It's funny because it's true. I've shown up with my whole kit before, multiple lights and cameras and things, and the client was incredibly impressed and just assumed the video would be good. Thankfully it was, but it's amazing what going the extra mile to be prepared and bringing a good set up can do and how it can inspire confidence in you as a company or freelancer.
Such a bummer about the van. I bought new and still fear issues coming up. I recently bought a new truck to pull a trailer if I ever need to service the van. As for branding, I am a bit different than most. I am a gaffer for other productions with the van and also do my own turn key shoots. Most of my production clients would not want me to roll up repping a competing company. You might also get flooded with calls about $100 music videos and weddings that offer exposure. Also when it comes to parking, low key helps too. Some places are strict about commercial vehicles. I have been able to park or get into places because they think I'm Amazon. You could run the risk of being followed and robbed with branding. Also if your van ends up in drone shots or in the background, it won't stand out too much.
@@PDMokry That’s actually a very good point. We also get hired out for gaffing as well as G&E, and the goal with this van is to be able to do more jobs like that as well as our own. I appreciate the parking advice as well. We haven’t even encountered that since we haven’t taken it out on any jobs yet. 🙏🙏🙏
@PDMokry Thanks for the advice, we appreciate it! Most of our work is direct to client so no problems there, but we do sometimes crew for other productions and I can see the downside there if that work picks up.
Sorry to hear about the van but I’m happy to hear it’s being fixed, it really does have the ideal interior setup. As for the logo wrap, it’s a matter of opinion, for me I’m very low key and enjoy being inconspicuous when I am heading to shoots so I would lean towards no logo wrap.
I have seen some owner/ops with vans use those giant vehicle magnets to put on the side. Not permeant and can be removed when you want to go incognito.
I would not do a wrap. TV stations lost a lot of gear over the years with a wrap. You hardly ever see TV stations with wraps anymore. The bad guys are looking for the wrap. They will stalk you and take your equipment before you know it. Camera gear, lights, etc. are equipment they can sell fast.
Logo wrap......Well....where the van will be parked overnight is the question? Is the location safe for overnight? If able find a secure parking garage or lot. Even if you don't keep no equipment in the van, that thief will not know the van is empty.
I agree, the bigger you gear is a thing! Big gear etc isn’t always a good thing. Everybody talks about the benefits and not the downfalls. Most people aren’t aspiring actors so the bigger your setup the more impressed they are but the more likely it’s hard for them to perform on camera due to nerves kicking in.
With our company we have been very hesitant to put on a wrap with our logo. My opion is don't do it if you just have one vehicle. The production companies that I see with logos on trucks and vans usually have an entire fleet of vehicles more than 3 tucks/vans. They also have secure parking facilities and warehouses. If you don't have gated parking and 24hour security it might not be the best idea.
The biggest thing that comes to mind for me is how the van looks for not only your future customers, but your customers on the day When they see you arrive with your van. With the wrap it is clear who you are and confirms like you said (bigger cameras / matte boxes ect.) do make an impression. That this is a big and important production and they are important. Only negatives I think like others have mentioned having something you can put on and take off could be smart. Because Ive heard some horror stories of vans being broken into ect. Amazing vlog and insight as always! The van is an awesome step up and elevates the production for you guys and customer! Awesome and inspiring to see!
I apologize, I don’t want to make it seem like it can’t be done with smaller equipment. I do agree with you, the clients just want a good outcome. The point that I want people to understand is that many of the clients with larger budget are willing to pay more if they can perceive a better outcome. In other words, if you can inspire more confidence in them, they have no problems signing the check. I will make a video about this soon to explain what I mean. But I by no means want anyone to think that it can’t be done with a smaller set up.
@@na_farms It’s more of a brand recognition thing. When people see your business on a reoccurring basis, and then when they Google a service and you come up in the results, there is a certain amount of credibility that comes along with that. Your name will rise to the top over the competitors if your name is recognizable. This is why so many of the worlds largest brands continue to advertise on magazines, newspapers, television, and social media. Is the psychology of being top of mind.
It's funny because it's true. I've shown up with my whole kit before, multiple lights and cameras and things, and the client was incredibly impressed and just assumed the video would be good. Thankfully it was, but it's amazing what going the extra mile to be prepared and bringing a good set up can do and how it can inspire confidence in you as a company or freelancer.
Such a bummer about the van. I bought new and still fear issues coming up. I recently bought a new truck to pull a trailer if I ever need to service the van.
As for branding, I am a bit different than most. I am a gaffer for other productions with the van and also do my own turn key shoots. Most of my production clients would not want me to roll up repping a competing company.
You might also get flooded with calls about $100 music videos and weddings that offer exposure. Also when it comes to parking, low key helps too. Some places are strict about commercial vehicles. I have been able to park or get into places because they think I'm Amazon.
You could run the risk of being followed and robbed with branding.
Also if your van ends up in drone shots or in the background, it won't stand out too much.
@@PDMokry That’s actually a very good point. We also get hired out for gaffing as well as G&E, and the goal with this van is to be able to do more jobs like that as well as our own. I appreciate the parking advice as well. We haven’t even encountered that since we haven’t taken it out on any jobs yet. 🙏🙏🙏
@PDMokry Thanks for the advice, we appreciate it! Most of our work is direct to client so no problems there, but we do sometimes crew for other productions and I can see the downside there if that work picks up.
Sorry to hear about the van but I’m happy to hear it’s being fixed, it really does have the ideal interior setup. As for the logo wrap, it’s a matter of opinion, for me I’m very low key and enjoy being inconspicuous when I am heading to shoots so I would lean towards no logo wrap.
Logo wrap on the sides of van, on one end is great advertising and showmanship, but yes… camera gear… I’d keep everything in the vans but the cameras.
I have seen some owner/ops with vans use those giant vehicle magnets to put on the side. Not permeant and can be removed when you want to go incognito.
That's the idea we have been tossing around.
I would not do a wrap. TV stations lost a lot of gear over the years with a wrap. You hardly ever see TV stations with wraps anymore. The bad guys are looking for the wrap. They will stalk you and take your equipment before you know it. Camera gear, lights, etc. are equipment they can sell fast.
@@ballcapcameraman That’s true
Logo wrap......Well....where the van will be parked overnight is the question? Is the location safe for overnight? If able find a secure parking garage or lot. Even if you don't keep no equipment in the van, that thief will not know the van is empty.
I agree, the bigger you gear is a thing! Big gear etc isn’t always a good thing. Everybody talks about the benefits and not the downfalls. Most people aren’t aspiring actors so the bigger your setup the more impressed they are but the more likely it’s hard for them to perform on camera due to nerves kicking in.
With our company we have been very hesitant to put on a wrap with our logo. My opion is don't do it if you just have one vehicle. The production companies that I see with logos on trucks and vans usually have an entire fleet of vehicles more than 3 tucks/vans. They also have secure parking facilities and warehouses. If you don't have gated parking and 24hour security it might not be the best idea.
Good point.
Put an inexpensive security camera and cheap recorder in the van so if it gets broken in to, you at least have some video!
The biggest thing that comes to mind for me is how the van looks for not only your future customers, but your customers on the day When they see you arrive with your van. With the wrap it is clear who you are and confirms like you said (bigger cameras / matte boxes ect.) do make an impression. That this is a big and important production and they are important.
Only negatives I think like others have mentioned having something you can put on and take off could be smart. Because Ive heard some horror stories of vans being broken into ect.
Amazing vlog and insight as always! The van is an awesome step up and elevates the production for you guys and customer! Awesome and inspiring to see!
@@luker1ng Very good point
Client usually just want a good outcome not how you arrive and how big it equipments are
I apologize, I don’t want to make it seem like it can’t be done with smaller equipment. I do agree with you, the clients just want a good outcome. The point that I want people to understand is that many of the clients with larger budget are willing to pay more if they can perceive a better outcome. In other words, if you can inspire more confidence in them, they have no problems signing the check. I will make a video about this soon to explain what I mean. But I by no means want anyone to think that it can’t be done with a smaller set up.
It may be advertising, but when is the last time you hired a service after seeing a logo on a vehicle?
@@na_farms It’s more of a brand recognition thing. When people see your business on a reoccurring basis, and then when they Google a service and you come up in the results, there is a certain amount of credibility that comes along with that. Your name will rise to the top over the competitors if your name is recognizable. This is why so many of the worlds largest brands continue to advertise on magazines, newspapers, television, and social media. Is the psychology of being top of mind.