What Google Doesn't Want You to Know About Their Search Algorithm

แชร์
ฝัง
  • เผยแพร่เมื่อ 27 ธ.ค. 2024

ความคิดเห็น • 123

  • @efficientapp
    @efficientapp 2 หลายเดือนก่อน +18

    This channel is quickly becoming one of my favorites... The quality is insane, concepts are so interesting and insightful. Well done team, keep it up, and love Ahrefs!

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Glad you enjoy it! And thank you :)
      -Helen

  • @Testing-pj8bh
    @Testing-pj8bh 2 หลายเดือนก่อน +17

    Also most SEO Influencers are accomplices (cough Lily R, Aleyda, etc). Seen many times trying to hide it on twitter, pro big brands, pro google friends lol

  • @AyatSolutions
    @AyatSolutions 2 หลายเดือนก่อน

    There’s so much more going on behind the scenes than most people realize😲😲😲and your deep dive into the less obvious ranking factors really opened my eyes.

  • @unmiss-com
    @unmiss-com 2 หลายเดือนก่อน +2

    It's interesting to note that while Google denies certain ranking factors, these leaks hint at the possibility of user behavior metrics playing a bigger role.
    -Consider revisiting your CTR and bounce rate, as these may be more impactful than we previously thought.
    -Page load times and mobile optimization could also hold more weight than Google's official stance suggests.

  • @LaszloCarreidas
    @LaszloCarreidas 2 หลายเดือนก่อน +10

    Great video as always! Sam Oh's explanations are top-notch as usual. Nice to see Patrick Stox featured too - maybe he'll start taking me seriously now about those CTR experiments I mentioned 😉 Keep up the awesome content!

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thank you so much for this feedback!
      -Helen

  • @bibarud3018
    @bibarud3018 2 หลายเดือนก่อน +17

    Even with all that data they still couldn't build the best performing LLM's in the Market.

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน +1

      🙃

    • @GharanataPreparatoryschool
      @GharanataPreparatoryschool 2 หลายเดือนก่อน

      Are you a broker or

    • @geekmails
      @geekmails 2 หลายเดือนก่อน +2

      Or, they could but dont want you to use it. and make their search engine obsolete.

    • @saeentist-hb
      @saeentist-hb 2 หลายเดือนก่อน +1

      what have you learned from this video? 😅😂

    • @ude3333
      @ude3333 2 หลายเดือนก่อน

      @@geekmails their search engine is already obsolete, thanks to ChatGPT. lol

  • @vitaliikolos
    @vitaliikolos 2 หลายเดือนก่อน +4

    So, it makes no sense to say something like "... and even Google confirms that ..." because they could be lying. :)

  • @ebaqdesign
    @ebaqdesign 2 หลายเดือนก่อน +2

    Interesting!!! And BTW - nice tshirt ❤

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thanks! 😄
      -Helen

  • @VaibhavShewale
    @VaibhavShewale 2 หลายเดือนก่อน +2

    cool, this site is secretly becoming a documentary site

  • @fielse
    @fielse 2 หลายเดือนก่อน +7

    Don't outshine your master, without Google you have no job.

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      🙃

    • @cloutcobain123
      @cloutcobain123 2 หลายเดือนก่อน

      I'm sure another search engine will be more than happy to take Google's place.

    • @RandomButBeautiful
      @RandomButBeautiful 2 หลายเดือนก่อน

      ahrefs is amazingly useful even if you are not an SEO. I haven't done SEO for over a decade but still use ahrefs all the time! The site crawl is awesome.

  • @HHJoshHH
    @HHJoshHH 2 หลายเดือนก่อน +2

    Here from a Theo Brown (T3) recommendation. Great channel man! Subbed. 🔥

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thanks and enjoy - more video to come :)
      -Helen

  • @mmwal
    @mmwal หลายเดือนก่อน

    This is the kind of content that should monopolize the entire Internet.
    The only thing missing was a mug lowered to the floor like in the iconic scene from the movie The Usual Suspects.

    • @AhrefsCom
      @AhrefsCom  หลายเดือนก่อน +1

      Thanks! 🙏We'll think of this reference in the next videos... maybe 😂
      -Helen

  • @MarketingIsFun-p9t
    @MarketingIsFun-p9t 2 หลายเดือนก่อน +1

    Great video. I'd love to see more of these. For instance one on video vs text and the future of digital marketing

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thanks for the suggestion!🙏
      -Helen

  • @MuhammadUsman-jo6go
    @MuhammadUsman-jo6go 2 หลายเดือนก่อน

    You made the video a suspenseful movie. I love watching it! 😂🔥

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Happy to hear that! More videos to come, so stay tuned :)
      -Helen

  • @NathanMcDonald-p3s
    @NathanMcDonald-p3s 2 หลายเดือนก่อน

    Clear and understandable, I wish there was more information like this.

  • @internetmarketerbr1800
    @internetmarketerbr1800 2 หลายเดือนก่อน +2

    Loved the CoffeeZilla’s video style 👏👏😎 get us some more 🙏

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน +1

      Thanks! More to come!💪
      -Helen

  • @boomboom-pro
    @boomboom-pro 2 หลายเดือนก่อน +1

    Great one!!!! ❤

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thanks 😄
      -Helen

  • @LFCLifestyleFinancialChanger
    @LFCLifestyleFinancialChanger หลายเดือนก่อน

    Thank you for the video.

  • @alexisdemoulin5514
    @alexisdemoulin5514 2 หลายเดือนก่อน

    I believe that user experience is the best signal for Google: when someone visits your site, what do they do? Do they seem to like it? With only a bunch of backlinks, but an obviously good user experience, my site articles have been steadily rising in the SERP's. And for the sandbox, if there's such a thing, I was in there for only a few weeks. So, focusing on the user's experience, offering them quality content, is what I believe in and will keep doing.

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Good points!
      -Helen

  • @eddyballe
    @eddyballe 2 หลายเดือนก่อน +1

    This was a 🔥explanation

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thank you :)
      -Helen

  • @pete9364
    @pete9364 2 หลายเดือนก่อน +3

    Google make no sense. Most of the times i stay on a page to read the info taking some time and then discover that wanst the info i was looking for... and i can even get away to do other things without going back to search results. That doesnt make that site good.

    • @RandomButBeautiful
      @RandomButBeautiful 2 หลายเดือนก่อน +1

      going back to the results means they can show you more ads and make more money.

  • @VirginiaJ.Carney-z7j
    @VirginiaJ.Carney-z7j หลายเดือนก่อน

    You make learning so fun, it’s hard not to watch more videos!

    • @AhrefsCom
      @AhrefsCom  หลายเดือนก่อน

      Thank you 🤗
      -Helen

  • @corsinsights
    @corsinsights หลายเดือนก่อน

    Is this a TH-cam video or a documentary? Amazing edit!

    • @AhrefsCom
      @AhrefsCom  หลายเดือนก่อน

      Thanks!
      -Helen

  • @RandomButBeautiful
    @RandomButBeautiful 2 หลายเดือนก่อน +3

    The core reason for the lie is simple: A machine cannot detect quality any more than it can smell a rose. The entire thing is based on artifice. It's a fugazi. Quality is not a ranking signal. So they created an environment in which quality, in and of itself, fails and people are required to game the system in order to rank. And then they tell you not to game the system. The whole thing is a heist. The internet used to be good, pre Google. It used to be a place where everyone had a chance and where people DID actually link in order to recommend things. Since Google, the majority of the links are there to build rank, not to send people to actually good stuff. And those with the biggest budgets can build links faster than anyone else can catch up. Their fundamental dishonesty, the "great lie" at the core of their existence, might have made them rich but it's arguably made the internet into a cesspit of bad information, produced not to help people but to get clicks.

  • @KeywordResearchSimplified
    @KeywordResearchSimplified 2 หลายเดือนก่อน +2

    *Great content!*

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน +1

      Thanks!
      -Helen

  • @BidhanAcharya-gx9hi
    @BidhanAcharya-gx9hi 2 หลายเดือนก่อน +2

    Seriously I am just waiting for your video everyday big fan of moneyjournal and digital marketing head of ahref

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน +1

      Happy to hear that! 🙌
      -Helen

  • @georgedicu6001
    @georgedicu6001 9 วันที่ผ่านมา

    "Don't be evil" unless your stockholders force u too because they need more money!

  • @Tkcrypto1
    @Tkcrypto1 หลายเดือนก่อน

    Trying to get backlinks is the most annoying thing. Its just gate keeping

  • @codersgaming4191
    @codersgaming4191 2 หลายเดือนก่อน +1

    I have downloaded that document, Now I am searching in my junk yard.
    As I know importance of it.

  • @TheSimArchitect
    @TheSimArchitect 2 หลายเดือนก่อน

    Google wants watch time and profits / ad impressions. If they know what you're likely to click they'll bury the best links, instead, so you don't quickly leave their site to never return (for the same search).

  • @mehdi6657
    @mehdi6657 2 หลายเดือนก่อน +5

    I really don't know how to deal with this sandbox situation.. Its killing me slowly :/

    • @aijokker
      @aijokker 2 หลายเดือนก่อน

      You need good content not his AI crap

    • @Jasmine-mi4hu
      @Jasmine-mi4hu 2 หลายเดือนก่อน

      Solid keyword research, good quality content and uploading consistently. That's all you need.

    • @aijokker
      @aijokker 2 หลายเดือนก่อน

      @@Jasmine-mi4hu and lots of good links 🤣

    • @Techroyce-l6h
      @Techroyce-l6h 2 หลายเดือนก่อน

      Nothing like sandbox. Get mentioned on three on more sites the first week. You get indexed and ranking starts. Except if you use ai content

    • @SimonBWZ
      @SimonBWZ 2 หลายเดือนก่อน

      What @Jasmine-mi4hu said is the core of it. Do that. But quality backlinks sure as heck don't hurt.
      Here's a simple version of how I see SEO-informed content production:
      1. Make good sh*t. Use the tools at your disposal (KW tools, ICP interviews, personal expertise, additional SMEs) to create solid, consistent work that'll benefit your target audience. This is the engine of your site - keep it running while you do everything else. If you run out of topics, mine for more. Just keep the engine running.
      2. Be patient. I don't know much about the sandbox, but my experience starting and running a corporate finance domain over the last 1.5yrs makes me believe it. Despite consistent production, I spent my first 5 months not really ranking for anything - then, suddenly, I did. And I've continued to rank. Unless you can afford to just wait this part out, other marketing channels (social, paid) are extremely important. In fact, after having a single guest post pop due to the author sharing it on social, I started to see my traffic rise and consistently hold at higher levels.
      3. Focus on your own EEAT. While you wait for Google to like your pages, try to get it to like you. Write guest posts on reputable industry sites. Share your thoughts in the (indexable) places people are talking about the topic. Do your own PR.
      4. Once you see signs of life in your rankings, support the content you've made - backlinks, content distribution, etc.
      5. Keep your content updated as the topic/industry evolves. Never stop talking to your ICP and getting their honest thoughts on what you've made. Stay updated on changes in SEO-land. You'll almost always have to combine ICP feedback with SEO best practices (yes, I know you know what accounting software means, but Google likes when pages define it), so be sure to keep the balance in mind.

  • @Ismaeeljlali
    @Ismaeeljlali 2 หลายเดือนก่อน

    I have a question, I wanna install ahref bar for chrome it's not showing in extension, can you solve this issue.

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Have you tried to install it via this link: chromewebstore.google.com/detail/ahrefs-seo-toolbar-on-pag/hgmoccdbjhknikckedaaebbpdeebhiei?pli=1 ?
      If the issue still appears, pls contact our support @ahrefs.com
      -Helen

  • @RandomButBeautiful
    @RandomButBeautiful 2 หลายเดือนก่อน

    2:01 no. they DGAFF about "user experience". That's just some fluff talk that they give you. The only thing they care about is data and revenue.

  • @Digigamer186
    @Digigamer186 2 หลายเดือนก่อน

    Mind blowing content, it can be published on Netflix. Great work team Ahrefs

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thanks, glad you liked it 😀
      -Helen

  • @harrytakar151
    @harrytakar151 2 หลายเดือนก่อน

    Great video

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thanks :)
      -Helen

  • @pablorey9203
    @pablorey9203 2 หลายเดือนก่อน +3

    2:06 still happy for the third ⭐⭐⭐

  • @azardunyaminoghlu
    @azardunyaminoghlu 2 หลายเดือนก่อน

    That is clear if Google says we are not counting the "Bla-bla-bla" factor then do realize that Google definitely counts :D

  • @Raul_Gajadhar
    @Raul_Gajadhar 2 หลายเดือนก่อน

    How does the search algorithm know exactly what I am looking for, and yet does not show it to me in the top results? Even if I type the exact name of a video on YT or I just saw a glimpse of something just as I clicked something else, when I click back to find that specific video I will never find it without wasting a lot of time, but I will find everything else I saw. how are they reading my mind, for the past 20 years I knew something is going on. I wish you'd do a Video on this topic I've mention.

  • @Mrbriangalvan
    @Mrbriangalvan 2 หลายเดือนก่อน

    And yet search is getting worse on Google 🤷‍♂️

  • @ijojan
    @ijojan 2 หลายเดือนก่อน +5

    I miss precovid ahrefs and my precovid site. Good times

    • @brokentubing
      @brokentubing 2 หลายเดือนก่อน +1

      Those were great times

    • @ijojan
      @ijojan 2 หลายเดือนก่อน +1

      @@brokentubing i know 😔

    • @eddyballe
      @eddyballe 2 หลายเดือนก่อน +2

      Same same

  • @peiseoagency
    @peiseoagency 2 หลายเดือนก่อน +1

    Hah, Ahrefs winning TH-cam today with the subject line! How do you pass up that enticement?

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      😅

  • @WhoIsJohnblack
    @WhoIsJohnblack 2 หลายเดือนก่อน +6

    Isnt this how google analytics works? So like, they are doing it anyway for free for us why wouldn't they use it for them?
    Also I have a working theory chrome is using Mass memory from chrome users as a quantum computer for AI... FREE MASS MEMORY.
    Don't believe me? Explain the HUGE memory they use even when chrome isnt being used...

    • @jacpat98
      @jacpat98 2 หลายเดือนก่อน +2

      Like the crypto malware stuff but for quantum computers? It’s a big reach, but I’ll buy it because that would be hilarious

    • @WhoIsJohnblack
      @WhoIsJohnblack 2 หลายเดือนก่อน

      @@jacpat98 It would kind of be hillarious if that comes out honestly, but dang what a villian arc by skynet.... whoops I mean google 🤣🤣🤣

  • @MaxRuso
    @MaxRuso 2 หลายเดือนก่อน

    With all my heart I hope their CEO and those two owners go to prison

  • @khaledmokhtar1
    @khaledmokhtar1 2 หลายเดือนก่อน +2

    I have a deep-seated hatred for this company and I'm eagerly anticipating a powerful competitor to rise up. I believe that without Android, a formidable alternative would exist today.

    • @brokentubing
      @brokentubing 2 หลายเดือนก่อน

      Why do you hate this company?

  • @agritech802
    @agritech802 2 หลายเดือนก่อน

    They also own Google analytics so they can also use that

  • @dan110024
    @dan110024 2 หลายเดือนก่อน

    I fail to see the problem with using user data to make a product better. It's how they have got to where they are today.

    • @RandomButBeautiful
      @RandomButBeautiful 2 หลายเดือนก่อน

      where they are today is with a garbage product and a global monopoly. There is nothing good about where they are today.

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      It's more about them lying about using it :)
      -Helen

  • @ZAcharyIndy
    @ZAcharyIndy 2 หลายเดือนก่อน

    thats why Im about to port my contents to premium platform than throws all to YT

  • @Momotto-i4o
    @Momotto-i4o หลายเดือนก่อน

    Make more content u take so much time to post

  • @ethical-not-evil
    @ethical-not-evil 2 หลายเดือนก่อน

    what about yandex :)

  • @TB-zt6hs
    @TB-zt6hs หลายเดือนก่อน

    why would anyone believe what Google is saying esp from the likes of Mueller and team

  • @faizanbaber
    @faizanbaber 2 หลายเดือนก่อน

    And using Android, google knows everything you think

  • @zaza_morgan
    @zaza_morgan 2 หลายเดือนก่อน

    I see nothing wrong in that guys, that's the game

  • @1hourbule
    @1hourbule 2 หลายเดือนก่อน +1

    Not only are you late, you're a bozo for releasing this as if you were releasing something so unbelievable that users don't know. Have you spent any time with data professionals?
    TH-cam really needs to remove garbage like this.

  • @prateekrastogi6469
    @prateekrastogi6469 2 หลายเดือนก่อน +19

    u r 2-3 yrs late

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน +7

      About what? We're discussing the recent leak here :)
      -Helen

    • @1hourbule
      @1hourbule 2 หลายเดือนก่อน +3

      Recent? Do you consider weeks old recent?

    • @Bemolos
      @Bemolos 2 หลายเดือนก่อน +1

      Good theory these people talk like they know better than scientists and engineers working with Google.😅😅😅

    • @LennyMiller739
      @LennyMiller739 2 หลายเดือนก่อน

      Do you not consider a few weeks as recent​@@1hourbule

    • @Biggiecheese20
      @Biggiecheese20 2 หลายเดือนก่อน

      ​@@1hourbule hardly weeks, there's a lot of things that happen day to day that aren't reported. It's gotten worse over the years ever since the Internet has gotten so big

  • @samstewart4807
    @samstewart4807 2 หลายเดือนก่อน +5

    where is Matt Cutts today??????? The "detail" you are forgetting? Today's search results ARE ALL POLITICALLY MOTOVATED.

  • @thesheeplelookup
    @thesheeplelookup 2 หลายเดือนก่อน

    DEWD! massive beautiful

    • @AhrefsCom
      @AhrefsCom  2 หลายเดือนก่อน

      Thank you :)
      -Helen

  • @JobOthoniel
    @JobOthoniel 23 วันที่ผ่านมา

    Just found your channel, i use ahrefs a long time ago, keep up, maybe we can do some collab.