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- เผยแพร่เมื่อ 29 ก.ย. 2024
- Making of video here! • Video
Welcome to Fenty Beauty’s Playground. An electrifying live immersive experience where guests become superstars in a collective film, made live. Fenty Beauty by Rihanna was launching globally and Sephora asked us to design and produce the launch campaign.
More info: wildbytes.cc/work/live-created-fan-campaign-for-rihanna-fenty-beauty
We produced at Live-Created Fan Campaign. An urban-styled launch event where fans and influencers were empowered to become the stars of the campaign alongside Rihanna, through a series of striking shooting sets inspired by Fenty Beauty products.
Using a custom-made, high-tech digital film pipeline, we were able to edit footage of fans posing and playing in the Fenty universe in real-time.
