Surfing is at the centre of everything to us. We’ve been surfing the cold waters of the north east coast of England for fifteen years and surfing has seen us travel to most corners of the earth chasing waves. We are fiercely proud of our northern surfing heritage, but at the same time inspired and influenced by surfing communities around the world.

For the most part, the mainstream surfing industry leaves us feeling a little cold, and we are fine with that, as North East surfers, we are used to it. We tip our hats to the innovators, the outsiders, the underground heroes and heroines of our little world.

We are proud to present a growing collection of apparel, homewares and select surfing equipment that we love, truly believe in and want to see in our world. We are also proud to continue to support a growing, beautiful community of female surfers that we teach and coach through lessons and camps with our small-scale surf school based in Tynemouth.