What is CPM? & Does it really matter? Don't miss impressions in 2024

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  • เผยแพร่เมื่อ 18 พ.ย. 2024

ความคิดเห็น • 22

  • @brandizatorski7580
    @brandizatorski7580 4 ปีที่แล้ว +1

    Super helpful video if you’re navigating different CPMs across different platforms like Facebook and Google. Thanks for sharing!!

  • @christosathanasopoulos6305
    @christosathanasopoulos6305 ปีที่แล้ว +1

    Amazing video, thanks a lot!

  • @shermanstandberry6421
    @shermanstandberry6421 4 ปีที่แล้ว +4

    Love the gas station analogy! Thank you for the video.

  • @ajcollection2091
    @ajcollection2091 3 ปีที่แล้ว +1

    Thanks

  • @opjmarketerguru7264
    @opjmarketerguru7264 ปีที่แล้ว

    Lovely
    So how do you make your video?

    • @LYFEMarketingAtlanta
      @LYFEMarketingAtlanta  ปีที่แล้ว

      Hello! I'm having a hard time understanding your question. Can you be more specific?

    • @opjmarketerguru7264
      @opjmarketerguru7264 ปีที่แล้ว

      @@LYFEMarketingAtlanta I meant which software or video editor do used to made your video?
      Because l love your video presentation.

    • @LYFEMarketingAtlanta
      @LYFEMarketingAtlanta  ปีที่แล้ว

      We use Adobe Premiere!

    • @opjmarketerguru7264
      @opjmarketerguru7264 ปีที่แล้ว

      Thanks 🙏

  • @ScenicSpotter
    @ScenicSpotter 3 ปีที่แล้ว +1

    Like the Intro !!!!

  • @ajcollection2091
    @ajcollection2091 3 ปีที่แล้ว +2

    My videos that less/ almost no iew has high CPM😁
    The one has high view CPM low

  • @davidg5629
    @davidg5629 2 ปีที่แล้ว

    But why isn't the amount of impressions a fixed amount? You're paying for an unknown amount of exposure? There's got to be another way.

    • @LYFEMarketingAtlanta
      @LYFEMarketingAtlanta  2 ปีที่แล้ว

      The cost per impression will vary due to a number of factors including the size of your target audience, the demand for your target market, when you run the ads (during holidays vs not for example), placement, frequency, ad type, ad quality and how available or responsive your target audience is. Your advertising platform should give you an estimate of how large your audience is before launching the ads so that your estimated exposure is not entirely unknown.