Ever wondered what really goes on behind the scenes at a marketing agency? Josh Walters did - so he decided to find out firsthand. After nearly 20 years in the railway industry, he swapped signalling systems for sales funnels, spending a week inside Codebreak to see how a high-performing marketing team operates.
In this episode, Josh and Joel pull back the curtain on the fast-paced world of marketing, revealing what surprised him, what challenged him, and what business owners can learn from his experience. From strategy meetings to AI-driven research, discover how a marketing agency tackles growth, solves problems and stays ahead of the competition.
Expect insights on:
🚀 The reality of running a marketing agency - what actually drives results for clients
📊 How marketing strategies are built (and why most businesses get it wrong)
🎯 What Josh took away from the experience that could transform any business
If you’ve ever thought about outsourcing marketing or even just wanted a peek inside an agency, this episode gives you an unfiltered look at what really goes on.
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