Innovation through Design Thinking

In April 2012, Deutsche Bank held a one day Design Thinking Workshop at the University of Cologne. Sponsored by the Strategy & Business Management department of Global Credit Products (Deutsche Bank, Private & Busines Clients) around 20 students were asked to find innovative solutions for the future of credit business. Using Design Thinking and working directly with the target group of young consumers' the workshop provided first answers concerning social media strategies, mobile applications or other features to enhance the customer experience.
Design Thinking is an innovation process using a wide range of creative methods. Find out more about the Design Thinking at Deutsche Bank: • Design Thinking - Meet...
Further Design Thinking Videos:
Design Thinking at Deutsche Bank - Meet the design team
• Design Thinking - Meet...
Design Thinking at Deutsche Bank - The Bankers' view
• Design Thinking - The ...
Design Thinking at Deutsche Bank - Working in the design team
• Design Thinking - Work...
Design Thinking at Deutsche Bank - The value to the company
• Design Thinking - The ...
Design Thinking at Deutsche Bank - The Bridgehead unplugged
• Design Thinking - The ...
Design Thinking at Deutsche Bank - The Method Coaches unplugged
• Design Thinking - The ...
Design Thinking at Deutsche Bank - The Team unplugged
• Design Thinking - The ...

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