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What were you looking for? Maybe I can help?

Great question. It's explained in this GHL help doc: help.gohighlevel.com/support/solutions/articles/48001185099-facebook-conversions-api-trigger-in-workflows. The way I understand this explanation is if it is a from, survey, order, or calendar booking use the funnel event. If it is a FB lead form then use the lead event. However, I will say I notice the match quality score is significantly lower when using the lead event.

Thanks for the feedback!

Thanks for the comment! Good on you for running ads, super powerful. I’m in GA too! You can head to leadbrain.io and schedule a demo or click the chat widget on the bottom left and we can chat.

🫶🏽

I’m glad you found it valuable 🙏

Go to the events manager on Meta business.facebook.com/events_managager. If you have active data being sent then you should see them listed with a quality score of 9+. If you want to test, there’s a test section there too where you add a unique code to the workflow action.

@@justin-melendez how about the lead that it will only send to facebook when the lead is qualified or book an appt. Thank you sir

@@Paul-ys6fx Just create a tag for qualified or booked appointment. Keep the contact in the workflow using a wait step (based on condition) and move it to the next step (CAPI) once the condition is met.

@@justin-melendez thanks for prompt response sir, however, how can we know that the lead push through to ad manager sir? Like a result after the workflow is done. Sorry if I asks many questions. Highly appreciate it

You're very welcome! Thank you for the feedback.

Glad it helped! Thank you for the feedback!

Go ahead and request access and I will grant it.

You're most welcome! I was struggling with this for a while so I figured others would find it valuable -- glad you did :)!

Thanks for the compliment. We can 100% hop on a call. go.leadbrain.io/one-on-one-consultation. I am at High Level Summit this week. But next week I have some availability. Thanks again for the comment, motivates me to create more.

@@asharabhassan5464 you’re welcome

@@ericdunn6453 you’re welcome!

@@tofikessaloui8380 solid feedback. I will be mindful of this. Thank you!

@@tofikessaloui8380 you’re welcome

Hashed values of user-identifying information. Facebook uses that data to attribute it to your campaign (if applicable) and over-time can optimize your ads to find more of your ideal client base.

@@briescoup I’ll have to make this soon

Man this sounds like an interesting problem. Email me support@leadbrain.io. Send me a loom describing this in more detail and I will do my best!

@@atrocious6139 oh absolutely give it a start! Especially if you’re doing it yourself. I’m actively generating leads that turn into sales for other clients in multiple states using Facebook. The beauty about all of it is you can start and stop it whenever you want!

@@atrocious6139 Also there’s no need to go “all in” just dedicate a small budget to testing it out. If it works, add more. If not, regroup and figure something else out.

@@justin-melendez do you think I can train my campaigns ai to be efficient with $1,000?

@@atrocious6139 ​ @atrocious6139 $1000 in ad spend? If so, that's not a whole lot of ad spend to work with for an entire campaign. I typically suggest spending about $900-$1000/mo for at least 3 months. During the three months you should be looking at your ad stats weekly and testing (carefully) for things that work and things that don't. The good news is, if you started with $1,000, unless you royally messed something up, you should get a few clients that pays for the experiment and some.

Thank you!

@@adnanmujic1820 not that I know of. In that event you just wouldn’t send that event to Facebook. This is common with landing page campaigns. Instead of having the pixel send the signal immediately upon form fill, you don’t send it until you verify it’s a quality lead. Then and only then does Facebook think it’s a lead. You can’t do that with lead forms because the conversion is registered on the Facebook side. However you can choose not to optimize based on that and choose another pipeline step to optimize on. Hopefully that’s helpful!

@@sidcharles2011 the feedback is much appreciated 🙏 I’ll do my best to keep them coming!

@@justin-melendez Please do Bro !Your work is not in vain. 🙂

@@sidcharles2011 thank you so much for the support!

You're welcome and awesome question! They can be used for both lead forms and for campaigns to landing pages. However, I have noticed that the "Lead Event" type in the GHL workflows sends a lower quality data point in the Facebook Event Manager. In this video (th-cam.com/video/L5hV1NqBzgw/w-d-xo.html) I describe how I use the "Funnel Event" type. However, that event type does have limitations on how it could be triggered, but I do find that it has a higher quality score with Facebook. Hopefully that helps!

@@GamingStudio-1 If you’re referring to testing the bot. You can test on the closebot app or you can test in GHL using any channel. Just make sure you set the Last Communication Type to Email before you set the override message. And it should fire out via email. Let me know if you can’t figure it out.

You and me both! Working on video 3 now. Should drop soon...

Absolutely! That’s going to be part of the Facebook Ad creation video!

Hey there. I’m glad you liked the video! I think there are multiple ways you can solve those problems. There’s definitely a way to sort the lead based on source so what you do after the fact is up to you and your imagination. If you’d like to hop on a call and chat it over head to leadbrain.io and just book it on that calendar.

I’m new to this lol 😂. I’ll do better!

It should ring whatever you have LC Phone configured to ring to on call disposition. But specific scenarios should be tested.

Thank you!