..this is the weak point in my brand right now..

  • @RoyalAdventuresTheRoyalLife
    @RoyalAdventuresTheRoyalLife 2 หลายเดือนก่อน +1

    You, Omar and Myron my three favorite channels
    Thank you so much, Chris !!

    • @thefutur
      @thefutur  2 หลายเดือนก่อน +1

      We appreciate that!

  • @caychannelconnects
    @caychannelconnects 2 หลายเดือนก่อน +1

    This is the reason I keep coming back to the Futur-what a gem of a content; truly inspiring.
    My journey is a long one and surely I'm not there yet but I thank you for always adding clarity to my compass.
    Grateful and kind regards, Cay 🙏

    • @thefutur
      @thefutur  2 หลายเดือนก่อน +1

      Thank you for sticking around.

    • @caychannelconnects
      @caychannelconnects 2 หลายเดือนก่อน

      @@thefutur You're welcome and thank you 🙏

  • @kaloyantsilev
    @kaloyantsilev 2 หลายเดือนก่อน +1

    This is a great video Chris! Loved the examples throughout it - really made your points clear.

  • @Orlando_Montanez_92
    @Orlando_Montanez_92 2 หลายเดือนก่อน +2

    So many good nugget in here. The Heroes journey is such an iconic foundation. Homers Odyssey all the way to Shrek. Glad you brought this to the spotlight. Lastly using their form or words of communication is the best way to fulfill tribe mentality. Great info.

  • @Andre.Waterman
    @Andre.Waterman 2 หลายเดือนก่อน +2

    Thanks Chris, amazing video! Definitely got a few unlocks from watching!

  • @Aarona_TheVirgo
    @Aarona_TheVirgo หลายเดือนก่อน

    This is dope👍🏽❤️ It actually reminds me of one of the best acting classes I ever took. My booking career actually took off once I learned to use memory to tap into emotion and use DESIRE to craft a character. Everyone in a scene desires SOMETHING. When you decide what the character wants the scene takes off. When you don't the acting is flat and cringy😂 Great video thank you!

  • @RCNphil
    @RCNphil 2 หลายเดือนก่อน +1

    I can never be reminded enough! Thanks again for sharing valuable information, Chris!

    • @thefutur
      @thefutur  2 หลายเดือนก่อน +1

      My pleasure!

  • @Camilla-tc8vq
    @Camilla-tc8vq 2 หลายเดือนก่อน +2

    Yes! Love this style of content, short sweet and oh so informative!

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      More to come!

  • @dansbeedesigns
    @dansbeedesigns 2 หลายเดือนก่อน +1

    What an amazing and insightful video! Thank you!!!

  • @dfd4688
    @dfd4688 2 หลายเดือนก่อน

    8-12hrs a day I follow a recipe, facts are what I eat for breakfast and bullet points are my main meal. So I’m curious if there’s no market for content of this sort? You hit the nail on the head by the way, living in monk mode I’m lucky to remember what happened 8 minutes ago unless I killed it or got killed by it. Thanks for sharing Chris cheers 🍻

  • @serronben-tovim4748
    @serronben-tovim4748 2 หลายเดือนก่อน

    This os flippen gold! love it thank you so much. You are a genius 🧠🧠🧠

  • @JeremyRasch
    @JeremyRasch 2 หลายเดือนก่อน +1

    This is really good, man. I think we could apply this in our everyday life it’s liven things up.

  • @bungalogic
    @bungalogic 2 หลายเดือนก่อน

    Wow… this is amazing, this is exactly what I needed to click on my brain. 🧠 those three elements makes so much sense.

  • @aarnagarg7608
    @aarnagarg7608 2 หลายเดือนก่อน

    I found the character, want, and obstacle of the new project I am working on. Thank you for the video

  • @rhite139
    @rhite139 2 หลายเดือนก่อน +1

    This is some of the best advice for me! I am just starting a channel, wish me luck. I hope I can be like you someday.

  • @FlorentBonlong
    @FlorentBonlong 2 หลายเดือนก่อน +1

    Stories are a POWERFUL tool to connect with your audience on a deeper level.
    They HUMANIZE your message, making it relatable and MEMORABLE. 🧠💬
    Use narrative to highlight values, build trust, and drive ENGAGEMENT.
    This approach truly makes all the difference in standing out! 🌟🚀

  • @jamessuttle8508
    @jamessuttle8508 2 หลายเดือนก่อน

    No idea who you are sir, but this was fantastic thank you for your time , video and knowledge ....

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      Thank you 🙏

  • @sandeepumeshbabu6052
    @sandeepumeshbabu6052 2 หลายเดือนก่อน +2

    I like this guy.. am gonna follow him

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      Thank you

  • @swantonbomber20
    @swantonbomber20 2 หลายเดือนก่อน

    Love the sweatshirt chris💥

  • @InYourDreams-Andia
    @InYourDreams-Andia หลายเดือนก่อน +1

    Really helpful, good insights, subbed!

    • @thefutur
      @thefutur  หลายเดือนก่อน +1

      Thanks for the sub!

  • @angelinasereno
    @angelinasereno หลายเดือนก่อน +1

    Brilliant!

  • @MikeFromDownUnder
    @MikeFromDownUnder 2 หลายเดือนก่อน +1

    Thanks for sharing this! 👍

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      You bet!

  • @WithUsersInMind
    @WithUsersInMind หลายเดือนก่อน

    You should have used Need, instead of Want. I like how you used obstacles instead of Goal. In the mind of the wanter, the want is the need. Thats what makes it so powerful. Its a want, but feels like a need.

  • @payalsejvani4023
    @payalsejvani4023 2 หลายเดือนก่อน +1

    this was amazing! thank you

  • @aqeelessam1258
    @aqeelessam1258 หลายเดือนก่อน

    I hope to reconsider who dubs the content into Arabic, so that his language is eloquent and his pronunciation is correct. Thank you for your wonderful content.✨

  • @Str953
    @Str953 หลายเดือนก่อน +1

    Students are asked to be quiet. Professionals are asked to assertive and to the point and we all think why we lose our ability to story tell

    • @thefutur
      @thefutur  หลายเดือนก่อน

      I think students are encouraged to listen. Subtle but different than being quiet.

  • @ChristinaNicci
    @ChristinaNicci 2 หลายเดือนก่อน

    Chris so so good thanks for the video! I'm on this lesson for sure..

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      You’re welcome

  • @jennahhilleyjoyfulnoise
    @jennahhilleyjoyfulnoise หลายเดือนก่อน

    Wow! Had no idea that Joseph Campbell was his mentor!

  • @thewebstylist
    @thewebstylist หลายเดือนก่อน

    Man I’ve got to reach back 10-20 years ago for my ‘Welcome to Hollywood! Prepare to get fu-ked’ stories and share on my socials. You literally couldn’t make up or imagine these

  • @YariBeatsMedia
    @YariBeatsMedia 2 หลายเดือนก่อน

    Saludo ako sa yo Chris!!! 🤑🤑🤑

  • @shakibahamed8244
    @shakibahamed8244 2 หลายเดือนก่อน

    Extremely helpful ❤

  • @alien-911
    @alien-911 2 หลายเดือนก่อน +1

    if no one realise there's a tap over the brand on the cap, That's the power of story telling

  • @uSanele
    @uSanele 2 หลายเดือนก่อน

    This is so powerful. Thank you! ❤❤❤

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      You're so welcome!

  • @BizGVN
    @BizGVN 9 วันที่ผ่านมา

    great, thanks for sharing

  • @NomadOverNormal
    @NomadOverNormal 2 หลายเดือนก่อน

    I dig the white background. Gives me 2015 vibes.

  • @pmumentor
    @pmumentor หลายเดือนก่อน

    This was an amazing vid.

  • @videoforentrepreneurs
    @videoforentrepreneurs 2 หลายเดือนก่อน +3

    0:38 - A vegetative state? 😳

  • @NippaMoon
    @NippaMoon 2 หลายเดือนก่อน +1

    The thing about story telling which actually makes a real impact 😮 is the one you actually lived 😊... Today's world has been a fabrication and soon all this will expose itself once the world needs more than what can be offered! I say all that just to express! BE AUTHENTIC! BE YOU... Share YOU. We all have an amazing story someone needs to hear 🎉

  • @InTYcing1
    @InTYcing1 2 หลายเดือนก่อน +1

    Great message!!!
    You’re amazing!!
    I will like to share my thoughts on (video 50sec…)
    Strong Emotion and Story…..
    I will like to also add “TONE”.
    I think a Strong Emotion transform into TONE once expressed thru Voice.
    It is the TONE in which affords room for the listener to develop THEIR FEELING from my Emotion…..
    Your thoughts?

  • @allankamper7769
    @allankamper7769 หลายเดือนก่อน +1

    😮 great 👍 thx

  • @Santafefashionweek
    @Santafefashionweek 2 หลายเดือนก่อน

    Great information

  • @AlexandreSoma
    @AlexandreSoma 2 หลายเดือนก่อน

    Joseph Campbell is the father of modern storytelling.

  • @manoloblanco5240
    @manoloblanco5240 2 หลายเดือนก่อน +1

    Hey bro! How can i segment the type of emotion i want them to feel? What would you do to find that out? Is there a rule, theory, practice scheme? (According to the type of people i want to reach out)

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      Give it a try

  • @WealthWeaves
    @WealthWeaves 2 หลายเดือนก่อน +1

    Hi, I would like to ask if anything changes when selling in retail. We are a fresh greens producer with a premium price, as we grow our products naturally. Our customer base will be much broader compared to a very specific product. Is there anything different we should consider regarding our 'customer avatar,' or can your advice be applied in the same way? Thanks!

    • @MsCakeClub
      @MsCakeClub หลายเดือนก่อน

      If you can afford it, getting a brand strategist on board to help you figure this out will be the best thing you can do :)

  • @doggolovescheese1310
    @doggolovescheese1310 2 หลายเดือนก่อน

    You made me look at my opening dday differently, its a story to tell

  • @SKYJORDXN
    @SKYJORDXN 2 หลายเดือนก่อน

    💎

  • @hamdygouda9378
    @hamdygouda9378 2 หลายเดือนก่อน

    Great advice but can i also with the scenario of films like giving my story a character and a name and tell the whole journey to my customer in a direct way so that they can feel it or it won't be good?

  • @eltonseleka
    @eltonseleka 2 หลายเดือนก่อน

    Brilliant

  • @RUNNINGWATER
    @RUNNINGWATER 2 หลายเดือนก่อน

    thx u, Chris

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      You’re welcome!

  • @efemenaipoko2205
    @efemenaipoko2205 2 หลายเดือนก่อน

    Story telling in branding..

  • @Vishal_IItian
    @Vishal_IItian หลายเดือนก่อน +1

    From MCE

  • @MichaelWilliams-lo3ix
    @MichaelWilliams-lo3ix 2 หลายเดือนก่อน

    Awesome

  • @FrameandFlavor
    @FrameandFlavor 2 หลายเดือนก่อน +1

    now i will tell better story!

  • @SchwaCylena
    @SchwaCylena 2 หลายเดือนก่อน +1

    ❤❤❤

  • @LennyLovesLiberty
    @LennyLovesLiberty 2 หลายเดือนก่อน +2

    Do you hip hop dance homie?

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      No. Not yet

  • @mikolajheidrych5335
    @mikolajheidrych5335 2 หลายเดือนก่อน

    Hello, I'm listening to a fragment of your excellent episode and I'm listening to every precious word you say to me. What advice could you give me when opening something less and less popular in a popular, but still very developed city? The details are that I am opening the Smallest Pub in Poland in one of the largest cultural cities in this country. The smallest pub is called BeerMan and is in an attractive location! Upon request, I can send a photo of my place in Poland. This would be an interesting challenge and connection for you and me. What do you think about this idea? Regards, BeerMan

  • @dotpngpic
    @dotpngpic หลายเดือนก่อน

    How is this in hindi?

  • @JonJagsNee
    @JonJagsNee 2 หลายเดือนก่อน

    Had to double take the title because I thought it said Steroids. Nope, I’m just illiterate 😂

    • @HowtoRestoreHeadlights
      @HowtoRestoreHeadlights 2 หลายเดือนก่อน

      🤣🤣🤣🤣I mean, that MAY be the pump ya need to grow your brand lol

    • @ChristenOlabode
      @ChristenOlabode 2 หลายเดือนก่อน

      More like it after you watch 😅

  • @TheMcBeed
    @TheMcBeed 2 หลายเดือนก่อน

    This title is 100% Chatgpt made.

  • @matthallett4126
    @matthallett4126 2 หลายเดือนก่อน +1

    If developing a web app and hand delivering it on ipads you're letting them keep, is cheaper than building a website, you're building websites wrong. If its just marketing ploy, then sure.

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      I think you missed the point

    • @Marcos-pe6fp
      @Marcos-pe6fp 2 หลายเดือนก่อน +1

      It's about using the right bait. You don't fish a blue marlin with the same bait you fish catfish.

  • @idobedodado
    @idobedodado หลายเดือนก่อน

    lol was not expecting a how to lie tutorial

  • @CastleHassall
    @CastleHassall 2 หลายเดือนก่อน

    "yes but.."

  • @mzosama
    @mzosama 2 หลายเดือนก่อน +1

    Donald Miller.

  • @Dimerzz
    @Dimerzz หลายเดือนก่อน

    14:34 - I really enjoy watching your interviews but I don't think it was right to post this video here, some viewers may not have wanted to see this

  • @marcomartinez2567
    @marcomartinez2567 2 หลายเดือนก่อน +1

    Did you said being gay is weird ??

    • @Bloxxertildeath
      @Bloxxertildeath 2 หลายเดือนก่อน

      Not really sure why he would say weird there as well. I understand he is a proud Christian but doing such a thing wouldn't really be loving thy neighbor as ones own.

  • @Basedbeauty3
    @Basedbeauty3 2 หลายเดือนก่อน +1

    He look like Pharrell

    • @thefutur
      @thefutur  2 หลายเดือนก่อน

      High praise

  • @BethBarany
    @BethBarany 2 หลายเดือนก่อน

    as if life is binary… 😂 not.

  • @Ovalrapture
    @Ovalrapture 2 หลายเดือนก่อน

    Blah

  • @WarriorsPhoto
    @WarriorsPhoto 2 หลายเดือนก่อน +2

    I had a math teacher that used stories to teach. As a young man that was bored in school. He made math fun 🎉😂❤.
    Results I started paying attention and M@+H is now fun. ❤

  • @gazasqreech
    @gazasqreech 2 หลายเดือนก่อน +2

    Thank You my Brother. Always a Pleasure 🫡💪🏽

    • @thefutur
      @thefutur  2 หลายเดือนก่อน +1

      Any time

    • @gazasqreech
      @gazasqreech 2 หลายเดือนก่อน +1

      @@thefutur Thanks for your acknowledgment. I have been learning a lot from you for a few months now. I appreciate your integrity.

  • @evelynjulia6787
    @evelynjulia6787 2 หลายเดือนก่อน +1

    Love the irony of wearing a skull necklace with the rosary 🤔🫤🤭 great info thank you!

    • @thefutur
      @thefutur  2 หลายเดือนก่อน +1

      You see the details.

  • @Magicguy13
    @Magicguy13 2 หลายเดือนก่อน

    Thanks for sharing Chris, very valuable information

  • @SandipKumar-og6xm
    @SandipKumar-og6xm หลายเดือนก่อน +1

    Awesome

  • @juanroaguilo
    @juanroaguilo หลายเดือนก่อน +1

    ❤❤❤