B2B Blueprint - Optimizing Meta in Paid Media Marketing - Episode 12 Part 1

Today on B2B Blueprint, we’re diving into how Meta works in paid media marketing.
Many B2B companies hesitate to use Meta - maybe due to past results or perceived limited ROI. But with the right setup and smart targeting, Meta can support your marketing funnel and it’s a low-cost way to re-engage audiences.
Today, we're joined by Senior Account Strategist Jon Taylor, who is an expert in leveraging Meta. He’ll share insights on how to set up campaigns, target the right audiences, and how to measure your success.
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