Melissa Perri - Beyond the Build Trap

"Building a product is a team sport. It takes everybody coming around this to bring it together.” 💪
Renowned strategic advisor and CEO Melissa Perri invites you to a thought-provoking talk on “Beyond the Build Trap”, exploring product-led approaches for organizational growth. 🚀
She introduces the meaning of Product-led growth, and the main challenges that prevent companies from adopting a Product-led approach.
She explains how we can solve these issues through Product management, breaking it down into two main facets, Product Strategy and Product Operations.
She gives a holistic portrayal of product management, by introducing key factors for successful product-led growth:
🎯 Strategic Intents: Bridging gaps in Product strategy to align with company vision and goals.
⚙️ Product Operations: Crucial support for executing Product Strategy and empowering Product managers.
💬🤝 Communication and Empathy: Essential for fostering collaboration across business functions.
“And that’s the goal: to build a fantastic menu, fantastic recipes, and a fantastic experience for our customers together.” 🌟
Melissa Perri is the CEO of Produx Labs, a former Product Management educator at Harvard Business School, and a board member at MeisterLabs. She advises executives, fostering growth through impactful product strategies and organizational development.
Connect with Melissa:
Website: melissaperri.com/
LinkedIn: / melissajeanperri
Explore Resources:
New Book: Discover Melissa and Denise Tilles’ “Product Operations” book for insights on implementation: www.amazon.com...
Valuable Read: Dive into Melissa’s “Escaping the Build Trap” for effective product management: www.amazon.com...
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Website: productized.co/
Conference Website: conference.prod...
LinkedIn: / productized
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