TV-am day one | Tuesday 1 February 1983
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- เผยแพร่เมื่อ 21 ต.ค. 2024
- From the archives of www.transdiffus...
It's Tuesday 1 February 1983 and, a mere 2 months early, TV-am catapults on to the airwaves to an audience of... very few. The BBC had stolen what small audience there was with a downmarket, Nationwide-esque light programme called Breakfast Time that they rushed on air two weeks earlier as a spoiler.
There's early promise in the early TV-am, a format that Antenne 2's Télématin would freely borrow two years later. But in Britain, it wouldn't work and TV-am would come close to collapse within weeks, with the stars seen here ejected and a new bunch of (cheaper) unknowns put in their place in a more lightweight, inexpensive and popular version of the station. That was the formula that worked, eventually kicking the BBC's Breakfast Time into a newsier version, then forcing the BBC to attack from the other end of the spectrum with the entirely news-driven BBC Breakfast News.
Now tables have turned: the BBC's current show, Breakfast, is celebrity and fluff driven (albeit with space for news); TV-am's successor GMTV has given way to Daybreak, also designed to be celebrity and fluff driven but, so far, failing to take GMTV's audience with it (as GMTV had also failed on launching its newsier TV-am replacement, finding the viewers heading over to the BBC instead).
That opening music used to fill me with dread of getting up for school etc. Now brings back cozy warm memories of my family and late father.
To me this is frightening, as it only seems like yesterday. Life really is so short.
@Induxvideos yes we are just passing ships in the night. You don’t think about time passing until you are older
Yes , same it goes so quick
I agree i was 11/12 that year and it literally does seem like yesterday....Nearly dead now. 53 this year?
I remember getting up for school in the late 80's and having this music shrieking in my ear....I just wanted to go back to bed.....not to mention seeing my mother go for gold and following Lizzie Webb in her exercises while I'm eating my Cornflakes and trying to get marbles together. I also remember seeing Timmy Mallett, Mike Morris and Anne Diamond.
Actually, all those memories are rather pleasant. Cheers.
DarkLight753
DarkLight753 they are all my memories too! Id go back to those days in a flash, the 80's were amazing.
classic times matey
Don't forget Rusty lee with her huge infectious laugh!! Wow, them were the days..
I was was 5 when this came out but do remember roland rat and lizzy
I was 9 years old when this broadcast.
I remember my mum waking me up to watch the first broadcast at 6am.
Then when they showed the cartoons at 7.25am - I insisted on watching Good Morning Britain instead of Breakfast TV on BBC 1.
I watched it until I left school in 1989.
Getting ready for school and this on in the background. I would always follow the little clock at the edge of the screen lol
Wow ,what memories this music was ,milkman had just been ,and you would be preparing your cereal or ready brek.Miss these days ,everything seemed so normal back then.
Totally agree with you.
We still have the milkman delivering the milk.
Anna Ford 💖💖💖💖💖💖
Didn't really watch TVam in the early days, until Anne Diamond and Nick Owen came along. It had a real family feel to it with the new friendly presenters. Then Roland Rat and Wacaday rounded the new look off and from then on it was part of my mornings 📺
40 Years.
I was only 13 years old when this was on TV. It is so bad, it's good. It brings back good memories. Breakfast, P.E. kit, maths and RE homework, football boots for after school practice, out the door. Do not want to be late and get detension again. Thanks for uploading.
getting stressed looking at the clock thinking you will be late for school lol! :)
When I get ready for school we don’t even have the telly on one bit we just have the radio on
Looks like you didn’t pass English Language. It’s detention 😂
I was eating my corn flakes wondering what star wars stickers i needed and what one's i was going to swap...
They should bring TV-am back. It was always on in my house. I find Piers Morgan a difficult person to take in the evening......let alone in the mornings!
Probably the reason why I watch BBC Breakfast.
Now that Morgan is gone...
Getting up not wanting to go to school lol !! Love this tune
Woke up especially to watch the first tvam on Tuesday 🌅.
I just love the scene at the end. Wish I could go back to 2nd february 1983 to watch day 2
Modern television is never this spontaneous
Yes me too I remember this way back in 1983 what better happier times they were for us all
How nicely they spoke.
This show brings me back to my childhood. The music is iconic. I was just a tiny feutus when this was first broadcast but this show ran for so long that i still remember hearing this playing while getting ready for school.
You edited out the weather!!!
Has anyone got the weather forecast on tape before I jump into my time machine? I can't travel to a specific time destination if there is snow or frost on the ground.
Interesting to note David Frost was involved in the early days of 2 ITV companies(TvAm & LWT) & they both nearly went tits up!
I had great respect for Frostie as a broadcaster, but behind the scenes surely was another matter?
Loved the original Good morning Britain. I also love the new Good morning Britain.
Though it was partly a copy of the 1980 Moscow Games.
It all seemed incredibly plummy - apart from Michael Parkinson, who, as I recall, and without any TV competition from BBC save for Open University output, had the weekends to himself (and Mary Parkinson), and was by far TV-am's most popular output until the weekday stuff was revamped and the rest of the 'Famous Five' variously departed or got sidelined as 1983 wore-on.
It was a snowy morning in Belfast to greet TV-am, by the way.
I'm a Yank, but I think if I was a British kid back in the 80's, I would have listened to that screen with the theme of "Good Morning Britain" over it out of sheer enthusiasm. I love the sound of that theme. Jeff Wayne is a genius.
By the end of its run in 1992 TV-am had a 60% audience share at breakfast. No other breakfast offering ever did as well as TV-am in its later years, after a few faltering steps they found the perfect balance between light material and heavyweight news pulling off some major scoops along the way.
I'd much prefer this coverage than the glossed nonsense on offer in 2021.
I remember the first day of TV AM a milestone in British Telly 📺 🇬🇧
I remember watching TV-AM when I was a lad even though Angela Rippon and Anna Ford were sacked not long after Peter Jay resigned as chairman and Aitkin took over. The advertising wasn't very good at the time because Equity members were on strike in a dispute over pay.
Yes - early on the ads were all for obscure companies and clearly made on the cheap, like the ones fronted by the guy who ran OTV!
"every morning, every day of the week, for at least the next eight years!" - that sounds like a prison sentence!
It might be clunky,it might look strange,but one thing is still great ..that Jeff Wayne theme is still bloody fantastic.
Sixty minutes Too.
Love this music!
Anna Ford looks a lot younger than 39.
Ahh those beige bricks, how I have missed them.
Beige bricks? That's no way to describe David Frost and Robert Kee!
It went so well on the first day, that half the presenters were fired the month after!
I like how the news appears to have no script. Just a few pages of notes and a gentleman rambling about what he's read in the papers that morning. Extremely ramshackle, but somehow quite charming.
Anna Ford - quite scrumptious!
Just turned 41 years ago!! 😮
reminds me of getting up for school half asleep trying to beg the day off with my dad while hes wastching this lol
Mr37357 hated the theme tune to many bad memories n all of school lol
Poor Robert Kee, he was never happy reading the news at 6 in the morning.
Every morning, every day of the week, at least for the next 8 years... :D lol
I just commented that. Creepy isn't it!
it's the predecessor to "like and subscribe"
You get less for murder! 😂
One of the rare appearances of George Thomson. I was already a BBC Breakfast Time addict at the time so didn't see this.
was five n first starting school with this first tvam god im old..
Breakfast Television Centre (TV-am's old studios) is now home to Viacom's MTV and Nickelodeon UK operations.
+RegularCapital And the TV-am eggcups are still up on the rooftops.
+Admiral Ackbar I take it that's the studio's at Camden Lock?
Yes, the former car showroom on Hawley Crescent near Sainsbury's!
The generic "buy a newspaper" ad is an intriguing oddity. Who would have been the actual advertiser? Was there an official trade body at the time representing all of them?
Me and my sister 11 and 8 at the time got up early to catch this first broadcast. Never didi again.
There wasn't much on it for kids during the week, but I was 8 when this launched, and stuck doggedly to watching it for ages! I've no idea why, much of their output was genuinely awful.
I fear that the postage stamp to send the cheque amounted to more than their donation of the income from the first ad break to chari-dee, mate.
Do you have the recording of the 10 minute break between TV-am and the handover to the regions?
There's a strange one going over to Central in our TV-am playlist (search for "TV-am sign-off switch" - it's the first result).
The original Good Morning Britain is a hell of a lot better than the Good Morning Britain we have nowadays!
Great stuff ! Glad you uploaded this.
I would have been 3 yrs old unknowingly growing up throughout the awesome 80’s.
i was 11 just about to start my paper round .....oh to be young again
Fateful words Angela - "for at least the next eight years"
Interesting watching that advert promoting newspapers at 13:13 - the gimmick being how ridiculous it would be for people to carry portable TVs around with them for the news, etc - but I wonder if it crossed their mind that 30 years later people would be carrying around iPads, iPhones etc instead of newspapers!
I'd forgotten how cold and snotty Anna Ford was. I could never understand how she made it to the top of TV news.
think it's obvious how she got to the top
Interesting to hear that the original idea was for Angela and Robert to take it in turns to present Daybreak. No offence to Robert, but he wasn't a live news reader, and Angela would've at least made Daybreak a little more coherent, even if the mix of hard news, farming reports and stiff upper lip weather forecasts would've made it hard going regardless of host. Of course, when they discovered that David Frost and Anna Ford weren't gelling very well, Angela was quickly elevated to presenting GMB.
Missed this in 1983, I recall there was trouble with the programme and viewing figures dropped down to negligible numbers. If this was the first broadcast it was absolutely awful, clunky and awkward. The format was terrible and disjointed. BBC breakfast time was much more polished and slick at the time. I was 18 in 1983, how time flies !!!
What happened to the Pye brand?
The Good old Days so so missed.
I love that bit at the end where Frost kind of says we did it and using it as an excuse to touch Anna's legs. Broadcasters good not get away with that now.
+Andrew Scott it was her and Angela's legs actually simultaneously...and twice also !
Those Daybreak titles are just vile.
This a very badly edited VHS tape, it wasn't a shambles. There are some extremely dense comments here!
Well it lasted a little more than eight years Angela, 9 years 11 months to be exact.
today is 1st february! Happy 30th birthday british breakfast tv!
Did Jeff Wayne write the theme tune ? Its fantastic
Yes, Jeff Wayne at his finest.
35 years old today!!!!!!!!
I was less than 2 years old born May 11th 1981 day Bob Marley sadly died:(
She's certainly always been more comfortable when completely scripted vs having to ad-lib, but for the entire 1980s she was viewed as the best national female newsreader and presenter in the country and was a heartthrob to male journalists on the big papers like the Telegraph and the Grauniad.
the problem in the uk is at breakfast time you only watch for abt 15 minutes so don't want commercials so ITV will never win!
People should look up "Protect & Survive - Nuclear attack is imminent" .... there is something you did not want to come on the TV when you were eating your cornflakes..
I liked TVAM always watched it
(contd)as well as other well known names like Richard Keys and Lorraine Kelly.Gave birth to Roland Rat and Timmy Mallet and WACADAY who were huge ratings winners and made TV-AM compulsive early morning viewing. That was until the now infamous 1991 franchise round when TV-AM lost its franchise to Sunrise Television(GMTV) and Bruce Gyngell got literally a hard kick in the balls by his friend Maggie Thatcher. TV-AM 1983-1991 gone copied but never forgotten.
Got to love David frost, he never changes.
IKR
Well, he's changed from being alive to being dead, but besides that, he's one of those people who looked the same for 50 years.
To be fair, Robert Kee was already an old man here. He didn't look all too happy to be awake at that ungodly hour...
Lizzie worked at my school but today she left forever
Like a different world from another planet. Only 4 channels on tv. I was 12 years old? Channel 4 only went live the year before and i kid you not years before it wasnt even on all day. Used to finish with the National Anthem at around midnight and that was it till 6/7am?
Back when the country was godly and decent. Before society went to the pits.
Indeed so too!! Thank you anyway!!
@@brucedanton366940 years after tv-am Angela will be on series 21 of strictly come dancing
Miss those days. We knew one of the make up artists on the show, Brenda.
There is no chemistry between Parky, Frost, Anna Ford,Angela Rippon, and Robert Key whatsoever. TV-AM was clearly under-prepared no wonder people switched over to BBC1 to watch BBC Breakfast Time presented by Frank Bough and the gorgeous Selina Scott. TV-AM's formula was a disaster apart from the legendary Good Morning Britain titles. But after near closure and numerous strikes TV-AM survived got rid of the dead wood signed the classic pairing of Anne Diamond and Nick Owen(contd)
Good morning Britain
1st Feb 2020 🇬🇧👍
Was there not an Equity strike on at the time? Hence no proper actors in the ads?
God totally forgot about the eggs at the end showing each year that passed
Great music. What is it released as a single?
I'm not sure it was ever released. But it appears on this compilation th-cam.com/video/beRDVMHTBFg/w-d-xo.html
I think I gave up with TV-am when that pompous Commander Philpott arrived on the scene
RIP Robert Kee.
11:34 I'm sorry, what!?
For the first three months I'll be hosting until either I get fired for saying something ridiculous on air or on Teletext, or I realise I made a massive mistake taking on this job and I will resign pretending I disagreed with the ITV bosses on the direction the show was going.
There's a certain something about early 1980s electronics styling, isn't there? Rugged but streamlined. Of course, if your Pye Tube Cube went wrong, you'd lose your clock radio, TV and tape player all at once, something you don't need to worry about with separate items. Although these days if you lose your mobile phone you also lose all of these things at once anyway!
the tube cube radio tv..... now that will catch on......XD
was that david frost ?.
nuclear weapons, water strikes and weapons with British components what a bunch of headlines to launch a Breakfast TV channel
The Newspaper Publishers Association, London EC4?
Does anyone remember the silent cartoon intro for early tv?
I was a
classical composition characters coming out of the sea playing violins,
cello's players with white wigs but blank faces a real strange short
etc..
No but i remember an egg playing a violin ..i think it was from Germany or Hungary...I think it was called Ludwig or something
and now we have piers..omg
PYE....TUBE.....CUBE.....WOW.
Should have stayed like this. Nowadays Good Morning Britian isnt the same as it was back then was much better.
Not in their control. Franchises don't last forever.
its got a beat you can dance to
I only watched tv am for roland rat and wacaday
Anna PHWOOOARD
TV-AM was besieged with problems from the start.
Sorry, don't see them.
@@marvy3022 The problems are documented (excellently) in the ITV in the face series as well as countless research.
got up extra early to see the start of this (and bbc breakfast time on jan 17th)..i remember i got bored pretty quick but the 1st hour was stilted and repetitive looking at this again...that keys bloke couldnt have lasted long, he was poor.
Nothing from the Soviet Union then...
Still nothing from the Soviet Union. Taking their time on this one.
IAM SWAPNO
Now that's irony.