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TUKATALKS
United States
เข้าร่วมเมื่อ 24 ต.ค. 2019
Tukatalks is the web show and podcast where fashion industry experts share what NOT to do, hosted by Ram Sareen, the Founder of Tukatech. For half a century, Sareen has served the garment industry with a history characterized by one word: disruptive. He started the show as a resource for new fashion businesses.
"You can’t live long enough to make all your own mistakes. We’ve invited knowledgeable people to share what they’ve learned so those new to the industry can start with an advantage." - Ram Sareen
Each episode features discussions between apparel professionals on a variety of industry topics. These include experiences breaking into the industry, successes and shortcomings, new ideas for the apparel industry, and more!
"You can’t live long enough to make all your own mistakes. We’ve invited knowledgeable people to share what they’ve learned so those new to the industry can start with an advantage." - Ram Sareen
Each episode features discussions between apparel professionals on a variety of industry topics. These include experiences breaking into the industry, successes and shortcomings, new ideas for the apparel industry, and more!
Joie Rucker | Fashion Design Communication + Creating a Customer Experience
Joie Rucker, Owner of JDV Consulting, joins Ram Sareen on Tukatalks to discuss how to successfully grow a fashion business, the importance of communication in fashion design, and the need to bring back amazing customer experiences in store and online.
Joie Rucker has been a leader and entrepreneur in the fashion industry for many years and continues to build her ongoing track record of success through deep knowledge and continuous learning. She trained and thrived in large company environments early in her career, working for companies like Levi Strauss & Co. and Guess Jeans. She then graduated to become a successful start-up Founder at Dutch LLC, dba Joie, one of the pioneers of the Contemporary market. Since selling her shares in the Joie brand, she has gone on to found five additional successful contemporary brands.
She has a proven track record of brand building and is now sharing her expertise with start-ups and existing brands, helping them navigate their paths to success through her coaching service, JDV Consulting.
Tukatalks is the show where fashion industry experts share what NOT to do.
EPISODE LINKS:
Joie Rucker on LinkedIn: www.linkedin.com/in/joierucker
FOLLOW RAM SAREEN:
LinkedIn: www.linkedin.com/in/tukatech/
CONNECT:
Website: tukatech.com/tukatalks/
Email: confirmsubscription.com/h/t/E775D05380D3F29B
OUTLINE:
00:00 - Joie Rucker on Tukatalks
05:53 - Successfully Growing a Fashion Business
10:31 - The Importance of Design Communication
17:35 - The Value of Customer Experience
26:05 - What NOT To Do: Stubbornness
#tukatalks #whatNOTtodo #fashionpodcast
Joie Rucker has been a leader and entrepreneur in the fashion industry for many years and continues to build her ongoing track record of success through deep knowledge and continuous learning. She trained and thrived in large company environments early in her career, working for companies like Levi Strauss & Co. and Guess Jeans. She then graduated to become a successful start-up Founder at Dutch LLC, dba Joie, one of the pioneers of the Contemporary market. Since selling her shares in the Joie brand, she has gone on to found five additional successful contemporary brands.
She has a proven track record of brand building and is now sharing her expertise with start-ups and existing brands, helping them navigate their paths to success through her coaching service, JDV Consulting.
Tukatalks is the show where fashion industry experts share what NOT to do.
EPISODE LINKS:
Joie Rucker on LinkedIn: www.linkedin.com/in/joierucker
FOLLOW RAM SAREEN:
LinkedIn: www.linkedin.com/in/tukatech/
CONNECT:
Website: tukatech.com/tukatalks/
Email: confirmsubscription.com/h/t/E775D05380D3F29B
OUTLINE:
00:00 - Joie Rucker on Tukatalks
05:53 - Successfully Growing a Fashion Business
10:31 - The Importance of Design Communication
17:35 - The Value of Customer Experience
26:05 - What NOT To Do: Stubbornness
#tukatalks #whatNOTtodo #fashionpodcast
มุมมอง: 411
วีดีโอ
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Tukatalks is the show where fashion industry experts share what NOT to do. Tukatalks is hosted by Ram Sareen, the Founder and Head Coach of Tukatech. For half a century, Ram Sareen has served the garment industry with an extensive history characterized by one word: disruptive. He started the show as a resource for new fashion businesses. "The difference between information and knowledge is hard...
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Beena Miriam Scheer talks with Paola Cirelli on Tukatalks. In this episode, Paola shares why sustainability must include respect for people, what can be learned from living in an unstable economic climate, and why it's vital for fashion schools to show students the realities of the fashion industry before they graduate. Tukatalks is the show where fashion industry experts share what NOT to do. ...
How to Evaluate 3D Fashion Technology | Ram Sareen | The Way I See It
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มุมมอง 595ปีที่แล้ว
For over a decade, Ram Sareen has predicted that the next revolution in the apparel industry will come from manufacturing. Even though his claims that the industry would be producing fewer and fewer individual garments has frequently been met with skepticism, the numbers do not lie: the manufacturing revolution is here. His predictions are starting to come true, and fashion businesses need to b...
Locally Sourced - Find Something Special at Your Local Trims Vendor | The Way I See It | Ram Sareen
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Gourmet chefs don't shop at the grocery store for the best ingredients. They have favorite local vendors who find the best, most unique ingredients, and then create new dishes inspired by what is available to them each day. Fashion designers can work the same way by finding local trims and materials vendors who have millions of hidden gems all in one place. Don't travel all over the world to fi...
Renée T. Bavineau | Why Clothes Don't Fit (And How to Fix It)
มุมมอง 861ปีที่แล้ว
Renée T. Bavineau joins Ram Sareen to discuss why clothes don't fit, and what fashion brands can do to fix it. They cover problems defining the right base size, antiquated grading practice, fitting on mannequins, and more. Renée is a retail veteran who has dedicated her career to fit and sizing. In 2004, she founded Raise The Bar RTB LLC where she partners and strategizes with brands to impleme...
Jae Chung & Sal Minicucci | Why Gap 1969 Jeans Were So Good
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Adriano Goldschmied | The Godfather of Denim
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Adriano Goldschmied, the 'Godfather of Denim' joins Ram Sareen to share his secret to creating must-have denim brands, why denim is such a creative medium, and how to get the right people to buy your product. Adriano Goldschmied earned his 'Godfather' title from working for nearly 50 years in the denim industry. In his long career he has pioneered many new techniques and styles which are still ...
Prof. Dr. Gerrit Heinemann | Intelligent Retail - Brick and Mortar, E-commerce, Direct to Customer
มุมมอง 495ปีที่แล้ว
Prof. Dr. Gerrit Heinemann is Professor of Business Administration, Management and Commerce as well as founder and head of the eWeb Research Center at Niederrhein University of Applied Sciences. He is one of the most distinguished retail experts in the German-speaking world. Heinemann has 20 years of commercial experience, in every position from apprentice to CEO of a European retail group, and...
Alison A. Nieder | Journalism in the Fashion Industry and the Future of Manufacturing
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Alison A. Nieder joins Ram Sareen to discuss journalism in the fashion industry, the best and worst of apparel business practices, and the future of manufacturing while balancing automation and human input. Alison is co-founder of creative content agency Interesting Monster Media. She has more than 25 years experience in the apparel industry, including covering all aspects of apparel design, pr...
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Thanks so much Ram! It was so great to spend time with you!!!
Full of rubbish video. Show on camera how to spot between fake or real . Two man's sitting talking
Thank you for yet another TukaTalks.
So valuable. Sew valuable.
Interesting information.
Cent percent agree with you. We need to make use of the technology smartly.
Very true! I have done the research.
Glad you are feeling better and healthy and wishing you and the Tuka family well
Thank you Sian
I want to buy the manual trolley shown in the video. Where can I buy one in India (Mumbai)
Very inspiring to hear and witness these heart warming stories from Mr Sareen and from the staff members. Indeed, when the community works together as a family, the commitment flows because of the alignment towards the common good of everyone. Admirable stance which am sure has taken years to build and as you said, TUKATECH will go on living. All the best
I'm glad to hear that you're feeling inspired and emotionally connected to the story of the Tukatech family. "It's truly heartwarming to hear about the Tukatech family and their journey. Their story is not just inspiring, but deeply emotional as well. Listening to their experiences fills me with a sense of admiration and warmth. The resilience, dedication, and unity within the Tukatech family serve as a powerful reminder of the strength of human connections and the profound impact they can have on both personal and professional lives.
Thank you sir for your kind words
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Inspiring Journey. Glad to hear your Honest and Humble message. Happy for All the Blessed TukaTech Family Members as well the Associates. Sir, You have proven the purpose of Meaningful life. Wish You many more Long Years with Good Health and Happiness. Yes, TukaTech will live Forever.
Thank you sir
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Hermosa charla!!!❤
Pouvions nous avoir les programmes de fashion profit 3 mois avant ? Nous sommes en Afrique et devons nous préparer bien plus tôt.
Je suis très intéressée par cet exposé mais je suis francophone people si nous pouvons avoir la version traduite ce serait formidable. Mais j'écoute attentivement et je voudrais partager avec d'autres
Thanks so much for continuing to share. I live in Barbados but all that you guys have said has totally resonated with me. I have the original edition "Fashion for Profit "
Great interview Loved it.
I remember 7-8 years ago, when We tried to warn the Manual pattern maker (Hard pattern masters) to switch to the latest 2D CAD system and they made fun of us. Now they are all extinct. Same now a days, I'm trying to warn 100s of My colleagues in My network to adopt the 3D technology ASAP but they are repeating the same mistake of pattern masters and stuck with 2D pattern making. They will soon be extinct too. People have to understand: Change is Constant Growth is Optional
True. After SAAS, Open Data Systems are the next big leap in software service industry...
AI won't replace Your Jobs But an person using AI will...
Tukas back!
Eye Opener TUKA(DIGI/TAL)KS 🙏🙏
Thank you sir ji
Keen wait.
A reinforcing compilation.
Thanks for the insight ill check it out
Thank you for so much industry insights Ram Sareen.
Grt present
Having been in the business for over 30 years of designing and selling men's innovative underwear (not the mass market stuff everyone else makes), I totally agree with you Ram. When we started Body Aware in the UK in the little mill town of Trowbridge in 1989, there were several small factories sewing small quantities of clothing, and we had no difficulty starting up our own. Patterns cut out on carboard, dot and cross paper, hand cutting only 10-20 lays at once, nice working conditions and decent pay, and plenty of highly skilled machinists. We had on staff designers and fast turnaround. Unfortunately, those days are long gone. There are very few skilled sewers anymore in UK or USA, and from our hiring experience, the fashion schools appear not to have not a clue on teaching marketable design and pattern grading skills. So like most companies we gradually transitioned to making everything overseas. Using Tukatech systems I was able to (single handedly) keep the design aspect in house, but eventually we all get old, and I don't want to do it anymore, and can't find any designers with the requisite skills. So we have turned to companies that offer the full service Ram mentions. They suggest fabrics and make up their own designs, and we buy the ones we like in reasonable quantities. We have only found this offered in China. Unfortunately, there are still dinosaurs out there who are only interested in manufacturing enormous quantities. A recent new contact in Bangladesh, quoted 50,000 MOQ in no more than 3 colors. Are they kidding? Perhaps so, as with a bit of prodding they reduced this to 4,000, but I just don't want to deal with companies who are not straightforward. There is an opportunity for vendors to add value, provide full service, come up with saleable collections, offer exclusivity to buyers where practical. The old days of haggling and penny pinching are surely over. Customers must play their part and recognize the skills of the vendors and be prepared to pay for their expertise. And the public has to be weaned off the throwaway $3 T-shirts, and recognize that for the sake of the planet if nothing else, cheap clothing is not a sustainable industry.
I was so honored to meet Mr. Chung last week while I was at the Tukatech Innovation Center; gracious man with huge knowledge. He designed and created his outfit; amazing! Thank you! 🙏
la technologie aide et facilite mais le savoir faire et la connaissance passe par la formation et l'experience
True
My take away would be that the new fit model would be everyone since the software is designed to streamline apparel fit.
I love that the software can accommodate this made on demand methodology.
An excellent discussion about appropriate technology and how it's effective utilization is most important for efficient manufacturing and cost control. Very informative, thank you for making this available to the public.
To Ms Renee. The issue with ill fitting garments in our industry has more to do with the greed of mass production companies and fast fashion. These companies are not paying the reasonable salaries to their employees for the work that it takes to produce a well fitted garment. The deadlines are tight and more and more the styles are aimed for a younger customer. The pattern makers and technical designers who have the skills and knowledge to produce a garment are not hirable because they have 15 to 20+ years of experience and that is too costly to a company. All the job post today are “hiring assistant designer/technical designer” no one wants to hire a Senior technician designer/pattern maker and if they are, the salary base in NYC for that title is $75K or less. No one can make a living with that salary in todays economy. So let’s speak the real reasons why the “FIT” is a problem in our industry today.
I love your comment, you are right, the old saying, "If you pay peanuts, you get monkeys" applies here. Good talent, good results are at good price but it does produce GOOD RESULTS.
Mr. Ram, where are you getting your statistics that FIT does NOT teach pattern making or grading? I’m an FIT fashion design graduate with pattern making and grading knowledge. I have been working in the industry for 8+ as a technical designer and use pattern making and grading in my day to day work using TUKA software. Please rectify the misinformation you are telling your viewers.
My apologies Jezebel, I was told by few persons that FIT is now focusing more on TECHNICAL DESIGNERS with very little focus on art of pattern making. I may have received wrong information, I will verify and report
@@ramsareen9161 please check your resources before you spread misinformation to your audience. Not only you are telling your audience incorrect information, you are doing the school and every graduate from FIT a huge disservice. If you have questions about the curriculum at FIT, contact the school directly. Thank you.
haha larger is max
Thanks Mr. Ram and Renee for pointing out one of the critical issue of apparel industry. As the apparel industry navigates through rapid changes, embracing digital technologies and automation can significantly enhance productivity, efficiency, and sustainability. This discussion offers an unique opportunity to learn and focus about the size and grading following changing body shapes and this really need serious strategies, well supported with success stories to implement it in the era of digitization and automation across various aspects of the apparel value chain.
Dear Satish, the only remedy is the 3D virtual Fitting and fit session done in simulation of motions done in real fitting session. TUKA3D offers this and has helped many brands with adjusting and developing proper fitting sizes.
Thanks Ram and Renée for a great talk. Pattern Grading skills are unfortunately a dying art, apparently rarely taught in the fashions schools. Grading needs mathematical skills and the ability to visualize in 3D. Higher emphasis is now put on the ability to sketch, presumably so these sketched designs can be sent off to one of the many full service manufacturing companies in Asia to produce the patterns, samples, grade and manufacture. I loved your comment on the sticky cloth mannequins Ram, but also at the other extreme there are the fiberglass or plastic mannequins which are too slippery. I am thankful for Tukatech and the pattern grading software that has aided my business for over 20 years. David, Body Aware
Thanks Ram. Any good pattern making book recommendations (menswear)?
Pattern making is all about three things, Darts, Pleats and fullness. I love Helen Joseph Armstrong, her book is used in Fashion Schools in 40 plus countries
Excellent lecture, very valuable information. Thank you for posting!
What a wonderful episode! This was a great little history lesson filled with details that many would not think of or look for. It's amazing that a "simple" 5 pocket jean could be so timeless with imagination and creativeness.