Building Dreams: Hope Trory's Story of Transition and Transformation

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In this episode, we're joined by Hope Trory, the founder of Hope Works Designs, a marketing consultancy specializing in the AEC industry. Hope shares her fascinating journey from studying architecture at Cornell University and working in the field, to pivoting into marketing during the Great Recession. We'll explore how her passion for good design led her to help architects, engineers, and construction professionals with their marketing needs. Tune in to hear Hope's insights on the importance of niching down, her commitment to working with firms that have a mission for good, and her inspiring story of career reinvention. Whether you're in the AEC industry or simply interested in career pivots, this episode is packed with valuable lessons and inspiration.
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