Interview with Anna Levitin: Email is about building a relationship

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  • เผยแพร่เมื่อ 12 ก.ย. 2024
  • At Email Innovations World in Phoenix, Arizona, Dmytro and Anna, both speakers and members of the “Only Influencers” community, sat down for a candid conversation about email marketing. They discussed the email marketing challenges and opportunities facing marketers today, offering practical tips and expert insights. Anna shared how to align email marketing strategies with business goals, improve collaboration between marketing and development teams, and harness AI in email marketing. Additionally, Anna and Dmytro explored managing the customer lifecycle to enhance acquisition, onboarding, retention, and renewal.
    Our speakers:
    Anna Levitin is the Email and marketing Operations Lead at PowToon. She is a marketing expert with an academic degree in cultural anthropology. She is passionate about analyzing customers’ behaviors, anticipating their needs, and creating a sense of importance by delivering relevant, personalized content. Anna has extensive experience in SaaS, eCommerce, and financial products, serving both B2B and B2C domains.
    Dmytro Kudrenko, the Founder and CEO of Stripo, is a dedicated email marketing enthusiast with over 15 years of industry experience and 25 years of experience as an entrepreneur. He regularly hosts workshops and lectures on email marketing, email interactivity, and gamification. Dmytro’s mission is to enhance the accessibility and utility of email marketing for businesses and their subscribers.
    Anna Levitin’s LinkedIn: / annalevitin
    PowToon: www.powtoon.com/
    Dmytro Kudrenko’s LinkedIn: / dmitrykudrenko
    Stripo: stripo.email/
    Email Innovations World: emailinnovatio...
    Only Influencers community: www.onlyinflue...

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