6 Startup Growth Strategies from a Forbes Top VC | Seed to Billion Dollar IPO | Office Hours Ep.3

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  • เผยแพร่เมื่อ 8 ก.ย. 2024
  • Ok, you just got funded. But how do you grow your startup to a billion dollar IPO? It turns out, there's a formula. Learn what it is, along with 6 tips from me on how to do that in this week's episode of Office Hours.
    Just raised money? Make sure you watch my last video here: • Startup Next Steps aft...
    Founding Sales -- www.foundingsa...
    Predictable Revenue -- www.amazon.com/...
    Follow Nik Sharma for tips on Influencers - / mrsharma
    Turning $300K into $2B with Coinbase: • I funded Coinbase in 2...
    Roll your way to a Startup Unicorn: • Roll your way to a Sta...
    How to get rich: • STOP Chasing Money -- ...
    0:46 How Do You Grow?
    1:24 Tip 1 -- PR
    1:56 How Soylent used PR
    0:55 Tip 2 -- Sales and Marketing
    2:35 Controversy Sells
    3:06 Tip 3 -- Content Marketing
    3:18 How OkCupid used Content Marketing
    3:47 Tip 4 -- SEO
    4:08 How Zapier's used SEO
    5:02 Google Ads
    6:00 Tip 5 -- Influencers
    6:17 How DTC Brands use Influencers
    6:34 Tip 6: Partnerships
    6:42 How Microsoft & IBM used partnerships
    7:10 Recap!
    I’m Garry Tan, venture capitalist and founder at Initialized Capital. We were earliest investors in billion dollar startups like Coinbase and Instacart, and I’m a Forbes Midas List Top 100 venture capitalist in the world. We want these videos to be about helping people build world-class teams and startups that touch a billion people. Our startups have gone on to create more than $40 billion in market value so far, and Initialized has over $770M in assets under management.
    Please like this video and subscribe to my channel if you want to see more videos like this!
    Find me on Instagram where I can answer your startup advice questions by DM -
    / garrytan​
    / garrytan​

ความคิดเห็น • 81

  • @holoprotectorapp3016
    @holoprotectorapp3016 3 ปีที่แล้ว +61

    "History doesn't repeat but it does rhyme." This is a timeless quote.

  • @coolthought8456
    @coolthought8456 10 หลายเดือนก่อน +1

    Thanks for the books recommendation. It certainly helps for an engineer trained person with no sales background. For Microsoft, it was Bill Gates’s mom who knew and talked to IBM chairman of that time, and IBM was looking to hire to develop OS for its new PC. Basically all his stars are aligned to win the contract to supply MS-DOS to IBM PCs. Having the right connections at the right time are so crucial to get things really moving.

  • @academyox1283
    @academyox1283 3 ปีที่แล้ว +8

    It's amazing to see how much time and energy you spend to give knowledge to founders. I appreciate it a ton as a founder myself. Thank you and looking forward to more videos.

  • @adammarez9589
    @adammarez9589 3 ปีที่แล้ว +8

    Thanks for the help. God knows startups need it.

  • @baisilboban
    @baisilboban 3 ปีที่แล้ว +29

    can you host a pitch session in your channel where early-stage startups can pitch their product in under 5 mins

    • @ThunderCams
      @ThunderCams 3 ปีที่แล้ว

      Yes, this is perfect

  • @ghostarmada
    @ghostarmada 3 ปีที่แล้ว +4

    This video is PRICELESS!!!

  • @jasoneks
    @jasoneks 3 ปีที่แล้ว +2

    Another great video 😊 you make starting a start up less scary

  • @sales-made-easy
    @sales-made-easy 2 ปีที่แล้ว

    Great Video. As a sales and marketing company, totally agree with everything.

  • @sukanshisharma1411
    @sukanshisharma1411 3 ปีที่แล้ว +2

    That's such an amazing video, Gary. Working in marketing myself but the new thing I learned is colonic kits. Would do more research on this. Thanks for sharing.

  • @Iamsimonpark
    @Iamsimonpark 3 ปีที่แล้ว

    thanks for the content! Lately I've been realizing more and more that the CEO's personal branding pays huge dividends. As a consumer I think "hmm, do I trust this CEO to make great products?" But as CEO I think "oh geez...should I be making youtube videos..? and actually record myself talk...?"

  • @bryanbytes
    @bryanbytes 3 ปีที่แล้ว +1

    So much of startup advice is geared towards younger folks (eg. eat ramen and share a living space with cofounders).
    Do you have any advice for folks with families in late 30s and 40s?

  • @muhittinkaya9161
    @muhittinkaya9161 3 ปีที่แล้ว

    VERY PRECIOUS INFORMATIONS!! You encourages people from all over the world... Thank you Garry!

  • @isprishniinofinada5219
    @isprishniinofinada5219 2 ปีที่แล้ว +1

    Thank you for your knowledge and videos. It motivated me to think 🤔 and use my brain 🧠 again.

    • @vishwa.t2119
      @vishwa.t2119 2 ปีที่แล้ว

      REASONS WHY STARTUPS FAIL IN INDIA
      th-cam.com/video/0zQjjuH_Srw/w-d-xo.html

  • @ddcaldwell1
    @ddcaldwell1 3 ปีที่แล้ว +2

    This was super helpful! Thank you Gary

    • @GarryTan
      @GarryTan  3 ปีที่แล้ว +1

      Glad it was helpful!

  • @highenergyzuko4565
    @highenergyzuko4565 3 ปีที่แล้ว +1

    Hey Garry, can you make a video on what to do for founders that already outsourced the creation of the MVP? Thanks

  • @coolthought8456
    @coolthought8456 3 ปีที่แล้ว

    every success story have their own unique secret sauce of success and every failure is an opportunity to learn a good lesson. It will be nice if you can share insight on finding that seed with the potential to grow into a giant. The simple question is asking who are the potential customers and if the idea and its value proposition is good enough to fulfil the unfulfilled need. How do you find the unicorn seed? Is there a set of questions to ask or there are many checks based on intuition, past experience or simply trying to dig deeper with challenging questions? Next is what are the necessary skills as a founder(s) at every stage of growth that you need to acquire to stay effective as a CEO?

  • @mdhv_1
    @mdhv_1 3 ปีที่แล้ว +1

    Always amazing content with engaging innovative thought process.

  • @stevexie8511
    @stevexie8511 3 ปีที่แล้ว +3

    Impactful as usual! Just a question, what’s your thoughts about a startup looking into sales & marketing before achieving product market fit?

    • @GarryTan
      @GarryTan  3 ปีที่แล้ว +2

      Have to have the product and be able to sell it and get customers. Both. Miss one or the other and you lose.

  • @quirkyquester
    @quirkyquester 3 ปีที่แล้ว +1

    Amazing stories. Thank you!

    • @GarryTan
      @GarryTan  3 ปีที่แล้ว +1

      Thanks George!

  • @n8style
    @n8style 3 ปีที่แล้ว

    Speaking of predictable revenue, have you heard of pipe? I've just heard about them they've got such a creative idea!

    • @GarryTan
      @GarryTan  3 ปีที่แล้ว +1

      Yes things like that are going to do really well I think. All things that can be leant against will be.

  • @jackqueliinewilliams5377
    @jackqueliinewilliams5377 3 ปีที่แล้ว

    Awesome information ... it's so much to take in ... your extremely ... helpful .... this best video yet .... keep them coming ....

  • @tigere01
    @tigere01 3 ปีที่แล้ว

    Extremely helpful, thank you Garry.

  • @mrbinspire
    @mrbinspire 3 ปีที่แล้ว

    Mr Tan, you’re the man!! 💯💯🔥 these videos are great. some of the best on the internet

  • @wilfordmadyira1898
    @wilfordmadyira1898 3 ปีที่แล้ว +1

    Thanks Gary, what study material do you recommend for start up founders.

  • @withadityya
    @withadityya 3 ปีที่แล้ว

    Thanks, Garry! Was informative. I don't have a startup now but indeed I feel your advice will bring good apples in future. :)

  • @victorchukwuemeka4568
    @victorchukwuemeka4568 ปีที่แล้ว

    thanks

  • @morby1296
    @morby1296 หลายเดือนก่อน

    How do you recommend a startup to market itself in the beginning when they don’t have a cash flow yet?

  • @binod8720
    @binod8720 3 ปีที่แล้ว

    @garrytan you are priceless to startup founders like us. Keep mentoring us, maybe we would be sharing some ROI some other day to you for guiding us 😝

  • @gambaweb
    @gambaweb 3 ปีที่แล้ว

    Hi Garry do you have a way to summarize TH-cam comments and extract insights from? Like get the top asked questions and recurring keywords

  • @TheLastCodebender
    @TheLastCodebender 3 ปีที่แล้ว +7

    What do you think of memes as a growth strategy?

    • @GarryTan
      @GarryTan  3 ปีที่แล้ว +1

      Works great!

  • @ONEUME789s
    @ONEUME789s 2 ปีที่แล้ว

    Thanks for books information

  • @refaelwhyte6243
    @refaelwhyte6243 3 ปีที่แล้ว

    When you do both content marketing and SEO how do you measure which one is working better? At the moment content marketing and partnerships seem to be working for lead generation, but wondering if SEO is an untapped marketing stream.

  • @ChoogyNet
    @ChoogyNet 3 ปีที่แล้ว

    Thanks for PR tips

  • @jonsal123
    @jonsal123 ปีที่แล้ว

    What's the camera you're using to film this? The image quality looks great.

  • @honestview
    @honestview 3 ปีที่แล้ว +1

    would love to know how to approach investors and explaining my app without them replicating it instead of investing into it... is there a way? or is it always a risk you just have to take?

  • @WeStrive
    @WeStrive 3 ปีที่แล้ว

    Great stuff, thanks Garry!

  • @CorpSecurity
    @CorpSecurity 3 ปีที่แล้ว

    This Is Video is very valuable

  • @nikeshnaik5516
    @nikeshnaik5516 3 ปีที่แล้ว

    One more diamond level information.

  • @huntergerken420
    @huntergerken420 3 ปีที่แล้ว

    Great video Garry! Do you personally use Airtable?

  • @ShineKellyLove
    @ShineKellyLove 3 ปีที่แล้ว

    Thank you!!!

  • @mikegriffith3835
    @mikegriffith3835 3 ปีที่แล้ว

    Great stuff!

  • @safehands8889
    @safehands8889 2 ปีที่แล้ว

    Hey Garry, do you have a video on how you were able to get coverage with blogs and magazines?

    • @vishwa.t2119
      @vishwa.t2119 2 ปีที่แล้ว

      REASONS WHY STARTUPS FAIL IN INDIA
      th-cam.com/video/0zQjjuH_Srw/w-d-xo.html

  • @nasibnaimi
    @nasibnaimi 3 ปีที่แล้ว

    Great content, Garry!

  • @Focusfame
    @Focusfame 3 ปีที่แล้ว

    Sir please subtitles too ..

  • @nuDeltaTech
    @nuDeltaTech 3 ปีที่แล้ว

    I have a soylent green logo on my cookies box. (from the movie :D)

  • @koushikgavini5595
    @koushikgavini5595 ปีที่แล้ว

    hmm what about enterprise tech startups?

  • @royantony3625
    @royantony3625 3 ปีที่แล้ว

    Waiting

  • @khaldonevans4295
    @khaldonevans4295 3 ปีที่แล้ว

    Love the content. I an currently in the prototype phase for a product with an addressable market of 9 million people. I conduct a survey with 300 respondents from the target user group. Is this enough respondents to make a conclusion

  • @keyurpatel5034
    @keyurpatel5034 3 ปีที่แล้ว +1

    I love you videos, I will be DMing you!

  • @dennisasamoah2213
    @dennisasamoah2213 3 ปีที่แล้ว

    this is really helpful

    • @vishwa.t2119
      @vishwa.t2119 2 ปีที่แล้ว

      here's what you need Dennis
      REASONS WHY STARTUPS FAIL IN INDIA
      th-cam.com/video/0zQjjuH_Srw/w-d-xo.html

  • @XShollaj
    @XShollaj 3 ปีที่แล้ว

    Can't wait

  • @brwler1
    @brwler1 3 ปีที่แล้ว

    great

  • @joonlimm
    @joonlimm 3 ปีที่แล้ว

    What’s a good way to organically getting featured in a magazine or Blog?

  • @bryanpalaciosc
    @bryanpalaciosc 3 ปีที่แล้ว +1

    I love your content and learn a lot from it. Waiting for the next one :D

  • @wholebitmedia
    @wholebitmedia 3 ปีที่แล้ว

    Wow!

  • @jonagonzalez6706
    @jonagonzalez6706 3 ปีที่แล้ว

    Nice video Garry, keep them short please (

  • @keshavrao4969
    @keshavrao4969 3 ปีที่แล้ว

    Seems like a lot of success comes down to navigating the "people maze". Fortunately for Gates, the partnership worked because Mary Gates was friends with John Opel (source: www.nytimes.com/1994/06/11/obituaries/mary-gates-64-helped-her-son-start-microsoft.html)
    Advice on establishing partnerships for a first time/relatively unknown founder?

  • @kozmik4848
    @kozmik4848 3 ปีที่แล้ว

    How would someone who doesn't have access to top schools and cannot code get on the path to enter VC? Is the only option left to try and start a company with technical co-founders?

    • @GarryTan
      @GarryTan  3 ปีที่แล้ว

      Yes you have to build and show real use and a way to build a profitable business. Incidentally even with the credentials or connections you must do the same.

  • @juliocardenas7258
    @juliocardenas7258 8 หลายเดือนก่อน

    🎉

  • @dejrand
    @dejrand 3 ปีที่แล้ว

    Do things that don't scale. I heard a story about Evan Spiegal at the mall years ago going up to people and showing them snapchat.

  • @mithilmallya2829
    @mithilmallya2829 3 ปีที่แล้ว

    Who edits your videos?

  • @giantbear829
    @giantbear829 5 หลายเดือนก่อน

    Bill Gates mum was on the IBM board at the time he got this deal. Load the board, sleep with the board, do anything to control the board.

  • @gambaweb
    @gambaweb 3 ปีที่แล้ว

    I’m just curious if the few peoples who disliked this video if they can share why they did?

  • @sisita1013
    @sisita1013 ปีที่แล้ว

    Hello everyone, Im looking CTO for equity to my startup. Please, ask me for deck if you interested

    • @Aynelson
      @Aynelson 5 หลายเดือนก่อน

      Hi
      What kind of business are you into?

  • @caylandboston4310
    @caylandboston4310 3 ปีที่แล้ว

    Why so much focus on revenue based SaaS companies? Sure, they are far more likely to succeed, but that's because 90% of them are slapping a bit of tech on top of an ancient business model. Most of them will never be known to the general population, and will not change the world

    • @GarryTan
      @GarryTan  3 ปีที่แล้ว

      This is how all other VC backed startups are benchmarked even if you are not that kind of business.

  • @Hugh_Seaton
    @Hugh_Seaton 3 ปีที่แล้ว +1

    I am getting a 3x (2), 2x (3) tattoo on my lower back. It will be the geekiest tramp stamp on the beach.

  • @greghansen4181
    @greghansen4181 2 ปีที่แล้ว

    Super usefull garry