How to set up Google Analytics 4 (GA4) server-side [Step-by-step guide]

แชร์
ฝัง
  • เผยแพร่เมื่อ 25 พ.ย. 2024

ความคิดเห็น • 19

  • @laurentiumarin1986
    @laurentiumarin1986 5 หลายเดือนก่อน +2

    Great video. I have a prestashop platform, I'm using the GA4 plugin and really want to change the tracking with stapeio and GTM. Currently using and imported the purchase from GA4 to Gads and my question is do I need a GTM datalyer to set up the ecom purchase from GTM using stapeio server side or can use datalayer push from stapeio plugin? Thank you!

    • @Stape
      @Stape  5 หลายเดือนก่อน +1

      Thank you for the comment. Unfortunately, we do not have a Prestashop plugin yet, so you would need to use the data layer in the web GTM to configure GA4 e-commerce tracking and then update it to server-side tracking using stape.io.

    • @laurentiumarin1986
      @laurentiumarin1986 5 หลายเดือนก่อน

      @@Stape great, thanks. Hmm, I'll try with woocomm, all tracking with GTM

  • @BeKind-s5c
    @BeKind-s5c 3 หลายเดือนก่อน +2

    Can't find in the previous videos how to set up origin domain, the variable you select in the value field when you set the "tagging server url"

    • @Stape
      @Stape  3 หลายเดือนก่อน

      this video shows how to configure a custom domain th-cam.com/video/0TNJYHbXT8s/w-d-xo.html
      and this is a link to the blog post stape.io/blog/how-to-add-a-custom-domain-to-the-google-tag-manager-server-container

  • @codingEngr
    @codingEngr 11 วันที่ผ่านมา

    Is the GA4 property in Web should be different from GA4 property in server-side GTM? Web GTM is sending data to GA4 and server-side is also sending data to the same GA4 property, is there a duplicate in data? Or it should be different GA4 property in Web for collecting events and another GA4 property for getting that request data. I'm confused in this part. thanks for your response

    • @Stape
      @Stape  10 วันที่ผ่านมา

      You do not need a new GA4 property for server-side tracking.
      GA4 does not support hybrid tracking (i.e. sending both web and server events for deduplication), the source of events must be one, either web or server.
      GA4 in server-side format works as a proxy. Data is not changed in any way, nothing happens to it (unless you have specially configured it, which is usually very rarely done), requests are simply redirected further to GA4.

  • @michaelkneidinger9530
    @michaelkneidinger9530 5 หลายเดือนก่อน +2

    please also make a new video with Google Ads and Google Consent Mode.

    • @Stape
      @Stape  5 หลายเดือนก่อน +2

      Google ads video is published th-cam.com/video/ZjlB_Q96DpY/w-d-xo.html Consent mode should be published next week

  • @rentengros_aps
    @rentengros_aps 4 หลายเดือนก่อน

    3,24 in your video, you show us the trigger configuration, custom event where the event name is "(.*)\_stape(.*) - do we have to put the same name there? Or is my event data name, for exampe: "view_item|view_item_list|select_item|add_to_cart|remove_from_cart|view_cart|begin_checkout|add_payment_info|add_shipping_info|purchase" ?

    • @Stape
      @Stape  4 หลายเดือนก่อน

      you should use your data layer event names

    • @tessileromania
      @tessileromania 3 หลายเดือนก่อน

      @@Stape what about for bigcommerce? (.*)\_stape(.*) is enough ?

  • @DailyLifeEducation
    @DailyLifeEducation หลายเดือนก่อน

    mam i add this as you did but after that my 3 pixel view content and purchase event not fired

  • @ShivamChoudhary-g6f
    @ShivamChoudhary-g6f 2 หลายเดือนก่อน

    3,24 in your video, you show us the trigger configuration, custom event where the event name is "(.*)\_stape(.*). what do i use If i am using custom website and setuping conversion API for LinkedIn lead gen

    • @Stape
      @Stape  2 หลายเดือนก่อน +2

      It depends on the website's data layer. If there is no data layer, you need to find another way to trigger tags.
      To check if the data layer is configured and how it works, open the web GTM debugger and check your information in the data layer tab.

  • @gabrielfiume7953
    @gabrielfiume7953 5 หลายเดือนก่อน

    Hi. can I have the link of the previous video in order to configure it correctly?

    • @Stape
      @Stape  5 หลายเดือนก่อน

      This is a link on how to configure sGTM container th-cam.com/video/SITX4lkvCy0/w-d-xo.htmlsi=8l23rZtp8Wz6uTKo
      How to add a custom domain th-cam.com/video/gWApm-Yqj1Q/w-d-xo.htmlsi=xc4DjxVtoenQA07G

  • @nextdoorharami
    @nextdoorharami 5 หลายเดือนก่อน

    can we have a video for shopify too, please? one which uses a own cdn

    • @Stape
      @Stape  5 หลายเดือนก่อน

      Unfortunately, it's impossible to configure your own CDN on Shopify due to Shopify limitations. We will share an updated video about Shopify soon. For now, please follow the steps from this article stape.io/blog/server-side-google-analytics-for-shopify