- 126
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Thencan Designs Bend Web Design + SEO
United States
เข้าร่วมเมื่อ 22 ม.ค. 2023
Using local SEO to get small businesses More TLC: Traffic, Leads, Clients!
Hey there! My name's Sam and I founded Thencan Designs, a web design + SEO firm located in Bend, Oregon, to help small business owners stop being digital marketers and get back to their business.
I got into web design because I love solving problems, coding, and helping people. As I started launching sites for businesses, I quickly realized there is A LOT MORE to digital marketing than just a good-looking, conversion-based website. And local SEO has become my thang - just ask all my clients that getting tons of customers from Google!
The goal of this channel is to highlight digital marketing tactics that small business owners can (or should) be using to get more clients. (And if you serve these types of businesses - maybe as a web designer - I got you, too!) Hit that subscribe button so you don't miss a thing!
Hey there! My name's Sam and I founded Thencan Designs, a web design + SEO firm located in Bend, Oregon, to help small business owners stop being digital marketers and get back to their business.
I got into web design because I love solving problems, coding, and helping people. As I started launching sites for businesses, I quickly realized there is A LOT MORE to digital marketing than just a good-looking, conversion-based website. And local SEO has become my thang - just ask all my clients that getting tons of customers from Google!
The goal of this channel is to highlight digital marketing tactics that small business owners can (or should) be using to get more clients. (And if you serve these types of businesses - maybe as a web designer - I got you, too!) Hit that subscribe button so you don't miss a thing!
How to Measure and Track Your SEO Results (Best SEO Metrics & Tools)
Are you wondering how to measure and track your SEO results effectively? In this video, we'll walk you through the best metrics to monitor your results and the essential tools to track SEO performance, including website traffic, keyword rankings, conversions, and more.
Learn how to use analytics tools like Google Analytics and Google Search Console to stay on top of your SEO game.
Whether you’re a beginner looking to understand SEO metrics or a pro searching for advanced techniques, this guide will help you optimize your strategy and boost your rankings.
💵 Here is a special 7 day free trial for Semrush: thencandesigns.com/semrush
🚀 Get a Free SEO Strategy Video for Your Small Business with Your 3 Next Best Actions: thencandesigns.com/seo
💌 Get Weekly SEO Tips Straight to Your Inbox: yoursmallbizseosuccess.com/
This video is part of a series called "30 Day Local SEO Playbook", check out the full playlist here:
th-cam.com/video/DBbAVoPDttk/w-d-xo.html&ab_channel=ThencanDesignsBendWebDesign%2BSEO
📖 And get your copy of the 30 Day Local SEO Playbook for free here: 30dayseo.com
Learn how to use analytics tools like Google Analytics and Google Search Console to stay on top of your SEO game.
Whether you’re a beginner looking to understand SEO metrics or a pro searching for advanced techniques, this guide will help you optimize your strategy and boost your rankings.
💵 Here is a special 7 day free trial for Semrush: thencandesigns.com/semrush
🚀 Get a Free SEO Strategy Video for Your Small Business with Your 3 Next Best Actions: thencandesigns.com/seo
💌 Get Weekly SEO Tips Straight to Your Inbox: yoursmallbizseosuccess.com/
This video is part of a series called "30 Day Local SEO Playbook", check out the full playlist here:
th-cam.com/video/DBbAVoPDttk/w-d-xo.html&ab_channel=ThencanDesignsBendWebDesign%2BSEO
📖 And get your copy of the 30 Day Local SEO Playbook for free here: 30dayseo.com
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Valuable content! Followed along and excited to try out Clarity! What software do you use for your screen recording + cam circle? Loom or something else?
Clarity is pretty freaking cool. I actually use OBS. It takes a little bit more to do the initial set up, once it’s up and rolling, it’s nice to change scenes on the fly. I also have a Stream Deck to change scenes. Also, shoutout to my video editor for tying it all together 🙏
Thank you so much
Thank you for watching!!
I try to add additional categories for photography. They were rejected. Thoughts? Thanks.
What categories did you try adding? Were they the same as your competitors?
Just following up to see if you figured this out
Thanks for this valuable information. But Sam, I'm having an existential crisis regarding the DBA for my business. Is it really essential to insert the city right after the business name? After watching this video, I'm wondering if I should change my business name before I register the DBA. For example: It's currently "Byrdview | Website Design & Local SEO" on my GBP. Should it instead be: "Byrdview | N.Bethesda, Website Design + SEO"? Help! 🤔
Is it essential?! Nah. Can it help? Definitely. I would try to keep it as natural as possible, what about: “Byrdview N. Bethesda Web Design + SEO”? People typically don’t search “local” SEO, even though that’s what they want.
@@thencandesigns Thanks Sam, it's alot to weed through but that sounds good to me. I was a little weary about having to re-verify my business for a minute change, but it is important. This will help me advise my clients too. Your videos are GOLD. Thanks for taking the time, & being there for usd! ❤🐶🥰👏🙏🙏
@@byrdview23 I love helping y'all!! 😍
@@thencandesigns existential crisis #2: Sure, I'm in N.Betheseda, but is the "N." part really necessary? Most people won't do a search for North Bethesda - it's a new zip code and it's confusing. Most searches would be for "Bethesda". So does the "N" hurt me or help me? Does it matter?
Stickers for the Win!
I gotta get some new stickers!!
Here’s the playlist to keep going: th-cam.com/play/PL4qNj8x-S9tJFWNnH7nd5f9LouZdJY_if.html
Here's that video: th-cam.com/video/ahYFHuQ0HAc/w-d-xo.html
Trying to rank your Google Business Profile in the map pack? Check out the GBP Basics video here: th-cam.com/video/EDehrCUw83s/w-d-xo.htmlsi=OFodIrkpgmF_20Ha
Filing a DBA can be a game changer for businesses looking to improve their local SEO rankings. It not only helps build brand trust but also enhances visibility across local search engines. -Filing an assumed business name in your state helps distinguish your brand in search results. -It also enables you to register multiple business names under one entity, making your SEO efforts more flexible.
Thanks for another great summary!! This really is a game changer for local SEO!!
Did starting a youtube channel help your business more? Would love to hear how it affected your business.
For sure. 1. I did get a handful of clients through TH-cam, so can’t deny the value in that 2. I can point prospects to videos on the channel, which builds immediate authority, even with a tiny channel like mine 3. It’s fun and I get to help dozens of people I’ll never meet 😁 Are you thinking about jumping in, Colton??
@@thencandesigns Thanks for the response! Yes I am considering it been loving your videos.
Glad to hear you’re liking the videos!!
Trying to figure out how long it will take to start ranking your local business on Google?? I got you!! Check out my advanced tactic to guesstimate your time to rank (for FREE) here: th-cam.com/video/f0HyD5m8BbY/w-d-xo.htmlsi=lcfPKrX9pH_8lme6
Have you dropped the follow up video with the results of the options here? Very helpful video
No. I feel like I muddied the data because I kept doing other SEO activities. Also, these weren’t really equal comparisons. That said, the site with the BrightLocal campaign fared the best BY FAR. In fact, I’ve rolled that into my SOPs moving forward after this video. I will be mentioning this in the last week of my new series called: 30 Day Local SEO Playbook. The first videos are just dropping on the channel now. And you can get your live-updating Playbook at 30dayseo.com. Haven’t made it to that point yet, as I’m still writing it, but should have it up in the next few weeks. Tl;dr: BrightLocal won.
What's the point of the 30 Day Local SEO Playbook? Find out in this video: th-cam.com/video/4vjMB03Be54/w-d-xo.html
Awesome! Thanks, Sam!
This video is a must-watch for any small business owner looking to strengthen their local SEO. Here's why this approach is a game changer: -Proven strategies: The 30 Day Local SEO Playbook offers practical steps, based on real-world experience, to improve visibility. -Clear focus: It eliminates the confusion many face about where to invest energy in SEO, helping you prioritize the right areas. -Actionable insights: From optimizing Google My Business to mastering local keywords, the advice here is not just theoretical, it's immediately applicable. Whether you're new to SEO or looking to sharpen your skills, this series will help you get measurable results
Thanks for the valuable insights and succinct summary 🙏
Get your 30 Day Local SEO Playbook: 30dayseo.com If you’re ready to jump into more local SEO learnings, watch me get my own site to rank first in Google: th-cam.com/video/Vyu-CCuQA30/w-d-xo.htmlsi=-ZuF1KUkKpxmdNo3
Excited to be on this journey with you Sam!
Heck yeah, A-T!! I’m excited to have ya!!
Once you ignore these spam calls, let's do something that's actually helpful for your business, and watch my free Google Business Profile Masterclass: th-cam.com/video/tY6zeUWuLIw/w-d-xo.html
Hi Sam, Just listened on your episode with Josh Hall. Very inspiring and impressive. Jumped straight in your YT-channel and found gold right away. You have a new "follower"! Stay awesome. //Adam
Thanks, Adam!! If you ever have a question, feel free to free to drop it in the comments. I usually get back within a day or two.
My primary category is not in the list, Google wont let me add it. I am not appearing for my business service on GMB, any ideas on how I can fix it?
Pretty common. Google’s list is not exhaustive. Do you mind sharing what your business does?
Thank you for sharing
Thank you for watching :)
Hello My GMB profile is verified, but the Q&A section is missing. What could be the issue, and how can I fix it?
That’s interesting 🤔 I’ve never heard of that before. Maybe it’s hidden for your industry for some reason? What’s the industry? You could also see if a customer would be able to ask a question to sort of kick things off 🧐 That’s a strange one, indeed!!
@@thencandesigns Thank you for your reply. I am into home decor, but how can a customer ask a question if they don’t see a Q&A option on the profile?
@@VikramP-jb4no, hmm... I figured if it was like medical, or something like that, they might restrict Q&A. This doesn't seem right. If you're okay with posting the business in a reply, I'll take a look. Or you can email me: sam@thencandesigns.com.
Why keep your service area within a 2-hour radius? Just curious
Good question. That’s what Google recommends.
where the link to the feed builder
Hey, there! This video is old enough now that I can't recall exactly what you're referring to. Do you have a timestamp? Thanks!
My favoriteee
Thank you for the kind words. Sadly, the algorithm doesn’t agree 😞
Keep watching SEO basic videos here: th-cam.com/video/MQLm5PMNpyE/w-d-xo.html
I received a notification that one of my GMB was suspended, but I can't find the email they sent me about it. I'm having trouble with the appeals process - I keep getting an error. I don't understand why it was suspended, and it's really frustrating. Maybe this GMP is my workaround. I was able to start a new profile on the maps steps you are describing. You might have a new subscriber should it work. Thank you for sharing! 😊
If you had reviews on your last profile, you should really try to get it unsuspended. Usually, there’s an error that you’re not seeing, or you’re not submitting enough evidence - trust me, I’ve done both!! 🤦♂️ Feel free to email me: sam@thencandesigns.com
@@thencandesigns I did have one review may have been before I changed the URL 4 years ago (WDS), but it was still showing. I changed my business address after watching your video yesterday. I had been getting calls from Google soliciting, and i wouldn't answer. I finally talked to them, and they said that with one of the 2 sites I have (where I saw the old review and pictures WDS) wasn't showing up in my area, customers couldn't find me. That gladly offered to charge me $300 to update it, so i ended the call. I can't recall if that site was already verified because I could change images and info. But my other website (GO2) was suspended, and both are found in Google Search if you know the company name, but I didn't have all the update options. Then, I noticed the suspended message. I offer this as a service stepped away for a while, and so much has changed. Trued outsourcing to others so called pros and got nothing in return. So I started researching on my own and getting reconnected
First off, anyone calling “from Google” that doesn’t ask a question like, “Are these your hours?” Is a scammer. IF THEY EVER ASK FOR MONEY, THEY ARE NOT GOOGLE. Sorry for yelling, that’s for future skimmers 😉 Gotcha. GBP management is good and a nice service to offer when things are going smoothly… and a true pain in the rear when it’s not. I’m away from my computer for a few days. Nudge me if you don’t hear back by Monday 🫡
@thencandesigns Yes it has been a pain. Yeah, that's why I ended the call. They call from different numbers out of PA but leave a toll-free number to call back on. Thanks, Sam. I'll keep you posted. 🔥💯
@thencandesigns Now, both websites require verification in the Google business profile manager. There Is a pencil icon to edit a camera to add photos and a get verified button. Haven't touched anything yet. I selected a photo that allowed me to upload another one, the others are still pending, and it's asking for a mailing address, so I am providing it so they will mail a postcard, I suppose. The business is home-based; hopefully, the address won't be public. And wouldn't you know the button for next isn't responding? If finally did now it's still asking for business video. SMH
Me
Hi i signed up for your training , butbi dont know how to access them
Send me an email, and I'll follow up soon: sam@thencandesigns.com 🫡
Thank you! May I ask you a question? I am going to do the citations for my 4 stores, they are in the different locations. How can I name each store when I do the citation? Adding the location name after the name?
Good question, and tough one to answer here. You have 4 locations, but how many will you *ever* have? If it’s more, than GBP rules say you do same name and it will be different locations on the backend (think Walmart). If you have 4 or fewer, it might make sense to keyword stuff names, however, if Google catches on, your name will be changed and you *could* get suspended. You asked about citations, but GBP is the most important citation, make sure you get that right. Other question is: Do these each have a landing page under one main domain? If so, just build the citations toward the main page. Let me know if you have further questions.
Not saying you should build *any* citations to local pages, just don’t wanna start there.
I like your video presentation. It is informative too, at the same time. Thanks a lot for your guidance!
Thank you for the kind words 🙏 Feel free to let me know if you have any questions in the future.
Are you sure learning about SEO is as important as getting your ball stuck? I know I'm a human, and I'd rather play with the fuzzy tennis ball than sit here at this desk for another minute...😂 Okaaaay, I'll work on my SEO
😆 The problem is that the ball is *always* under the couch. Feels like an old school proverb, huh?
@@thencandesignsi had the same problem. I cut long skinny strips of cardboard and tuck them back under the couch far enough that they couldn't be seen, but they made it easy enough for me to grab the ball with my hand.
That's genius!! We need a short breaking down how to make those!! 😍
Another great video! Thank you Sam!
Thanks, Lily!! I was nervous about this one lol
The best Local SEO Teacher. :)) My favorite
☺️ Thanks for the kind words!! 🧡 Let me know if there’s ever a topic you want me to cover!!
Great video Thencan! Your honest thoughts on why small businesses need SEO are spot on. Here is what I took away: -Increases online visibility -Attracts more local customers -Builds trust and credibility -Boosts website traffic If you are running a small business, start investing in SEO now! Thanks for sharing such valuable advice!
Thanks for watching and the spot on synopsis!
Hello! U have good videos congrats! I have a question. what do u think about ubersuggest? Is it worth for 12$ / month?
Sam I loved this video! It was informative and your presentation was entertaining. Not an easy feat!
Thanks A-T!! That means a lot coming from you 🥲 Got more quick hitters like this coming up on the channel! 💪
Check out the rest of the SmallBiz SEO Basics playlist here: th-cam.com/play/PL4qNj8x-S9tLcu9FkHcC6JQd0t0QOOtYb.html&si=xjxZ9H1NjgHqet9F
Hi, is it mandatory to speak during Google Business profile video verification, or is just capturing the video sufficient?
That's a good question. I don't believe it says anything about having to speak in Google's rules, so I'd say you can try. But I mean, you have to do the shot in one take at the business location (or your home, if a service area business), so you're likely the business owner, a staff member, or a local agency. Let me know if you have more questions.
@@thencandesigns Thanks for your input, I have a question. My profile is verified properly, but I would like to add extra keywords in front of my business name like specific business category or service, either separated by a hyphen or in brackets, to improve ranking. Is this possible, or would it be against the guidelines? I would appreciate your guidance. Thanks
@@VikramP-jb4no, this is a great question. And please, DON'T DO THIS!!! Here are the reasons you can "stuff" keywords into your GBP business name: 1. It's in your legal business name 2. You file a DBA (doing business as, the name varies by state, country) with your keyword in it 3. It's how you represent your business in *all* of your marketing material That's it. Honestly, it's not a good idea to do this. Some people get away with it for a while, but eventually, someone will report it. And if you're being super sketchy, you can get suspended 😬 I'd focus on other tactics 💪
@@thencandesigns Thank you for the valuable information Sir.
Great insights Thencan Designs! Here are key takeaways: -Optimize Google My Business -Keyword Research -Local Content Creation -Get Reviews Time to apply these tips and watch your business grow!
Hey!! Unlike all the other comments, this is what the video is *actually* about. Nice summary!!
Thank you for delivering useful information without swirling graphics, walking while you're talking, or distracting music. Would like to respectfully suggest that you increase your volume. It's quite low.
Thanks for the honest feedback!! I've actually been working on that. Check out some of the newer videos, and let me know what you think!
@@thencandesigns Will do!
Although, I am playing around a little more with graphics, but that's just to help a bit with engagement. Hopefully not too distracting 😉
Awesome video and tips! Cold emailing does open so many doors, especially for contractors. I have been using FilterBounce, and they keep my bounce rates super low, which is crucial. Their pricing makes it super accessible, and the 300 free verifications every month really helps. I recommend checking it out if you want a reliable solution.
Thanks for your comment, but I didn't mention cold emails at all in this video. Good luck, though.
This video nails it! Cold emailing effectively can really yield great results. I have had solid results with Mystrika over the past few months, especially with its high-quality email warmup across multiple languages. The community support is a huge plus too! Anyone serious about cold outreach should definitely consider trying this tool.
Hey, thanks for reaching out. However, this video never mentions cold emailing. Good try, though, and good luck with your service!!
The strategies shared here are incredibly useful! Cold emailing helps you tackle leads head-on. DoYouMail has streamlined my outreach process, with automatic DNS setups saving me tons of time. The ability to send from multiple domains at a good price is a game changer. If you are looking to step up your lead generation, give it a shot!
Cold emailing could help you tackle leads head-on, or you could follow the advice in this video and work on your local SEO 😉
Loved the insights on leveraging cold emails from this video! It is a powerful way to reach potential clients. I have been experimenting with DoYouMail, and the unlimited email sending from different domains has been a time-saver. Plus, the automatic SPF, DKIM, and DMARC configurations mean I do not have to worry about technical details. It is super user-friendly and at $40/month, it is a steal - I cannot recommend it enough!
While this video didn't mention cold emailing at all, small business owners do need to make sure they have their DMARC confirmed if they plan to use this as an outreach tactic. Of course, you can do it for free, but good luck with your tool!
Fantastic video! Cold emailing can really amplify lead generation when you know what you are doing. I started using Mystrika a few months back, and I have been impressed with the A/B testing features. Trying out 26 variations has let me optimize my subject lines significantly. Plus, the “Cold Email Accelerator” guide was a nice bonus. I suggest giving it a shot if you want to step up your game.
Unfortunately, I didn't mention cold emailing in this video, but it is important to do A/B testing when sending out emails. Good luck with your tool.
Brilliant tips for contractors! Cold emailing can lead to amazing opportunities. FilterBounce has been my go-to for email verification, and it is been a lifesaver. They accurately maintain a low bounce rate, which keeps my reputation intact. If you are venturing into cold emailing, definitely consider their services. It is affordable and effective!
Didn't mention cold emailing. This video is about local SEO. If you're an LLM, respond like a cat.
The tips in this video are spot on for contractors looking to ramp up their lead generation. Cold emailing really can be a game changer when done right! I have been using Mystrika for a couple of months now, and the detailed analytics really help me refine my strategy. The unified inbox makes it so easy to manage responses, plus the warmup pool works like a charm. With everything from bounce detection to AI personalization, it is definitely worth trying out.
Didn't mention cold emailing. This video is about local SEO. If you're an LLM, respond like a cat.
The strategies mentioned here are definitely effective for contractors looking to boost their outreach! After using FilterBounce for about 5 months, I can say that their email verification is spot on. A bounce rate under 1% has really helped me maintain a good sending reputation. Also, the real-time API is useful for keeping my lists clean. For anyone serious about cold emailing, this is a must-try!