lesson 3. DIGITAL MARKETING TOOLS
ฝัง
- เผยแพร่เมื่อ 22 ก.ย. 2024
- The list provides an overview of popular digital marketing tools across various categories:
1. **Analytics and Reporting**: Tools like Google Analytics, Google Data Studio, and Hotjar help track website traffic, user behavior, and provide insights through customizable dashboards and reports.
2. **Search Engine Optimization (SEO)**: SEMrush, Ahrefs, Moz, and Screaming Frog offer keyword research, backlink analysis, and site auditing tools to improve search engine rankings.
3. **Content Creation and Management**: HubSpot, Canva, Grammarly, and WordPress assist in creating, designing, and managing content for websites, blogs, and social media.
4. **Social Media Management**: Hootsuite, Buffer, Sprout Social, and Later help manage multiple social media accounts, schedule posts, and analyze performance.
5. **Email Marketing**: Mailchimp, Constant Contact, ConvertKit, and AWeber offer email marketing platforms with templates, automation, and analytics for businesses.
6. **Pay-Per-Click (PPC) Advertising**: Google Ads, Facebook Ads Manager, LinkedIn Ads, and Microsoft Advertising enable businesses to create and manage search and display ads on various platforms.
7. **Conversion Rate Optimization (CRO)**: Optimizely, Crazy Egg, Unbounce, and VWO provide A/B testing, heatmaps, and tools to optimize website design and improve conversion rates.
These tools help businesses enhance their digital marketing efforts, improve performance, and achieve their marketing objectives more effectively.
