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As the Christmas festivities approach, retailers may feel a mix of excitement and pressure. Whether you’ve experienced significant growth or faced tough challenges this year, the key to a successful end of season lies in strategic planning and informed decision-making. In this Lunch and Learn, Alison Metcalfe guides you through the 10 crucial considerations for deciding whether to promote or no...

In this webinar, Minal Patel shows you how to use email marketing to boost sales in the run-up to Christmas and why you should always include email marketing in your festival marketing toolkit. Minal founded Marketing by Minal in 2016 to help time-strapped small service providers get to grips with email marketing. Using her over 20 years of marketing experience and 12 years of email marketing e...

In this webinar, Geraldine Swanepoel explains why your website's performance matters and which key metrics you should be using. Key takeaways from this session: (1) Why your website's performance matters (2) How to measure your website's performance (3) Which key metrics you should be measuring

Want to start your own podcast but don't know how to get started? This webinar recording is your introduction. Podcasting is one of the fastest-growing platforms in the world right now. Ollie Collard, founder of Enterprise Orchard and co-founder of the International Founded & Grounded podcast, shares his top tips around getting started and making a success of your podcast marketing.

In this webinar, SEO expert Gill Wilson explores the power of keywords. She explains why keywords matter for getting noticed online, shares free tools that will help you find the best keywords for your content, and shows you how to use them effectively for better online results.

In this webinar, Gill Wilson, founder of web design and maintenance company Buttered Host, lays out the first steps you need to take when it comes to building the best website for your business.

In this webinar, Geraldine Swanepoel, Go and Grow Online trainer, shares tips and tactics for using SEO to help your business rank better on search engines such as Google.

In this session, Johnny Harte chairs a panel discussion with HBAN's Niamh Sterling, a small business founder who has secured angel investment. This training is for small business owners who want to learn more about securing angel investment. Key takeaways from this session:​ (1) What to consider when seeking angel investment (2) Benefits and challenges of securing angel investment (3) Steps for...

In this Lunch and Learn, Anne-Beth Jordan, a business and personal development coach, tells you how to set and accomplish your company goals, culture and vision. Anne set up a coaching, mentoring and advisory business, assisting clients with whatever they needed to help make their businesses successful, easy to run, putting in plans and strategies and looking at why they do what they do. Anne i...

In this session, corporate finance consultant Johnny Harte chairs a panel discussion with an accountant and a small business owner who have both secured grants.

In this webinar, Chantal Gagnon, founding director of Socolo, talks you through her guidance on how to find your personal and business why. Discover the importance of finding your why and how you can use this to start a business or propel your current business forward. Use your why to help people buy into products, services or ideas, and build loyalty, trust and excitement.

In this Lunch and Learn, Anna Morrish explains what micro-moments are and how they're changing the rules of marketing.

In this Lunch and Learn, Tom Luke dives into practical strategies and proven techniques for implementing effective cross-selling and upselling. He also uncovers the secrets behind these influential sales approaches, identifies opportunities, embraces a customer-centric mindset and understands how to measure success. Tom established Closers Ace after consistently observing the insufficient inves...

In this Lunch and Learn, Katherine George dives into how to maximise engagement for small businesses across the main social media platforms, including Facebook, Instagram and TikTok. Katherine is the founder of the multi-award-winning, international social media agency Oh So Social and has a wealth of expert social media knowledge and experience. Key takeaways from this session: (1) Discover ev...

Lunch and Learn: How to protect your brand