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Starting Small, Growing Big: Dr. Davison’s Blueprint for Dry Eye Success
In this insightful episode sponsored by Optase, Dr. Steve Vargo interviews Dr. Janelle Davison, a leader in dry eye therapy and owner of Brilliant Eyes Vision Center and Premier Dry Eye Spa. Dr. Davison offers advice for ODs looking to grow their dry eye services, starting with simple steps and gradually advancing their offerings. The episode underscores the significance of combining innovation with tradition to achieve lasting success in dry eye management and patient satisfaction.
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มุมมอง: 19

วีดีโอ

EP 67: Could Your Patient’s Headache Journey End with You?
มุมมอง 154หลายเดือนก่อน
In this episode, Dr. Vargo converses with Dr. Amanda Nanasy, an expert in neuro-optometric rehab in South Florida. They delve into the potential for optometrists to treat patients with headaches more effectively, challenging common assumptions and exploring practice-building opportunities. Dr. Nanasy shares her methods for diagnosing and treating headaches, the role of Neurolens technology, and...
Why One-on-One Meetings Are the Key to Thriving Teams
มุมมอง 143หลายเดือนก่อน
In this episode, Dr. Steve Vargo discusses the transformative power of one-on-one meetings with Dr. Steven Rogelberg. Dr. Rogelberg, an organizational psychologist and author of acclaimed books on meetings, explains how effective one-on-one meetings can improve team culture, boost productivity, and enhance employee retention. They dive into why bad meetings fail, the benefits of one-on-one meet...
Precise and Personalized: Customizing Patient Care with New Technology
มุมมอง 19หลายเดือนก่อน
In this episode, industry experts Dr. Jessilin Quint and Dr. Janelle Davison share their insights on integrating new technologies in optometry practices. They discuss the impact of innovation on patient care, particularly through the lens of dry eye treatments and the new Precision7 contact lenses. The conversation covers strategies for convincing both staff and patients to adopt new technologi...
How to Respond When Parents Say, ‘Not Interested’
มุมมอง 292 หลายเดือนก่อน
In this episode, Dr. Steve Vargo and Dr. Justin Kwan from CooperVision discuss how optometrists can effectively respond when parents say "not interested" to myopia management recommendations. They share insights gathered from a recent workshop with over 60 doctors and explore strategies to handle patient objections with empathy and clarity. Time Stamps 00:00 Introduction to Specialty Care Chall...
From One Location to Six: Dr. Garrett Whitmore’s Secrets to Practice Growth
มุมมอง 552 หลายเดือนก่อน
In this episode, Dr. Steve Vargo interviews Dr. Garrett Whitmore, a successful optometry practice owner who expanded from one to six locations, doubling revenue multiple times. Dr. Whitmore shares insights into the challenges of scaling a practice, emphasizing the importance of leadership, systems, culture, and marketing. He discusses the role of strategic planning and communication, offers str...
Eye Own a Business Episode 61-Strategies for Boosting Second Pair Sales
มุมมอง 563 หลายเดือนก่อน
In this episode, Dr. Steve Vargo speaks with Johann Van Zyl, Business Development Manager at Younger Optics. They discuss the vital role of second pair sales in the profitability of independent optical practices. Johann shares insights on effective communication strategies for both doctors and opticians, the importance of understanding patient needs, and how independent practices can learn from...
Eye Own a Business Ep. 60 - From Pain to Profit: Integrating Migraine Solutions into your Practice
มุมมอง 204 หลายเดือนก่อน
In this episode, Dr. Steve Vargo interviews Dr. Allie Markowski, an optometrist specializing in migraine management using Avulux lenses. Dr. Markowski shares her journey of incorporating this technology to help patients suffering from migraines and light sensitivity, drawing from her own experience as a migraine sufferer. The discussion covers how to effectively integrate a migraine subspecialt...
Eye Own a Business Ep. 59-Achieving Success Without Vision Plans: An Optometry Practice Case Study
มุมมอง 264 หลายเดือนก่อน
In this episode, Dr. Steve Vargo engages in a deep conversation with Dr. Bart Higley, an IDOC member and owner of New England Eyeworks, to explore the story of his highly successful optometry practice. Dr. Higley shares insights on how he has never accepted vision plans, highlighting the benefits of operating a cash-pay model, focusing on quality of care, and emphasizing the importance of brand...
Eye Own a Business Episode 58- Reducing Contact Lens Dropouts: Strategies for Success
มุมมอง 314 หลายเดือนก่อน
In this episode, special guest Dr. Scott Moscow, Clinical Director at Roswell Eye Clinic, shares insights on preventing contact lens dropouts and reigniting interest in contact lenses among patients. The discussion covers the benefits of contact lenses for both patients and practices, methods to increase contact lens capture rates, and the importance of consistent staff training. The episode al...
Eye Own a Business Episode 57: Revving Up Revenues with Driver Intelligence Lenses
มุมมอง 1025 หลายเดือนก่อน
In this episode, Dr. Steve Vargo interviews Robert Rivera from Shamir about their advanced lens technology aimed at enhancing driving safety and comfort. Rivera, who has extensive experience in optics, explains the features of Shamir’s Driver Intelligence lenses, including special nighttime myopia correction and advanced AR coating to reduce visual noise. They discuss how these specialty lenses...
Eye Own a Business Episode 56: From Hunting to Fishing to Golf
มุมมอง 875 หลายเดือนก่อน
From Hunting to Fishing to Golf: Meeting the Needs of Your Outdoor Enthusiasts In this episode, Dr. Steve Vargo interviews Norm Kester, founder of the outdoor lifestyle brand RLVNT. Launched in 2019, RLVNT specializes in eyewear designed to meet the unique needs of outdoor activities such as hunting, fishing, and golf. Norm discusses the unmet demand in the market for specialized eyewear and ho...
Eye Own a Business Episode 55: Leverage Google Ads to Grow Your Practice
มุมมอง 676 หลายเดือนก่อน
In this episode, host Dr. Steve Vargo dives into the intricacies of digital advertising, specifically focusing on Google Ads, to help practice owners increase visibility and attract more patients. Dr. Vargo is joined by Onyé Anyanwu, Senior Marketing Strategist at IDOC, who offers detailed insights into creating effective Google Ads campaigns. Key topics include keyword research, optimizing ad ...
Eye Own a Business Episode 54: Developing a Successful Dry Eye Clinic on a Budget
มุมมอง 2316 หลายเดือนก่อน
In this episode with Dr. Shane Swatts of Eastern Virginia Eye Associates and Riley Azevedo, marketing manager at Science Based Health, the focus is on helping practice owners develop successful dry eye specialties without significant upfront investments. Dr. Swatts discusses his diverse career, including working with professional athletes and his transition to specializing in dry eye treatments...
Eye Own a Business Episode 53 - From Insurance to Independence
มุมมอง 1437 หลายเดือนก่อน
From Insurance to Independence: Creating a Premium Practice and Work-Life Harmony Dr. Susan Elizondo shares her journey of transforming her practice into a private pay model and focusing on high-end optical services. By dropping insurance plans and offering a premium experience, she has increased her revenue per patient and created a practice that aligns with her values and goals. Follow us on ...
Eye Own a Business Episode 52: ChatGPT is a Free Employee
มุมมอง 317 หลายเดือนก่อน
Eye Own a Business Episode 52: ChatGPT is a Free Employee
Eye Own a Business Ep. 51-Behind the Benchmarks: Insights for Managing Overhead and Profitability
มุมมอง 467 หลายเดือนก่อน
Eye Own a Business Ep. 51-Behind the Benchmarks: Insights for Managing Overhead and Profitability
Eye Own a Business Episode 50 - Disruption: Technology and the Future of Eye Care
มุมมอง 3338 หลายเดือนก่อน
Eye Own a Business Episode 50 - Disruption: Technology and the Future of Eye Care
Eye Own a Business Episode 49: Reimagining Your Insurance Billing Operations
มุมมอง 128 หลายเดือนก่อน
Eye Own a Business Episode 49: Reimagining Your Insurance Billing Operations
Eye Own a Business Episode 48: 3 Surprising Reasons Patients Don’t Buy from You
มุมมอง 409 หลายเดือนก่อน
Eye Own a Business Episode 48: 3 Surprising Reasons Patients Don’t Buy from You
Eye Own a Business Episode 47: Current Trends in Eyewear Fashion and Design
มุมมอง 169 หลายเดือนก่อน
Eye Own a Business Episode 47: Current Trends in Eyewear Fashion and Design
Eye Own a Business Episode 46: Take Your Practice to the Next Level
มุมมอง 2310 หลายเดือนก่อน
Eye Own a Business Episode 46: Take Your Practice to the Next Level
Optometry Marketing Services
มุมมอง 1.2K10 หลายเดือนก่อน
Optometry Marketing Services
Books & Benchmarks Goes Beyond Bookkeeping
มุมมอง 4610 หลายเดือนก่อน
Books & Benchmarks Goes Beyond Bookkeeping
Eye Own a Business Episode 45-Hiring for Success: A Systematic Approach to Building Your Team
มุมมอง 2010 หลายเดือนก่อน
Eye Own a Business Episode 45-Hiring for Success: A Systematic Approach to Building Your Team
Eye Own a Business Episode 44-From Mundane to Meaningful: A Blueprint for Productive Staff Meetings
มุมมอง 1111 หลายเดือนก่อน
Eye Own a Business Episode 44-From Mundane to Meaningful: A Blueprint for Productive Staff Meetings
Eye Own a Business Episode 43: Get More Patient Referrals from Local Physicians
มุมมอง 8111 หลายเดือนก่อน
Eye Own a Business Episode 43: Get More Patient Referrals from Local Physicians
Eye Own a Business Episode 42: Stop Talking So Much! Listening is the Key to Better Outcomes
มุมมอง 12ปีที่แล้ว
Eye Own a Business Episode 42: Stop Talking So Much! Listening is the Key to Better Outcomes
Eye Own a Business Episode 41: Creating Motivational Systems in Your Practice
มุมมอง 19ปีที่แล้ว
Eye Own a Business Episode 41: Creating Motivational Systems in Your Practice
Eye Own a Business Episode 40: Fed Up with Your Lab? Make a Switch!
มุมมอง 6ปีที่แล้ว
Eye Own a Business Episode 40: Fed Up with Your Lab? Make a Switch!