MKBHD: The Story To 16 Million & The World Of YouTube

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  • เผยแพร่เมื่อ 19 มิ.ย. 2024
  • If you want to start or grow a channel, check out my Part-Time TH-camr Academy here: go.aliabdaal.com/MKBHD
    Go to www.shortform.com/deepdive to get 20% off the annual premium subscription.
    To give Shopify a try, go to shopify.com/aliabdaal.
    📚Check out my New York Times Bestselling book Feel-Good Productivity!
    Amazon: geni.us/JFhDr5?...
    Website: www.feelgoodproductivity.com/...
    In this episode I chat to Marques Brownlee also known as MKBHD, one of the largest and most respected tech TH-camr’s in the world with over 16 million subscribers. In the conversation we discuss the creator economy, the evolution of his business and how he’s stayed consistent and relevant on the platform over the past 10 years. Enjoy!
    00:00 Intro
    01:23 Staying consistent on TH-cam over the last 10 years
    3:30 The lifespan of a creator
    07:05 Your process for making TH-cam videos
    9:07 What is the MKBHD business model?
    13:55 Approaching the relationship between money and lifestyle
    18:30 What’s your opinion on quality vs quantity?
    19:42 What does the org chart look like?
    22:47 The octopus analogy
    24:16 Are you still editing yourself?
    14:49 What’s been the biggest challenge of having a team?
    25:45 How does your business operate?
    30:03 Why a robot studio?
    33:04 How did covid impact your business?
    45:01 How much do you care about analytics?
    48:00 What’s your relationship with goals?
    50:33 Your dream video studio
    53:27 Do you worry about the longevity of creators?
    55:02 How are you thinking about shorts?
    01:01:00 Should we use clickbait titles for growth?
    01:05:48 How do you deal with hate?
    01:09:29 Starting your podcast, Waveform
    01:11:59 The studio and your team
    01:17:44 Angel Investing
    01:19:41 Personal goals
    🔗 CONNECT WITH MARQUES
    🎥 TH-cam Channel - ‪@mkbhd‬
    🎬 The Studio - ‪@TheStudio‬
    🎙 WVFRM Podcast - ‪@Waveform‬
    🐦 Twitter - / mkbhd
    📸 Instagram - / mkbhd
    💻 Website - mkbhd.com/
    🔗 CONNECT WITH ALI
    🎥 TH-cam Channel - / aliabdaal
    🐦 Twitter - / aliabdaal
    📸 Instagram - / aliabdaal
    💻 Website - aliabdaal.com
    👥 Linkedin - / ali-abdaal
    📚 RESOURCES MENTIONED
    iJustine’s Channel - / ijustine
    PewDiePie - / @pewdiepie
    📄SHOW NOTES & TRANSCRIPT
    Visit the website for the transcript and highlights from the conversation - aliabdaal.com/podcast/
    🎙 ABOUT THE PODCAST
    Deep Dive is the podcast that delves into the minds of entrepreneurs, creators and other inspiring people to uncover the philosophies, strategies and tools that help us live happier, healthier and more productive lives.
    Want to start your own podcast? We use Transistor! go.aliabdaal.com/transistor
    🎧 LISTEN FOR FREE
    Apple Podcasts - podcasts.apple.com/gb/podcast...
    Spotify - open.spotify.com/show/7gZkflC...
    RSS - feeds.transistor.fm/deep-dive
    🙏 LEAVE A REVIEW
    If you enjoyed listening to the podcast, we'd love for you to leave a 5-star review on Apple Podcasts to help others discover the show :) podcasts.apple.com/gb/podcast...
    📙 SPONSORED BY SHORTFORM
    This episode is kindly brought to you by Shortform, the world's best provider of guides for non-fiction books. Shortform gives you comprehensive coverage of thousands of books, the key ideas, clearly and simply explained, plus smart commentary and analysis. It’s like your smartest friend teaching you about a book. Go to www.shortform.com/deepdive to get 20% off the annual premium subscription.
    👨‍💻 SPONSORED BY SHOPIFY
    This episode is kindly brought to you by Shopify. Shopify offers an easy to use, all-in-one commerce platform for anyone -regardless of technical ability and experience - to start, grow, and manage a business. Shopify lets you sell online, in-person and on all major social platforms and it’s what I’m using to sell my essentali stationary as well as upcoming digital and physical products. To give Shopify a try, go to shopify.com/aliabdaal.
    👋🏼 GET IN TOUCH
    You can also Tweet @AliAbdaal with any feedback, ideas or thoughts about the lessons you've learnt from the episodes and we can thank you personally for tuning in 🙏
    PS: Some of the links in this description are affiliate links that I get a kickback from 😜

ความคิดเห็น • 235

  • @DeepDivewithAliAbdaal
    @DeepDivewithAliAbdaal  ปีที่แล้ว +8

    Go to www.shortform.com/deepdive to get 20% off the annual premium subscription.
    To give Shopify a try, go to shopify.com/aliabdaal.

    • @BASKETBALL_UNI
      @BASKETBALL_UNI ปีที่แล้ว +1

      Repent and receive life from Christ and be saved in Jesus mighty name amen.

    • @MrChingssk
      @MrChingssk ปีที่แล้ว

      }} l{love 😍 88 plot

  • @deborahadepoju4492
    @deborahadepoju4492 ปีที่แล้ว +117

    Marques is such a humble young man. He is confident in what he does and very knowledgeable as well.

  • @SuccessWithSam
    @SuccessWithSam ปีที่แล้ว +298

    These are one of those podcast episodes that you need popcorn🍿 notepad 🗒 and a comfortable chair 🪑… so you can sit back and take in all the gems 💎… thanks Ali!

    • @hursh6525
      @hursh6525 ปีที่แล้ว +2

      Hell yeah!

    • @riseandgrind2682
      @riseandgrind2682 ปีที่แล้ว

      Amazing. Just heard this one too. th-cam.com/video/d754u8IsvqE/w-d-xo.html

    • @sumiranmaiskar
      @sumiranmaiskar ปีที่แล้ว +1

      Yessir, agree!

    • @moliena
      @moliena ปีที่แล้ว

      Totally agree!!

    • @simonvutov7575
      @simonvutov7575 ปีที่แล้ว +2

      @@hursh6525 was about to type HELL YEAH

  • @DrAmarachiIjeoma
    @DrAmarachiIjeoma ปีที่แล้ว +10

    How did I just watch a 1hr 20 mins video till the end! MKBHD's mindset towards work, career, goals and life in general is something I can very much relate to. It's nice listening to someone who has gotten to this point in his career with a mindset you can relate to. Love love loved this interview. Thanks Ali, for asking all the right and important questions.

  • @HectorSaulify
    @HectorSaulify ปีที่แล้ว +6

    I got this feeling that this was more like a consulting session for Ali and his business than an actual interview of MKBHD... Nothing wrong with it I guess.

  • @stark.nikhil
    @stark.nikhil ปีที่แล้ว +99

    I wish I could have the kind of clarity MKBHD have in his mind. He seems kinda guy you talk when you feeling low and he will instantly make you feel good. Amazing episode. Ali is such an amazing host as well. First time watching a video on this channel and...it was worth the time spent.

  • @j.singer8461
    @j.singer8461 ปีที่แล้ว +9

    Marques is so intelligent - and wise too! I've been watching his channel for years. Incredible to sit hear and listen to him explain how he thinks things through. Very interesting and rational decision making process.

  • @alisonzhang6162
    @alisonzhang6162 ปีที่แล้ว +35

    Something I’ve definitely appreciated about MKBHD- sponsors are far and few and definitely makes for a very focused channel. I love his videos for all consumer tech, so to the point and nothing distracting from the products

  • @geekbabe100
    @geekbabe100 ปีที่แล้ว +3

    I like long form content , MKBHD helps me decide which pieces of tech I want to pick up. I love that he doesn’t post clickbait ❤

  • @JustOrgil
    @JustOrgil ปีที่แล้ว +18

    I feel lucky to live in a time where content like this are freely available 💯🔥🙏🏻

  • @marsgizmo
    @marsgizmo ปีที่แล้ว +39

    Wonderful and inspiring podcast! 👏

  • @PokhrajRoy.
    @PokhrajRoy. ปีที่แล้ว +22

    MKBHD is just the best! He’s so cool! I loved his ‘Retro Tech’ series.

  • @johnzhibai
    @johnzhibai ปีที่แล้ว +4

    Mkbhd landed on an evergreen unburnoutable content + his charisma ,boom immortality

  • @KellyLira
    @KellyLira ปีที่แล้ว +11

    Thanks Ali and Marques for a great interview! I don’t watch Tech TH-cam, but I’ve always admired Marques’ success. This interview made me appreciate him as a creator and a person even more!

  • @zarrinnahid448
    @zarrinnahid448 ปีที่แล้ว +3

    His way of thinking and approaching things is what I really like and appreciate about him. He is soo good :)

  • @ArindamBM
    @ArindamBM ปีที่แล้ว +11

    Was looking forward to this from a long time. 2 of my fav creators together. Thanks Ali from making this happen 👍🏼👍🏼

  • @EdoardoTrullo
    @EdoardoTrullo ปีที่แล้ว +23

    I enjoyed each single seconds of this talk. You're both such inspiring creators!

  • @fatemehrostamin6562
    @fatemehrostamin6562 ปีที่แล้ว +7

    Thanks Ali, it was awesome.
    The best episode ever.

  • @rose_clips
    @rose_clips ปีที่แล้ว +2

    In the years that I watch him, he always make videos that interests him and not because other successful people did it. He never really copy others. Good man, Marques.

  • @suzanmaepe9778
    @suzanmaepe9778 ปีที่แล้ว +3

    Wow this guy, he is so grounded and so down to earth. I honestly loved this conversation

  • @Bysisa
    @Bysisa ปีที่แล้ว +5

    I'm looking forward to this Collab. Can't wait!!!!!!

  • @waleed9695
    @waleed9695 ปีที่แล้ว +8

    This is going to be your most watched podcast video! Was waiting for this

  • @PistachioShoe8
    @PistachioShoe8 ปีที่แล้ว +3

    Constructive Criticism: try and allow guest to speak his mind don’t try and relay everything to yourself which I guess is hard to do but prod the guest into another topic without making most of it centred around one’s self. As much as I love learning from
    You Ali I want to hear the guests ideas more so, as opposed to each question gets answered twice not only from the guest but yourself. Everything else was really well comprised and the podcasts have gotten better! Keep at it!

  • @InspiredEvolution
    @InspiredEvolution ปีที่แล้ว +1

    45:00 Doing Ali's PTYA Course Right now and came to this interview for some inspo - Marques sharing his process about First-Person Feel and How He Has Dot Points for what he wants to speak to in his veideo on his phone in his lap, Speaks to a Couple of them, then rinses and repeates - was my Greatest Takeaway here. Super helpful to gain this insight to Marques' process.
    Thank you so much Ali for a great Interview of someone who's content I love ! Thanks Marques :)

  • @GeorgeVlasyev
    @GeorgeVlasyev ปีที่แล้ว +1

    Wow! Thank you guys so much! Such an insightful conversation! 🔥

  • @Xcellons
    @Xcellons ปีที่แล้ว +1

    Wow, just wonderful. I have to stop and come back finish it. I just every question, and every answer. You guys are amazing.

  • @Bysisa
    @Bysisa ปีที่แล้ว +3

    My favourite timeline throughout this Collab was when Marquess respond on video analytics and retention curves. "How do you know if someone is a good basketball player" ....... designing a player from head to toe.... You're just killing it.

  • @BSPoK
    @BSPoK ปีที่แล้ว +6

    MKBHD is so levelheaded and grounded it’s almost unreal! 😳.. aside from that great talk. I wish him to keep on being “happy”..

  • @paulspalette
    @paulspalette ปีที่แล้ว +1

    Really great interview - good to see his thought process. One of the most consistent in the game!

  • @MAGBlogs
    @MAGBlogs ปีที่แล้ว +3

    Ali: "What's your relationship with analytics and retention curves ? …"
    MKBHD: "We pay attention to them but we don't live by them"

  • @icornflex
    @icornflex ปีที่แล้ว +1

    Watched the whole podcast and I can say i learned a lot. Thank you both for the video

  • @JoseGarcia-vr8mx
    @JoseGarcia-vr8mx 9 หลายเดือนก่อน

    This was an amazing interview. Thank you so much for putting it together for us 🙏

  • @sumiranmaiskar
    @sumiranmaiskar ปีที่แล้ว +1

    This was so awesome! I love both of you, and have really enjoyed both of your channels for years now (event with your channel, I suspect it's been over two years since I started watching your videos now) and it's epic to see this conversation between two of the coolest people on TH-cam in my (and several others') opinion! Great episode, Ali!

  • @soundscape26
    @soundscape26 ปีที่แล้ว

    This was a great watch, thanks!

  • @balasubramanianm.6207
    @balasubramanianm.6207 ปีที่แล้ว

    I think, this is one of the best Interview in the youtubers field. Thanks for both of them's efforts and contributions, all the best.

  • @sbunchukov
    @sbunchukov ปีที่แล้ว +3

    Amazing interview! Lots of genuine emotions and stories. So engaging!

  • @bsant7
    @bsant7 ปีที่แล้ว +3

    I am truly baffled as to how this video doesn't have tens of thousands of views right now

  • @elle8099
    @elle8099 ปีที่แล้ว +6

    never clicked so fast on a video. such a great interview. mkbhd is inspiring. 👏🏽

  • @soulimansherwan3926
    @soulimansherwan3926 ปีที่แล้ว +1

    Two legend at the same time is a lot, thanks Ali and Marques

  • @nosychap
    @nosychap ปีที่แล้ว

    This may be the most informative MKBHD video of all times. Ty.

  • @MyTimeToReinvent
    @MyTimeToReinvent ปีที่แล้ว +1

    Great interview Ali, learnt so much about how MKBHD moves. A creative at heart.

  • @dianankhoma3136
    @dianankhoma3136 ปีที่แล้ว

    The crossover I definitely needed!

  • @Freestylestar900
    @Freestylestar900 ปีที่แล้ว +3

    53:40 this is why he's very successful. he's very open minded, passionate and knowledgeable

  • @oxygen76
    @oxygen76 ปีที่แล้ว +2

    Two of the best TH-camrs ever together, Thanks Ali for the podcast 👌

  • @DrZainMD
    @DrZainMD ปีที่แล้ว

    Yo!! It’s so awesome to see y’all together! Awesome video man!

  • @WilliamStrealy
    @WilliamStrealy ปีที่แล้ว

    Thank you for this great interview!

  • @thequule
    @thequule ปีที่แล้ว +2

    Amazing podcast I really enjoyed every minute of the video, MKBHD is an amazing creator.

  • @chinmaybehare
    @chinmaybehare ปีที่แล้ว

    Excellent video. I didn't know I was waiting for this video. Loved it.

  • @fortniteistrash1150
    @fortniteistrash1150 ปีที่แล้ว +1

    Are duo I never thought would happen but needed

  • @vanessawilfrose
    @vanessawilfrose ปีที่แล้ว +1

    The collab I never knew I needed 🤩🤩

  • @pradeepielts
    @pradeepielts 11 หลายเดือนก่อน

    This is a wonderful podcast. Thank you Dr Ali and MKBHD for your valuable time and efforts. You guys are really inspirational!

  • @itsjamesrush
    @itsjamesrush ปีที่แล้ว +1

    Ohhhhh I’m excited for this one!!!!

  • @narudesigns
    @narudesigns ปีที่แล้ว

    As soon as I saw the thumbnail, I couldn't hesitate. Amazing content!

  • @belaltabish8606
    @belaltabish8606 ปีที่แล้ว +7

    MKBHD kind of underestimates himself, I am saying this because there are other tech youtubers who are NOT as relevent as they were at a time. MKBHD is High definition of Tech TH-cam.

  • @Khordmaster
    @Khordmaster ปีที่แล้ว +9

    This was extraordinary. One of the best podcasts I’ve listened to! Eventually I wanna have both of these two amazing talents on MY show. I’ll make it happen! Also what mic is MKBHD using there? Sounds so crisp! Lol

  • @jobkiruhi259
    @jobkiruhi259 ปีที่แล้ว +1

    Great conversation. I enjoyed every minute of it.

  • @choixe
    @choixe ปีที่แล้ว

    Great interview ... i admire both of them. So this one is very special

  • @sallymcmullin
    @sallymcmullin ปีที่แล้ว

    Wonderful conversation. You two provided clarity and validation on things I felt/feel as a creator. Love the genuineness! I also love the mindset of creating content that you would want to watch. That reminds me of Ralph Lauren saying he makes things thinking of him as the customer (paraphrased). Excellent conversation!👏🏾👏🏾👏🏾

  • @skyabdig4893
    @skyabdig4893 ปีที่แล้ว +1

    TH-cam and MKBHD is like compatible
    I was following him almost 10 years
    MKBHD i’ve nothing but respect 🙏

  • @CalicoCooperFan
    @CalicoCooperFan ปีที่แล้ว +11

    This was a solid interview. I completely appreciate the transparency.

  • @NellesTube
    @NellesTube ปีที่แล้ว

    So good. Thank you Ali 💫

  • @Officialenamoredmedia
    @Officialenamoredmedia ปีที่แล้ว

    I’m glad I came across this video and your channel. Y’all should do a piece on creators just starting out too. That would be interesting. The money struggles, time constraints, just generally trying to figure everything out etc!

  • @ARFFWorld
    @ARFFWorld ปีที่แล้ว

    This is best YT creator content I have seen in a long time. 💎 after 💎 in this. Thank you

  • @the.quarter.life.crisis
    @the.quarter.life.crisis ปีที่แล้ว

    Loved listening to these Ali! Amazing work.

  • @supbrice
    @supbrice ปีที่แล้ว

    This is really amazing and informative ❤️🔥🙏🏾

  • @travispoker
    @travispoker ปีที่แล้ว +4

    one of the best content creators!

  • @eseukey2057
    @eseukey2057 ปีที่แล้ว

    This was a good interview with Marques - I really liked the Q and A.

  • @razabadass
    @razabadass ปีที่แล้ว +1

    Just reached this episode with Marques and first impressions wise I feel that this one could feel super for me so fingers crossed! Raza :)

  • @juanbz
    @juanbz ปีที่แล้ว

    Greata chat between the two of you. Thanks.
    Definitely food for though

  • @TOPEBIGGIE
    @TOPEBIGGIE 11 หลายเดือนก่อน +1

    Mkbhd is such a inspiration to me

  • @GlobalStevie
    @GlobalStevie ปีที่แล้ว +1

    Epic interview. MKBHD is zen master of TH-cam!

  • @mcmaschio
    @mcmaschio ปีที่แล้ว +3

    First Arun , Sahil and mow Marques😍 This podcast is becoming a Godsend for us creators 🔥💯

  • @MannyWalks
    @MannyWalks ปีที่แล้ว +1

    Such a wonderful & interesting interview 🔥

  • @nadeshkwakye
    @nadeshkwakye ปีที่แล้ว

    Thank you so much for this video

  • @MAKPRESENTS
    @MAKPRESENTS ปีที่แล้ว

    Great podcast Ali Abdaal, MKBHD seems so down to earth and honest.

  • @thapelomatlwa9072
    @thapelomatlwa9072 ปีที่แล้ว +1

    This was awesome. One more subscriber added👏🏾

  • @sa-hilll
    @sa-hilll ปีที่แล้ว

    Awesome vid mate, I've learned alot!

  • @william.the.writer
    @william.the.writer ปีที่แล้ว

    This is an episode worth repeating

  • @AfzalHussein
    @AfzalHussein ปีที่แล้ว

    Great conversation!

  • @cesar1404
    @cesar1404 ปีที่แล้ว +1

    Weeeey!! Que chingon!!! Soy fan de los dos desde hace un chingo 😭😭😭

  • @aprilespolon
    @aprilespolon ปีที่แล้ว +5

    What i realized from this podcast is that Marques does youtube for craft before business and Ali is the opposite. 😂

  • @peacefulkamalesh
    @peacefulkamalesh ปีที่แล้ว

    one of the most awaited Conversations

  • @sh0001
    @sh0001 ปีที่แล้ว +18

    48:35 Arun had said that the ‘number goal’ for subscribers count etc. wasn’t the driving force for him anymore. He just does it to attract people’s attention towards something tangible, making them feel like they are a part of his journey.
    Also, Arun had said that the retention time was one of the metrics to help him improve his videos. He isn’t just focused on making the most popular videos on TH-cam (numerically) but he tries to use all the data that he has access to and finds ways to make his videos look more interesting.
    I just felt that Ali misquotes Arun here. Or maybe he misunderstood what Arun meant.

  • @ebukadev
    @ebukadev ปีที่แล้ว +2

    The collab we didn't know we needed😫😫😭😭

  • @theNICEorg
    @theNICEorg 8 หลายเดือนก่อน

    Yes! This IS Conscious Entrepreneurship, great interview and channel thank you! Dr Kate x

  • @brm5682
    @brm5682 ปีที่แล้ว

    I'VE BEEN WAITING FOR THIS FOR LIKE SOOOO LONG 😂

  • @axlent123
    @axlent123 ปีที่แล้ว

    An absolutely great podcast! So much great info that I have never heard before! A great perspective! Plus, I really have not been familiar with Marcus at all, it was great to get to know him! I’m gonna have to go check out his channel! I know, I know, I’ve must’ve been under a rock for the last decade, lol!

  • @DupleixMbodah
    @DupleixMbodah ปีที่แล้ว

    Always nice listening to MKBHD

  • @MrZara
    @MrZara ปีที่แล้ว +1

    GREAT interview!! I've also made a video about Marques, his story his incredible and very inspirational, keep it up ali!

  • @xmwalters
    @xmwalters ปีที่แล้ว

    I have never commented on a video before that I can remember. I think that the way the community replies is perfect

  • @Moses_57
    @Moses_57 ปีที่แล้ว +2

    loved listening this :D
    one funny point was that somehow MKBHD's voice and video quality was miles ahead of Ali's. but it makes sense too ...i just found it funny :)

  • @santoshdeshmukh3372
    @santoshdeshmukh3372 ปีที่แล้ว +1

    Valuable podcast 💝✌️

  • @AlexMacGregor
    @AlexMacGregor ปีที่แล้ว

    Great interview!

  • @HDBnB1
    @HDBnB1 ปีที่แล้ว

    Wish you were able to him live! That episode would have worthy for a trip to his studio!

  • @anonymous-zv1jh
    @anonymous-zv1jh ปีที่แล้ว +1

    Holy grail collab

  • @saiiiii8683
    @saiiiii8683 ปีที่แล้ว +1

    I haven’t finished it yet but damn bruh, this is absolutely lit!!!🔥🔥🔥 ijustine next please!!!

  • @manojroy6596
    @manojroy6596 ปีที่แล้ว

    Ohhh...this is really really cool. Inspiration!

  • @Methenavigator
    @Methenavigator ปีที่แล้ว

    So good!!!!!

  • @HenokBekele
    @HenokBekele ปีที่แล้ว +5

    I can boldly say that I was less than satisfied with this episode because I feel like you could have asked more relevant questions to Marques. It seemed like you were more obsessed with how he manages his YT channel than anything else... Which is understandable with you being a TH-camr and all. However, I would have loved it if you have asked him things along the lines of how he stays creative, productive and how he manages his time as you run a productivity channel. Furthermore, I stopped watching halfway cause there are just too many sponsored ads which really does take away from the experience.

  • @danielle7988
    @danielle7988 ปีที่แล้ว

    Marques’ point about clickbait is so good. Like, how can the person who needs your video find your video if it’s clickbait?